NOWi Sensors LLC

What NOWi Sensors LLC does

NOWi Sensors LLC is a privately held, Connecticut-domiciled IoT company that provides real-time water monitoring and leak detection hardware for building owners and property managers. Its product portfolio comprises two cellular- and LoRaWAN-connected sensors: the Building Monitor (also called Meter Monitor), which attaches to existing utility water meters via magnetic sensing, pulse output, or proprietary protocols without any plumbing modifications, and the Pipe Monitor, an ultrasonic clamp-on sensor that measures water flow directly on the pipe for granular zone-level data. Both devices are powered by Nordic Semiconductor's nRF9151 System-in-Package and run on Helium's decentralized LoRaWAN network where appropriate, achieving up to seven years of battery life and removing the need for WiFi infrastructure or customer-site gateways.

The platform streams minute-by-minute consumption data to a cloud-based console, applies automated anomaly detection algorithms (including a night-mode baseline) to identify leaks, and delivers instant alerts. The company monetizes through upfront hardware sales paired with an annual subscription under the NOWi Sensors Subscription Device Warranty, which covers cloud connectivity, firmware updates, and ongoing monitoring; pricing is quote-based and varies by building portfolio size.

NOWi goes to market via a sales-led motion with consultative demos, supported by event presence (e.g., PM Grow), podcast appearances, content marketing, and municipal water-utility rebate partnerships across Arizona, California, Florida, and Texas. Named customers span multifamily operators (Greystar, Veritas Investments, Highridge Costa, Whiterock, Greenbrook, Edworks), industrial and commercial users (HelloFresh, Pilgrims, Digital Realty, PGW Solutions, Fry's Food Stores), institutional accounts (Mississippi State University, Gilbert School Systems), hospitality (via Canada Water Savings in Toronto), and municipal/government buyers (Town of Queen Creek, Jordan Valley Water Conservancy District, City of Phoenix). The company is led by Co-Founder Charles Fayal and operates with a headcount of 1–10.

Name

NOWi Sensors LLC

Legal name

NOWi Sensors LLC

Website

https://nowisensors.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

NOWi Sensors LLC provides cellular and LoRaWAN-connected water leak detection sensors — a Building Monitor and an ultrasonic Pipe Monitor — for multifamily, commercial, industrial, hospitality, and institutional property owners, monetized via hardware sales plus subscription monitoring with no plumbing or WiFi required.

Ownership category

akta.pro rank

Product category

IoT Water Leak Detection Sensors

NAICS

Totalizing Fluid Meter and Counting Device Manufacturing (334514), Other Measuring and Controlling Device Manufacturing (334519)

SIC

Totalizing Fluid Meters & Counting Devices (3824), Measuring & Controlling Devices, Nec (3829), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB)

akta.pro secondary industries

Industrial Sensors (Pressure, Temperature, Flow, Level, Proximity, Vibration) (IMAGAFAA), Flood & Sump Pump Monitoring/Alarm Systems (HSAHAGAB)

Keywords

• IoT water monitoring
• Leak detection sensors
• Smart water metering
• Building water management
• Ultrasonic pipe monitoring

Headquarters

HQ city

Stonington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Device Sales: NOWi sells sensor devices (Building Monitors and Pipe Monitors) that customers purchase upfront or as part of a subscription package. Devices are battery-powered with multi-year lifespans.
2. Subscription Monitoring Services: Devices are covered by an active subscription under the NOWi Sensors Subscription Device Warranty. The subscription provides ongoing monitoring, alerts, cloud connectivity, and firmware updates.
3. Web Apps and Console Access: Web monitoring platform and web installation app for viewing and managing product data, accessible through user accounts with subscription-based access.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

NOWi Sensors designs, manufactures, and sells battery-powered IoT sensors — the Building Monitor (meter-based) and Pipe Monitor (ultrasonic clamp-on) — that provide minute-by-minute real-time water usage data and automated leak detection for commercial, multifamily, industrial, and institutional buildings. Devices transmit over cellular IoT (Nordic nRF9151) and Helium LoRaWAN networks, require no plumbing or WiFi, and are paired with a cloud-based console plus subscription Device Warranty covering monitoring, alerts, firmware, and connectivity.

