Wikidot
Wikidot is a freemium wiki hosting platform that enables individuals, educators, SMBs, and communities to build collaborative websites without technical expertise, serving 130M+ annual visitors across 130,000+ sites with tiered subscriptions and community-driven support.
- Company typePrivate
- Founded2006
- HeadquartersTorun Polnocny, Poland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Wikidot does
Wikidot operates one of the world's largest wiki hosting platforms, serving over 130 million unique visitors annually across 130,000+ sites and 10.4+ million registered users. Founded in 2006 by CEO Michał Frąckowiak and incorporated in Delaware with operational headquarters in Toruń, Poland, the platform enables users to create collaborative wiki-based websites without requiring knowledge of HTML, PHP, or JavaScript through a proprietary wiki syntax engine. The technology stack leverages cloud computing infrastructure with redundancy (live database replication, RAID 1, redundant power/internet), Amazon S3 for file storage, and supports LaTeX equations, bibliography items, and footnotes for academic use cases.
The product portfolio comprises a tiered subscription model: a free tier with 5 sites and 300MB storage (advertising-supported), Pro Lite at $49.90/year, Pro at $119.90/year, Pro Plus at $239.90/year, plus add-on slot packages and a free Community Sites program for approved high-quality wikis. Wikidot monetizes through freemium subscription upgrades, advertising on free sites, and Google AdSense revenue sharing for site owners. The platform supports custom domains, SSL/HTTPS, site cloning, advanced analytics, and XML-RPC API access on paid plans.
Wikidot pursues a product-led, community-led go-to-market strategy with a self-serve signup model and an unusually heavy reliance on volunteer community support (community.wikidot.com) that handles first-line user assistance across 15+ languages. Target customer segments include educators and students, small-to-medium businesses, individual users, fan communities, and academic researchers, served through horizontal platform positioning rather than vertical specialization. The company has never disclosed external institutional funding beyond an initial 2007 round and Pieter Hintjens's early investment, operating with a lean 1-10 person team.
Wikidot firmographics
Firmographics- Name
- Wikidot
- Legal name
- Wikidot Inc.
- Website
- https://wikidot.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Wikidot is a freemium wiki hosting platform that enables individuals, educators, SMBs, and communities to build collaborative websites without technical expertise, serving 130M+ annual visitors across 130,000+ sites with tiered subscriptions and community-driven support.
- Ownership category
- akta.pro rank
Wikidot industry classification
Industry- Product category
- Wiki Hosting Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Web Search Portals and All Other Information Services (519290)
- akta.pro primary industry
- Knowledge Management & Wikis (BPAMAMAH)
Keywords
Where Wikidot is headquartered
LocationHeadquarters
- HQ city
- Torun Polnocny
- HQ country
- Poland
- HQ region
- Europe
Offices2 records
Markets served
Wikidot business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Freemium Wiki Hosting: Wikidot provides free wiki hosting with basic features (5 sites, 300MB storage per site). Free sites may display advertisements. This creates a large user base that converts to paid tiers.
- Pro Lite Subscription: Annual subscription at $49.90 providing 5 sites with 30GB storage, pro status for all sites, private sites with up to 10 members, and advanced features.
- Pro Subscription: Annual subscription at $119.90 providing 10 sites with 100GB storage, private sites with up to 20 members, advanced web statistics, and larger file upload limits.
- Pro Plus Subscription: Annual subscription at $239.90 providing 30 sites with 200GB storage, unlimited private site members, SSL access, priority email support, and custom footer.
- Additional Slots: Additional site slots (1 extra site + 5GB storage) available in packages of 5 slots for $59.90 per year.
- Advertising Revenue: Wikidot displays advertisements on free sites and reserves the right to run ads on high-traffic paid sites. Pro subscribers have full control over ads.
- Google AdSense Integration: Users can opt to earn money by displaying Google AdSense advertisements on their sites, with control over placement, colors, and sizes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Free | Free account - Basic wiki hosting |
| Subscription | Annual | Pro Lite - Personal websites, blogs, community sites |
| Subscription | Annual | Pro - Business websites, medium-sized private workgroups |
| Subscription | Annual | Pro Plus - Business-critical websites |
| Subscription | Free | Community Site - Quality community-driven sites (free) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Wikidot product offering
Product offeringCore offering
Wikidot operates a cloud-hosted wiki farm (wikidot.com) that lets users create wiki-based websites combining wiki pages, forums, blogs, templates, modules, custom themes, and add-in packages without requiring HTML, PHP, or JavaScript knowledge. The platform offers free and paid subscription plans (Pro Lite, Pro, Pro Plus) with progressively more sites, storage, private members, SSL/HTTPS, and API access. Wikidot also supports a free Community Sites program for high-quality community-driven wikis and provides an XML-RPC API for programmatic site management.
Product overview
Wikidot is a wiki hosting platform offering a tiered subscription model: Free accounts provide basic wiki hosting with limited storage; Pro Lite ($49.90/year), Pro ($119.90/year), and Pro Plus ($239.90/year) plans offer progressively more sites, storage, member limits, and advanced features including SSL, custom layouts, and API access; Slots are add-on packages for additional sites and storage; Community Sites is a free special program for approved high-quality wiki communities.
