Retail Data Systems
- Company typePrivate
- Founded1950
- HeadquartersOmaha, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
Retail Data Systems firmographics
Firmographics- Name
- Retail Data Systems
- Legal name
- Data Systems Inc.
- Website
- https://rdspos.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Retail Data Systems industry classification
Industry- Product category
- Point of Sale Systems and Retail Technology Solutions
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Facilities Management Services (541513)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- POS Terminals & All-in-One Retail Computers (HDACAKAA)
- akta.pro secondary industries
- Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD), POS Accessories & Spares (Cables, Stands, Cases, Replacement Parts) (HDACAKAL), Cash Drawers, Cash Handling & Coin/Bill Counters (HDACAKAE)
Keywords
Where Retail Data Systems is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Retail Data Systems business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- POS Hardware Sales: Sale of POS hardware including terminals, scanners, printers, scales, self-checkout systems, electronic shelf labels, and peripherals.
- POS Software Solutions: Sale and licensing of POS software systems including NCR Voyix ENCOR, ISS45, ScanMaster, ACS, LOC POS, ACCEO Logivision, and back office solutions from S4, BRdata, and NCR Voyix ABO.
- RDS Payment Services: Payment processing services as registered ISO of Wells Fargo Bank and Citizens Bank. Electronic payment processing, pinpads, and payment solutions.
- Professional Services: Implementation, installation, training, project planning, and ongoing technical support services. Includes system maintenance and upgrades.
- Support and Maintenance: 24/7/365 technical support, system maintenance, and ongoing service contracts through 30+ local offices nationwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Annual | TagIT Sign Printing - Basic sign and shelf-label printing toolkit |
| Subscription | Annual | TagIT In-Aisle Mobile Printing Add-On |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Retail Data Systems product offering
Product offeringCore offering
Retail Data Systems (RDS) is a value-added reseller and integrator of Point of Sale hardware, software, and complementary retail technologies serving grocery, restaurant, convenience store, natural food, and general retail operators across the United States. The company bundles third-party POS platforms (NCR Voyix, LOC, ACCEO, S4, BRdata) with hardware peripherals, electronic shelf labels, payment processing, and back-office software, delivered with end-to-end implementation, training, and 24/7/365 support.
Product overview
Retail Data Systems (RDS) is the largest provider of Point of Sale hardware and software in North America, founded in 1950, operating 30+ offices with 500+ professionals offering 24/7/365 support. The company offers a modular platform approach with multiple POS software solutions and complementary add-on modules. Core grocery POS offerings include NCR Voyix ENCOR (modern cloud-enabled platform), LOC POS (for natural food stores), ACCEO Logivision, NCR Voyix ISS45, ScanMaster, and NCR Voyix Advanced Checkout Solution (installed in 50,000+ lanes). These integrate with back office solutions including S4 Back Office Suite, BRdata Total Back Office Solutions, and NCR Voyix Advanced Back Office. Supporting modules include self-checkout systems (NCR Voyix Self-Checkout, S4 UCheX), electronic shelf labels from VusionGroup (including Engage for marketing, Captana for AI shelf monitoring, and VusionCloud IoT), TagIT sign/label printing, S4Vision mobile analytics, Homesome e-commerce, and RDS Payment Services. Security and networking solutions include PDI Technologies and Acumera/Netsurion for PCI compliance. The company also offers restaurant POS solutions (Brink POS, SpotOn POS, Maitre'd POS, PAR PixelPoint POS, NCR Voyix Aloha, NCR Voyix Radiant) and general retail solutions.
Differentiator
Problem solved
Functional benefit
Brands
- S4Vision: Mobile analytics and reporting platform for grocery stores providing real-time sales metrics, cashier KPIs, and operational insights.
- TagIT Sign & Shelf Label Printing
- S4 Back Office Suite
- RDS Payment Services
Products and services
- NCR Voyix ENCOR POS Complete grocery POS platform combining reliability with modern innovations, featuring NavApp browser-like UI or optional DynaKey design, integrated back office management, cloud-enabled retail services, and ecosystem integration with NCR Connected Loyalty, NCR Payments, and ENCOR Fuel Option.
