Himalayan Pet Supply
Himalayan Pet Supply, a U.S. pet product company founded in 2007 and part of Primal Pet Group, manufactures The Original Himalayan Dog Chew and an extended portfolio of cheese chews, functional treats, and accessories using a proprietary lactose-removal process, selling through DTC e-commerce and international retail partners to dog owners in 8+ markets.
- Company typePrivate
- Founded2007
- HeadquartersArlington, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Himalayan Pet Supply does
Himalayan Pet Supply, legally operated as Himalayan Dog Chew, LLC (a Delaware LLC), is a U.S.-based pet product company founded in 2007 by Suman Shrestha and headquartered in the greater Seattle/Mukilteo, Washington area, with the operating brand presence in Arlington. The company manufactures and sells The Original® Himalayan Dog Chew®, a hard cheese chew produced via an ancient Nepalese cheese-making technique that was re-engineered over four years to remove lactose and fat content while preserving nutritional value. Beyond the flagship chew, the product portfolio spans soft and medium-density chews (barkCHEW, YUM), functional treats (Function+ for gut, immune, hip & joint, skin & coat), training treats (Cubits, Barkeetos), puffed and microwavable treats (yakyPUFF, yakyCHARMS), dental chews (Happy Teeth), rawhide-free alternatives (UnHide), and accessories such as the Jughead chew holder, alongside toys, variety packs, and seasonal items like the Advent Calendar.
The core technology is the proprietary lactose removal process paired with a Chewmeter density rating system (0-10 scale) that maps chew difficulty to dog chewing style, age, and size. The company operates under the Primal Pet Group, Inc. umbrella alongside other pet product affiliates, with production split between Nepalese artisanal farmer networks (approximately 45,000 farmers using varied smokehouse methods) and a Washington State facility for the YUM line. Revenue is generated through a hybrid B2B2C go-to-market model combining DTC e-commerce on himalayan.pet with third-party retail distribution supported by a store-locator tool and a retailer-only training portal, with unit-pricing and no public subscription or contract model. Products ship to the United States plus Canada, Korea, Hong Kong, Japan, Taiwan, the EU, Mexico, and Australia.
Himalayan Pet Supply firmographics
Firmographics- Name
- Himalayan Pet Supply
- Legal name
- Himalayan Dog Chew, LLC
- Website
- https://himalayan.pet
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Himalayan Pet Supply, a U.S. pet product company founded in 2007 and part of Primal Pet Group, manufactures The Original Himalayan Dog Chew and an extended portfolio of cheese chews, functional treats, and accessories using a proprietary lactose-removal process, selling through DTC e-commerce and international retail partners to dog owners in 8+ markets.
- Ownership category
- akta.pro rank
Himalayan Pet Supply industry classification
Industry- Product category
- Pet Treats and Chews
- NAICS
- Dog and Cat Food Manufacturing (311111)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Pet Treats & Chews (AFADAFAF)
- akta.pro secondary industries
- Treats & Chews (CRADAFAE), Functional & Veterinary Diet Pet Food (CRADAFAF), Vitamins, Minerals & Multivitamin Supplements (HLAMALAF)
Keywords
Where Himalayan Pet Supply is headquartered
LocationHeadquarters
- HQ city
- Arlington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Himalayan Pet Supply business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Pet Chew and Treat Products: Sale of hard cheese dog chews, treats, toys, and related pet products through direct-to-consumer e-commerce and retail distribution channels
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Products sold at standard retail pricing through multiple channels |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Himalayan Pet Supply product offering
Product offeringCore offering
Himalayan Pet Supply designs, manufactures, and sells natural, long-lasting dog chews, treats, toys, and accessories built around its flagship The Original Himalayan Dog Chew, a hard cheese chew crafted using an ancient Nepalese cheese-making technique re-engineered to remove lactose and fat. The product portfolio spans multiple density tiers (Chewmeter scale), functional health treats, training treats, dental chews, rawhide-free alternatives, and chew accessories like the Jughead holder.
Product overview
Himalayan Pet Supply is a pet supply company and maker of The Original® Himalayan Dog Chew®, a hard cheese chew crafted using an ancient Nepalese cheese-making technique, reformulated to remove lactose and fat for safe, digestible, long-lasting dog chews. The product portfolio centers on the flagship Himalayan Dog Chew brand supplemented by multiple sub-brands across distinct product categories: barkCHEW (soft density chews in Water Buffalo and Turmeric varieties for easy-going chewers); YUM (medium-density chews for everyday chompers in Cheese, Bacon, Chicken, and Peanut Butter); Function+ (vet-formulated functional treats for Gut Health, Immune Health, Hip & Joint, and Skin & Coat); Yogurt Sticks and Cubits (coconut/yogurt-based wellness treats with prebiotics/probiotics); yakyPUFF (crunchy puffed treats) and yakyCHARMS (microwavable cheese puffs in popcorn-style bags); Barkeetos and Cookies (oven-baked crunchy treats); chew accessories including Jughead chew holders and inserts; UnHide rawhide-free chews; dental chews (Happy Teeth); natural chews (Antler Bones, Coconut Bones); and Variety Packs (Chew Buffet, PB Love, Piggy Bank, Say Cheese) for multi-flavor selection. The company also offers Toys and seasonal specialty items like the Advent Calendar and Everest Pack.
