COAX Software
COAX Software is a private US-Ukraine custom software development firm, founded in 2010, delivering full-stack web, mobile, AI, and DevOps services primarily to travel, logistics, and startup clients via project-based engagements starting at $25,000.
- Company typePrivate
- Founded2010
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What COAX Software does
COAX Software is a private US-headquartered custom software development firm founded in 2010 by Serge Khmelovskyi (CEO) and Petro Stroyich (COO), with delivery operations split between Northbrook, Illinois and a delivery center in Ivano-Frankivsk, Ukraine. The company delivers end-to-end software services — product discovery, design, full-stack web and mobile development, DevOps, data engineering, QA automation, and dedicated project management — across full-stack technologies including Ruby on Rails, Django, Python, Node.js, React.js, Express.js, Webflow, iOS, Android, and React Native, with cloud development on AWS and Google Cloud. Its primary verticals are Travel & Hospitality and Logistics & Transportation, with secondary practices in Retail, Finance, Healthcare, Construction, and Legal; it reports 200+ projects completed across these industries and 119 projects in the trailing two years.
COAX Software firmographics
Firmographics- Name
- COAX Software
- Legal name
- COAX Software Inc.
- Website
- https://coaxsoft.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- COAX Software is a private US-Ukraine custom software development firm, founded in 2010, delivering full-stack web, mobile, AI, and DevOps services primarily to travel, logistics, and startup clients via project-based engagements starting at $25,000.
- Ownership category
- akta.pro rank
COAX Software industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Online Booking Tools (OBT) & Corporate Booking UX (THALAGAD)
Keywords
Where COAX Software is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
COAX Software business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Software Development Services: Professional services revenue from custom web and mobile application development, including consulting, design, development, QA, and maintenance. Billed via project estimation with budget tiers ranging from $25k to over $200k.
- Hosty Platform (SaaS-like): Vacation rental management platform with freemium model - free for up to 2 properties, no commission on bookings. Potential for premium features or paid tiers for property owners with more than 2 properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom software development project budgets |
| Freemium | Pay-as-you-go | Hosty vacation rental platform - free tier |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
COAX Software product offering
Product offeringCore offering
COAX Software is a custom software development company that builds web, mobile, and cloud applications for clients in travel, logistics, retail, finance, healthcare, construction, and legal industries, delivered through full-cycle services spanning consulting, product design, development, DevOps, QA, and maintenance. The firm also operates Hosty, a commission-free progressive web application for small vacation rental hosts to take direct bookings via social media and personal websites.
Product overview
COAX Software is a custom software development company providing a comprehensive portfolio of services organized by function (Consulting & Strategy, Design, Development, DevOps & Data Services, Marketing, Quality & Support) and industry verticals (Travel, Logistics & Transport, Retail, Construction, Finance, Healthcare, Legal). The portfolio includes their proprietary product Hosty, a commission-free vacation rental booking platform launched in 2026, alongside service offerings such as AI Development (including GenAI PoC and Predictive Analytics), IT Project Management, Product Discovery, Business Analysis, and Quality Assurance. The company positions itself as a full-service custom development partner rather than a single unified software platform, delivering solutions across web, mobile, and emerging technology domains with a focus on travel, logistics, retail, and financial services sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Hosty: A mobile-first vacation rental management platform designed for small hospitality businesses to accept commission-free direct bookings via Instagram, TikTok, and personal websites. Available free for up to two properties with no commission on bookings.
Products and services
- Hosty Mobile-first, progressive web application that lets small vacation rental hosts accept commission-free direct bookings through Instagram, TikTok, and personal websites; available free for up to two properties with no booking commission.
- Custom Software Development Services Full-cycle custom software development covering consulting, product design, full-stack development, DevOps, marketing, and QA/support for web, mobile, and cloud applications delivered to enterprise and mid-market clients.
- AI Development Services Specialized AI development offerings including AI infrastructure as a service, GenAI proof-of-concept development, and predictive analytics solutions that integrate AI/ML into client software products.
- IT Project Management Services Certified PMO-led IT project management services including sprint planning, delivery management, governance, release management, and performance tracking using industry-standard Agile tooling.
- Product Discovery Services Structured digital product discovery engagements using Agile, Lean Startup, Design Thinking, and user-centered research to produce PRDs, wireframes, SLAs, technical specifications, and project estimates.
- Business Analysis Services Business analysis and requirements engineering services including process modelling, technical specifications, system documentation, data integration requirements, data flow analysis, and GenAI prototyping.
