Concord Rents
Concord Rents is a privately held Florida multifamily housing operator managing 90+ apartment communities statewide across affordable, market-rate, senior, and student segments, serving individual renters through Yardi/RentCafe-powered online leasing and on-site centers.
- Company typePrivate
- Founded1993
- HeadquartersMaitland, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Concord Rents does
Concord Rents (legal entity: Concord Management) is a privately held Florida-based multifamily housing operator founded in 1993 and headquartered in Maitland, FL. The company manages 90+ apartment communities across Central, East, and West Florida — including cities such as Orlando, Tampa, Jacksonville, Sarasota, Daytona Beach, and Palm Coast — spanning four resident segments: income-restricted affordable housing, market-rate general housing, age-restricted senior living (15+ senior communities including Kensington at Old Kings, Parc Hill, Central Landings, and Vista Park), and student housing (Grove Park). The portfolio contains both income-restricted affordable units (e.g., Lake Sumter Apartments, where 3BR rents start at $1,199 with documented income caps) and market-rate units ranging from studios to 5-bedroom homes with rents from roughly $999/month (Clyde Morris Landings) to $2,627/month (Westwood Park 4BR).
The core technology is the RentCafe platform powered by Yardi Systems, which underpins the company website, individual property websites, online leasing/applicant screening, resident portals, and rent payment workflows. The Affordable Housing Inventory Search Tool provides upfront pricing (application fees, deposits, rents) filtered by region and bedrooms. The company has also deployed photovoltaic solar across 26 communities plus its corporate office, an environmental initiative that the company projects will preserve ~77,000 acres of forestland-equivalent CO2 over 30 years.
The business model is residential rental income (subscription/recurring) supplemented by one-time application fees and security deposits. Distribution is direct-to-consumer through the company website, individual property sites, and on-site leasing centers, with no intermediary resellers. The 'Renew for Two' program offers two-year renewals at capped 5% annual increases — adopted by 445 households — to reduce resident churn. Marketing channels include the company website, a YouTube channel, community event sponsorships (e.g., Come Out With Pride Orlando), and rental-assistance program referrals. The company employs 501–1,000 people, maintains a $20/hour minimum wage, and partners with Valencia College on a Residential Property Management Associate degree to build its workforce pipeline. Leadership includes CEO Ed Kleiman.
Concord Rents firmographics
Firmographics- Name
- Concord Rents
- Legal name
- Concord Management
- Website
- https://concordrents.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Concord Rents is a privately held Florida multifamily housing operator managing 90+ apartment communities statewide across affordable, market-rate, senior, and student segments, serving individual renters through Yardi/RentCafe-powered online leasing and on-site centers.
- Ownership category
- akta.pro rank
Where Concord Rents is headquartered
LocationHeadquarters
- HQ city
- Maitland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Concord Rents business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Residential Rental Income: Monthly rental payments from residents occupying apartment homes across 90+ properties in Florida. Rent amounts vary by bedroom count, property location, and whether units are market-rate or income-restricted affordable housing.
- Application and Deposit Fees: Fees collected from applicants during the leasing process, including application fees and security deposits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Affordable Housing Units - Income Restricted |
| Unit Pricing | Monthly | Market Rate Senior Housing |
| Unit Pricing | Monthly | Market Rate General Housing |
| Unit Pricing | Monthly | Student Housing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Concord Rents product offering
Product offeringCore offering
Concord Rents (operating through Concord Management) is a Florida-based multifamily housing provider that owns, operates, and manages 90+ apartment communities. The company offers market-rate rentals, income-restricted affordable housing, senior living residences, and student housing properties across Florida.
Product overview
ConcordRENTS operates a comprehensive apartment rental platform managing approximately 90 multifamily housing properties across Florida, encompassing both market-rate and affordable housing communities. The platform integrates online apartment search, digital leasing applications, and resident portals, supported by the RentCafe property management system. The portfolio includes standard apartment communities, senior living properties (such as Parc Hill Senior Living, Central Landings Senior Living, Kensington at Old Kings Senior Living), student housing (Grove Park), and affordable housing units with income restrictions. Supplementary services include the Affordable Housing Inventory Search Tool for finding income-restricted units, a Hot Deals section for promotional pricing, rental assistance programs, the Renew for Two lease renewal program offering predictable rent increases, and a solar energy initiative powering 26 communities and the corporate office.
Differentiator
Problem solved
Functional benefit
Products and services
- Market-Rate Apartment Rentals Conventional, market-rate apartment homes operated by Concord Rents across 90+ Florida communities, leased directly to individual residents.
