Mountain View Solar
Mountain View Solar (mtvSolar) is a private Mid-Atlantic solar PV and battery storage installer founded in 2009 in Berkeley Springs, WV. It designs, installs, and services custom residential, commercial, government, non-profit, and agricultural solar-plus-storage systems across West Virginia, Virginia, Maryland, and Pennsylvania.
- Company typePrivate
- Founded2009
- HeadquartersBerkeley Springs, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Mountain View Solar does
Mountain View Solar (DBA mtvSolar) is a private solar photovoltaic and battery storage installer founded in 2009 and headquartered in Berkeley Springs, West Virginia, with a satellite sales and support office in Winchester, Virginia. The company designs, sells, installs, and services custom grid-tied and off-grid solar PV systems, battery backup solutions, and EV charging infrastructure for residential, commercial, government, non-profit, and agricultural customers across West Virginia, Virginia, Maryland, and Pennsylvania. As of 2024, the company employed 45 in-house staff and had cumulatively installed 37,656 kW of solar capacity, with 4,641 kW installed in 2024 alone, ranking No. 221 on Solar Power World's 2025 Top Solar Contractors list.
The company differentiates on technical depth and vertical integration rather than scale. Its certified installer status with SolarEdge, EnPhase, Schneider Electric, and Tesla, combined with multiple NABCEP-certified professionals on staff, supports complex DC-coupled and AC-coupled architectures, multi-chemistry battery portfolios (Tesla PowerWall, DEKA, Harris LFP, Enphase enCharge, SolarEdge Energy Bank, Fortress LFP), bi-directional EV/V2H/V2G integration, and demand charge mitigation for commercial clients. Pricing is fully custom and quote-based, supported by zero-down and low-interest loan financing (10–20 year terms), a Power Purchase Agreement program for non-profits, C-PACE financing, and a Community Give Back Program that donates solar panels to non-profits on every sale.
The business model is dominated by one-time installation revenue with an emerging recurring layer. Core revenue streams include residential PV system installation, commercial and government EPC projects (often grant- or PPA-financed), standalone battery backup systems, and ongoing service, maintenance, and repair contracts (including for competitor-installed systems). A dedicated battery storage sub-brand, mtvSolar Storage, operates as an adjacent line. Distribution is fully direct-to-customer with no third-party resellers, supported by free site evaluations, a service-request portal, and content-and-community-led marketing across blog, social, email, YouTube, and local events. Mountain View Solar is privately held and founder-led by Mike McKechnie (Founder and Visionary), with no disclosed institutional investors, funding rounds, or M&A activity.
Mountain View Solar firmographics
Firmographics- Name
- Mountain View Solar
- Legal name
- Mountain View Solar
- Website
- https://mtvsolar.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mountain View Solar (mtvSolar) is a private Mid-Atlantic solar PV and battery storage installer founded in 2009 in Berkeley Springs, WV. It designs, installs, and services custom residential, commercial, government, non-profit, and agricultural solar-plus-storage systems across West Virginia, Virginia, Maryland, and Pennsylvania.
- Ownership category
- akta.pro rank
Mountain View Solar industry classification
Industry- Product category
- Solar PV Installation Services
- NAICS
- Roofing Contractors (23816), Solar Electric Power Generation (221114)
- SIC
- Asphalt Paving & Roofing Materials (2950), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters) (EUAMABAE), Solar Mounting, Racking & Trackers (Fixed-Tilt, Single/Dual-Axis, Rooftop Mounts) (EUAMABAF), Solar Operations, Maintenance & Asset Management (EUAMABAC)
Keywords
Where Mountain View Solar is headquartered
LocationHeadquarters
- HQ city
- Berkeley Springs
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mountain View Solar business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Solar PV system installation (residential): One-time design and installation of custom residential solar panel systems (grid-tied, with optional battery storage). Primary revenue stream; systems are completely custom and quote-based. Financing available (zero-down, low-interest loans).
- Commercial & Government solar PV installation: One-time design, engineering, procurement, and construction (EPC) of commercial and municipal-scale solar arrays plus battery storage. Includes demand charge mitigation consulting, fundraising/grant writing support for non-profits, and C-PACE-financed projects.
- Power Purchase Agreement (PPA) revenue: Third-party-owned solar systems for non-profits where customer pays mtvSolar a per-kWh rate lower than the utility rate. Recurring electricity sale revenue stream.
- Solar service, maintenance, and repair contracts: Ongoing service for systems installed by mtvSolar as well as competitors' customers (abandoned/defective systems). Includes system completion, repair, performance assessment, panel recycling/transfer, and battery replacement. Service Request portal drives recurring support revenue.
