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Kids v Cancer

Full company profile

uuid0009e7i

Namestring
Kids v Cancer
Legal namestring
Kids V Cancer
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Kids v Cancer is a Washington, DC-based 501(c)(3) nonprofit (EIN 27-1427784) founded in 2012 by Nancy Goodman that functions as a pediatric cancer think tank and advocacy organization. It serves three primary stakeholder groups: pediatric cancer patients and families who need navigation support, federal policymakers who set research funding and regulatory frameworks, and the FDA on pediatric oncology drug development policy. The organization's core products are a portfolio of patient-support and policy-advocacy programs, including the Compassionate Use Navigator (helping families access experimental therapies), Trial Eligibility resources, Post Mortem Tissue Donation, the annual "Climb the Hill" Capitol Hill advocacy event, Voices of Kids, and We Remember. Its central policy product is the Mikaela Naylon Give Kids a Chance Act, signed into law on February 3, 2026, which granted FDA new authority to require combination drug trials for pediatric cancers, authorized FDA to penalize non-compliant sponsors, and reauthorized the Rare Pediatric Disease Priority Review Voucher Program through fiscal year 2029.

Underlying technology is light by commercial standards: a Squarespace-hosted website, Constant Contact email integration, a GiveLively donation flow, and a single prototype AI tool (a "DRAFT" genomic-alteration drug lookup built on a Claude.ai public artifact). The organization's strategic assets are reputational and political rather than technical, including direct authorship of landmark pediatric oncology legislation, recurring national media coverage, and endorsements from AACR, the Drucker Foundation, Fast Company, and Massachusetts General Hospital. Its business model is donation-funded; all programs are free to beneficiaries, and revenue is not publicly disclosed. Partnership with Mystic Force Foundation extends its Capitol Hill reach, and FY2027 appropriations requests of $35 million (STAR Act) and $100 million (Childhood Cancer Data Initiative) indicate ongoing efforts to scale federal funding influence rather than commercial revenue.

Short descriptiontext

Kids v Cancer is a Washington, DC-based 501(c)(3) nonprofit think tank founded in 2012 that advocates for pediatric cancer patients through federal legislation, FDA policy work, and direct family-support programs such as the Compassionate Use Navigator, Trial Eligibility, and Post Mortem Tissue Donation.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersWashington, United States
HQ citystring
Washington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
pediatric cancer advocacy, childhood cancer research, legislative policy advocacy, patient support programs, clinical trial navigation
Industry1 code
1Funding, Reimbursement & Vaccines-for-Children (VFC)/Public Purchase Programs
CodeHLAJAHAKPrimaryYes
NAICS code1 code
  • Voluntary Health Organizations813212
SIC code1 code
  • Services-Social Services8300
Product category
Pediatric Cancer Advocacy
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model1 record
1Donations
TypeGrants Donations
Description

The organization accepts donations via check, donor-advised fund (DAF), credit card, and Apple Pay through their website, supporting their advocacy and program operations.

kidsvcancer.org
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 3 records shown
1Mikaela Naylon Give Kids a Chance Act
Description

Key legislative initiative advocating for pediatric cancer research and drug development policies

kidsvcancer.org
+2 more records
Core offering1 text field

Kids v Cancer is a nonprofit pediatric cancer think tank that operates free patient support programs, including a Compassionate Use Navigator, a Post Mortem Tissue Donation program, and Trial Eligibility resources, while pursuing federal legislative advocacy on childhood cancer research funding and drug development policy. The organization runs an annual Climb the Hill Capitol Hill advocacy event and provides an AI-powered draft tool to help families identify potential drug therapies based on a child's genomic alterations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Mikaela Naylon Give Kids a Chance Act signed into law on February 3, 2026
+3 more records
Product overview1 text field

Kids v Cancer is a non-profit advocacy organization focused on changing the landscape of pediatric cancer through legislative advocacy and patient support programs. The organization operates a portfolio of interconnected programs including the Compassionate Use Navigator (helping families access experimental treatments), Trial Eligibility, Post Mortem Tissue Donation, and advocacy initiatives like Climb the Hill and Voices of Kids. The core policy work centers on the Mikaela Naylon Give Kids a Chance Act and Priority Review Voucher advocacy. The organization also provides a DRAFT AI tool to help families identify potential therapies based on genomic alterations. These programs work together to advance federal funding, legislative changes, and direct support for children with cancer and their families.