- Affordable / Income-Restricted Housing Income-restricted apartment housing offered to qualifying households at below-market rents within designated Concord communities.
- Senior Living Communities Apartment housing tailored for older adults within the Concord portfolio of Florida communities.
- Student Housing Apartment housing designed for student residents within select Concord communities in Florida.
Quantifiable outcome
- 445 households selected the Renew for Two program for rent predictability
- +2 more outcomes
Companies that use Concord Rents
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Concord Rents technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Concord Rents partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Valencia CollegeminorConcord Rents partnered with Valencia College to develop a Residential Property Management Associate in Science Degree program, providing educational pathways for students interested in property management careers.
- Second Harvest Food Bank of Central FloridaminorMajor charitable partner receiving over $300,000 in donations over recent years, including $100,000 initial donation, $10,000 monthly donations, and an additional $100,000 grant for purchasing fresh produce from local farmers. Additional $3,000 donated in 2025.
- Come Out With Pride OrlandominorConcord Rents is a sponsor of the Come Out With Pride Orlando festival, demonstrating commitment to employment and fair housing for LGBTQ persons in Central Florida.
- RentCafe / Yardi SystemscoreTechnology platform provider powering the company's property management, tenant portal, online leasing, and payment systems across all 90+ properties.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Concord Rents competitors and assessment
Company assessmentDirect peers
- Greystar Real Estate Partners: Largest multifamily property management and investment firm globally, managing hundreds of thousands of units across the U.S. with substantial Florida exposure. Directly comparable as a third-party multifamily operator running market-rate and affordable communities with similar resident-facing technology and services.
- Asset Living: Top-five U.S. multifamily property manager with a sizable Florida portfolio. Directly comparable as a third-party operator managing market-rate and affordable apartments with overlapping resident services and leasing operations.
- FPI Management: Multifamily property management firm operating affordable and market-rate communities nationwide. Closely comparable in operating model, affordable housing exposure, and resident lifecycle services.
- Bozzuto: Multifamily developer and property manager with a sizable Florida presence and mixed-income portfolio. Comparable as a vertically integrated multifamily operator with affordable housing exposure and similar community-amenity positioning.
- Pinnacle Property Management Services: Multifamily property management firm managing market-rate and affordable communities across multiple states. Similar operating model, resident services platform, and third-party management positioning.
- Avenue5 Residential: National multifamily property management firm with active Florida operations. Comparable as a third-party manager delivering leasing, resident services, and property operations for institutional owners in similar markets.
- RangeWater Real Estate: Multifamily developer and operator focused on the Sun Belt with active Florida operations. Comparable in target geography, mixed-income portfolio approach, and resident-amenity positioning.
Regional players
- Dominion Realty Partners: Florida-based multifamily developer and operator focused on the Southeast U.S. market. Comparable regional focus, Florida-heavy footprint, and similar resident demographic targeting.
Broad incumbents
- The Related Group: Major Florida-based real estate developer with significant multifamily and affordable housing operations. Comparable in Florida market leadership and affordable housing exposure, though operates at significantly larger scale and across broader real estate categories.
- Equity Residential: Public multifamily REIT with select Florida exposure. Comparable as a multifamily operator with overlapping resident services, though operates at much larger institutional scale and primarily market-rate.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Concord Rents social profiles
Digital presenceConcord Rents financial estimates
Financial estimateRevenue estimate
Valuation estimate
Concord Rents leadership team
Management profileNumber of profiles
Profiles1 record
Concord Rents funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Concord Rents M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Concord Rents
What does Concord Rents do?
Concord Rents (operating through Concord Management) is a Florida-based multifamily housing provider that owns, operates, and manages 90+ apartment communities. The company offers market-rate rentals, income-restricted affordable housing, senior living residences, and student housing properties across Florida.
Is Concord Rents a public or private company?
Concord Rents is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Concord Rents founded?
Concord Rents was founded in 1993. It employs 501 to 1,000 people.
Where is Concord Rents based?
Concord Rents is headquartered in Maitland, United States, in the North America region.
How does Concord Rents make money?
Two revenue lines are on record. Residential Rental Income is the primary driver. The others are application and Deposit Fees.
Who are Concord Rents's main competitors?
Direct peers on record are Greystar Real Estate Partners, Asset Living, FPI Management, Bozzuto, Pinnacle Property Management Services, Avenue5 Residential and RangeWater Real Estate. Dominion Realty Partners is listed as a regional player. Broad incumbents are The Related Group and Equity Residential.
Does Concord Rents have an API?
No public API is recorded for Concord Rents.