Asia Pulp & Paper
- Company typePrivate
- Founded1972
- HeadquartersSingapore, Singapore
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
Asia Pulp & Paper firmographics
Firmographics- Name
- Asia Pulp & Paper
- Legal name
- Asia Pulp & Paper (APP Group)
- Website
- https://asiapulppaper.com
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
Asia Pulp & Paper industry classification
Industry- Product category
- Pulp and Paper Manufacturing
- NAICS
- Pulp, Paper, and Paperboard Mills (3221), Pulp Mills (32211), Converted Paper Product Manufacturing (3222), Paper Mills (32212)
- SIC
- Paper Mills (2621), Pulp Mills (2611), Papers & Allied Products (2600)
- akta.pro primary industry
- Market Pulp (Bleached Hardwood/Softwood Kraft) (IMAMADAA)
- akta.pro secondary industries
- Consumer Tissue Paper (Facial, Toilet, Paper Towels, Napkins) (IMAMAGAA), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Stationery & Office Paper Products (notebooks, pads, forms) (IMAMAHAG), Packaging Papers & Converted Paper Distribution (Corrugated sheets/boxes, Paper bags, Labels, Stationery) (IMAMAIAI)
Keywords
Where Asia Pulp & Paper is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Asia Pulp & Paper business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Paper and Packaging Products: Manufacturing and sale of paper products including copier paper, woodfree, art board, packaging materials, tissue products, and stationery to global markets across 150+ countries
- Sustainable Bond Issuance: Subsidiary PT Indah Kiat Pulp & Paper closed sustainable bond offering (Obligasi Berkelanjutan VI Tahap II Tahun 2026) on May 13, 2026 with coupon rates of 8.25% to 9.75% to finance capacity expansions and sustainability initiatives
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Asia Pulp & Paper product offering
Product offeringCore offering
Asia Pulp & Paper (APP Group) manufactures and globally distributes an integrated portfolio of pulp, paper, tissue, packaging, and stationery products. With annual combined production and converting capacity of over 19 million tons, the company serves enterprise customers across more than 150 countries in industries including food and beverage, pharmaceutical, printing, retail, e-commerce, manufacturing, and tobacco.
Product overview
APP Group is a pulp and paper manufacturing company that offers an integrated portfolio of paper, tissue, and packaging products. With annual combined production and converting capacity of over 19 million tons per annum, the company markets products in more than 150 countries across six continents. The product portfolio spans copier and office papers (Copier Paper, Woodfree, Uncoated Paper), specialty coated papers (Cast Coated, Art Board), industrial and kraft papers (Kraft Paper, Brown Kraft, High Smoothness Kraft, Test Liner, Corrugating Medium), food packaging solutions (Grease Proof Paper, Baking Paper, Food Packaging), board products (Duplex, Triplex, Kraft Back, White Top Test Liner), and the Foopak sustainable packaging brand. The company positions itself as a provider of innovative and sustainable products serving industries including food and beverage, pharmaceutical, graphical printing, retail, e-commerce, and manufacturing.
Differentiator
Problem solved
Functional benefit
Products and services
- Copier Paper Standard copier and printer paper for office, commercial, and business use.
- Woodfree Paper Woodfree writing and printing paper for various graphical applications.
- Cast Coated Paper High-gloss cast coated paper for premium printing applications.
- Art Board Premium board paper for art and graphical printing applications.
- Carbonless Copy Paper Carbonless paper for producing duplicate documents without carbon sheets.
- Labelstock Paper Paper base for pressure-sensitive label applications.
- Office Products General office stationery and paper supplies for commercial environments.
- Writing Products Paper products designed for writing applications.
- Kraft Paper Strong kraft paper (including brown and high smoothness variants) for packaging, wrapping, and industrial applications.
- Food Packaging Paper Specialty paper-based packaging solutions for the food and beverage industry, including grease proof and baking paper variants.
- Cigarette Packaging Paper packaging solutions for the cigarette and tobacco industry.
- Board Products (Duplex, Triplex, Kraft Back) Multi-layer board products (duplex, triplex, kraft back) used in folding cartons, secondary packaging, and premium packaging applications.
- Corrugated Products Finished corrugated packaging products and boxes, including test liner, white top test liner, and corrugating medium for corrugated board construction.
- Foopak Sustainable Paper Brand APP's sustainable paper packaging brand focused on lower-waste solutions for events and food service, including paper-based alternatives to single-use disposables.
- Chemical Products Chemical products used in paper manufacturing and processing operations.
