Steep and cheap
- Company typePrivate
- Founded2006
- HeadquartersPark City, United States
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
Steep and cheap firmographics
Firmographics- Name
- Steep and cheap
- Legal name
- Steepandcheap.com
- Website
- https://steepandcheap.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Ownership category
- akta.pro rank
Steep and cheap industry classification
Industry- Product category
- Outdoor Gear and Apparel Retail
- NAICS
- Clothing and Clothing Accessories Retailers (45811), Shoe Retailers (45821), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
- SIC
- Retail-Family Clothing Stores (5651), Retail-Miscellaneous Shopping Goods Stores (5940), Retail-Shoe Stores (5661)
- akta.pro primary industry
- Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)
- akta.pro secondary industries
- Camping, Hiking & Backpacking Gear Retail (CRAMAMAA), Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing) (CRAMAMAK), Ski Touring / Backcountry & Avalanche Safety Retail (AT Gear, Skins, Beacons, Probes, Shovels, Airbags) (CRAMAJAD)
Keywords
Where Steep and cheap is headquartered
LocationHeadquarters
- HQ city
- Park City
- HQ country
- United States
- HQ region
- North America
Markets served
Steep and cheap business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Retail Product Sales: Direct retail sales of outdoor gear and clothing. Customers purchase products at discounted prices through the e-commerce platform. Revenue generated from product transactions with clear pricing, promotional discounts, and clearance offers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with discounts |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Steep and cheap product offering
Product offeringCore offering
Steep and Cheap is an online-only discount retailer selling outdoor apparel, footwear, and equipment from premium brands such as The North Face, Patagonia, Marmot, Rab, Black Diamond, Osprey, Burton, and GOREWEAR. The store operates a clearance- and deals-driven model, offering discounts of up to 80% off MSRP across categories including men's, women's, and kids' clothing; hiking and camping gear; ski and snowboard equipment; bike gear; climbing equipment; fitness and run apparel; and water sports accessories. The site is operated by Backcountry Corp and shares customer service, fulfillment, and infrastructure with the parent.
Product overview
Steep and Cheap is an e-commerce outdoor gear retailer offering a comprehensive portfolio of discounted outdoor apparel, footwear, and equipment. The platform operates as a single unified e-commerce store with product categories spanning men's, women's, and kids' clothing; hiking and camping gear (tents, sleeping bags, backpacks); ski and snowboard equipment; bike gear; fitness and run products; climbing equipment; and water sports accessories. The company drives sales through promotional offerings including clearance sections, brand-wide sales, and tiered discount programs like the 'Spend $250, Save $50' promotion. They partner with numerous outdoor brands including The North Face, Patagonia, Marmot, GOREWEAR, Columbia, and Osprey to distribute their products at discounted prices.
Differentiator
Problem solved
Functional benefit
Products and services
- Outdoor Apparel
- Outdoor Footwear
- Hike and Camp Gear
- Ski and Snowboard Equipment
- Bike Gear
- Climbing Gear
- Fitness and Run Gear
- Water Sports and Travel Gear
- Outdoor Accessories
- Clearance and Deals Section
Companies that use Steep and cheap
Customer profileSegments4 records
Ideal customer profiles1 record
Steep and cheap technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Steep and cheap partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BackcountrycoreSteep & Cheap is operated by Backcountry, an outdoor recreation retailer. The site shares infrastructure, customer service ([email protected]), and operational systems with Backcountry. Accessibility assistance and support are provided through Backcountry's customer experience team.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
Steep and cheap competitors and assessment
Company assessmentEmerging players
- Patagonia Worn Wear: Patagonia's own resale and outlet channel, trading in used and excess Patagonia gear at lower prices. Represents the broader brand-direct trend that competes for the same premium-brand discount customer.
Broad incumbents
- The North Face Outlet: Brand-direct outlet channel from one of Steep & Cheap's largest suppliers. Captures deal-seeking customers for TNF products, reducing supply available to multi-brand discounters.
- REI Outlet: REI Co-op's outlet and clearance channel sells premium outdoor brands at discounts. REI is a broader incumbent with a co-op membership model, but the outlet channel directly competes for deal-driven outdoor customers.
Direct peers
- Public Lands: REI-owned outdoor specialty retailer focused on camping, hiking, and active outdoor gear, competing in the same premium-brand outdoor e-commerce category with similar promotional cadence.
- Backcountry.com: Parent company and direct peer; operates the same premium outdoor gear and apparel e-commerce model with similar brand assortment and overlapping customer base, including shared infrastructure and customer service.
- Sierra: T.J. Maxx-owned discount outdoor and activewear e-commerce retailer offering deeply discounted premium brands. Closely comparable deal-driven model and customer demographic.
- Mountain Steals: Discount outdoor and climbing gear e-commerce site from Backcountry's parent, featuring closeout deals on premium brands including Black Diamond, Patagonia, and The North Face.
- Moosejaw: Outdoor and active lifestyle retailer (owned by Walmart) offering a wide selection of premium outdoor brands with regular promotional pricing and clearance events targeting the same enthusiast base.
- Campsaver: Outdoor gear and apparel e-commerce retailer specializing in backpacking, camping, and climbing equipment with regular deals and clearance events on premium brands.
Regional players
- Bob Wards: Montana-based outdoor retailer with a strong e-commerce channel carrying premium outdoor brands across categories similar to Steep & Cheap, but with a more regional brick-and-mortar footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Steep and cheap social profiles
Digital presenceSteep and cheap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Steep and cheap leadership team
Management profileNumber of profiles
Steep and cheap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Steep and cheap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Steep and cheap
What does Steep and cheap do?
Steep and Cheap is an online-only discount retailer selling outdoor apparel, footwear, and equipment from premium brands such as The North Face, Patagonia, Marmot, Rab, Black Diamond, Osprey, Burton, and GOREWEAR. The store operates a clearance- and deals-driven model, offering discounts of up to 80% off MSRP across categories including men's, women's, and kids' clothing; hiking and camping gear; ski and snowboard equipment; bike gear; climbing equipment; fitness and run apparel; and water sports accessories. The site is operated by Backcountry Corp and shares customer service, fulfillment, and infrastructure with the parent.
Is Steep and cheap a public or private company?
Steep and cheap is a private company. It is classified as corporate owned and is currently operating.
When was Steep and cheap founded?
Steep and cheap was founded in 2006.
Where is Steep and cheap based?
Steep and cheap is headquartered in Park City, United States, in the North America region.
How does Steep and cheap make money?
One revenue line is on record: retail Product Sales.
Who are Steep and cheap's main competitors?
Patagonia Worn Wear is listed as an emerging player. Broad incumbents are The North Face Outlet and REI Outlet. Direct peers are Public Lands, Backcountry.com, Sierra, Mountain Steals, Moosejaw and Campsaver. Bob Wards is listed as a regional player.
Does Steep and cheap have an API?
No public API is recorded for Steep and cheap.
What industry is Steep and cheap in?
Steep and cheap's product category is Outdoor Gear and Apparel Retail. Its primary akta.pro industry code is CRAFADAJ, Sporting Goods & Outdoor Inventory-led Online Retailers, with a secondary code of CRAMAMAA, Camping, Hiking & Backpacking Gear Retail. Its NAICS code is 45811 and its SIC code is 5651.