Galleria Farms

What Galleria Farms does

Galleria Farms is a vertically integrated grower, importer, and distributor of premium fresh-cut flowers, established in 2000 and headquartered in Miami, Florida. The company operates across the U.S. floral supply chain with over 5,000 employees, cultivating and sourcing more than 20 natural flower varieties — including roses, chrysanthemums, disbuds, and the upcoming hydrangea line — and running what it describes as an industry-leading painting facility for colored and decorated specialty floral products. Its core technology is process-based rather than software-based: rigorous seed selection, strict grading, custom packaging, and floral painting operations underpin product consistency.

The company operates a B2B wholesale go-to-market model, selling bulk fresh-cut flowers directly to major supermarket chains, mass market retailers, bouquet manufacturers, and wholesale florists across the United States. Pricing is quote-based and not publicly disclosed. Galleria Farms holds NMSDC certification as a minority-owned enterprise, which qualifies the business for corporate supplier diversity procurement programs. The company is privately held with no disclosed funding rounds, no acquisitions, and no parent company; German Valencia serves as President and CEO. Marketing is conducted primarily through organic social media (Facebook, Instagram, YouTube, LinkedIn) and IFPA trade show participation, with recent consumer-facing visibility through product placement on NBC's Bravo Channel.

Name

Galleria Farms

Legal name

Galleria Farms

Website

https://galleriafarms.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Fresh-cut Flowers

NAICS

Greenhouse, Nursery, and Floriculture Production (1114)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Greenhouse Floriculture (Cut Flowers) (AFAGAHAD)

akta.pro secondary industry

Potted Flowering Plants & Bedding Plants Production (Annuals, Perennials, Plugs) (AFAGAHAE)

Keywords

• Fresh-cut flowers
• Flower wholesale distribution
• Floral imports
• Rose cultivation
• Painted floral products

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Fresh-cut Flower Distribution: Grower, importer and distributor of premium fresh-cut flowers including roses, chrysanthemums, disbuds, and hydrangeas. Products sold in bulk to B2B customers including major supermarkets, mass market retailers, bouquet manufacturers and wholesale florists.
2. Bespoke/ Specialty Products: Specialty floral products including painted flowers and unique varieties offered through their bespoke collection.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Galleria Farms grows, imports, and distributes premium fresh-cut flowers in bulk to B2B customers in the United States. Its product portfolio includes individually wrapped roses, disbuds, chrysanthemums, hydrangeas, and specialty painted floral products produced through its proprietary painting facility. Customers are major supermarket chains, mass market retailers, bouquet manufacturers, and wholesale florists.

Product overview

Galleria Farms is a leading grower, importer, and distributor of premium fresh-cut flowers, established in 2000. The company offers over 20 different natural flower varieties and features an innovative painting facility. Their core product portfolio includes Roses (individually wrapped), Disbuds, Chrysanthemums, and Hydrangeas. They service all segments of the floral industry including major supermarkets, mass market retailers, bouquet manufacturers, and wholesale florists. The company is a certified minority-owned enterprise with over 5000 employees committed to quality from seed selection through packaging.

Differentiator

Problem solved

Functional benefit

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• St. Jude Children's Research HospitalcoreStrategic or Co-development PartnerGalleria Farms is a national partner of St. Jude Children's Research Hospital to support its lifesaving mission: Finding cures. Saving children. This is a charitable partnership supporting the hospital's research and treatment programs.
• Miami Bridge Youth and Family ServicesminorStrategic or Co-development PartnerRecipient of $15,000 grant from Galleria Farms. Miami Bridge's FEEL Project uses music therapy for youth: Finding music, Expression of self, Emotional release, and Learning about me.
• United Cerebral Palsy of South FloridaminorStrategic or Co-development PartnerDonations provided to United Cerebral Palsy of Broward, Palm Beach and Mid-Coast Counties. Part of Galleria Farms' corporate charitable giving program.
• Wounded Warriors of South FloridaminorStrategic or Co-development PartnerCharitable donations provided to support Wounded Warriors of South Florida.
• Chapman PartnershipminorStrategic or Co-development PartnerBulk flower donations provided for Chapman Partnership fundraising events.
• National Minority Supplier Development Council (NMSDC)coreOthersNMSDC certification as a minority-owned business enterprise, demonstrating adherence to rigorous standards of ownership, leadership and control.
• IFPA (International Fresh Produce Association)minorOthersParticipation in IFPA trade shows for industry networking and visibility.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sun Valley Floral Farms: Large U.S. grower and importer of fresh-cut flowers headquartered in Arcata, California. Directly comparable vertically integrated model serving mass retailers and wholesalers with similar product breadth across lilies, iris, tulips and other cut flowers.
• Mellano & Company: Third-generation cut flower grower, importer and wholesale distributor based in Southern California. Highly comparable business serving supermarket, mass market, and wholesale florist channels with similar growing operations and broad product portfolio.
• Gems Group: Importer and wholesale distributor of fresh-cut flowers servicing mass-market retailers, supermarkets and bouquet manufacturers across the U.S. Directly competes with Galleria in the B2B cut flower supply channel.
• Continental Floral Greens: Grower and importer of floral products including fresh-cut greenery and floral supplies, serving wholesale florists and mass-market retail channels in North America.
• Bay City Flower Company: California-based grower and wholesale distributor of fresh-cut flowers, serving supermarket, wholesale florist and bouquet manufacturer segments — directly comparable channel and product overlap.
• Kennicott Brothers: Wholesale florist and fresh-cut flower distributor serving retailers and floral designers nationwide. Comparable B2B cut flower distribution model with overlapping customer segments.
• Mayesh Wholesale Florist: Large U.S. wholesale florist distributing fresh-cut flowers to professional florists and event designers. Comparable B2B distribution of cut flowers even if the channel mix tilts more toward event florists.
• The Queen's Flowers: Imported fresh-cut flower distributor serving U.S. supermarkets, mass retailers and wholesale florists. Direct B2B overlap in cut flower sourcing and distribution.

Others

• 1-800-Flowers: Consumer-facing floral and gifting retailer. While operating at a different point in the value chain, it is a meaningful downstream buyer of cut flower supply and a useful adjacent comparable for category economics.
• Teleflora: Floral wire-service network connecting consumers to local florists. Adjacent participant in the U.S. floral value chain with indirect but relevant exposure to cut flower demand dynamics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCyp-1jD4iSzeMX97co0a3Bg
• Facebookfacebook.com/galleriafarms
• LinkedInlinkedin.com/company/galleria-farms
• Instagraminstagram.com/galleriafarms
• Xx.com/galleriafarms

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Galleria Farms