- Custom battery backup and energy storage systems: One-time sale of standalone or PV-coupled battery backup systems for residential and commercial customers, including off-grid, grid-tied, and generator-hybrid configurations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based residential and commercial solar + battery systems |
| Usage-based | Pay-as-you-go | Power Purchase Agreement (PPA) for non-profits |
| Other | Pay-as-you-go | Community Give Back Program (donated solar) |
| Unit Pricing | One time/ perpetual license | 2026 Solar Incentive (residential, time-limited) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Mountain View Solar product offering
Product offeringCore offering
Mountain View Solar (mtvSolar) designs, installs, and services custom solar photovoltaic (PV) systems and battery backup solutions for residential, commercial, government, agricultural, and non-profit customers across the Mid-Atlantic (WV, VA, MD, PA). Every system is custom-engineered with name-brand inverters (SolarEdge, EnPhase, Schneider, Tesla) and multi-chemistry batteries, including grid-tied, off-grid, and AC/DC-coupled configurations with optional peak-shaving, EV charging, and V2H/V2G readiness. The company also offers ongoing service and repair of competitor-installed systems, plus financing options including zero-down loans, low-interest loans, PPAs, and C-PACE.
Differentiator
Problem solved
Functional benefit
Brands
- mtvSolar Storage: A dedicated battery storage solutions brand operated at mtvsolarstorage.com, offering residential and commercial energy storage systems that integrate with solar PV arrays.
Products and services
- Residential Solar Installation Custom design, installation, and ongoing maintenance of residential solar photovoltaic (PV) systems using name-brand inverters (SolarEdge, EnPhase, Schneider, Tesla) and optional battery storage; includes permitting, inspection, net-metering setup, and SRECTrade enrollment. Target customers are homeowners in West Virginia, Virginia, Maryland, and Pennsylvania.
- Commercial & Government Solar Installation Full engineering, procurement, and construction (EPC) of commercial and municipal-scale solar arrays with battery storage, including demand charge mitigation consulting, historic-district permitting, fundraising and grant-writing support (REAP grants), and C-PACE-financed projects. Target customers are businesses, farms, and municipal/government buildings.
- Battery Backup Systems Standalone or PV-coupled battery backup systems for residential and commercial customers, including off-grid, grid-tied, and generator-hybrid configurations. Available chemistries include Tesla PowerWall (lithium-ion), DEKA Unigy (AGM/GEL sealed lead-acid), enPhase enCharge, Harris Lithium (LFP), SolarEdge Energy Bank, DIY LFP, and Fortress LFP. Tesla Gateway Switch enables whole-establishment switchover to solar+battery during outages.
- Solar Service, Maintenance & Repair Contracts Ongoing service, repair, performance assessment, panel recycling/transfer, and battery replacement for systems installed by mtvSolar as well as competitor-installed systems (including unfinished, abandoned, or defective installations). Service Request portal at mtvsolar.com/service-request/ drives recurring support revenue.
- Power Purchase Agreement (PPA) Program Third-party-owned solar PV system installed on a non-profit customer's roof; customer purchases electricity generated on-site at a per-kWh rate lower than the local utility rate, with zero upfront cost. Pairs with C-PACE financing option for non-profits.
- Community Give Back Program Program in which mtvSolar donates at least one solar panel to a qualifying small/medium non-profit for every customer system sold. Homeowners and businesses can direct a panel donation to a non-profit of their choice at the time of purchase.
- 2026 Solar Incentive Program
Quantifiable outcome
- Average solar system payback period of 7 years; systems function up to 30 years, providing 20+ years of free electricity
- +8 more outcomes
Companies that use Mountain View Solar
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles3 records
Mountain View Solar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
Mountain View Solar partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and minor.
- SolarEdgeflagshipCertified installer relationship. SolarEdge inverters (12-year standard warranty, extendable to 25 years) and optimizers (25-year warranty) are core components in mtvSolar's residential and commercial systems. SolarEdge inverters' modular design enables easy system expansion.
- EnphaseflagshipCertified installer relationship. Enphase IQ micro-inverters (25-year warranty) and enCharge batteries are core components. Enphase is also developing a bi-directional EV charger for V2H/V2G applications that mtvSolar plans to integrate.
- Schneider ElectricflagshipCertified installer relationship. Schneider XW systems are used in DC-coupled and AC-coupled configurations (e.g., 3x Schneider XW6848 inverters AC coupled for power sharing in high-end residential systems).
- TeslaflagshipCertified installer relationship. Tesla PowerWall batteries (10-year limited warranty) and Tesla Gateway Switch are core product offerings. Tesla lithium solutions are mtvSolar's preferred choice for demand charge mitigation. Also installs Tesla solar panels (e.g., 60-panel Heritage Homestead system, 45-panel Jan Weinberg and John Snyder systems).
- DEKA (East Penn Manufacturing)coreDEKA Unigy lead-acid batteries (AGM/GEL, sealed, 10-year limited warranty) offered as a battery backup option alongside Tesla PowerWall. Featured in mtvSolar's battery portfolio for cost-conscious installations.
- SRECTradecoreSREC broker that pays customers for every MWh of solar energy produced. mtvSolar's office initiates the SRECTrade setup process on the customer's behalf. SREC income accelerates ROI in participating states (e.g., Maryland).