Product and service9 records
1Compassionate Use Navigator
CategoryPatient Support Program
Description

A program that helps families of seriously ill children navigate the compassionate use process for accessing experimental cancer treatments. Free resource available through the Kids v Cancer website for pediatric cancer patients and their families.

2Post Mortem Tissue Donation Program
CategoryPatient Support Program
Description

A program facilitating post-mortem tissue donation from deceased pediatric cancer patients to advance cancer research. Free resource available through the Kids v Cancer website for bereaved families.

3Trial Eligibility Program
CategoryPatient Support Program
Description

A program that helps families understand and navigate clinical trial eligibility requirements for pediatric cancer treatments. Free resource available through the Kids v Cancer website for patients and families.

4Climb the Hill
CategoryAdvocacy Program
Description

An annual advocacy event where pediatric cancer advocates, families, and survivors meet with Congressional lawmakers on Capitol Hill to push for childhood cancer research funding and legislation. Held for 13 consecutive years.

5Voices of Kids
CategoryAdvocacy Program
Description

A program amplifying the voices and stories of children affected by cancer to support advocacy efforts.

6We Remember
CategoryMemorial Program
Description

A memorial program honoring children who have passed away from cancer.

7Mikaela Naylon Give Kids a Chance Act
CategoryPolicy/Legislative Advocacy
Description

Federal legislative advocacy initiative championed by Kids v Cancer that was signed into law, expanding FDA authority over pediatric cancer drug development and reauthorizing the Priority Review Voucher Program.

8Priority Review Voucher Advocacy
CategoryPolicy/Legislative Advocacy
Description

Advocacy for the Rare Pediatric Disease Priority Review Voucher Program, which incentivizes drug development for pediatric cancers. Program reauthorized through FY2029.

9DRAFT AI Tool to Find Therapies
CategoryDigital Tool/Resource
Description

A draft AI-powered tool to help families identify possible drug therapies based on a child's genomic alterations. Available via the Kids v Cancer website.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-02-03
Description

Both organizations collaborate on annual Capitol Hill advocacy efforts to push for increased federal funding for childhood cancer research. Mystic Force Foundation has conducted advocacy for 13 consecutive years.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers8 records
TypeDirect peer
Description

St. Baldrick's Foundation is the largest volunteer-powered charity funding pediatric cancer research, with parallel mission focus on childhood cancer research funding and federal advocacy. Both organizations mobilize grassroots communities to drive pediatric oncology outcomes and lobby for federal research dollars.

TypeDirect peer
Description

Alex's Lemonade Stand Foundation funds pediatric cancer research, supports families, and advocates for policy change affecting childhood cancer treatment access. It shares Kids v Cancer's combined research-funding and patient-navigation orientation and its donor-supported nonprofit structure.

TypeDirect peer
Description

The National Pediatric Cancer Foundation is dedicated to funding pediatric cancer research and reducing childhood cancer mortality, with a research-collaboration and advocacy model that overlaps with Kids v Cancer's policy and program agenda.

TypeDirect peer
Description

CureSearch funds children's cancer research and advocates for federal policy to accelerate cures, with a similar combined funding-plus-advocacy operating model focused on pediatric oncology.

TypeDirect peer
Description

Rally Foundation raises funds for childhood cancer research and advocates for policy changes affecting young cancer patients, sharing Kids v Cancer's nonprofit, donor-driven approach to pediatric oncology research and federal advocacy.

TypeBroad incumbent
Description

The American Cancer Society is the largest broad-based cancer nonprofit, funding research, influencing federal policy, and supporting patients across all cancer types including pediatric. It is a broader incumbent that competes for federal advocacy influence and donor dollars.

TypeBroad incumbent
Description

AACR is the premier professional cancer research organization and a formal Kids v Cancer partner. It shapes federal research funding priorities and policy across all cancer types, including pediatric, making it a broad incumbent that influences the same federal ecosystem Kids v Cancer targets.

TypeEmerging player
Description

CAC2 is a collaborative network of pediatric cancer organizations that coordinates advocacy, research funding, and member organization initiatives. It is comparable because it operates in the same pediatric cancer advocacy space, often leveraging member organizations like Kids v Cancer to drive policy outcomes.

