2nd Shift Brewing
2nd Shift Brewing is a family-owned craft brewery on The Hill in St. Louis, Missouri, producing flagship and seasonal beers, non-alcoholic sodas and mineral water under the Busy Bees N/A sub-brand, and operating the on-site Mess Hall UK-style pub restaurant.
- Company typePrivate
- Founded-
- HeadquartersSt Louis, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What 2nd Shift Brewing does
2nd Shift Brewing is a privately held, family-owned craft brewery located at 1601 Sublette Ave. on The Hill in St. Louis, Missouri. Founded by Steve Crider, who transitioned from home brewing (his "second shift" hobby) into a full-time brewing career alongside his wife and partner Libby, the company produces craft beer varieties including flagship and seasonal offerings. Its product portfolio has expanded beyond beer to include Busy Bees N/A, a sub-brand of craft non-alcoholic sodas and mineral water (Root Beer, Grape Soda, Hop water, and sparkling waters), and Mess Hall, an on-site UK-style pub food restaurant operated by Chef John Messbarger using local ingredients and daily fresh fish.
The company generates revenue primarily through direct-to-consumer sales at its taproom (draft and canned beer, food via Mess Hall, gift cards, and non-alcoholic beverages) and through private event venue rentals for corporate, wedding, birthday, and nonprofit fundraising events. Online ordering and gift card sales are processed via Square. Distribution is confined to a single physical location in St. Louis, with operating hours limited to Wednesday through Sunday. Marketing is conducted almost exclusively through organic social media (Facebook, Instagram, Twitter) and a recurring events programming calendar (Trivia Tuesday, Bingo, live music, dog meet-ups, pop-up markets in partnership with Minx Monster Markets). The company is bootstrapped with no institutional investment, and revenue and headcount (11–50 employees) are not publicly disclosed.
2nd Shift Brewing firmographics
Firmographics- Name
- 2nd Shift Brewing
- Legal name
- 2nd Shift Brewing
- Website
- https://2ndshiftbrewing.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 2nd Shift Brewing is a family-owned craft brewery on The Hill in St. Louis, Missouri, producing flagship and seasonal beers, non-alcoholic sodas and mineral water under the Busy Bees N/A sub-brand, and operating the on-site Mess Hall UK-style pub restaurant.
- Ownership category
- akta.pro rank
2nd Shift Brewing industry classification
Industry- Product category
- Craft Brewery
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (722410), Restaurants and Other Eating Places (72251)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Craft Beer Bars & Taprooms (THAFAEAG), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)
Keywords
Where 2nd Shift Brewing is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
2nd Shift Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Taproom Beer Sales: On-site draft and canned beer sales directly to consumers visiting the brewery.
- Food Service (Mess Hall): UK-style pub food served on-site by Mess Hall, using local ingredients and fresh fish flown in daily. Separate catering contact available.
- Non-Alcoholic Beverages: Craft non-alcoholic sodas (Root Beer, Grape Soda with real cane sugar) and mineral water (Hop water, Tangerine flavored and unflavored sparkling water) produced and packaged at the brewery.
- Private Event Rentals: Venue rental for private events including birthdays, bachelor parties, anniversaries, weddings, corporate events, and fundraisers. Includes bartending staff, 4-hour rental period with option for additional time.
- Online Ordering and Gift Cards: Online ordering through Square for beer pickup. Gift cards available for purchase.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
2nd Shift Brewing product offering
Product offeringCore offering
2nd Shift Brewing is a family-owned craft brewery that produces and sells a variety of craft beers (flagship and seasonal) directly from its taproom on The Hill in St. Louis. The company also produces non-alcoholic sodas and mineral waters under the Busy Bees N/A sub-brand, operates the Mess Hall UK-style pub food restaurant on-site, and rents out its space for private events.
Product overview
2nd Shift Brewing is a family-owned craft brewery offering a portfolio of products centered around craft beer production and sales. The core product is their craft beer lineup featuring flagship and seasonal varieties. They have expanded into non-alcoholic beverages through their Busy Bees N/A sub-brand offering sodas and mineral water. On-site dining is available through Mess Hall, their UK-style pub food restaurant. Additional revenue streams include private event venue rentals and gift card sales. The company positions itself as a community-focused brewery on The Hill in St. Louis, Missouri.
Differentiator
Problem solved
Functional benefit
Brands
- Mess Hall: UK style pub food served at the brewery, operated by Chef John Messbarger, featuring seasonal menus with local ingredients and fresh fish.
- Busy Bees N/A
Products and services
- Craft Beer A lineup of craft beers — including flagship and seasonal varieties — produced from proprietary, one-of-a-kind recipes at the family-owned brewery and sold to consumers of legal drinking age via the on-site taproom and online pickup.
- Busy Bees N/A Non-alcoholic beverage line from 2nd Shift Brewing, comprising craft sodas (Root Beer and Grape Soda made with real cane sugar) and mineral water (Hop Water, Tangerine flavored and unflavored sparkling water), all produced and packaged at the brewery and sold through the on-site taproom.
- Mess Hall (UK-style pub food restaurant) UK-style pub food restaurant located inside the brewery, serving seasonal menus of locally sourced ingredients and fresh fish flown in daily. Operated on-site with catering available, offering a differentiated food-and-beverage pairing for brewery visitors and event guests.