- FirstEnergy / Potomac EdisonminorFirstEnergy is the local electric utility serving parts of mtvSolar's territory (e.g., Lydian Miles-Monaghan's Hagerstown, MD property is served by Potomac Edison, a FirstEnergy subsidiary). Relationship revolves around net metering bill credits and demand charge billing.
- U.S. Department of Energy (DOE) / U.S. Treasury / IRS / USDA (REAP)coremtvSolar references DOE, Treasury, IRS, and USDA programs (REAP grants, federal solar tax credit) on its blog and recommends these incentives to customers. Indirect GTM partnership: helps customers stack incentives including 30% federal tax credit, USDA REAP grants (up to 40% of commercial project cost), and 10% location-based adders for coal-affected and low-income communities.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Mountain View Solar competitors and assessment
Company assessmentBroad incumbents
- SunPower: National residential and commercial solar provider with both direct and dealer-network models. Operates across the Mid-Atlantic and competes on panel technology, financing, and warranty positioning.
- Sunrun: Largest U.S. residential solar, battery, and energy services company with national footprint. Competes for the same residential customers with lease/PPA/loan structures across all four of mtvSolar's states.
- Tesla Energy: National residential solar and PowerWall battery provider with direct-to-consumer ordering. Overlaps with mtvSolar on residential solar + battery, and competes via its PowerWall product line that mtvSolar resells/installs.
Emerging players
- Momentum Solar: Fast-growing residential solar installer with East Coast presence. Comparable direct-to-home sales model and in-house installation crews; an emerging threat in mtvSolar's metro-edge service areas.
Direct peers
- Standard Solar: Maryland-headquartered solar EPC and operations & maintenance provider focused on commercial and government projects. Comparable on the commercial/government segment mtvSolar serves and on O&M recurring service.
- Trinity Solar: One of the largest privately held residential solar installers in the U.S., headquartered in New Jersey with significant Mid-Atlantic presence. Comparable residential install-and-service offering and customer financing options.
- Sigora Solar: Virginia-based residential and commercial solar installer serving the Mid-Atlantic, including rural Virginia communities. Directly comparable to mtvSolar in geography, customer base, and custom design/build service model.
- Ipsun Solar: Northern Virginia / DC-metro residential and commercial solar installer with in-house installation crews. Closely comparable on geography, residential focus, and direct-to-customer sales motion.
- Solar Energy World: Maryland-based residential and commercial solar installer serving the Mid-Atlantic (MD, PA, VA, DC). Comparable in scale, customer mix, and turnkey design/install/service model.
- Solar Holler: West Virginia-headquartered residential and commercial solar installer with a community-focused mission. Operates in the same core WV territory as mtvSolar with overlapping residential and non-profit customer bases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mountain View Solar social profiles
Digital presenceMountain View Solar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mountain View Solar leadership team
Management profileNumber of profiles
Profiles5 records
Mountain View Solar subsidiaries and ownership
Company hierarchySubsidiaries1 record
Mountain View Solar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mountain View Solar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mountain View Solar
What does Mountain View Solar do?
Mountain View Solar (mtvSolar) designs, installs, and services custom solar photovoltaic (PV) systems and battery backup solutions for residential, commercial, government, agricultural, and non-profit customers across the Mid-Atlantic (WV, VA, MD, PA). Every system is custom-engineered with name-brand inverters (SolarEdge, EnPhase, Schneider, Tesla) and multi-chemistry batteries, including grid-tied, off-grid, and AC/DC-coupled configurations with optional peak-shaving, EV charging, and V2H/V2G readiness. The company also offers ongoing service and repair of competitor-installed systems, plus financing options including zero-down loans, low-interest loans, PPAs, and C-PACE.
Is Mountain View Solar a public or private company?
Mountain View Solar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mountain View Solar founded?
Mountain View Solar was founded in 2009. It employs 11 to 50 people.
Where is Mountain View Solar based?
Mountain View Solar is headquartered in Berkeley Springs, United States, in the North America region.
How does Mountain View Solar make money?
Five revenue lines are on record. Solar PV system installation (residential) is the primary driver. The others are commercial & Government solar PV installation, power Purchase Agreement (PPA) revenue, solar service, maintenance, and repair contracts and custom battery backup and energy storage systems.
Who are Mountain View Solar's main competitors?
Broad incumbents on record are SunPower, Sunrun and Tesla Energy. Momentum Solar is listed as an emerging player. Direct peers are Standard Solar, Trinity Solar, Sigora Solar, Ipsun Solar, Solar Energy World and Solar Holler.
Does Mountain View Solar have an API?
No public API is recorded for Mountain View Solar.
What industry is Mountain View Solar in?
Mountain View Solar's product category is Solar PV Installation Services. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAMABAE, Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters). Its NAICS code is 23816 and its SIC code is 2950.