What Nam Long Group does

Nam Long Group is a publicly-traded Vietnamese integrated real estate developer (HOSE: NLG) headquartered in Ho Chi Minh City, founded in 1992 as one of Vietnam's first private construction enterprises. The company develops large-scale integrated urban townships combining residential, commercial, educational, and recreational components, with a land bank of approximately 567-681 hectares spanning HCMC, Long An, Dong Nai, Hanoi, and Hai Phong economic regions. Its portfolio is organized around three product lines: EHome (affordable housing for first-time buyers), Flora (mid-range to premium apartments including Flora+, Flora Panorama, and Flora Mizuki sub-series), and Valora (premium townhouses, shophouses, and villas). Notable projects include Mizuki Park (26 ha in Binh Chanh), Akari City (Binh Tan, HCMC), Waterpoint (355 ha in Long An), and Izumi City (Dong Nai), with 8 completed townships and over 10,000 units delivered cumulatively.

The company's business model centers on direct unit sales to individual Vietnamese homebuyers through its own project sales offices, supplemented by preferential home loan financing arrangements with major Vietnamese banks including Vietcombank, VietinBank, BIDV, and ACB, as well as Hong Leong Bank. Unit pricing ranges from approximately 1.4 billion VND (Flora Novia 2-bedroom apartments) to 22-25 billion VND (Trellia Cove compound townhouses), reflecting the multi-tier product strategy. A defining element of the model is the joint-venture partnership architecture with Japanese real estate majors — Nishi Nippon Railroad (~$3.2B revenue, Fukuoka-based) and Hankyu Hanshin Properties (~$17B revenue, Osaka-based) — which provide co-development capital, Japanese design standards, and operational credibility for flagship townships. Supporting partnerships include Anabuki Housing Services for Japanese-standard property management, plus international engineering and real estate advisory firms (Royal HaskoningDHV, Aurecon, CBRE, JLL, Savills).

FY2018 revenue was 3,480 billion VND (~US$151M) with net profit of 763 billion VND (43% YoY growth), and FY2019 was guided to approximately 3,485 billion VND revenue with 1,002 billion VND net profit (26% growth target). The primary customer base is Vietnamese middle-income families seeking quality integrated urban housing, with a secondary upper-middle-income segment served by premium Valora and Flora+ products. The company employs 501-1,000 staff and is led by Chairman Nguyen Xuan Quang. Strategic positioning emphasizes sustainable green-living design, canal systems, and comprehensive township amenities as differentiators from fragmented domestic competitors.

Name

Nam Long Group

Legal name

Công ty Cổ phần Đầu tư Nam Long

Website

https://namlonggroup.vn

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Nam Long Group is a publicly-traded Vietnamese integrated real estate developer (HOSE: NLG) operating since 1992, building large-scale urban townships across HCMC, Long An, Dong Nai, Hanoi, and Hai Phong via three product lines (EHome, Flora, Valora), serving Vietnam's middle-income homebuyers through JV partnerships with Japanese firms.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Multifamily Housing Construction (except For-Sale Builders) (236116), Land Subdivision (23721), Lessors of Miniwarehouses and Self-Storage Units (531130)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Mixed-Use Community Association Management (BPAJAHAF)

akta.pro secondary industry

New Development / Declarant Transition Management (BPAJAHAK)

Keywords

• Integrated township development
• Residential real estate
• Urban development
• Housing development
• Property development

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Infrastructure, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Real Estate Development and Sales: Primary revenue stream from development and sale of integrated urban townships, residential apartments (Flora, Ehome product lines), townhouses, shophouses, and villas. Products are sold directly to end buyers with various payment schemes including bank financing support through partner banks.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Nam Long Group is a Vietnamese real estate developer that builds and sells large-scale integrated urban townships combining residential housing with supporting commercial, educational, and community amenities. Its housing is segmented into three branded product lines — EHome (affordable), Flora (mid-range), and Valora (premium) — and delivered as master-planned projects such as Mizuki Park, Akari City, Waterpoint, and Izumi City primarily to individual homebuyers across Vietnam.

Product overview

Nam Long Group is Vietnam's leading integrated real estate developer with over 30 years of experience, operating a multi-product portfolio across three main product lines: EHome (affordable housing), Flora (mid-range to premium apartments including Flora+, Flora Panorama, and Flora Mizuki sub-series), and Valora (premium shophouses, townhouses, and villas). The company develops major urban township projects including Mizuki Park (26ha in Bình Chánh, HCMC), Akari City (Bình Tân, HCMC), Waterpoint (355ha in Long An), and Izumi City (Đồng Nai). These townships feature integrated amenities, Japanese design influences through partnerships with Nishi Nippon Railroad and Hankyu Hanshin Properties, and comprehensive lifestyle facilities including schools, commercial areas, parks, and waterfront environments. The company has completed 8 urban townships and delivered over 10,000 products to the market, while managing approximately 567 hectares of development land.

