MyHomeMove

What MyHomeMove does

My Home Move Limited is a UK residential conveyancing and property services group, headquartered in Enderby, Leicester, with 501-1,000 employees and operating since 2000. The company sits within the Simplify group — described as the UK's leading independent conveyancing and property services group — alongside related brands including Premier Property Lawyers (the UK's largest conveyancer by case volume, regulated by the Council for Licensed Conveyancers), Advantage Property Lawyers, DC Law, JS Law, GB Law, Cook Taylor Woodhouse, Move with Us, and Moving Made Easy.

The core business is transaction-fee conveyancing for residential property purchases, sales, and remortgages, supplemented by specialist services (equity release and investment conveyancing) and ancillary moving services (surveys, removals, interior design, home setup, home insurance). My Home Move's proprietary eWay technology platform provides 24/7 real-time case tracking and serves as the operational backbone for the introducer proposition, supporting a dedicated-conveyancer model for every case.

Distribution is run through a B2B2C channel partner model — estate agents, mortgage intermediaries, house builders, and property administrators refer customers at the point of property transaction, with My Home Move supplying panel management services, conversion tooling for introducers, and end-customer case execution. Revenue is generated per completed transaction, with end-customer pricing quote-based rather than publicly disclosed. Customer segments span first-time buyers (primary), home sellers, remortgagors, equity release and investment clients, and B2B introducer partners.

Name

MyHomeMove

Legal name

My Home Move Limited

Website

https://myhomemove.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

501–1,000 employees

Short description

My Home Move is a UK residential conveyancing group and subsidiary of Simplify, serving tens of thousands of home-mover clients annually through an estate agent, mortgage broker, and house builder introducer network, supported by its eWay case-tracking technology and the UK's largest conveyancer brand, Premier Property Lawyers.

Ownership category

akta.pro rank

Product category

Conveyancing Services

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Relocation & Corporate Housing Brokerage (BPAJAAAG)

akta.pro secondary industry

Home Sale & Home Purchase Assistance (HSAKAJAC)

Keywords

• Residential conveyancing services
• Property transaction law
• Conveyancing panel management
• Remortgage legal services
• Property law firm

Headquarters

HQ city

Enderby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Conveyancing Services: The company generates revenue through conveyancing transaction fees. My Home Move Ltd is the UK's leading provider of mover conveyancing services, helping tens of thousands of people to buy, sell and remortgage their homes every year. Revenue is transaction-based as each property transaction generates a fee.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

My Home Move Ltd provides residential conveyancing and property legal services for buying, selling, remortgaging, equity release, and investment transactions in the UK. The company operates through an introducer channel model, working with estate agents, mortgage intermediaries, house builders, and property administrators, while also serving end consumers directly through its consumer brand. Its in-house conveyancing is supported by the proprietary eWay technology platform providing 24/7 case tracking and one of the UK's largest conveyancing panel management services.

Product overview

My Home Move Ltd operates as a conveyancing and property services group comprising multiple brands under the Simplify umbrella. The core offering includes My Home Move Conveyancing (the primary service brand), supplemented by Premier Property Lawyers (UK's largest conveyancer) and Advantage Property Lawyers. The portfolio includes proprietary technology (eWay) for case tracking, core legal services (conveyancing, remortgaging, equity release, investment), calculators (conveyancing and stamp duty), and moving services (surveys, removals, interior design, setup, insurance). The group also includes related brands DC Law, JS Law, GB Law, Cook Taylor Woodhouse, Move with Us, and Moving Made Easy.

