New Story

What New Story does

New Story is a US 501(c)(3) nonprofit (founded 2014, Atlanta-headquartered) that develops market-based housing solutions for families experiencing housing insecurity in Latin America. Its operating model is a three-step pipeline: (1) finance and develop underused land by building roads, power, and sanitation infrastructure; (2) enable families to acquire legal land titles through small monthly payments, compressing the traditional 10+ year land-to-ownership timeline to ~24 months; and (3) unlock credit and home financing by using the titled land as collateral, including a micro-mortgage structure of 10% family down payment, 40% philanthropic subsidy, and 50% micro-loan.

The organization's core technology stack includes the world's first 3D-printed housing community (Nacajuca, Mexico), an MIT-partnered computational-design program ('Dreams of Concrete') that reduced roof materials by ~50%, a blockchain-based mortgage system built with Bitcoin Beach and Google for unbanked Salvadoran families, and an alternative credit-scoring partnership with fintech MiBolsillo and credit union Acreimex in Yucatan, Mexico. A proprietary Impact Management Framework aligns outcome measurement with GIIN IRIS+, IFC, and UN SDG standards.

New Story operates a hybrid revenue model combining philanthropy (individual one-time and recurring donations, The Builders major-donor program at $50,000+/3-year, corporate partnerships, and crypto/stock donation rails) with impact-investment returns through New Story Capital, a wholly-owned separate legal entity that manages a debt-financing fund for land development. The organization reports having housed more than 20,000 people across Bolivia, El Salvador, Mexico, and Haiti, with a stated goal of 10,000 developed lots by end of 2027 and 1 million people housed by 2030.

Name

New Story

Legal name

New Story Inc.

Website

https://newstoryhomes.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

New Story is a US 501(c)(3) nonprofit that develops land, enables land ownership within 24 months, and unlocks home financing for low-income families in Latin America, using 3D printing, blockchain mortgages, and alternative credit scoring, funded via philanthropy and its impact-investment arm New Story Capital.

Ownership category

akta.pro rank

Product category

Affordable Housing Development

NAICS

New Housing For-Sale Builders (236117), New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Building Construction (23611)

SIC

Operative Builders (1531), Land Subdividers & Developers (No Cemeteries) (6552), Mortgage Bankers & Loan Correspondents (6162)

akta.pro primary industry

Residential General Contracting (New Build) (IMAFAAAB)

akta.pro secondary industry

Land Acquisition, Lot Development & Construction Financing (AD&C) (FSALAHAI)

Keywords

• Affordable housing development
• Nonprofit construction services
• Micro-mortgage financing
• Land titling programs
• Impact investment funds

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Philanthropy/Donations: One-time and monthly donations from individual donors funding housing projects, financial literacy programs, construction support, and team operations. New Story is a US 501(c)(3) nonprofit (EIN: 47-2529408). Donations are tax-deductible for US donors.
2. The Builders Major Donor Program: Select community of donors making a 3-year commitment at $50,000+ to fund the organization's team and operations, enabling competitive nonprofit compensation (90th percentile).
3. New Story Capital Impact Investment Fund: Impact investment fund providing debt financing for land development projects in Latin America. Generates financial returns while creating social impact. New Story Capital is a separate legal entity from the nonprofit New Story Inc.
4. Corporate and Brand Partnerships: Partnerships with corporations for branded collaborations supporting families in Latin America.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

New Story is a 501(c)(3) nonprofit that develops underused land, builds infrastructure, and enables low-income families in Latin America to acquire legal land titles in 24 months via small monthly payments, then constructs homes using innovative methods (including 3D printing) and unlocks micro-mortgage financing. Operations are funded through a dual-track model of philanthropy (donations, The Builders major donor program) and impact investing through its wholly-owned subsidiary New Story Capital.

