SafeStreets
- Company typePrivate
- Founded1994
- HeadquartersGarner, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
SafeStreets firmographics
Firmographics- Name
- SafeStreets
- Legal name
- Safe Streets USA LLC
- Website
- https://safestreets.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
SafeStreets industry classification
Industry- Product category
- Home Security and Monitoring Services
- NAICS
- Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Professional Monitoring (Burglar/Intrusion) (HSAHAAAA)
- akta.pro secondary industry
- Residential Alarm Monitoring (Burglar/Intrusion) (BPAKAFAA)
Keywords
Where SafeStreets is headquartered
LocationHeadquarters
- HQ city
- Garner
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SafeStreets business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel
Revenue model
- Monthly Monitoring Services: Recurring monthly monitoring fees ranging from $7.99 to $19.99 per month depending on the package tier (Secure vs Complete), with 36-month monitoring agreements required in most states and 24-month agreements in California. Additional charges apply for the Quality Service Plan (QSP) extended warranty.
- Equipment and Installation: One-time equipment installation fees ranging from $99 to $499 depending on package complexity. Installation charges include Remote Packages ($99-$199), Control Packages ($99-$399), and Video/Home Automation Packages ($99-$499). $99 standard installation charge with monitoring agreement for basic offerings.
- Additional Equipment Add-ons: Incremental revenue from add-on equipment purchases such as additional cameras, sensors, and smart home devices beyond the base package.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Secure Plan — $7.99/month: Basic ADT monitoring with cellular connection, app notifications, and remote arm/disarm. No video or automation. |
| Subscription | Monthly | Complete Plan — $19.99/month: Full monitoring with video, real-time footage, and smart home automation. |
| Subscription | Multi-year contract | Remote Packages — Installation $99-$199 with 36-month monitoring agreement. |
| Subscription | Multi-year contract | Control Packages — Installation $99-$399 with 36-month monitoring agreement. |
| Subscription | Multi-year contract | Video & Home Automation Package — Installation $99-$499 with 36-month monitoring agreement. |
| Subscription | Multi-year contract | SMB Secure — Installation $99-$199 with 36-month monitoring agreement for small business customers. |
| Subscription | Multi-year contract | $27.99/month plan — Basic monitoring without Quality Service Plan. |
| Subscription | Multi-year contract | $28.99/month Traditional Service Level — 36-month monitoring contract. |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
SafeStreets product offering
Product offeringCore offering
SafeStreets is an ADT Authorized Provider that sells, professionally installs, and services ADT-monitored home security and automation systems for residential and small business customers nationwide. Its offering combines intrusion alarm panels, security cameras, fire/life safety sensors, and smart home automation devices with 24/7 professional monitoring, delivered through a direct field sales force of 300+ consultants and complemented by dealer, builder, and national-accounts channels.
Product overview
SafeStreets is an ADT Authorized Provider offering a comprehensive portfolio of home security and automation products built around ADT's monitoring infrastructure. The core offering consists of ADT-monitored home security systems with professional 24/7 monitoring, complemented by security cameras (indoor, outdoor, and doorbell), fire and life safety equipment (smoke detectors, carbon monoxide detectors), and home automation devices (smart thermostats, smart locks, lighting control). The company distributes its products through tiered pricing plans (Secure, Complete, and Smart) and add-on services including identity theft protection and mover's relocation packages. All systems integrate with the ADT Command platform and support third-party smart home ecosystems including Google Home, Amazon Alexa, Samsung SmartThings, Nest, Z-Wave, SONOS, and various smart lock brands.
Differentiator
Problem solved
Functional benefit
Products and services
- ADT Home Security Systems Customized ADT-monitored intrusion detection alarm systems professionally installed and 24/7 monitored for residential homeowners.
- Security Cameras Indoor, outdoor, and doorbell security cameras with video monitoring and Google Nest Cam integration for residential video surveillance.
- Fire & Life Safety Fire, smoke, and carbon monoxide detectors with 24/7 ADT professional monitoring and emergency dispatch for residential properties.
- Home Automation Smart home automation including smart thermostats, smart locks, lighting control, and integration with Google Home, Nest, Samsung SmartThings, Z-Wave, and other consumer ecosystems.
- ADT 24/7 Professional Monitoring 24/7 professional monitoring service with cellular connection, two-way voice capability, and emergency dispatch, delivered through ADT's nine company-owned monitoring centers.
- ADT Command Interactive Platform Smart home command platform providing mobile app control, remote arm/disarm, app notifications, system scheduling, and two-way voice communication with compatible ADT systems.
- SMB Secure Dedicated security package for small businesses, providing intrusion detection, fire monitoring, commercial-grade surveillance, and basic automation on a 36-month monitoring agreement.
- Identity Theft Protection Add-on identity theft protection service including credit score tracking, credit bureau monitoring, and expense reimbursement up to $1 million.
- Mover's Package Relocation program for existing ADT customers offering discounts on new monitoring contracts and installation when moving to a new address.
- National Accounts Security Program Dedicated multi-location commercial security program for national-account customers, offering standardized deployment, volume pricing, and dedicated account management.