- LOC POS (LOC Suite) End-to-end POS platform designed for natural food stores and grocers, featuring flexible inventory management, membership and lifecycle management, equity tracking with 35 different point programs, extensive loyalty features, and advanced promotions.
- ACCEO Logivision POS Windows-based POS system designed for fast retail including supermarkets, c-stores, liquor stores, and specialty retail, featuring personalized POS screens, multi-location inventory management, loyalty rewards, gift card tracking, and integrated payment processing.
- NCR Voyix ISS45 POS Leading POS solution for wholesaler-served independent grocers and small grocery chains, combining affordability with customizable system design; processes transactions at speed with flexible promotions and loyalty capabilities.
- NCR Voyix ScanMaster POS Advanced grocery POS system with state-of-the-art transaction processing database using client-server topology, powerful reporting, intuitive front-end workstation with transaction-specific screens, full electronic transaction logs, and integrated back office applications.
- NCR Voyix Advanced Checkout Solution (ACS) Proven supermarket and grocery POS software installed in more than 50,000 checkout lanes, scalable from small independent stores to large chains; delivers 15-25% cashier productivity increases and up to 75% reduction in training time.
- S4 Back Office Suite Next-generation back office software for grocery and retail, providing host and store price and promotions management, supplier hosting, inventory, and transactional reporting.
- BRdata Total Back Office Solutions Complete end-to-end retail software suite including BRdata Retail BOSS modular solution with instore solutions, hosting, order entry, price optimization, fresh item management, customer loyalty, ad planning, warehouse and in-store inventory, competitor price tracking, and financial sales data capturing.
- NCR Voyix Advanced Back Office (ABO) Feature-rich back office POS software built for independent grocers, providing real-time inventory and sales movement data, pricing, margins, categories, and product assortment management; powered by Microsoft .NET Framework with mobile computing, shelf tag printing, and DSD receiving.
- VusionGroup Electronic Shelf Labels (ESL) Digital shelf tag technology with cloud-managed platform enabling instant chain-wide price updates, automated pricing, and 80% labor reduction for price changes with 100% pricing accuracy.
- VusionGroup Captana AI-powered shelf monitoring using computer vision and wireless mini cameras; delivers 4% increase in on-shelf availability, 9% boost in labor efficiency, and 2% increase in unit sales; integrates with POS and IoT data for real-time shelf visibility.
- VusionGroup Engage Digital in-store marketing platform for ESLs enabling real-time promotions, QR codes, and loyalty campaigns at shelf; supports auto-scheduled promotions and 360-degree real-time campaign insights.
- TagIT Sign & Shelf Label Printing Proprietary smart sign and shelf-label printing solution built exclusively for grocery retail teams; features true WYSIWYG editor, instant layout resizing, portable templates with embedded printer settings, offline capability, and no per-workstation or per-printer limits.
- S4Vision Mobile App Mobile grocery operations assistant providing real-time POS data analytics updated every 15 minutes; includes chain/store/department/item sales metrics, cashier KPIs with exception alerts, year-over-year trend analysis, item movement history, and self-checkout monitoring.
- RDS Payment Services Credit card processing and payment services; registered ISO of Citizens Bank, N.A. and Independent Sales Organization of Wells Fargo Bank, N.A. for secure end-to-end payment processing.
- NCR Voyix Radiant POS (Convenience Store) Unified retail technology platform for convenience stores and fuel stations connecting pump, store, kitchen, payments, and loyalty in one solution; features self-service kiosks, mobile ordering, kitchen systems, loyalty programs, and EMV-ready payments.
- Brink POS Restaurant point of sale solution for table-service and fine-dining operators, providing comprehensive restaurant technology with real-time data synchronization and enterprise management.
- SpotOn POS Flexible restaurant POS solution offered through RDS for restaurants and quick-service operations.
- PAR PixelPoint POS Restaurant POS solution from PAR for full-service restaurants and hospitality venues.