- Quality Assurance Services Comprehensive QA services combining manual testing and automation testing (Selenium, WebDriverIO, Cypress, Appium) across functional, performance, regression, API, security, and compatibility scenarios.
- Travel & Hospitality Software Development Industry-specific custom software development for travel and hospitality, covering booking software, hotel software, travel APIs, mobile apps, and travel websites for agencies, hotels, and property managers.
- Logistics & Transportation Software Development Industry-specific custom software for logistics and transportation, including TMS, fleet management, inventory management, route optimization, vehicle monitoring, and supply chain software.
- Technology Consulting Services Technology consulting services including accessibility audits, legacy software modernization, system integration consulting, and technology stack assessment.
Quantifiable outcome
- 119 projects completed in the last 2 years
- +2 more outcomes
Companies that use COAX Software
Customer profileNamed customers12 records
Segments8 records
Ideal customer profiles4 records
COAX Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature7 records
COAX Software partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- TechUKminorCOAX joined the UK's technology trade association in August 2024, providing networking and industry visibility benefits.
- IT Ukraine AssociationminorCOAX is a member of the largest IT community in Ukraine, supporting local tech ecosystem development.
- GBTA (Global Business Travel Association)minorCOAX is a member of the Global Business Travel Association, demonstrating focus on travel technology sector.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
COAX Software competitors and assessment
Company assessmentEmerging players
- Guesty: Property management software platform for short-term rental operators; product peer to COAX's Hosty, though at more mature scale and targeting larger property managers rather than small hosts.
- Andela: Global talent marketplace and engineering services firm offering team extension across emerging geographies; overlaps with COAX's staff augmentation offering though with a different sourcing model.
- Lodgify: Vacation rental SaaS enabling property owners to build direct-booking websites and channel-manage listings; closest product comparison to Hosty's value proposition for independent hosts.
Direct peers
- Computools: Custom software development agency with Eastern European delivery centers and a travel & hospitality vertical focus; published the ranking that named COAX a top travel software developer, making it a directly comparable service peer.
- ELEKS: Ukrainian IT services company offering custom software development, product design and technology consulting across verticals overlapping with COAX, including travel and logistics.
- N-iX: Ukrainian IT services firm delivering custom software development and team extension to enterprise clients in finance, logistics, retail and travel — directly comparable service portfolio and delivery model.
- BairesDev: Large nearshore custom software development firm with strong US enterprise go-to-market and Latin American engineering centers; offers near-shore team extension similar to COAX's services model.
- SoftServe: Ukrainian-headquartered IT services and custom software development company with similar full-stack technology offerings and enterprise customer base as COAX, but at materially larger scale.
- DataArt: Global technology consultancy with Eastern European engineering roots serving travel, financial services, healthcare and retail — direct competitor for enterprise custom development engagements.
Broad incumbents
- EPAM Systems: Large publicly traded Eastern European-rooted IT services company; broad incumbent in custom software development competing for many of the same enterprise engagements across travel, finance and logistics verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
COAX Software social profiles
Digital presenceCOAX Software compliance and trust
Trust signalCompliance2 records
COAX Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
COAX Software leadership team
Management profileNumber of profiles
Profiles4 records
COAX Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COAX Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COAX Software
What does COAX Software do?
COAX Software is a custom software development company that builds web, mobile, and cloud applications for clients in travel, logistics, retail, finance, healthcare, construction, and legal industries, delivered through full-cycle services spanning consulting, product design, development, DevOps, QA, and maintenance. The firm also operates Hosty, a commission-free progressive web application for small vacation rental hosts to take direct bookings via social media and personal websites.
Is COAX Software a public or private company?
COAX Software is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was COAX Software founded?
COAX Software was founded in 2010. It employs 101 to 250 people.
Where is COAX Software based?
COAX Software is headquartered in Chicago, United States, in the North America region.
How does COAX Software make money?
Two revenue lines are on record. Custom Software Development Services are the primary driver. The others are hosty Platform (SaaS-like).
Who are COAX Software's main competitors?
Emerging players on record are Guesty, Andela and Lodgify. Direct peers are Computools, ELEKS, N-iX, BairesDev, SoftServe and DataArt. EPAM Systems is listed as a broad incumbent.
Does COAX Software have an API?
No public API is recorded for COAX Software.
What industry is COAX Software in?
COAX Software's product category is Custom Software Development Services. Its primary akta.pro industry code is THALAGAD, Online Booking Tools (OBT) & Corporate Booking UX. Its NAICS code is 541511 and its SIC code is 7371.