QShop Tech, Inc.

What QShop Tech, Inc. does

QShop Tech, Inc. is a Nigerian-headquartered SaaS company founded in 2021 that provides a unified e-commerce platform targeting African small and medium-sized businesses (SMBs) and entrepreneurs. The platform combines two core products managed from a single dashboard: (1) a no-code online storefront builder that supports branded custom domains, unlimited products, order tracking, inventory management, and discount codes; and (2) a WhatsApp-native checkout that allows merchants to sell directly inside the WhatsApp messaging app without redirecting customers to an external site. Both channels share a unified backend for orders, payments, inventory, and shipping, and the platform integrates with Paystack, Flutterwave, Stripe, and Providus Bank to cover Nigerian and international payment flows.

The company operates a freemium subscription model with three tiers: a free Starter plan (limited to 15 products and 10 WhatsApp orders/month), Pro at ₦6,250/month (50 WhatsApp orders, custom domain), and Pro Plus at ₦15,000/month (200 WhatsApp orders, priority support, dedicated account manager). Annual billing carries a 20% discount, and additional WhatsApp order capacity is available via wallet top-ups. Distribution is product-led and fully self-serve — merchants sign up independently at app.qshop.tech without credit card requirements, with 14-day free trials on paid plans and no field sales motion.

QShop reports serving over 35,000 businesses and claims a 40% sales lift among merchants using the WhatsApp checkout feature, with store setup achievable in under 10 minutes. The company was founded by Tarebi Alebiosu, appears bootstrapped with no disclosed institutional funding beyond a 2022 Google for Startups program (non-dilutive), and operates from a single headquarters at 18A Ayinde Akinmade Street, Lekki Phase 1, Lagos.

Name

QShop Tech, Inc.

Legal name

QShop Tech Inc.

Website

https://qshop.ng

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

QShop Tech, Inc. is a Lagos-based SaaS company providing African SMBs and entrepreneurs with a no-code e-commerce platform combining a branded online storefront with WhatsApp-native checkout and integrated African payment processors on a freemium subscription model.

Ownership category

akta.pro rank

Product category

E-commerce Platform Software

akta.pro primary industry

QR Code & Alternative In-Store Acceptance (QR, APMs) (FSAMADAH)

Keywords

• E-commerce platform
• Online store builder
• WhatsApp checkout
• Merchant payments
• African SMB tools

Headquarters

HQ city

Lagos

HQ country

Nigeria

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription Plans: Tiered subscription model with Starter (free), Pro (₦6,250/month), and Pro Plus (₦15,000/month) tiers. Annual billing offers 20% discount. Revenue driven by recurring monthly/annual subscriptions with usage-based limits on WhatsApp orders per tier.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

QShop provides African merchants with a unified e-commerce platform consisting of two integrated products: a branded Online Store (hosted on the merchant's custom domain with unlimited products, inventory management, order tracking, and discount codes) and a WhatsApp Checkout that lets buyers browse, add to cart, and pay without leaving WhatsApp. Both channels are operated from a single merchant dashboard, with payments processed through integrated African providers (Paystack, Flutterwave, Stripe, Providus).

Product overview

QShop Tech, Inc. offers a unified e-commerce platform consisting of two core products: the Online Store and WhatsApp Checkout. These two channels are managed from a single dashboard, enabling African businesses to sell both on their own website domain and via WhatsApp without leaving the messaging app.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Store A full e-commerce storefront that QShop builds for merchants on their own branded domain, where customers can browse the catalogue, add to cart, and pay. Includes unlimited products, custom domain support, order tracking, inventory management, discount codes, and shipping rate configuration. Targeted at African SMBs and entrepreneurs who need a professional web presence without coding.
• WhatsApp Checkout A WhatsApp-native checkout that allows customers to browse a merchant's full product catalogue, add items to a cart, and pay without leaving the WhatsApp app, with automatic order confirmations. Orders are managed from the same dashboard as the Online Store. Designed for African merchants to meet customers on WhatsApp, the dominant messaging platform in the region.

Quantifiable outcome

• 40% more sales reported by merchants using WhatsApp checkout feature
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• PaystackcoreTechnology or IntegrationIntegrated payment processor enabling Nigerian merchants to accept card payments and bank transfers through the QShop platform.
• StripecoreTechnology or IntegrationIntegrated payment processor providing international payment acceptance capabilities for QShop merchants.
• FlutterwavecoreTechnology or IntegrationIntegrated African payment gateway enabling multi-country payment collection across the continent through the QShop platform.
• Providus BankcoreTechnology or IntegrationIntegrated Nigerian bank providing payment processing capabilities for QShop merchants.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• WATI: WhatsApp Business API platform offering shared inbox, broadcasts, and commerce flows for SMBs. While more focused on messaging and CRM, its WhatsApp-based commerce functionality competes for the same merchant use case as QShop in emerging markets.
• Klasha: African cross-border commerce and merchant tooling platform helping businesses sell across African borders with payment integration. Targets a similar SMB e-commerce merchant base in Africa with overlapping payment provider integrations.
• Turn.io: Conversational commerce platform built on WhatsApp Business API, enabling businesses to sell, support, and engage customers inside WhatsApp. A relevant emerging peer in the WhatsApp commerce category targeting African and global SMBs.
• Selar: African digital storefront platform enabling creators and SMBs to sell products, digital goods, and services online with integrated payments. Closely comparable target customer (African SMBs and entrepreneurs) and similar store builder + payment integration approach.

Broad incumbents

• Shopify: Global e-commerce platform serving SMB merchants with online storefronts, payments, and checkout. While dominant globally, Shopify is increasingly targeting African markets and could localize WhatsApp-style conversational commerce, directly competing with QShop's merchant base.
• BigCommerce: E-commerce SaaS platform offering store builder, payment integrations, and multi-channel commerce. Overlaps with QShop's online store and unified dashboard proposition for SMB merchants globally.
• Squarespace: Website and online store builder for SMBs with templates, payments, and branded domains. Targets the same individual entrepreneur and SMB segment as QShop with similar subscription pricing tiers.
• Wix: Website builder with e-commerce functionality offering drag-and-drop store creation, payments, and order management. Targets SMBs and entrepreneurs globally with similar no-code positioning to QShop's online store builder.

Direct peers

• WooCommerce: Open-source WordPress-based e-commerce plugin enabling merchants to build online stores with payments and inventory. A widely adopted alternative for SMBs seeking a customizable storefront, especially in emerging markets where WordPress penetration is high.
• Zoko: WhatsApp commerce platform serving African and Indian SMB merchants, offering catalog sharing, cart, and checkout inside WhatsApp. Most direct competitor to QShop's WhatsApp Checkout product with overlapping African merchant audience.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/qshop.ng
• LinkedInlinkedin.com/company/qshop-tech

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about QShop Tech, Inc.