- NCR Voyix Aloha POS Restaurant POS system from NCR Voyix for table-service, fine-dining, and fast casual operations.
- NCR Voyix Radiant POS (QSR) Quick-service restaurant POS from NCR Voyix for fast food and rapid-service operations.
- NCR Voyix Counterpoint POS General retail POS solution from NCR Voyix for non-grocery retail operations.
- S4 Hospitality Solutions Specialized hospitality technology including RDS DriveThru Order Confirmation boards, custom kitchen printing and displays, and data analytics for QSR and fast casual restaurants.
- Acumera/Netsurion Managed Network Security Managed network security and edge computing platform providing PCI DSS compliance management, Secure Edge SD-WAN networking, BranchSDO multi-function edge devices, and ransomware protection.
- PDI Technologies Security Solutions Enterprise-grade managed security services including 24/7 Security Operations, real-time threat detection, PCI and GDPR compliance support, Firewall as a Service, Wi-Fi as a Service, and 5G failover services.
- Homesome Grocery e-Commerce E-commerce platform for grocery stores enabling mobile app integration, click and collect options, and delivery management; integrated with NCR Voyix e-commerce solutions.
- POS Implementation and Professional Services End-to-end professional services including project planning, system installation, configuration, staff training, and ongoing technical support with 24/7/365 coverage delivered through 30+ local offices nationwide.
Quantifiable outcome
- 80% reduction in labor for price changes (Electronic Shelf Labels)
- +8 more outcomes
Companies that use Retail Data Systems
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles3 records
Retail Data Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration35 records
AI capability9 records
Feature4 records
Retail Data Systems partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and secondary.
- NCR VoyixcorePrimary technology partner providing multiple POS platforms including ENCOR, ISS45, ScanMaster, ACS, and Advanced Back Office. NCR Voyix systems installed in over 50,000 checkout lanes. Also provides Radiant POS for convenience stores and Aloha POS for restaurants.
- VusionGroup (SES Imagotag)coreElectronic Shelf Label solutions partner. VusionGroup has 350+ million ESLs deployed across 400,000+ stores globally. Products include ESLs, Captana AI shelf monitoring, and Engage digital marketing platform.
- S4 (Software 4 Retail)coreBack office software partner providing S4 Back Office Suite, S4Vision mobile analytics app, and S4 Hospitality solutions. 30 years developing software for food, drug, retail, and wholesale markets.
- BRdatacoreBack office software partner since 1979 providing BRdata Retail BOSS, enterprise suite, warehouse management, automated purchase ordering, price optimization, and vendor portal solutions.
- ACCEO (Logivision)secondaryACCEO Logivision grocery point of sale partner providing easy-to-use, easy-to-manage POS for supermarkets, c-stores, liquor stores, and specialty retail.
- LOC SoftwarecoreNatural foods POS partner providing LOC SUITE - premier end-to-end POS platform for natural grocers with membership management, loyalty, and inventory control.
- PDI TechnologiessecondarySecurity solutions partner providing PCI compliance, network security, 5G failover, and Wi-Fi services for retail, restaurant, and grocery businesses.
- Acumera (Netsurion)secondaryManaged network security and edge computing partner providing BranchSDO platform, PCI DSS compliance tools, firewall, and cellular failover solutions.
- Brink POSsecondaryRestaurant POS solution for table-service and fine-dining operators supported through RDS distribution.
- SpotOn POSsecondaryRestaurant and QSR POS partner providing flexible point of sale solutions for hospitality businesses.
- PAR (PixelPoint)secondaryRestaurant POS partner providing PAR PixelPoint POS for restaurants, cloud POS, and hardware solutions for food service establishments.
- Wells Fargo Bank, N.A.secondaryRegistered Independent Sales Organization (ISO) of Wells Fargo Bank for payment processing services.
- Citizens Bank, N.A.secondaryRegistered ISO of Citizens Bank for payment processing services. RDS Payment Services operates as registered ISO.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Retail Data Systems competitors and assessment
Company assessmentDirect peers
- Toast: Toast is a cloud-native restaurant/QSR POS platform offering integrated payments, hardware, and software-as-a-service. Comparable because it competes with RDS's restaurant and QSR POS offerings (Brink, SpotOn via RDS, NCR Aloha/Radiant) with a modern cloud model.