Product overview

NOWi Sensors LLC offers a suite of water monitoring and leak detection sensors designed for commercial and residential properties. The product portfolio consists of two core hardware products: the Building Monitor (also called Meter Monitor) that attaches to existing utility water meters to provide whole-property monitoring, and the Pipe Monitor that uses ultrasonic clamp-on technology for more granular pipe-level monitoring. Both products work with NOWi's cloud-based console platform to deliver real-time alerts and high-resolution analytics. The system operates on cellular IoT networks (including Nordic Semiconductor's nRF9151 chip) with battery-powered sensors that require no plumbing or WiFi infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• NOWi Building Monitor: Meter Monitor that connects to existing water meters to track real-time usage, detect leaks, and prevent water damage. Battery-powered with up to 7-year battery life, no plumbing or WiFi needed.
• NOWi Pipe Monitor

Products and services

• NOWi Building Monitor (Meter Monitor)

Quantifiable outcome

• Properties reduce water consumption by 15-30% with smart water monitoring
• +5 more outcomes

Named customers18 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Nordic SemiconductorcoreTechnology or Integration · 3 February 2026Nordic Semiconductor featured NOWi Sensors in an article highlighting their ultra-low-power water monitoring solutions. NOWi's Pipe Monitor and Meter Monitor are powered by Nordic's nRF9151 System-in-Package, enabling exceptional battery life through PSM (Smart Power Saving Mode). The partnership provides NOWi with cellular IoT technology differentiated by power efficiency.
• Helium (Nova Labs)coreTechnology or IntegrationNOWi uses Helium's decentralized LoRaWAN IoT network for wireless data transmission from sensors. Helium's network enables deployments without dedicated gateways, extended battery life up to 7 years, and reliable connectivity even in challenging environments like basements where cellular signals are weak. The partnership reduces deployment costs and complexity.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Phyn: Phyn makes IoT-based smart water monitoring and leak detection devices for residential and small commercial buildings. Direct competitor with similar minute-level analytics, WiFi vs NOWi's cellular/LoRaWAN being the core architectural difference.
• StreamLabs (StreamLabs Inc.): StreamLabs (formerly Water Hero) sells ultrasonic, WiFi-connected smart water monitors for leak detection and consumption analytics in residential and multifamily properties. Closely comparable offering, hardware-plus-app model with a similar minute-by-minute data promise.
• Alert Labs (WaterSignal): Alert Labs provides cellular IoT water and energy sensors for property management and multifamily buildings. Direct peer in cellular, no-Wi-Fi smart water monitoring for building portfolios.
• LeakSmart (RWC / Reliance Worldwide): LeakSmart offers connected water leak detection and automatic shut-off systems for residential, multifamily, and light commercial buildings. Overlaps with NOWi's multifamily leak detection focus, though more shut-off-valve-centric than meter-monitoring-centric.
• FloLogic: FloLogic makes an electronic, inline water leak detection system that automatically shuts off flow when leaks are detected. Competes with NOWi for multifamily and high-end residential leak protection budgets.
• Banyan Water: Banyan Water provides smart water management and leak detection sensors plus analytics for commercial real estate, multifamily, and hospitality. Direct overlap in multifamily/IoT water monitoring with portfolio-level dashboards.

Emerging players

• AquaSec (Aquatic Safety Concepts): AquaSec offers water leak detection and shut-off products targeted at multifamily and student housing. Smaller, niche competitor overlapping with NOWi's multifamily focus, particularly student and apartment buildings.
• Measurlogic: Measurlogic manufactures power and water submetering and monitoring devices with cellular connectivity for commercial and industrial sites. Comparable in cellular IoT water metering for industrial and commercial customers that overlap with NOWi's industrial segment.

Broad incumbents

• Itron: Itron is a large, established metering and smart infrastructure provider for water, electric, and gas utilities globally. Broad incumbent whose smart-water/IoT products compete with NOWi at the utility and large commercial submetering layer.
• Badger Meter: Badger Meter is a long-standing manufacturer of flow measurement and water metering solutions with a growing smart/connected product line. Larger incumbents that NOWi competes against when property managers or utilities consider AMR/AMI rollouts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nowisensors
• Instagraminstagram.com/nowi_sensors
• Xx.com/nowi_sensors
• LinkedInlinkedin.com/company/nowi-sensors

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NOWi Sensors LLC