Differentiator

Problem solved

Functional benefit

Products and services

• Mizuki Park A flagship Nam Long integrated township in Ho Chi Minh City combining EHome, Flora, and Valora housing with schools, retail, and green space, developed in partnership with Japanese strategic investors and sold to Vietnamese homebuyers.
• Akari City An integrated township project in Binh Duong province offering Flora mid-range and Valora premium housing together with schools, retail, and community amenities, targeted at families working in the southern key economic zone.
• Waterpoint A large mixed-use riverside township in Long An province developed with Japanese strategic partners, combining EHome, Flora, and Valora residential products with waterfront commercial and amenity components.
• Izumi City An integrated township developed in the Dong Nai / Bien Hoa corridor with Japanese partners, offering EHome, Flora, and Valora housing together with education, retail, and amenity components.
• EHome (housing product line) Affordable housing product line offering compact apartments and townhouses within Nam Long integrated townships, targeting first-time and lower-middle-income Vietnamese homebuyers.
• Flora (housing product line) Mid-range housing product line offering apartments, townhouses, and shophouses within Nam Long integrated townships, targeting middle-income Vietnamese families seeking master-planned community living.
• Valora (housing product line) Premium housing product line offering higher-specification townhouses, villas, and apartments within Nam Long integrated townships, targeting affluent Vietnamese buyers seeking larger units and premium locations within the master plan.

Quantifiable outcome

• Successfully developed 8 urban townships
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered major, core and minor.

• TBS Group (Thái Bình Shose)majorStrategic or Co-development Partner · 1 June 2018Joint venture partner for Waterpoint project development alongside Nishi Nippon Railroad and Tân Hiệp Invest.
• Tân Hiệp Investment Co LimitedmajorStrategic or Co-development Partner · 1 June 2018Co-investor in Waterpoint project development in Long An province.
• Hankyu Hanshin Properties CorpcoreStrategic or Co-development Partner · 1 April 2018Japanese real estate developer with over 100 years of experience in Osaka region. Has over 85 subsidiary companies and annual revenue of $17 billion USD. Strategic co-development partner for Mizuki Park project, bringing Japanese urban development expertise.
• Nishi Nippon RailroadcoreStrategic or Co-development Partner · 1 April 2018Japanese conglomerate with over 100 years of experience based in Fukuoka, Japan. Operates 95 subsidiary companies with annual sales of approximately $3.2 billion USD. Co-developer of Mizuki Park and Waterpoint projects.
• CBREminorImplementation/ SI/ Consulting PartnerInternational real estate consultancy providing advisory services for Waterpoint project.
• JLLminorImplementation/ SI/ Consulting PartnerInternational real estate consultancy providing advisory and research services.
• SAVILLSminorImplementation/ SI/ Consulting PartnerInternational real estate consultancy providing advisory services for Waterpoint project.
• Anabuki Housing ServicecoreTechnology or IntegrationJapanese property management company providing facility management and housing services for Flora Novia and Mizuki Park projects, ensuring Japanese-standard operational quality.
• Keppel LandmajorStrategic or Co-development PartnerSingapore-based real estate developer, listed as strategic partner on Nam Long website.
• Aseana Properties LimitedmajorStrategic or Co-development PartnerListed as strategic partner on Nam Long website.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Him Lam Land: Him Lam Land is a Vietnamese real estate developer focused on mid-to-high-end residential projects in HCMC. It competes with Nam Long in the same HCMC market, offering apartments and integrated developments at comparable price points in similar districts.
• Becamex IDC (BCM): Becamex IDC is a major industrial and urban developer in Binh Duong province, Vietnam. It develops large-scale integrated urban and industrial townships comparable in scope to Nam Long's Waterpoint (355 ha), targeting similar Vietnamese middle-class residential demand.
• Sun Group: Sun Group is a major Vietnamese conglomerate with significant real estate operations including integrated townships, resorts, and mixed-use projects. It competes with Nam Long in the premium integrated township segment in Vietnam, often combining residential with tourism and lifestyle amenities.
• Phat Dat Real Estate (PDR): Phat Dat is a Vietnamese real estate developer active in residential and mixed-use projects in HCMC and surrounding provinces. Listed on HOSE, it competes with Nam Long for similar middle-income and upper-middle-income buyer segments in the same geographic markets.
• Novaland (NVL): Novaland is a major Vietnamese real estate developer focused on mid-to-high-end residential and township developments primarily in HCMC. Comparable to Nam Long as a publicly-listed Vietnamese developer serving middle-income and upper-middle-income homebuyers with integrated urban projects.
• Dat Xanh Group (DXG): Dat Xanh is a diversified Vietnamese real estate company with residential development and brokerage operations. It develops and sells mid-market residential projects in HCMC and other major cities, directly competing with Nam Long's Flora and Ehome product lines.
• Vinhomes (VHM): Vinhomes is the largest integrated real estate developer in Vietnam and a subsidiary of Vingroup. It develops large-scale residential townships and mixed-use projects across Vietnam, directly comparable to Nam Long's Mizuki Park, Akari City, and Waterpoint in terms of integrated township product and target market.
• Khang Dien House (KDH): Khang Dien House is a Vietnamese real estate developer focused on affordable and mid-range residential housing in HCMC. It targets a similar middle-income buyer demographic as Nam Long's Ehome and Flora product lines, with comparable township-style developments in HCMC's outer districts.

Broad incumbents

• Keppel Land (Vietnam): Keppel Land is a Singapore-based international real estate developer with significant Vietnam operations, listed as a strategic partner of Nam Long. It develops residential and mixed-use projects in HCMC and Hanoi, serving similar upper-middle and premium buyer segments as Nam Long's Flora and Valora lines.
• CapitaLand (Vietnam): CapitaLand is a Singapore-based international real estate developer operating in Vietnam with residential and mixed-use developments. It targets similar upper-middle and premium buyer segments as Nam Long's Flora and Valora lines, and serves as a benchmark for international-standard township development in the Vietnamese market.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/namlong_group
• Facebookfacebook.com/nlgroup.vn

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nam Long Group