DaVinci Teeth Whitening Systems
DaVinci Teeth Whitening Systems, founded in 1999 and headquartered in Sun City, Arizona, sells professional-grade teeth-whitening equipment with all-natural gels to dental offices, spas, and entrepreneurs through a turnkey provider model. It supports a provider network, a White for Life Club membership, and an Open a Location retail program.
- Company typePrivate
- Founded1999
- HeadquartersParker, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What DaVinci Teeth Whitening Systems does
DaVinci Teeth Whitening Systems is a privately-held supplier of professional-grade teeth-whitening systems founded in 1999 and headquartered in Sun City, Arizona (corporate office at 10327 W. Coggins Drive). The company sells the DaVinci Professional Teeth Whitening System—featuring all-natural whitening gels and proprietary LED whitening technology manufactured in the USA—to dental offices, spa and wellness centers, and independent entrepreneurs who deliver whitening services to end consumers. Beyond hardware and consumables, DaVinci provides hands-on training, marketing support, and turnkey business onboarding, functioning as both an equipment vendor and a brand-enablement platform for its provider network.\n\nThe revenue model is multi-stream: one-time/perpetual-license sales of whitening systems, recurring consumable gel replenishment on a pay-as-you-go basis, professional-services revenue from training programs, and an emerging recurring component via the White for Life Club membership. Consumer-facing engagement is generated through a booking site that routes end users to participating providers, content marketing via an educational blog, and an "Open a Location" program that allows entrepreneurs to operate DaVinci-branded whitening studios. The company also partners with AfterPay and CareCredit to offer installment financing for both providers (lowering upfront equipment cost) and consumers (lowering ticket-size friction on services).\n\nGo-to-market is sales-led, driven by inbound provider inquiries, a dedicated provider portal at client.davinciorders.com, and SEO/content marketing. Customer segmentation is vertical: dental practices, spas and wellness centers, and entrepreneur-owned whitening studios are the three primary B2B segments, while individual consumers are a secondary segment reached indirectly through the provider network. DaVinci operates with 11–50 employees and claims worldwide provider reach.\n\nData is thin on revenue, headcount trends, funding, and named customers.
DaVinci Teeth Whitening Systems firmographics
Firmographics- Name
- DaVinci Teeth Whitening Systems
- Legal name
- DaVinci Teeth Whitening
- Website
- https://davinciteethwhiteningsystem.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DaVinci Teeth Whitening Systems, founded in 1999 and headquartered in Sun City, Arizona, sells professional-grade teeth-whitening equipment with all-natural gels to dental offices, spas, and entrepreneurs through a turnkey provider model. It supports a provider network, a White for Life Club membership, and an Open a Location retail program.
- Ownership category
- akta.pro rank
DaVinci Teeth Whitening Systems industry classification
Industry- Product category
- Professional Teeth Whitening Systems
- NAICS
- Dental Equipment and Supplies Manufacturing (339114)
- SIC
- Dental Equipment & Supplies (3843)
- akta.pro primary industry
- Whitening Products (Strips, Gels, Pens, Kits) (CRABAFAF)
- akta.pro secondary industries
- Oral Care Products (Toothpaste, Mouthwash, Dental Floss, Whitening) (CRADAMAA), Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC)
Keywords
Where DaVinci Teeth Whitening Systems is headquartered
LocationHeadquarters
- HQ city
- Parker
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DaVinci Teeth Whitening Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Professional Whitening Systems: Sale of professional-grade teeth whitening equipment and all-natural gels to dental offices, spas, and entrepreneurs. Providers purchase whitening systems to offer cosmetic teeth whitening services to end consumers.
- Business Support Services: Turn-key business support including training, marketing materials, and operational guidance for providers launching whitening services under the DaVinci brand.
- Training Programs: Hands-on training programs for providers and beauty professionals looking to offer teeth whitening services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Professional whitening system packages available with financing options |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
DaVinci Teeth Whitening Systems product offering
Product offeringCore offering
DaVinci Teeth Whitening Systems sells a professional-grade, USA-made teeth whitening system composed of advanced whitening equipment and all-natural whitening gels to dental offices, spas, and independent entrepreneurs worldwide. The company wraps the hardware and consumables with hands-on training, turn-key business support, and an "Open a Location" program that enables providers to launch branded whitening services under the DaVinci name, supplemented by a consumer-facing White for Life Club membership for repeat treatments.
Product overview
DaVinci Teeth Whitening Systems offers a single unified product portfolio centered on the DaVinci Professional Teeth Whitening System. The core offering is a professional-grade teeth whitening system featuring all-natural whitening gels and advanced LED whitening technology manufactured in the USA. The company also operates the White for Life Club membership program for ongoing client engagement. DaVinci provides turn-key business support including hands-on training, financing options (via AfterPay and CareCredit), and a national brand under which service providers operate.