Differentiator
Problem solved
Functional benefit
Brands
- Ecokind Pet Treats: A pet treat brand under Himalayan Dog Chew, LLC
- Yellow Yak
- Chewmeter
Products and services
- The Original Himalayan Dog Chew
Quantifiable outcome
- Chews last up to 7X longer than bully sticks
- +2 more outcomes
Companies that use Himalayan Pet Supply
Customer profileSegments2 records
Ideal customer profiles2 records
Himalayan Pet Supply technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Himalayan Pet Supply partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 45,000 Global FarmerscoreThe company works with approximately 45,000 farmers worldwide who contribute to the production of their cheese chews. These farmers use a variety of traditional smokehouse methods ranging from thatched huts to industrial facilities. The partnership supports both Nepalese farmers (using ancient cultural techniques) and enables the company to produce products domestically in Washington State (USA) for the YUM line.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Himalayan Pet Supply competitors and assessment
Company assessmentDirect peers
- Primal Pet Foods: Sister company within Primal Pet Group, Inc. producing raw and freeze-dried pet foods. Directly comparable as a natural/functional pet brand operating under the same parent conglomerate with overlapping premium-pet retail distribution.
- Best Bully Sticks: Specialty brand of natural, single-ingredient dog chews (notably bully sticks). Directly competes with Himalayan's long-lasting chew positioning and targets the same natural-pet-owner customer through similar DTC and specialty-retail channels.
- Stella & Chewy's: Premium raw and freeze-dried pet food and treat brand emphasizing natural, limited-ingredient nutrition. Comparable as a premium natural pet brand with overlapping functional/functional-treat positioning and similar specialty-retail distribution.
- Open Farm: Sustainably sourced pet food and treats brand with strong ethical-sourcing narrative. Comparable to Himalayan's 'ethics-driven' founder story and premium natural positioning in DTC and specialty retail.
- Vital Essentials: Raw and freeze-dried pet food and treat manufacturer specializing in single-ingredient, high-protein chews. Comparable product mix to Himalayan's cheese-based natural chews and treats with overlapping specialty-retail and DTC channels.
- K9 Natural: New Zealand-based premium raw and freeze-dried pet food and treat brand with strong 'natural origin' storytelling. Directly comparable premium-positioning and DTC-plus-specialty-retail GTM motion, with international reach similar to Himalayan's eight-country footprint.
Broad incumbents
- Blue Buffalo (General Mills): One of the largest natural pet food and treat brands in North America, owned by General Mills. Competes broadly across treats, chews, and functional categories with significantly larger marketing, retail, and distribution scale.
- Wellness Pet Company: Large natural pet food and treat brand (Wellness CORE, Old Mother Hubbard). Competes across natural/functional dog treat categories with broader product portfolio and significantly greater shelf presence in mass and specialty retail.
- Nature's Variety (Instinct): Raw and natural pet food brand owned by AGROLIMEN, offering treats and chews across raw, freeze-dried, and kibble formats. Comparable in functional/natural positioning with broader portfolio scale and stronger mass-market retail penetration.
- NutriSource (Tuffy Pet Products): Family-owned natural pet food and treat manufacturer with broad dog treat portfolio sold through independent pet retail. Comparable natural/limited-ingredient treat positioning with materially larger scale and longer operating history.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Himalayan Pet Supply social profiles
Digital presenceHimalayan Pet Supply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Himalayan Pet Supply leadership team
Management profileNumber of profiles
Profiles2 records
Himalayan Pet Supply subsidiaries and ownership
Company hierarchySubsidiaries3 records
Himalayan Pet Supply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Himalayan Pet Supply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Himalayan Pet Supply
What does Himalayan Pet Supply do?
Himalayan Pet Supply designs, manufactures, and sells natural, long-lasting dog chews, treats, toys, and accessories built around its flagship The Original Himalayan Dog Chew, a hard cheese chew crafted using an ancient Nepalese cheese-making technique re-engineered to remove lactose and fat. The product portfolio spans multiple density tiers (Chewmeter scale), functional health treats, training treats, dental chews, rawhide-free alternatives, and chew accessories like the Jughead holder.
Is Himalayan Pet Supply a public or private company?
Himalayan Pet Supply is a private company. It is classified as corporate owned and is currently operating.
When was Himalayan Pet Supply founded?
Himalayan Pet Supply was founded in 2007. It employs 51 to 100 people.
Where is Himalayan Pet Supply based?
Himalayan Pet Supply is headquartered in Arlington, United States, in the North America region.
How does Himalayan Pet Supply make money?
One revenue line is on record: pet Chew and Treat Products.
Who are Himalayan Pet Supply's main competitors?
Direct peers on record are Primal Pet Foods, Best Bully Sticks, Stella & Chewy's, Open Farm, Vital Essentials and K9 Natural. Broad incumbents are Blue Buffalo (General Mills), Wellness Pet Company, Nature's Variety (Instinct) and NutriSource (Tuffy Pet Products).
Does Himalayan Pet Supply have an API?
No public API is recorded for Himalayan Pet Supply.
What industry is Himalayan Pet Supply in?
Himalayan Pet Supply's product category is Pet Treats and Chews. Its primary akta.pro industry code is AFADAFAF, Pet Treats & Chews, with a secondary code of CRADAFAE, Treats & Chews. Its NAICS code is 311111 and its SIC code is 2000.