Market position
Strengths1 record

Each record includes

Headline, Details, Source

Weaknesses1 record

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Kids v Cancer

Pediatric Cancer Advocacygivekidsachanceact.org

Kids v Cancer is a Washington, DC-based 501(c)(3) nonprofit think tank founded in 2012 that advocates for pediatric cancer patients through federal legislation, FDA policy work, and direct family-support programs such as the Compassionate Use Navigator, Trial Eligibility, and Post Mortem Tissue Donation.

What Kids v Cancer does

Kids v Cancer is a Washington, DC-based 501(c)(3) nonprofit (EIN 27-1427784) founded in 2012 by Nancy Goodman that functions as a pediatric cancer think tank and advocacy organization. It serves three primary stakeholder groups: pediatric cancer patients and families who need navigation support, federal policymakers who set research funding and regulatory frameworks, and the FDA on pediatric oncology drug development policy. The organization's core products are a portfolio of patient-support and policy-advocacy programs, including the Compassionate Use Navigator (helping families access experimental therapies), Trial Eligibility resources, Post Mortem Tissue Donation, the annual "Climb the Hill" Capitol Hill advocacy event, Voices of Kids, and We Remember. Its central policy product is the Mikaela Naylon Give Kids a Chance Act, signed into law on February 3, 2026, which granted FDA new authority to require combination drug trials for pediatric cancers, authorized FDA to penalize non-compliant sponsors, and reauthorized the Rare Pediatric Disease Priority Review Voucher Program through fiscal year 2029.

Underlying technology is light by commercial standards: a Squarespace-hosted website, Constant Contact email integration, a GiveLively donation flow, and a single prototype AI tool (a "DRAFT" genomic-alteration drug lookup built on a Claude.ai public artifact). The organization's strategic assets are reputational and political rather than technical, including direct authorship of landmark pediatric oncology legislation, recurring national media coverage, and endorsements from AACR, the Drucker Foundation, Fast Company, and Massachusetts General Hospital. Its business model is donation-funded; all programs are free to beneficiaries, and revenue is not publicly disclosed. Partnership with Mystic Force Foundation extends its Capitol Hill reach, and FY2027 appropriations requests of $35 million (STAR Act) and $100 million (Childhood Cancer Data Initiative) indicate ongoing efforts to scale federal funding influence rather than commercial revenue.

Kids v Cancer firmographics

Firmographics
Name
Kids v Cancer
Legal name
Kids V Cancer
Website
https://givekidsachanceact.org
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Short description
Kids v Cancer is a Washington, DC-based 501(c)(3) nonprofit think tank founded in 2012 that advocates for pediatric cancer patients through federal legislation, FDA policy work, and direct family-support programs such as the Compassionate Use Navigator, Trial Eligibility, and Post Mortem Tissue Donation.
Ownership category
akta.pro rank

Kids v Cancer industry classification

Industry
Product category
Pediatric Cancer Advocacy
NAICS
Voluntary Health Organizations (813212)
SIC
Services-Social Services (8300)
akta.pro primary industry
Funding, Reimbursement & Vaccines-for-Children (VFC)/Public Purchase Programs (HLAJAHAK)

Keywords

  • Pediatric cancer advocacy
  • Childhood cancer research
  • Legislative policy advocacy
  • Patient support programs
  • Clinical trial navigation

Where Kids v Cancer is headquartered

Location

Headquarters

HQ city
Washington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Kids v Cancer business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Donations: The organization accepts donations via check, donor-advised fund (DAF), credit card, and Apple Pay through their website, supporting their advocacy and program operations.

Go-to-market motion3 records

Distribution channels1 record

Marketing channels3 records

Kids v Cancer product offering

Product offering

Core offering

Kids v Cancer is a nonprofit pediatric cancer think tank that operates free patient support programs, including a Compassionate Use Navigator, a Post Mortem Tissue Donation program, and Trial Eligibility resources, while pursuing federal legislative advocacy on childhood cancer research funding and drug development policy. The organization runs an annual Climb the Hill Capitol Hill advocacy event and provides an AI-powered draft tool to help families identify potential drug therapies based on a child's genomic alterations.

Product overview

Kids v Cancer is a non-profit advocacy organization focused on changing the landscape of pediatric cancer through legislative advocacy and patient support programs. The organization operates a portfolio of interconnected programs including the Compassionate Use Navigator (helping families access experimental treatments), Trial Eligibility, Post Mortem Tissue Donation, and advocacy initiatives like Climb the Hill and Voices of Kids. The core policy work centers on the Mikaela Naylon Give Kids a Chance Act and Priority Review Voucher advocacy. The organization also provides a DRAFT AI tool to help families identify potential therapies based on genomic alterations. These programs work together to advance federal funding, legislative changes, and direct support for children with cancer and their families.

