Altitude

What Altitude does

Altitude Design is a Plymouth-based private limited creative agency operating in the UK since 2009 (with 15+ years of operating history), delivering website design, digital marketing, graphic design, and video/animation services to a diversified client base spanning hospitality, charities, healthcare, and SMB sectors. Its core technical offering is built primarily on the Squarespace platform, where it holds Platinum partner status, supplemented by WordPress CMS development for clients requiring alternative functionality. Service modules include e-commerce integration, SEO, booking platform integration, brand refresh, and accessibility tooling (UserWay plug-in), all delivered through a documented five-stage process from discovery to aftercare.

The business operates a sales-led, direct-engagement model with custom project quoting based on scope and complexity, with no publicly disclosed pricing. Revenue streams are concentrated in professional services fees from website design and digital marketing engagements, anchored by a long-standing enterprise relationship with InterContinental Hotels Group (Holiday Inn, Holiday Inn Express, Ibis, Ramada) covering 70+ websites over 13+ years, balanced by a long-tail portfolio of mid-market hotels, charities, and local businesses. A distinctive feature is the Good Business Fund, launched in 2024 in partnership with branding agency Just Enough Brave, which donates at least 5% of firm time (up to £15,000 annually, cumulative £45,000+ delivered) to charities and social enterprises—the firm became a B Corp in November 2024 and was shortlisted for the 2026 SME National Business Awards Positive Impact Award. In October 2025, Altitude entered a partnership with Unusual Group, a collective that takes minority stakes in agencies and provides AI enablement and shared infrastructure, signaling an intent to scale sustainably. The firm is privately held with 1–10 employees, no disclosed external funding, and Miles Noble serves as Director.

Name

Altitude

Legal name

Altitude Design

Website

https://designbyaltitude.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Altitude Design is a Plymouth-based creative agency specializing in Squarespace website design, digital marketing, and branding for hospitality, charity, and SMB clients, anchored by a long-standing IHG enterprise relationship and differentiated by B Corp status and a pro bono Good Business Fund.

Ownership category

akta.pro rank

Headquarters

HQ city

Plymouth

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Website Design Services: Full-service website design and development including mobile-first design, e-commerce integration, SEO optimization, and CMS implementation. Projects range from simple starter sites to complex e-commerce platforms with online shopping capabilities.
2. Digital Marketing Services: Marketing strategy development, PPC management, social media marketing, email marketing, and analytics. Services identify customer needs and help reach target audiences effectively.
3. Graphic Design and Branding: Visual communication design including brand identity, graphic design for print and digital, helping businesses get noticed with clear and innovative designs.
4. Video and Animation Production: Corporate video production, promotional content, and multimedia solutions for businesses of various sizes and budgets.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Altitude is a creative website design and digital marketing agency that designs and builds custom websites (primarily on Squarespace, with WordPress as needed) for businesses and charities. Its services span website design, e-commerce integration, SEO, digital marketing (PPC, social, email), graphic design and brand identity, and video and animation production, delivered through a structured five-stage process from discovery to aftercare. The agency also runs the Good Business Fund, donating at least 5% of its time to pro bono creative and digital consultancy for environmental and social impact organisations.

Product overview

Altitude is an award-winning creative website design agency and B-Corp certified business operating as a full-service digital agency. The company offers a comprehensive suite of services centered around website design and development, primarily built on the Squarespace platform, supplemented by digital marketing, graphic design, video production, eCommerce platforms, SEO optimization, and brand refresh services. The agency also operates a social initiative called the Good Business Fund, offering pro bono creative and digital consultancy to charities and social enterprises valued at up to £15,000. Their core offering is custom website design that combines creative design with purposeful digital marketing strategies, targeting businesses across hospitality, charity, retail, and corporate sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design Services

Quantifiable outcome

• £25,000 worth of donations catalyzed within first few months of Young Devon website launch
• +5 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Unusual GroupminorStrategic or Co-development Partner · 13 October 2025Altitude partnered with Unusual Group, a collective helping marketing and creative agencies scale sustainably. The partnership operates on a model taking minority stakes while providing strategic guidance, operational systems, AI enablement, and shared infrastructure.
• SquarespacecoreTechnology or IntegrationAltitude is a Platinum partner of Squarespace, using the platform as their primary website development tool. They have been invited to Squarespace Circle Day at their NYC headquarters, demonstrating a strong partnership relationship. Their own website is built on Squarespace.
• 51 StudiocoreStrategic or Co-development Partner51 Studio is a strategic partner collaborating with Altitude on various projects including Young Devon, Talland Bay Hotel, Space Youth Services, The Zone, and Friends and Families. The partnership combines branding and design expertise.
• Glow DigitalminorStrategic or Co-development PartnerGlow Digital partnered with Altitude and 51 Studio on the Notting Hill House Hotel launch project, providing additional marketing expertise.
• Just Enough BravecoreStrategic or Co-development PartnerJust Enough Brave is Altitude's co-founder partner in the Good Business Fund initiative. Together they were the first B Corp certified businesses in Plymouth. They jointly commit £15,000 annually to the Good Business Fund.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Inviqa: UK-based digital agency offering web development, design, and digital transformation services. Comparable in digital delivery model and enterprise hospitality/retail client base.
• Studio Output: Independent UK creative and digital design agency of similar scale, producing brand, digital, and motion work for hospitality and consumer clients. Highly comparable in size, services (branding, web design, digital), and UK-based boutique positioning.
• True (True North / True Studio): UK creative agency offering brand, digital, and content services to enterprise clients. Similar boutique-agency structure, comparable client mix including hospitality-adjacent brands, and parallel revenue model.
• Bureau (re:brand / Bureau Creative): Independent UK design and branding agency delivering brand identity, digital, and campaign work for enterprise and SME clients. Comparable in scale and service mix to Altitude's graphic design and brand refresh offerings.
• The Yard Creative: UK creative and digital agency working with hospitality, leisure, and lifestyle brands on website design, branding, and digital marketing. Direct overlap with Altitude's hospitality vertical focus and service offering.
• Code Computerlove: Manchester-based digital experience agency building websites, apps, and platforms for enterprise clients including hospitality. Comparable in digital delivery capability, enterprise client focus, and Squarespace/WordPress-adjacent CMS expertise.
• Enjoy Digital: UK digital agency providing web design, e-commerce, and digital marketing services to mid-market and enterprise clients. Direct competitor in web design and digital marketing, particularly for hospitality and consumer brands.

Broad incumbents

• Dept: Global digital agency with full-service web design, marketing, and creative capabilities across hospitality and consumer verticals. A larger incumbent competing for the same enterprise digital mandates that Altitude serves.
• Pentagram: Global design firm offering brand identity, digital, and graphic design services. Overlaps with Altitude's graphic design and brand refresh services but operates at a much larger scale and broader scope.

Emerging players

• Just Enough Brave: Plymouth-based B Corp branding agency and co-founder partner of Altitude's Good Business Fund. Closely adjacent in size, geography, B Corp positioning, and service offering — strategic ally and partial peer in the local market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/designbyaltitude
• Xx.com/altitudedesign
• Facebookfacebook.com/altitudedesign
• LinkedInlinkedin.com/company/altitude-design

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Altitude