Differentiator
Problem solved
Functional benefit
Products and services
- DaVinci Professional Teeth Whitening System
Companies that use DaVinci Teeth Whitening Systems
Customer profileSegments4 records
Ideal customer profiles4 records
DaVinci Teeth Whitening Systems technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
DaVinci Teeth Whitening Systems partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
DaVinci Teeth Whitening Systems competitors and assessment
Company assessmentBroad incumbents
- Hello Products: Hello Products is a natural-ingredient oral care brand offering whitening toothpastes, pens, and rinses in mass retail. Comparable to DaVinci's "all-natural" positioning but competing in the OTC consumer channel rather than through professional providers.
- Colgate-Palmolive (Colgate Optic White): Colgate Optic White is a major OTC whitening toothpaste and pen line from Colgate-Palmolive. A broad incumbent in oral care that competes for the same end-consumer whitening dollar and benefits from much larger marketing and distribution budgets.
- Procter & Gamble (Crest 3D Whitestrips): Crest 3D Whitestrips is the dominant OTC at-home whitening brand owned by P&G. A broad incumbent whose mass-market OTC products shape consumer expectations and pricing around whitening, indirectly pressuring DaVinci's professional provider value proposition.
Others
- SmileDirectClub: SmileDirectClub pioneered direct-to-consumer cosmetic dental services (clear aligners and whitening). Operates in the adjacent consumer cosmetic-dentistry space and demonstrates both the scale potential and the execution risk of a DTC whitening/cosmetic dental business model.
Emerging players
- Snow Teeth Whitening: Snow is a venture-backed DTC teeth whitening brand that has expanded into a professional whitening line for dental offices. Targets the same end consumer with LED whitening kits and is increasingly competing with DaVinci at the provider and consumer layer.
- AuraGlow: AuraGlow sells affordable at-home LED whitening kits directly to consumers via Amazon and retail. Competes at the consumer demand layer for whitening services DaVinci's providers sell, potentially compressing willingness-to-pay for in-person treatments.
Direct peers
- Philips Zoom (Philips): Philips Zoom is the leading in-office professional teeth whitening brand sold to dental offices globally. Directly comparable to DaVinci's professional whitening system but anchored almost exclusively in dental channels rather than DaVinci's multi-channel dental-plus-spa-plus-entrepreneur model.
- Beaming White: Beaming White sells professional teeth whitening systems and training to non-dental providers including spas, salons, and mobile operators. Closest direct competitor to DaVinci's spa and entrepreneur GTM motion and business model.
- Ultradent Products (Opalescence): Ultradent manufactures Opalescence professional whitening gels, trays, and in-office systems distributed to dental practices worldwide. Directly competes with DaVinci on professional whitening consumables and equipment in the dental channel.
- GLO Science: GLO Science sells professional in-office whitening systems paired with take-home kits via dental practices and DTC channels. Comparable to DaVinci in combining professional whitening technology with a consumer-brand presence and dual B2B/B2C motion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
DaVinci Teeth Whitening Systems social profiles
Digital presenceDaVinci Teeth Whitening Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
DaVinci Teeth Whitening Systems leadership team
Management profileNumber of profiles
DaVinci Teeth Whitening Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DaVinci Teeth Whitening Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DaVinci Teeth Whitening Systems
What does DaVinci Teeth Whitening Systems do?
DaVinci Teeth Whitening Systems sells a professional-grade, USA-made teeth whitening system composed of advanced whitening equipment and all-natural whitening gels to dental offices, spas, and independent entrepreneurs worldwide. The company wraps the hardware and consumables with hands-on training, turn-key business support, and an "Open a Location" program that enables providers to launch branded whitening services under the DaVinci name, supplemented by a consumer-facing White for Life Club membership for repeat treatments.
Is DaVinci Teeth Whitening Systems a public or private company?
DaVinci Teeth Whitening Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DaVinci Teeth Whitening Systems founded?
DaVinci Teeth Whitening Systems was founded in 1999. It employs 11 to 50 people.
Where is DaVinci Teeth Whitening Systems based?
DaVinci Teeth Whitening Systems is headquartered in Parker, United States, in the North America region.
How does DaVinci Teeth Whitening Systems make money?
Three revenue lines are on record. Professional Whitening Systems are the primary driver. The others are business Support Services and training Programs.
Who are DaVinci Teeth Whitening Systems's main competitors?
Broad incumbents on record are Hello Products, Colgate-Palmolive (Colgate Optic White) and Procter & Gamble (Crest 3D Whitestrips). SmileDirectClub is listed as an others. Emerging players are Snow Teeth Whitening and AuraGlow. Direct peers are Philips Zoom (Philips), Beaming White, Ultradent Products (Opalescence) and GLO Science.
Does DaVinci Teeth Whitening Systems have an API?
No public API is recorded for DaVinci Teeth Whitening Systems.
What industry is DaVinci Teeth Whitening Systems in?
DaVinci Teeth Whitening Systems's product category is Professional Teeth Whitening Systems. Its primary akta.pro industry code is CRABAFAF, Whitening Products (Strips, Gels, Pens, Kits), with a secondary code of CRADAMAA, Oral Care Products (Toothpaste, Mouthwash, Dental Floss, Whitening). Its NAICS code is 339114 and its SIC code is 3843.