- PAR Technology: PAR Technology (parent of Brink POS, also PixelPoint) is a restaurant POS and enterprise back-office software provider serving enterprise restaurant chains and independents. Comparable because it supplies and competes with POS software that RDS distributes, and operates in adjacent grocery/retail verticals.
- SpotOn: SpotOn provides restaurant and retail POS with integrated payments and marketing software, and is also a partner product distributed through RDS. Comparable as a competing POS+payments platform targeting the same SMB/mid-market restaurant and independent retailer segments RDS serves.
- Lightspeed Commerce: Lightspeed provides cloud POS for retail and restaurant segments, including grocery-adjacent specialty retail. Comparable because it targets independent retailers and restaurants — a core RDS customer base — with a cloud-first, payments-integrated model.
Broad incumbents
- NCR Voyix: NCR Voyix is both RDS's primary technology partner and a broader POS industry incumbent offering ENCOR, ISS45, ACS, Aloha, Radiant and other POS platforms to enterprise grocery, restaurant, and convenience customers directly. Comparable because it sets the technology baseline RDS integrates, services, and resells.
- Block (Square): Block/Square offers SMB-focused POS hardware, software and integrated payments broadly across restaurant, retail and grocery. Comparable as a broad incumbent whose payments-led POS offering competes with RDS Payment Services and RDS SMB solutions across multiple verticals.
- Heartland Payment Systems (Global Payments): Heartland, part of Global Payments, provides integrated payments and POS technology solutions to restaurants and retailers nationwide. Comparable as a payments-anchored incumbent competing with RDS Payment Services and offering bundled hardware/software similar to RDS's ISO model.
- Posiflex Technology: Posiflex is a global POS terminal and hardware manufacturer supplying all-in-one POS systems, peripherals, and self-service kiosks. Comparable because it is one of the underlying POS hardware OEMs whose products RDS resells, integrates, and services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Retail Data Systems social profiles
Digital presenceRetail Data Systems compliance and trust
Trust signalCompliance2 records
Retail Data Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Retail Data Systems leadership team
Management profileNumber of profiles
Profiles13 records
Retail Data Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Retail Data Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Retail Data Systems
What does Retail Data Systems do?
Retail Data Systems (RDS) is a value-added reseller and integrator of Point of Sale hardware, software, and complementary retail technologies serving grocery, restaurant, convenience store, natural food, and general retail operators across the United States. The company bundles third-party POS platforms (NCR Voyix, LOC, ACCEO, S4, BRdata) with hardware peripherals, electronic shelf labels, payment processing, and back-office software, delivered with end-to-end implementation, training, and 24/7/365 support.
Is Retail Data Systems a public or private company?
Retail Data Systems is a private company. It is classified as family owned and is currently operating.
When was Retail Data Systems founded?
Retail Data Systems was founded in 1950. It employs 501 to 1,000 people.
Where is Retail Data Systems based?
Retail Data Systems is headquartered in Omaha, United States, in the North America region.
How does Retail Data Systems make money?
Five revenue lines are on record. POS Hardware Sales are the primary driver. The others are POS Software Solutions, RDS Payment Services, professional Services and support and Maintenance.
Who are Retail Data Systems's main competitors?
Direct peers on record are Toast, PAR Technology, SpotOn and Lightspeed Commerce. Broad incumbents are NCR Voyix, Block (Square), Heartland Payment Systems (Global Payments) and Posiflex Technology.
Does Retail Data Systems have an API?
No public API is recorded for Retail Data Systems.
What industry is Retail Data Systems in?
Retail Data Systems's product category is Point of Sale Systems and Retail Technology Solutions. Its primary akta.pro industry code is HDACAKAA, POS Terminals & All-in-One Retail Computers, with a secondary code of FSAMADAD, Integrated POS Payments (ISVs & Vertical POS Platforms). Its NAICS code is 541511 and its SIC code is 7370.