Differentiator
Problem solved
Functional benefit
Products and services
- Wikidot Wiki Hosting Platform Cloud-hosted wiki platform with free and paid subscription tiers (Free, Pro Lite $49.90/yr, Pro $119.90/yr, Pro Plus $239.90/yr) offering wiki pages, forums, blogs, templates, modules, custom themes, custom domains, private sites, SSL/HTTPS, advanced web statistics, and XML-RPC API access. Targets individuals, educators, SMBs, communities, and researchers.
- Community Sites Program Free special program that grants approved high-quality community-driven wiki sites practically unlimited storage, traffic, and members, along with direct support from the Wikidot Team and migration assistance. Designed for non-commercial community wikis.
- Wikidot XML-RPC API XML-RPC API offered to paid Pro and Community Site account holders, enabling programmatic access to Wikidot site management, page operations, and content workflows.
Quantifiable outcome
- Serving 130M+ unique visitors per year
- +3 more outcomes
Companies that use Wikidot
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles1 record
Wikidot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature8 records
Wikidot partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Amazon Web Services (S3)coreWikidot uses Amazon S3 for hosting user-uploaded files and JavaScript/CSS files required for displaying web pages. In March 2017, an Amazon S3 outage affected Wikidot and millions of other websites worldwide, demonstrating the critical nature of this infrastructure partnership.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Wikidot competitors and assessment
Company assessmentBroad incumbents
- Google Sites: Free wiki/site creation tool from Google that competes with Wikidot's free tier for casual users. As a broad incumbent backed by Google's ecosystem, it captures the bottom of the market that Wikidot's free tier serves.
- Microsoft SharePoint: Enterprise wiki and document management platform deeply integrated with Microsoft 365. SharePoint is a broad incumbent competing for the same internal knowledge base and team collaboration use cases Wikidot addresses, particularly in mid-market and enterprise.
- Atlassian Confluence: Enterprise-grade wiki and knowledge management platform with deep Jira integration. Confluence is a broad incumbent that competes with Wikidot for the same SMB and education knowledge management use cases, particularly in software/technical teams.
Direct peers
- DokuWiki: Open-source wiki software that requires no database, popular for documentation and knowledge bases. DokuWiki is comparable to Wikidot as a wiki creation platform, competing for the same SMB and individual use cases through self-hosting rather than hosted SaaS.
- Fandom: Wikidot's closest direct peer — both operate wiki hosting platforms serving fan communities and collaborative content projects. Fandom (formerly Wikia) competes for the same hobbyist and community-wiki users, with stronger brand recognition and venture backing.
- MediaWiki: Open-source wiki engine that powers Wikipedia and countless self-hosted wikis. MediaWiki is a direct peer in the wiki software category and represents the most accessible alternative for technically-inclined Wikidot users who would self-host.
- Tiki Wiki: Open-source wiki/collaboration platform combining wiki, CMS, and collaboration features — directly comparable to Wikidot's all-in-one positioning for community and project sites.
Emerging players
- Obsidian: Personal knowledge management tool using local Markdown files with wiki-style linking. Obsidian competes for the same individual personal-wiki use case that Wikidot addresses, particularly with power users seeking local-first note-taking.
- BookStack: Modern open-source wiki/documentation platform with a book-like structure. BookStack competes with Wikidot for the SMB knowledge base and internal documentation segment with a more modern interface.
- Notion: Modern wiki/knowledge management tool that has become the default for many SMBs and individual users who might otherwise use Wikidot. Notion competes for the same productivity/collaboration use cases with a more modern UX, though Wikidot retains a stronger traditional wiki affordance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Wikidot social profiles
Digital presenceWikidot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wikidot leadership team
Management profileNumber of profiles
Profiles1 record
Wikidot funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wikidot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wikidot
What does Wikidot do?
Wikidot operates a cloud-hosted wiki farm (wikidot.com) that lets users create wiki-based websites combining wiki pages, forums, blogs, templates, modules, custom themes, and add-in packages without requiring HTML, PHP, or JavaScript knowledge. The platform offers free and paid subscription plans (Pro Lite, Pro, Pro Plus) with progressively more sites, storage, private members, SSL/HTTPS, and API access. Wikidot also supports a free Community Sites program for high-quality community-driven wikis and provides an XML-RPC API for programmatic site management.
Is Wikidot a public or private company?
Wikidot is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wikidot founded?
Wikidot was founded in 2006. It employs 1 to 10 people.
Where is Wikidot based?
Wikidot is headquartered in Torun Polnocny, Poland, in the Europe region.
How does Wikidot make money?
Seven revenue lines are on record. Freemium Wiki Hosting is the primary driver. The others are pro Lite Subscription, pro Subscription, pro Plus Subscription, additional Slots, advertising Revenue and google AdSense Integration.
Who are Wikidot's main competitors?
Broad incumbents on record are Google Sites, Microsoft SharePoint and Atlassian Confluence. Direct peers are DokuWiki, Fandom, MediaWiki and Tiki Wiki. Emerging players are Obsidian, BookStack and Notion.
Does Wikidot have an API?
Yes. XML-RPC API available for Pro Lite, Pro, Pro+ and Community Site plans. Enables programmatic access to site management and content operations. Developer documentation is at www.wikidot.com/doc:api.
What industry is Wikidot in?
Wikidot's product category is Wiki Hosting Platform. Its primary akta.pro industry code is BPAMAMAH, Knowledge Management & Wikis. Its NAICS code is 518210.