Product overview

New Story is a nonprofit organization pioneering market-based solutions for families without adequate housing in Latin America. The organization operates as a unified platform combining land development, home construction, and impact financing. Its core offerings include: the Land Development Program (enabling families to acquire legal land titles through monthly payments), Home Construction (utilizing innovative methods including 3D printing), and Micro-Mortgage Financing. The platform is supported by New Story Capital, an impact investment division that manages debt financing for land development. Key innovations include Casa NEXT (20% more affordable housing prototype), a Blockchain-based Mortgage System (in partnership with Bitcoin Beach for unbanked families), and an Alternative Credit Scoring System (partnering with MiBolsillo and Acreimex). The Impact Management Framework tracks outcomes aligned with GIIN IRIS+ standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Land Development Program Program for vulnerable low-income families in Latin America to acquire legal land titles and infrastructure within 24 months via small monthly payments, reducing the traditional 10+ year timeline by 5x.
• Home Construction Construction of homes in Latin America using innovative methods including 3D printing, in partnership with architects (e.g., Skolnick) and local organizations, for families who have acquired land through New Story.
• Micro-Mortgage Financing Financial product enabling families to own homes through a hybrid structure of 10% family down payment, 40% New Story philanthropy, and 50% micro-loan, creating a credit history for previously unbanked families.
• New Story Capital (Impact Investment Fund) Wholly-owned impact-investment subsidiary of New Story Inc. that manages a debt-financing fund for land development projects in Latin America, generating financial returns alongside social impact.
• Casa NEXT Housing prototype designed to make homeownership approximately 20% more affordable for lower-income families across Mexico.
• Blockchain-based Mortgage System Bitcoin wallet-based mortgage payment system developed with Bitcoin Beach, enabling unbanked families in El Salvador to make secure digital mortgage payments, build transaction history, and access homeownership.
• Alternative Credit Scoring System Alternative credit scoring system partnered with MiBolsillo (fintech) and Acreimex (credit union) to predict low-income, unbanked Mexican families' capacity to repay loans, including a financial-literacy mobile app.
• Impact Management Framework Proprietary framework for measuring and maximizing real-world impact, aligned with GIIN's IRIS+ and IFC principles and the UN Sustainable Development Goals; tracks transformation across multiple dimensions including economic impact and gender equality.

Quantifiable outcome

• 5x faster land-to-ownership (2 years instead of 10+)
• +7 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• GooglecoreStrategic or Co-development PartnerCollaboration using blockchain and Lightning Network to empower 130 vulnerable families in El Salvador to become homeowners. Part of Bitcoin Beach ecosystem enabling digital financial inclusion for unbanked families.
• Bitcoin BeachcoreStrategic or Co-development PartnerPartnership to build homes in El Zonte, El Salvador using Bitcoin-based mortgages. Created Bitcoin wallet system enabling unbanked residents to make digital mortgage payments, track finances, and build creditworthiness.
• MIT (Massachusetts Institute of Technology)coreStrategic or Co-development PartnerDreams of Concrete collaboration to reduce materials used in roof construction by 50%. Uses computational design methods and 3D printing to minimize concrete and steel while maintaining resistance and durability.
• SkolnickminorStrategic or Co-development PartnerAward-winning architect firm partnered to design 300-home community in San Vicente, El Salvador with passive ventilation, bioswales for rainwater collection, and recreation areas.
• EchaleminorStrategic or Co-development PartnerPartner in Dreams of Concrete initiative alongside MIT to reduce environmental impact of roof construction using innovative materials and methods.
• Mission of HopecoreStrategic or Co-development PartnerLong-standing partner for Titanyen, Haiti community building. Built 750 homes for families displaced by 2010 earthquake, enduring COVID-19, riots, and 7.2 magnitude earthquake.
• Gente Ayudando GentecoreImplementation/ SI/ Consulting PartnerLocal partner in El Salvador for community development, land rights, and homeowner qualification. Managed land rights legal battle ensuring families own their space.
• MiBolsillocoreTechnology or IntegrationFintech company partnered to provide alternative credit scoring for low-income, unbanked families in Yucatan, Mexico. Technology helps predict family's capacity to repay loans.
• Ministry of Housing of El SalvadorcoreStrategic or Co-development PartnerGovernment partner for housing development. Expanded from Nuevo Cuscatlan 1 (by former mayor Michelle Sol, now Minister) to Nuevo Cuscatlan 2 and San Vicente communities.
• WaterEquitycoreStrategic or Co-development PartnerCatherine Colyer, COO of WaterEquity (impact investment asset manager from Water.org), joined New Story's Board of Directors. WaterEquity has deployed $400M+ in capital for water/sanitation.
• Keith KrachminorOthersBoard advisor nominated for 2022 Nobel Peace Prize. Part of New Story's generous network supporting the organization's work.
• CotopaximinorGTM or Marketing PartnerOutdoor gear company with mission to create global change. Supports nonprofits helping communities experiencing poverty.