Differentiator

Problem solved

Functional benefit

Brands

• eWay: Technology platform enabling introducers and customers to stay updated 24/7 with every case

Products and services

• Conveyancing

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• SimplifycoreStrategic or Co-development PartnerMy Home Move Ltd is a subsidiary of Simplify, the UK's leading independent conveyancing and property services group. Simplify encompasses brands including DC Law, JS Law, GB Law, Cook Taylor Woodhouse, Move with Us, and Moving Made Easy. Premier Property Lawyers (UK's largest conveyancer) and Advantage Property Lawyers are also part of the My Home Move group.
• Estate Agents (Introducer Network)coreChannel Partner/ Reseller/ DistributorMy Home Move works with estate agents as introducers who refer their customers needing conveyancing services. The company helps introducers increase conversion on their conveyancing sales through an award-winning proposition.
• Mortgage Intermediaries (Introducer Network)coreChannel Partner/ Reseller/ DistributorPartnership with mortgage brokers and intermediaries who refer customers seeking remortgage and property purchase conveyancing services.
• House Builders (Introducer Network)coreChannel Partner/ Reseller/ DistributorMy Home Move partners with house builders to provide conveyancing services for new build property purchases.
• Property Administrators (Introducer Network)minorChannel Partner/ Reseller/ DistributorReferral relationships with property administrators managing property portfolios and transactions.
• Premier Property LawyerscoreStrategic or Co-development PartnerPremier Property Lawyers is the UK's largest conveyancer and is part of the My Home Move group. It is regulated by the Council for Licensed Conveyancers and completes more cases every year than any other UK conveyancer.
• Advantage Property LawyerscoreStrategic or Co-development PartnerAdvantage Property Lawyers is another leading conveyancer brand within the My Home Move group.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Others

• Knight Frank: Global real estate agency and property services firm with a UK residential arm that works with introducer and referral channels adjacent to conveyancing. Comparable as a participant in the broader UK property transaction ecosystem, though primarily brokerage rather than legal services.
• SearchFlow: UK property searches and conveyancing data provider serving solicitors and licensed conveyancers. Comparable as an enabling/infrastructure layer supporting the conveyancing workflow that MyHomeMove operates within.
• Landmark Information Group: UK property data, environmental search, and conveyancing intelligence provider. Comparable as an upstream data supplier in the conveyancing value chain — a critical infrastructure partner for volume conveyancers such as MyHomeMove.

Broad incumbents

• Irwin Mitchell: Large UK full-service law firm with a residential conveyancing and property services practice serving home buyers, sellers, and investors. Overlaps with MyHomeMove's core conveyancing service line within a broader full-service legal offering.
• Simplify Group: Parent group of MyHomeMove comprising multiple conveyancing and property services brands (Premier Property Lawyers, Advantage Property Lawyers, DC Law, JS Law, GB Law, Cook Taylor Woodhouse, Move with Us). Simplify is the UK's leading independent conveyancing group and is most directly comparable as a multi-brand conveyancing roll-up operating at greater scale.
• Slater and Gordon: UK consumer law firm offering conveyancing, family law, personal injury, and wills services. Comparable as a regulated UK legal services provider with a significant residential conveyancing practice serving introducer channels and direct consumer customers.

Direct peers

• Taylor Rose MW: UK Top-50 law firm with a dedicated residential conveyancing practice. Competes for the same first-time buyer, mover, and remortgage conveyancing caseload that MyHomeMove serves through its introducer network.
• TM Group (now part of Infotrack): UK conveyancing panel management and property services provider. TM Group runs a B2B model providing conveyancing services and panel management to lenders, brokers, and introducers — closely mirroring MyHomeMove's panel and introducer-led distribution model.

Emerging players

• InfoTrack: UK legal technology and conveyancing workflow platform providing search, case management, and integration solutions to solicitors and conveyancers. Adjacent competitor with potential to disintermediate traditional conveyancers like MyHomeMove by digitalizing the workflow.
• Homeward Legal: UK online conveyancing platform offering instant quotes and digital case management. Comparable as a digitally-native challenger targeting the same first-time buyer and homeowner segments via a transparent-fee, technology-led model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/myhomemove
• Facebookfacebook.com/myhomemove
• LinkedInlinkedin.com/company/myhomemove

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries8 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MyHomeMove