Quantifiable outcome
- Nearly 99% of SafeStreets installation consultants arrive at first appointments within a one-hour window.
- +4 more outcomes
Companies that use SafeStreets
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
SafeStreets technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature3 records
SafeStreets partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- ADT LLC d/b/a ADT Security ServicescoreSafeStreets is ADT's only Authorized Provider for ADT-monitored home security and automation systems. As an Authorized Provider, SafeStreets sells, installs, and services ADT-monitored security systems, leveraging ADT's 140+ years of experience, 18,000 monitoring professionals, 9 company-owned monitoring centers, and ADT brand recognition. SafeStreets represents ADT's products and monitoring services to residential homeowners, SMBs, and commercial customers nationwide.
- Tiny HerominorSafeStreets Cares community initiative raised $10,000 for Tiny Hero, an organization supporting families affected by congenital diaphragmatic hernia (CDH). SafeStreets employees participated in the Tiny Hero Utah Run, which had its biggest turnout yet.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
SafeStreets competitors and assessment
Company assessmentDirect peers
- Vector Security: Vector Security provides professionally installed and monitored home and business security across the U.S., with multi-year contracts and smart home integrations — directly comparable in business model to SafeStreets.
- Vivint Smart Home: Vivint is a leading U.S. provider of professionally installed smart home security and automation systems, with a direct sales force, multi-year monitoring contracts, and smart home integration. Directly competes with SafeStreets for professional-installation residential customers.
- Brinks Home: Brinks Home is a nationwide professionally monitored home security provider offering home security, cameras, and smart home automation on multi-year contracts, directly comparable to SafeStreets' ADT-monitored offerings.
- Frontpoint Security: Frontpoint is a DIY-installed home security provider with professional monitoring options, competing in the same monitored residential security category as SafeStreets but with a self-install model.
- CPI Security: CPI Security is a regional professional-installation home security provider serving the Southeastern U.S. with monitored security, video, and smart home offerings under multi-year contracts — directly comparable model to SafeStreets.
- Guardian Protection: Guardian Protection is a professional-installation home security provider with monitored security, video, and smart home offerings across multiple U.S. states. Direct comparable on service model, contract structure, and target customer.
- SimpliSafe: SimpliSafe is a major DIY home security provider offering self-installed systems with optional professional monitoring. Competes with SafeStreets in the residential monitored security category but via a fundamentally different (DIY) go-to-market.
Broad incumbents
- Xfinity Home (Comcast): Xfinity Home is Comcast's professionally installed and monitored home security offering, bundled with broadband and Xfinity services. A broad incumbent in monitored home security with overlapping customer base and broadband-bundled economics.
- ADT Inc. ADT is SafeStreets' underlying product and monitoring provider and also sells direct to consumers nationwide. Operates 9 company-owned monitoring centers and is the dominant U.S. home security brand, making it both a partner and a broad incumbent competitor.
Emerging players
- Ring (Amazon): Ring, owned by Amazon, sells DIY doorbell cameras, security cameras, and an optional professional monitoring service (Ring Alarm). Competes with SafeStreets in home security and integrates with smart home ecosystems SafeStreets also supports.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SafeStreets social profiles
Digital presenceSafeStreets financial estimates
Financial estimateRevenue estimate
Valuation estimate
SafeStreets leadership team
Management profileNumber of profiles
Profiles6 records
SafeStreets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SafeStreets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SafeStreets
What does SafeStreets do?
SafeStreets is an ADT Authorized Provider that sells, professionally installs, and services ADT-monitored home security and automation systems for residential and small business customers nationwide. Its offering combines intrusion alarm panels, security cameras, fire/life safety sensors, and smart home automation devices with 24/7 professional monitoring, delivered through a direct field sales force of 300+ consultants and complemented by dealer, builder, and national-accounts channels.
Is SafeStreets a public or private company?
SafeStreets is a private company. It is classified as management employee owned and is currently operating.
When was SafeStreets founded?
SafeStreets was founded in 1994. It employs 501 to 1,000 people.
Where is SafeStreets based?
SafeStreets is headquartered in Garner, United States, in the North America region.
How does SafeStreets make money?
Three revenue lines are on record. Monthly Monitoring Services are the primary driver. The others are equipment and Installation and additional Equipment Add-ons.
Who are SafeStreets's main competitors?
Direct peers on record are Vector Security, Vivint Smart Home, Brinks Home, Frontpoint Security, CPI Security, Guardian Protection and SimpliSafe. Broad incumbents are Xfinity Home (Comcast) and ADT Inc.. Ring (Amazon) is listed as an emerging player.
Does SafeStreets have an API?
No public API is recorded for SafeStreets.
What industry is SafeStreets in?
SafeStreets's product category is Home Security and Monitoring Services. Its primary akta.pro industry code is HSAHAAAA, Professional Monitoring (Burglar/Intrusion), with a secondary code of BPAKAFAA, Residential Alarm Monitoring (Burglar/Intrusion). Its NAICS code is 561621 and its SIC code is 7381.