Scale indicators17 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Habitat for Humanity International: Global nonprofit that builds affordable housing with partner families, often through volunteer labor and zero-interest mortgages. Most comparable broad incumbent to New Story's housing mission, though Habitat operates at much larger scale across 70+ countries with a different volunteer-driven, for-sale model.
• World Vision International: Large humanitarian organization with significant housing and community development programs in Latin America. Comparable as a peer in donor base, fundraising scale, and Latin America operational footprint, though housing is one of many programs rather than the core focus.
• Mercy Corps: Global humanitarian organization operating in Latin America with programs in housing resilience, economic recovery, and financial inclusion. Comparable in scale, geographic overlap (El Salvador, Haiti, Mexico), and hybrid programming around housing recovery and livelihoods.
• Water.org: Global nonprofit enabling access to safe water and sanitation through market-based financing and household-level loans. Closely comparable to New Story's market-based, household-finance approach and shares board/leadership DNA (Catherine Colyer from WaterEquity/Water.org joined New Story as CEO).

Direct peers

• TECHO: Latin American youth-led nonprofit building transitional and permanent housing in informal settlements across 18 countries. Most direct geographic peer to New Story, sharing focus on Latin America, low-income families, and market-based solutions to informal settlements.
• Casas por Cristo: Faith-based nonprofit building homes in Latin America (primarily Mexico) for families in poverty. Direct peer sharing Mexico focus, family-selection model, and reliance on short-term mission trip volunteer construction, contrasting with New Story's 3D-printed, locally-staffed model.

Emerging players

• Acumen: Impact investment nonprofit funding early-stage companies serving low-income customers, including in housing and Latin America. Comparable as a peer in the impact-investing-for-poverty-alleviation space and as a model for blending philanthropy with patient capital that New Story Capital explicitly mirrors.
• Kiva: Nonprofit crowdfunding platform for microloans to underserved borrowers globally, with significant Latin America exposure. Comparable as a peer in alternative credit, microfinance, and unbanked financial inclusion; shares ex-Kiva leader (Liezl Van Riper) with New Story's CDO role.
• GiveDirectly: Nonprofit providing direct cash transfers to extremely poor households, with operations in Latin America and Africa. Comparable as a peer in market-based antipoverty models, evidence-driven programming, and use of technology to deliver aid cost-effectively.

Regional players

• Habitat for Humanity Mexico: Mexican affiliate of Habitat for Humanity operating housing programs for low-income families across Mexico. Direct regional peer competing for the same families, donor base, and government relationships that New Story targets in Mexico.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/NewStoryHomes
• YouTubeyoutube.com/channel/UCQ4R3Lj0NgZq42nKJs5kXvg
• Facebookfacebook.com/newstoryhomes
• LinkedInlinkedin.com/company/new-story-homes
• Instagraminstagram.com/newstoryhomes
• TikToktiktok.com/@newstoryhomes

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Story