Quantifiable outcome
- 100% fiber supply certified to sustainable forest management standards
- +2 more outcomes
Companies that use Asia Pulp & Paper
Customer profileSegments7 records
Ideal customer profiles6 records
Asia Pulp & Paper technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Asia Pulp & Paper partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- RunCzechcoreFoopak (APP's sustainable paper brand) partners with RunCzech for lower-waste marathon events. The partnership provides hydration station alternatives to hundreds of thousands of disposable cups in single races, promoting sustainable event management through paper-based solutions.
- PKBT ForumcoreAPP supports the PKBT Forum as a meeting point for conservation, local wisdom, and real action for sustainability. This includes elephant corridor patrol initiatives that foster conservation, coexistence, and sustainable livelihoods in forest communities.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Asia Pulp & Paper competitors and assessment
Company assessmentBroad incumbents
- Mondi: Integrated packaging and paper group with significant containerboard, kraft paper, and uncoated fine paper operations in Europe and emerging markets; competes with APP in industrial kraft, corrugated, and uncoated paper grades.
- International Paper: One of the world's largest pulp and paper producers with extensive containerboard, corrugated, and paper products portfolios; overlaps directly with APP in industrial packaging and printing paper, with broader geographic and product spread.
- Stora Enso: Integrated pulp, paperboard, and biomaterials producer with European footprint; directly comparable to APP in packaging boards, market pulp, and renewable fiber-based product strategy.
- Sappi: Global producer of coated graphic papers, packaging boards, and dissolving pulp; overlaps with APP in coated and specialty paper, and packaging board segments serving graphical and packaging customers.
- UPM-Kymmene: Diversified forest products company with operations in pulp, graphic papers, label materials, and biocomposites; comparable to APP across graphic and specialty papers and increasingly in sustainable fiber-based materials.
- Smurfit Kappa: Global leader in paper-based packaging with integrated containerboard and corrugated operations across Europe and the Americas; comparable to APP's corrugated and packaging segments and competes in sustainable packaging substitution.
- Kimberly-Clark: Global tissue and personal care major with significant tissue and hygiene paper sourcing/production; comparable to APP's tissue and household/personal care segments as both a customer competitor and large-volume buyer of pulp inputs.
- Suzano: World's largest market pulp producer and major paper player, focused on eucalyptus-based hardwood pulp; comparable to APP on the pulp side and increasingly on tissue and paperboard expansion.
Direct peers
- Nine Dragons Paper: Largest containerboard producer in China and Asia with comparable integrated pulp and paperboard operations, serving packaging customers across multiple end-markets; directly comparable by scale, vertical integration, and Asian production base.
Regional players
- Metsä Board: European folding boxboard and paperboard producer focused on premium packaging boards; comparable to APP's board products (folding boxboard, kraft back) but primarily serves European customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Asia Pulp & Paper social profiles
Digital presenceAsia Pulp & Paper financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asia Pulp & Paper leadership team
Management profileNumber of profiles
Asia Pulp & Paper subsidiaries and ownership
Company hierarchySubsidiaries1 record
Asia Pulp & Paper funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asia Pulp & Paper M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asia Pulp & Paper
What does Asia Pulp & Paper do?
Asia Pulp & Paper (APP Group) manufactures and globally distributes an integrated portfolio of pulp, paper, tissue, packaging, and stationery products. With annual combined production and converting capacity of over 19 million tons, the company serves enterprise customers across more than 150 countries in industries including food and beverage, pharmaceutical, printing, retail, e-commerce, manufacturing, and tobacco.
Is Asia Pulp & Paper a public or private company?
Asia Pulp & Paper is a private company. It is classified as corporate owned and is currently operating.
When was Asia Pulp & Paper founded?
Asia Pulp & Paper was founded in 1972. It employs 1,001 to 5,000 people.
Where is Asia Pulp & Paper based?
Asia Pulp & Paper is headquartered in Singapore, Singapore, in the Asia region.
How does Asia Pulp & Paper make money?
Two revenue lines are on record. Paper and Packaging Products are the primary driver. The others are sustainable Bond Issuance.
Who are Asia Pulp & Paper's main competitors?
Broad incumbents on record are Mondi, International Paper, Stora Enso, Sappi, UPM-Kymmene, Smurfit Kappa, Kimberly-Clark and Suzano. Nine Dragons Paper is listed as a direct peer. Metsä Board is listed as a regional player.
Does Asia Pulp & Paper have an API?
No public API is recorded for Asia Pulp & Paper.
What industry is Asia Pulp & Paper in?
Asia Pulp & Paper's product category is Pulp and Paper Manufacturing. Its primary akta.pro industry code is IMAMADAA, Market Pulp (Bleached Hardwood/Softwood Kraft), with a secondary code of IMAMAGAA, Consumer Tissue Paper (Facial, Toilet, Paper Towels, Napkins). Its NAICS code is 3221 and its SIC code is 2621.