Asia Pulp & Paper

Name

Asia Pulp & Paper

Legal name

Asia Pulp & Paper (APP Group)

Website

https://asiapulppaper.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Pulp and Paper Manufacturing

NAICS

Pulp, Paper, and Paperboard Mills (3221), Pulp Mills (32211), Converted Paper Product Manufacturing (3222), Paper Mills (32212)

SIC

Paper Mills (2621), Pulp Mills (2611), Papers & Allied Products (2600)

akta.pro primary industry

Market Pulp (Bleached Hardwood/Softwood Kraft) (IMAMADAA)

akta.pro secondary industries

Consumer Tissue Paper (Facial, Toilet, Paper Towels, Napkins) (IMAMAGAA), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Stationery & Office Paper Products (notebooks, pads, forms) (IMAMAHAG), Packaging Papers & Converted Paper Distribution (Corrugated sheets/boxes, Paper bags, Labels, Stationery) (IMAMAIAI)

Keywords

• Pulp paper manufacturing
• Industrial packaging materials
• Sustainable paper products
• Tissue and stationery
• Corrugated packaging solutions

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Paper and Packaging Products: Manufacturing and sale of paper products including copier paper, woodfree, art board, packaging materials, tissue products, and stationery to global markets across 150+ countries
2. Sustainable Bond Issuance: Subsidiary PT Indah Kiat Pulp & Paper closed sustainable bond offering (Obligasi Berkelanjutan VI Tahap II Tahun 2026) on May 13, 2026 with coupon rates of 8.25% to 9.75% to finance capacity expansions and sustainability initiatives

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Asia Pulp & Paper (APP Group) manufactures and globally distributes an integrated portfolio of pulp, paper, tissue, packaging, and stationery products. With annual combined production and converting capacity of over 19 million tons, the company serves enterprise customers across more than 150 countries in industries including food and beverage, pharmaceutical, printing, retail, e-commerce, manufacturing, and tobacco.

Product overview

APP Group is a pulp and paper manufacturing company that offers an integrated portfolio of paper, tissue, and packaging products. With annual combined production and converting capacity of over 19 million tons per annum, the company markets products in more than 150 countries across six continents. The product portfolio spans copier and office papers (Copier Paper, Woodfree, Uncoated Paper), specialty coated papers (Cast Coated, Art Board), industrial and kraft papers (Kraft Paper, Brown Kraft, High Smoothness Kraft, Test Liner, Corrugating Medium), food packaging solutions (Grease Proof Paper, Baking Paper, Food Packaging), board products (Duplex, Triplex, Kraft Back, White Top Test Liner), and the Foopak sustainable packaging brand. The company positions itself as a provider of innovative and sustainable products serving industries including food and beverage, pharmaceutical, graphical printing, retail, e-commerce, and manufacturing.

Differentiator

Problem solved

Functional benefit

Products and services

• Copier Paper Standard copier and printer paper for office, commercial, and business use.
• Woodfree Paper Woodfree writing and printing paper for various graphical applications.
• Cast Coated Paper High-gloss cast coated paper for premium printing applications.
• Art Board Premium board paper for art and graphical printing applications.
• Carbonless Copy Paper Carbonless paper for producing duplicate documents without carbon sheets.
• Labelstock Paper Paper base for pressure-sensitive label applications.
• Office Products General office stationery and paper supplies for commercial environments.
• Writing Products Paper products designed for writing applications.
• Kraft Paper Strong kraft paper (including brown and high smoothness variants) for packaging, wrapping, and industrial applications.
• Food Packaging Paper Specialty paper-based packaging solutions for the food and beverage industry, including grease proof and baking paper variants.
• Cigarette Packaging Paper packaging solutions for the cigarette and tobacco industry.
• Board Products (Duplex, Triplex, Kraft Back) Multi-layer board products (duplex, triplex, kraft back) used in folding cartons, secondary packaging, and premium packaging applications.
• Corrugated Products Finished corrugated packaging products and boxes, including test liner, white top test liner, and corrugating medium for corrugated board construction.
• Foopak Sustainable Paper Brand APP's sustainable paper packaging brand focused on lower-waste solutions for events and food service, including paper-based alternatives to single-use disposables.
• Chemical Products Chemical products used in paper manufacturing and processing operations.

Quantifiable outcome

• 100% fiber supply certified to sustainable forest management standards
• +2 more outcomes

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• RunCzechcoreGTM or Marketing Partner · 17 April 2026Foopak (APP's sustainable paper brand) partners with RunCzech for lower-waste marathon events. The partnership provides hydration station alternatives to hundreds of thousands of disposable cups in single races, promoting sustainable event management through paper-based solutions.
• PKBT ForumcoreStrategic or Co-development PartnerAPP supports the PKBT Forum as a meeting point for conservation, local wisdom, and real action for sustainability. This includes elephant corridor patrol initiatives that foster conservation, coexistence, and sustainable livelihoods in forest communities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mondi: Integrated packaging and paper group with significant containerboard, kraft paper, and uncoated fine paper operations in Europe and emerging markets; competes with APP in industrial kraft, corrugated, and uncoated paper grades.
• International Paper: One of the world's largest pulp and paper producers with extensive containerboard, corrugated, and paper products portfolios; overlaps directly with APP in industrial packaging and printing paper, with broader geographic and product spread.
• Stora Enso: Integrated pulp, paperboard, and biomaterials producer with European footprint; directly comparable to APP in packaging boards, market pulp, and renewable fiber-based product strategy.
• Sappi: Global producer of coated graphic papers, packaging boards, and dissolving pulp; overlaps with APP in coated and specialty paper, and packaging board segments serving graphical and packaging customers.
• UPM-Kymmene: Diversified forest products company with operations in pulp, graphic papers, label materials, and biocomposites; comparable to APP across graphic and specialty papers and increasingly in sustainable fiber-based materials.
• Smurfit Kappa: Global leader in paper-based packaging with integrated containerboard and corrugated operations across Europe and the Americas; comparable to APP's corrugated and packaging segments and competes in sustainable packaging substitution.
• Kimberly-Clark: Global tissue and personal care major with significant tissue and hygiene paper sourcing/production; comparable to APP's tissue and household/personal care segments as both a customer competitor and large-volume buyer of pulp inputs.
• Suzano: World's largest market pulp producer and major paper player, focused on eucalyptus-based hardwood pulp; comparable to APP on the pulp side and increasingly on tissue and paperboard expansion.

Direct peers

• Nine Dragons Paper: Largest containerboard producer in China and Asia with comparable integrated pulp and paperboard operations, serving packaging customers across multiple end-markets; directly comparable by scale, vertical integration, and Asian production base.

Regional players

• Metsä Board: European folding boxboard and paperboard producer focused on premium packaging boards; comparable to APP's board products (folding boxboard, kraft back) but primarily serves European customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/asiapulppaper
• Facebookfacebook.com/AsiaPulpPaper

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asia Pulp & Paper