- Private Event Rentals Venue rental service for private events including birthdays, bachelor parties, anniversaries, weddings, corporate events, and fundraisers, with bartending staff and a 4-hour rental period (additional time available). Pairs the brewery's craft beer and Mess Hall food service with hosted events.
- Gift Cards Digital gift cards purchased through the Square online platform, redeemable at 2nd Shift Brewing for use toward beer, merchandise, and on-site purchases.
Companies that use 2nd Shift Brewing
Customer profileSegments3 records
Ideal customer profiles3 records
2nd Shift Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
2nd Shift Brewing partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Minx Monster MarketsminorMinx Monster Markets curates local vendors for 2nd Shift Brewing's pop-up markets. Ashley from Minx Monster Markets selects a variety of hand-crafted and one-of-a-kind items from local vendors for each market event.
- Mess HallcoreMess Hall is an on-site UK-style pub food restaurant operated by Chef John Messbarger. Uses local ingredients and fresh fish flown in daily. Seasonal menu changes. Contact for catering: [email protected] or 314.330.4266.
- Cousins Maine LobsterminorCousins Maine Lobster appeared as a vendor/event at the brewery on June 6, 2026, serving Maine-style lobster dishes.
- Record ExchangeminorSponsor of Vinyl Bingo events at the brewery. Record Exchange provides prizes for music-inspired bingo rounds.
Recent moves7 records
Expansion highlights5 records
2nd Shift Brewing competitors and assessment
Company assessmentDirect peers
- Urban Chestnut Brewing Company: St. Louis craft brewery operating multiple taproom locations with a Bavarian-inspired beer hall concept that pairs on-site food service with craft beer. Highly comparable given shared city, brewpub model, and food-service integration.
- Civil Life Brewing Company: St. Louis craft brewery and taproom focused on sessionable English-inspired beers with a neighborhood pub atmosphere. Comparable as a similarly-sized St. Louis brewpub competing for the same local craft consumer.
- Side Project Brewing: Highly acclaimed St. Louis craft brewery known for small-batch, barrel-aged, and collaboration beers with a tasting-room model. Comparable as a craft competitor in the same St. Louis market pursuing premium, hype-driven positioning.
- 4 Hands Brewing Co. St. Louis craft brewery with a taproom, distribution footprint, and event space. Comparable as a peer St. Louis craft operator combining on-site sales with broader distribution.
- Narrow Gauge Brewing Company: St. Louis neighborhood craft brewery and taproom with an experimental, small-batch approach. Comparable as a similarly-scaled local competitor with taproom-led revenue model.
Broad incumbents
- Schlafly Beer: Missouri's largest independent craft brewery with multiple taprooms, restaurants, and statewide wholesale distribution. Comparable as a much larger Missouri craft incumbent competing for the same regional consumer base.
- Anheuser-Busch: Headquartered in St. Louis, AB is the dominant U.S. brewer and operates brewery tours/taprooms in the market. Relevant as the largest brewing incumbent in 2nd Shift's home market setting the local competitive backdrop.
Emerging players
- Athletic Brewing Company: Largest U.S. non-alcoholic craft brewery, distributed nationally through grocery and on-premise. Comparable via the Busy Bees N/A sub-brand — both produce craft-positioned non-alcoholic beverages and can target overlapping sober-curious consumers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
2nd Shift Brewing social profiles
Digital presence2nd Shift Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
2nd Shift Brewing leadership team
Management profileNumber of profiles
Profiles3 records
2nd Shift Brewing subsidiaries and ownership
Company hierarchySubsidiaries2 records
2nd Shift Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2nd Shift Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2nd Shift Brewing
What does 2nd Shift Brewing do?
2nd Shift Brewing is a family-owned craft brewery that produces and sells a variety of craft beers (flagship and seasonal) directly from its taproom on The Hill in St. Louis. The company also produces non-alcoholic sodas and mineral waters under the Busy Bees N/A sub-brand, operates the Mess Hall UK-style pub food restaurant on-site, and rents out its space for private events.
Is 2nd Shift Brewing a public or private company?
2nd Shift Brewing is a private company. It is classified as family owned and is currently operating.
When was 2nd Shift Brewing founded?
2nd Shift Brewing was founded in -1. It employs 11 to 50 people.
Where is 2nd Shift Brewing based?
2nd Shift Brewing is headquartered in St Louis, United States, in the North America region.
How does 2nd Shift Brewing make money?
Five revenue lines are on record. Taproom Beer Sales are the primary driver. The others are food Service (Mess Hall), non-Alcoholic Beverages, private Event Rentals and online Ordering and Gift Cards.
Who are 2nd Shift Brewing's main competitors?
Direct peers on record are Urban Chestnut Brewing Company, Civil Life Brewing Company, Side Project Brewing, 4 Hands Brewing Co. and Narrow Gauge Brewing Company. Broad incumbents are Schlafly Beer and Anheuser-Busch. Athletic Brewing Company is listed as an emerging player.
Does 2nd Shift Brewing have an API?
No public API is recorded for 2nd Shift Brewing.
What industry is 2nd Shift Brewing in?
2nd Shift Brewing's product category is Craft Brewery. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFAEAG, Craft Beer Bars & Taprooms. Its NAICS code is 31212 and its SIC code is 2082.