Differentiator

Problem solved

Functional benefit

Brands

  • Mikaela Naylon Give Kids a Chance Act: Key legislative initiative advocating for pediatric cancer research and drug development policies
  • Compassionate Use Navigator
  • Climb the Hill

Products and services

  • Compassionate Use Navigator A program that helps families of seriously ill children navigate the compassionate use process for accessing experimental cancer treatments. Free resource available through the Kids v Cancer website for pediatric cancer patients and their families.
  • Post Mortem Tissue Donation Program A program facilitating post-mortem tissue donation from deceased pediatric cancer patients to advance cancer research. Free resource available through the Kids v Cancer website for bereaved families.
  • Trial Eligibility Program A program that helps families understand and navigate clinical trial eligibility requirements for pediatric cancer treatments. Free resource available through the Kids v Cancer website for patients and families.
  • Climb the Hill An annual advocacy event where pediatric cancer advocates, families, and survivors meet with Congressional lawmakers on Capitol Hill to push for childhood cancer research funding and legislation. Held for 13 consecutive years.
  • Voices of Kids A program amplifying the voices and stories of children affected by cancer to support advocacy efforts.
  • We Remember A memorial program honoring children who have passed away from cancer.
  • Mikaela Naylon Give Kids a Chance Act Federal legislative advocacy initiative championed by Kids v Cancer that was signed into law, expanding FDA authority over pediatric cancer drug development and reauthorizing the Priority Review Voucher Program.
  • Priority Review Voucher Advocacy Advocacy for the Rare Pediatric Disease Priority Review Voucher Program, which incentivizes drug development for pediatric cancers. Program reauthorized through FY2029.
  • DRAFT AI Tool to Find Therapies A draft AI-powered tool to help families identify possible drug therapies based on a child's genomic alterations. Available via the Kids v Cancer website.

Quantifiable outcome

  • Mikaela Naylon Give Kids a Chance Act signed into law on February 3, 2026
  • +3 more outcomes

Companies that use Kids v Cancer

Customer profile

Segments3 records

Ideal customer profiles3 records

Kids v Cancer technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Kids v Cancer partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Mystic Force FoundationcoreStrategic or Co-development Partner · 3 February 2026Both organizations collaborate on annual Capitol Hill advocacy efforts to push for increased federal funding for childhood cancer research. Mystic Force Foundation has conducted advocacy for 13 consecutive years.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Kids v Cancer competitors and assessment

Company assessment

Direct peers

  • St. Baldrick's Foundation: St. Baldrick's Foundation is the largest volunteer-powered charity funding pediatric cancer research, with parallel mission focus on childhood cancer research funding and federal advocacy. Both organizations mobilize grassroots communities to drive pediatric oncology outcomes and lobby for federal research dollars.
  • Alex's Lemonade Stand Foundation: Alex's Lemonade Stand Foundation funds pediatric cancer research, supports families, and advocates for policy change affecting childhood cancer treatment access. It shares Kids v Cancer's combined research-funding and patient-navigation orientation and its donor-supported nonprofit structure.
  • National Pediatric Cancer Foundation: The National Pediatric Cancer Foundation is dedicated to funding pediatric cancer research and reducing childhood cancer mortality, with a research-collaboration and advocacy model that overlaps with Kids v Cancer's policy and program agenda.
  • CureSearch for Children's Cancer: CureSearch funds children's cancer research and advocates for federal policy to accelerate cures, with a similar combined funding-plus-advocacy operating model focused on pediatric oncology.
  • Rally Foundation for Childhood Cancer Research: Rally Foundation raises funds for childhood cancer research and advocates for policy changes affecting young cancer patients, sharing Kids v Cancer's nonprofit, donor-driven approach to pediatric oncology research and federal advocacy.

Broad incumbents

  • American Cancer Society: The American Cancer Society is the largest broad-based cancer nonprofit, funding research, influencing federal policy, and supporting patients across all cancer types including pediatric. It is a broader incumbent that competes for federal advocacy influence and donor dollars.
  • American Association for Cancer Research (AACR): AACR is the premier professional cancer research organization and a formal Kids v Cancer partner. It shapes federal research funding priorities and policy across all cancer types, including pediatric, making it a broad incumbent that influences the same federal ecosystem Kids v Cancer targets.

