ResQwalk

What ResQwalk does

ResQwalk is a for-profit, privately held mobile application company founded in 2014 and headquartered in New York City. According to the firmographic record, the company's product is a mobile app that enables users to earn money for their favorite animal rescue organization simply by walking. The firm operates with a very small team (1–10 employees) and has no publicly disclosed revenue, pricing model, or funding history. Technology, product features, and app store listings for ResQwalk are not explicitly documented in the input data.

The source material also includes extensive operational detail about Best Friends Animal Society, a 501(c)(3) nonprofit founded in 1994 that operates the nation's largest no-kill companion animal sanctuary in Kanab, Utah, and lifesaving centers in Houston, Los Angeles, New York City, Northwest Arkansas, and Salt Lake City. Best Friends monetizes through individual donations, monthly recurring giving (Guardian Angel program), workplace giving, donor-advised funds, e-commerce merchandise, and benefit events, while pursuing the mission of ending shelter killing of dogs and cats in the United States. The relationship between ResQwalk and Best Friends Animal Society is not defined in the source data, and Best Friends' operational footprint, partnerships (including Warner Bros. Discovery and DC Studios for the 2026 Supergirl campaign), and sanctuary app cannot be attributed to ResQwalk without further evidence.

Name

ResQwalk

Legal name

Best Friends Animal Society

Website

https://resqwalk.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

ResQwalk is a New York-based mobile app company (founded 2014, 1–10 employees) that operates a walk-to-donate application enabling users to earn money for animal rescue organizations through physical activity.

Ownership category

akta.pro rank

Product category

Charitable Fitness Mobile App

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYBPAMANAA

Consumer Navigation & Turn-by-Turn Apps

Business & Public Services/Web, Mobile & Digital Platforms/Maps, Location & Navigation Platforms

Keywords

• Charitable fitness app
• Animal rescue fundraising
• Walking tracker mobile
• Philanthropy fitness platform
• Cause-based mobile app

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Donations and Charitable Contributions: Individual donations, monthly giving programs (Guardian Angel), vehicle donations, workplace giving, donor-advised fund contributions, and in-memory/in-honor tribute donations.
2. Membership Programs: Monthly donor programs with locked matching gift incentives (e.g., $200,000 matching gift campaigns).
3. E-commerce and Merchandise: Online store selling clothes, accessories, pet supplies, and gifts with proceeds supporting animal programs.
4. Events and Fundraising: Benefit events including Grand to Grand endurance events and Strut Your Mutt community fundraising events.
5. Educational Programs: Professional certificates and degrees in animal services through Best Friends Learn program.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

ResQwalk is a mobile application that enables individual users to earn money for their favorite animal rescue organization simply by walking. The app tracks physical activity (steps/walking) and converts that activity into charitable donations directed to user-selected animal rescue charities.

Differentiator

Problem solved

Functional benefit

Brands

• Supergirl Partnership: Partnership with Warner Bros. Pictures and DC Studios to promote pet adoption, featuring Supergirl and Krypto the Superdog campaign in 2026

Products and services

• ResQwalk Mobile App A mobile app for individual consumers that tracks walking activity and converts steps into monetary donations directed to the user's chosen animal rescue organization.

Quantifiable outcome

• 19% increase in lifesaving for dogs and cats in first half of 2025 compared to same period last year
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• DC StudioscoreGTM or Marketing Partner · 26 June 2026Best Friends partnered with DC Studios for the Supergirl movie campaign to encourage pet adoption. The partnership brings Supergirl and Krypto the Superdog story to life and reminds audiences that thousands of dogs and cats in shelters are waiting for homes of their own.
• Warner Bros. PicturescoreGTM or Marketing Partner · 26 June 2026Warner Bros. Pictures distributed the Supergirl film featuring Best Friends Animal Society partnership. The film was released in theaters and IMAX across North America on June 26, 2026, with international release beginning June 24, 2026.
• Warner Bros. DiscoverycoreGTM or Marketing Partner · 22 June 2025Warner Bros. Discovery has partnered with Best Friends for years, committed to making a bright, safe future for homeless pets nationwide. Most recently, Warner Bros. Discovery covered dog adoption fees at all Best Friends centers and the Sanctuary from June 22 to July 5, 2026, as part of the Supergirl movie promotion campaign.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Charity Miles: Charity Miles is a free app that turns walking, running, and biking into corporate-sponsored donations to nonprofits. It is the closest direct competitor to ResQwalk's earn-by-walking-for-charity mechanic.
• WoofTrax: WoofTrax is a dog-walking app that donates to animal rescues based on miles walked. It directly competes with ResQwalk in the animal-welfare charity-walking niche.
• StepBet: StepBet gamifies step goals with pooled wagering where users bet on themselves and charities receive a portion. It overlaps with ResQwalk in monetizing walking behavior for social impact.

Broad incumbents

• Strava: Strava is the dominant consumer activity-tracking platform for runners and cyclists. Its scale and social features make it a broad incumbent whose community challenges compete with ResQwalk's engagement model.
• Fitbit (Google): Fitbit's fitness ecosystem tracks steps and has historically integrated charity and challenge features, representing a much larger platform that could subsume ResQwalk's niche.
• PetSmart Charities: PetSmart Charities is the largest animal-welfare funder in North America and operates adoption and donation programs. It is a broad incumbent that funds and competes for donor mindshare in the same charity ecosystem as ResQwalk.
• Rover: Rover is a leading pet-care marketplace that touches dog walking, sitting, and adoption-adjacent services. It overlaps ResQwalk's dog-walking audience but with a broader services commerce model.

Emerging players

• BetterWorld Fundraising: BetterWorld offers cause-based fundraising and event technology for nonprofits. It is an emerging player that overlaps with ResQwalk in giving donors frictionless ways to support animal welfare causes digitally.
• Givebacks: Givebacks provides a platform enabling supporters to round up purchases or complete actions for nonprofit donations. It is an emerging player with an adjacent step-/action-to-donation model.

Others

• ASPCA: ASPCA is a large national animal-welfare organization that runs adoption, advocacy, and fundraising programs. It is a thematically related organization in the same donor ecosystem ResQwalk serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/resqwalk
• YouTubeyoutube.com/user/BestFriendsVideos
• Facebookfacebook.com/bestfriendsanimalsociety
• LinkedInlinkedin.com/company/resqthreads
• Instagraminstagram.com/bestfriendsanimalsociety
• TikToktiktok.com/@bestfriendsanimalsociety?lang=en
• Pinterestpinterest.com/bfas

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ResQwalk