Emerging players

  • Coalition Against Childhood Cancer (CAC2): CAC2 is a collaborative network of pediatric cancer organizations that coordinates advocacy, research funding, and member organization initiatives. It is comparable because it operates in the same pediatric cancer advocacy space, often leveraging member organizations like Kids v Cancer to drive policy outcomes.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Kids v Cancer social profiles

Digital presence

Kids v Cancer financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Kids v Cancer leadership team

Management profile

Number of profiles

Profiles1 record

Kids v Cancer funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Kids v Cancer M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kids v Cancer

What does Kids v Cancer do?

Kids v Cancer is a nonprofit pediatric cancer think tank that operates free patient support programs, including a Compassionate Use Navigator, a Post Mortem Tissue Donation program, and Trial Eligibility resources, while pursuing federal legislative advocacy on childhood cancer research funding and drug development policy. The organization runs an annual Climb the Hill Capitol Hill advocacy event and provides an AI-powered draft tool to help families identify potential drug therapies based on a child's genomic alterations.

Is Kids v Cancer a public or private company?

Kids v Cancer is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Kids v Cancer founded?

Kids v Cancer was founded in 2012. It employs 1 to 10 people.

Where is Kids v Cancer based?

Kids v Cancer is headquartered in Washington, United States, in the North America region.

How does Kids v Cancer make money?

One revenue line is on record: donations.

Who are Kids v Cancer's main competitors?

Direct peers on record are St. Baldrick's Foundation, Alex's Lemonade Stand Foundation, National Pediatric Cancer Foundation, CureSearch for Children's Cancer and Rally Foundation for Childhood Cancer Research. Broad incumbents are American Cancer Society and American Association for Cancer Research (AACR). Coalition Against Childhood Cancer (CAC2) is listed as an emerging player.

Does Kids v Cancer have an API?

No public API is recorded for Kids v Cancer.

What industry is Kids v Cancer in?

Kids v Cancer's product category is Pediatric Cancer Advocacy. Its primary akta.pro industry code is HLAJAHAK, Funding, Reimbursement & Vaccines-for-Children (VFC)/Public Purchase Programs. Its NAICS code is 813212 and its SIC code is 8300.

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Live signals
PR NewswireRACE for Children Act Becomes Law!The RACE for Children Act became law on August 18, 2017, as Title V of the FDA Reauthorization Act signed by President Trump, modifying the Pediatric Research Equity Act to require that novel cancer drugs developed for adults be considered for pediatric development when the molecular target is relevant to a pediatric cancer. The legislation aims to address the decades-long gap in pediatric cancer treatment access, as children currently receive treatments that are often 40 years old while cancer remains the leading disease killer of US children, with 15,000 diagnosed annually. Kids v Cancer, a nonprofit advocacy organization founded by Nancy Goodman after her son died of pediatric brain cancer, championed the act since 2013 as a grassroots effort involving 250 medical research institutions and pediatric cancer advocacy groups, and the organization estimates the act will channel tens of millions of new research dollars into pediatric cancer clinical research.PR NewswireNATURE, leading scientific journal, supports RACE for Children Act to update PREA to children with cancerNature, a leading scientific journal, published an editorial supporting the Research to Accelerate Cures and Equity (RACE) for Children Act (S.3239, H.R. 5858), which would close loopholes in the Pediatric Research Equity Act that currently exempt many cancer therapies from pediatric testing requirements. The editorial highlights that current laws allow companies to avoid pediatric clinical trials for drugs targeting adult cancers even when those drugs could treat childhood cancers with the same molecular targets. Kids v Cancer, a 501(c)(3) organization focused on pediatric cancer research, welcomed Nature's support for the legislation introduced to Congress on July 14.PR NewswireCongress Tackles #1 Disease Killer of ChildrenThe Research to Accelerate Cures and Equity for Children Act (RACE for Children Act) was introduced in Congress on July 14, 2016, sponsored by six members of Congress. The bill would update the Pediatric Research Equity Act (PREA) to require pharmaceutical companies developing adult cancer drugs to also conduct pediatric studies when the molecular target is relevant to children's cancers, ending an exemption that has excluded nearly all new cancer drugs from pediatric testing. The legislation, authored by pediatric cancer advocacy organization Kids v Cancer, aims to give children with cancer access to promising novel drugs that are currently unavailable to them.