3Form
3Form designs and manufactures sustainable architectural resin, glass, hardware, and lighting products for architects, designers, and contractors specifying commercial interior fit-out projects, and now operates within Armstrong World Industries' Architectural Specialties segment following its April 2025 acquisition.
- Company typePrivate
- Founded1991
- HeadquartersSalt Lake City, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What 3Form does
3Form, LLC designs and manufactures sustainable architectural materials, hardware systems, and lighting solutions for the commercial interior market. Founded in 1991 and headquartered in Salt Lake City, Utah, the company operates with 501–1,000 employees and is organized as an LLC under the laws of Utah. Its core technology base is proprietary architectural resin and glass — most notably Varia Ecoresin (copolyester/biopolymer resin panels), Koda XT (polycarbonate), Chroma (powered by proprietary C3 color technology), Infinite Glass, and the 100 Percent line of post-consumer recycled HDPE products. Around these substrates, 3Form has built a vertically integrated portfolio that includes the Versa hardware extrusion family, Slide01/04/05/06 sliding partition systems, the ILTUO and Array modular wall systems, the Hush acoustic product family, and the LightArt architectural lighting division (sconces, pendants, acoustic lighting). The portfolio is protected by over 200 registered patents and 60+ trademarks.
3Form sells to architects, interior designers, general contractors, and subcontractors specifying commercial fit-out projects, with use cases spanning feature walls, partitions, acoustic treatment, and ESG-aligned sustainable building materials. Revenue is generated through three streams: (i) quote-based sales of architectural resin panels, glass, and custom materials through a regional materials consultant network covering North America, the UK, continental Europe, the Middle East, and South Africa; (ii) unit-priced sales of 979+ hardware SKUs via a self-service e-commerce platform at cart.3-form.com; and (iii) project-based custom quoting for complex architectural installations. Hardware pricing spans under $50 to over $300 per item. Marketing combines a consultant-led enterprise field-sales motion with website, project gallery, newsletter, and broad social-media presence across Facebook, LinkedIn, Instagram, Twitter, YouTube, TikTok, and Pinterest.
In April 2025, 3Form was acquired by Armstrong World Industries (NYSE: AWI) and now operates as part of AWI's Architectural Specialties segment, which reported 32% net sales growth including contributions from acquisitions such as 3form. A Pearl River, New York mailing address is maintained for legal correspondence. Post-acquisition, 3Form continues to operate as a brand under AWI's portfolio with its websites and consultant network still active.
3Form firmographics
Firmographics- Name
- 3Form
- Legal name
- 3form, LLC
- Website
- https://3-form.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- 3Form designs and manufactures sustainable architectural resin, glass, hardware, and lighting products for architects, designers, and contractors specifying commercial interior fit-out projects, and now operates within Armstrong World Industries' Architectural Specialties segment following its April 2025 acquisition.
- Ownership category
- akta.pro rank
3Form industry classification
Industry- Product category
- Architectural Building Materials
- NAICS
- Resin and Synthetic Rubber Manufacturing (32521), Plastics Material and Resin Manufacturing (325211), Other Pressed and Blown Glass and Glassware Manufacturing (327212), Resin, Synthetic Rubber, and Artificial and Synthetic Fibers and Filaments Manufacturing (3252), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)
- SIC
- Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820), Glass & Glassware, Pressed Or Blown (3220), Miscellaneous Furniture & Fixtures (2590)
- akta.pro primary industry
- Window Treatment Hardware & Accessories Retail (Rods, Tracks, Rings, Finials, Tiebacks) (CRAIAKAI)
Keywords
Where 3Form is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
3Form business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Architectural Materials Sales: Direct sales of architectural resin panels, glass products, and related materials to architects, designers, and contractors for commercial interior applications.
- Hardware Systems: Sales of mounting hardware, extrusions, partitioning systems, and related installation components. Prices range from under $50 to over $300 per item.
- Custom Project Quoting: Project-based quoting for custom architectural installations including consultation services through their consultant network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Hardware Catalog - Entry Level |
| Unit Pricing | Pay-as-you-go | Hardware Catalog - Mid Range |
| Unit Pricing | Pay-as-you-go | Hardware Catalog - Premium |
| Other | Multi-year contract | Project Materials - Quote Based |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
3Form product offering
Product offeringCore offering
3Form manufactures and sells sustainable architectural resin panels (Varia Ecoresin, Koda XT, Chroma), glass products (Infinite Glass), acoustic treatment systems (Hush, Sola Felt, BoxWall), architectural lighting (LightArt), and integrated hardware systems (Versa, Slide, ILTUO, Array) for commercial interior applications. The products are specified by architects and designers and installed by contractors on commercial fit-out, partition, and feature wall projects. Sales occur primarily through a regional consultant network supplemented by an e-commerce platform for hardware SKUs and a quote-based system for custom resin and glass projects.
Product overview
3form offers an integrated portfolio of sustainable architectural materials and hardware systems. The core offering centers on Varia Ecoresin panels—a copolyester and biopolymer-based architectural resin available in multiple variants including standard Varia, Koda XT (polycarbonate), Chroma (with C3 color technology), and the 100 Percent line (post-consumer recycled HDPE). These material products are complemented by a comprehensive hardware ecosystem including Versa extrusions and mounting systems, Slide01/04/05/06 sliding partition systems, the modular ILTUO wall system, and the Array architectural wall system. 3form operates a dedicated lighting division called LightArt, producing architectural sconces, pendants, and acoustic lighting fixtures. The portfolio also includes acoustic treatment solutions (Hush Blocks, Hush Clad, Hush Stack, Hush Screen, Acoustic Echo), specialty glass (Infinite Glass), and sustainable initiatives (Artisan, Full Circle, Reclaim programs). The materials and hardware systems are designed to work together—hardware products list compatibility with specific materials including Chroma, Koda, Laminated Glass, Monolithic Glass, Sola Felt, and Varia.
Differentiator
Problem solved
Functional benefit
Brands
- LightArt: A division of 3form producing lighting products including sconces, lamps, pendants, and chandelier designs with associated patent portfolio.
Products and services
- Varia / Varia Ecoresin
Companies that use 3Form
Customer profileSegments3 records
Ideal customer profiles3 records
3Form technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
3Form partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
3Form competitors and assessment
Company assessmentDirect peers
- Wolf-Gordon: Wolf-Gordon manufactures wallcoverings, architectural surfaces, and acoustical products for commercial interiors. It is comparable to 3form in its specification-driven sales model, design-forward product positioning, and overlap in wall features and acoustic solutions.
- Carnegie Fabrics: Carnegie Fabrics produces architectural textiles, wallcoverings, acoustic panels, and Xorel surfaces for commercial interiors. Comparable to 3form in its focus on design-led, sustainable architectural surfaces, with overlap in acoustic and wall feature products.
- Pulp Studio: Pulp Studio is a designer and manufacturer of architectural glass and decorative resin panels for commercial interiors. It is a direct competitor to 3form's Infinite Glass and Varia Ecoresin product lines, targeting the same architect and interior designer specifier base.
- Lumicor: Lumicor manufactures architectural resin and translucent panels for commercial interiors, including partitions, feature walls, and lighting applications. It is the closest direct competitor to 3form's Varia Ecoresin and Chroma product lines, serving the same architect and designer specifier base.
- Designtex: Designtex is a design-driven surface materials manufacturer supplying architectural fabrics, vinyl, and coated surfaces for commercial interiors. It is comparable to 3form in its specification-led GTM targeting architects and designers, and overlaps in wallcoverings and acoustic surfaces.
Broad incumbents
- Haworth: Haworth is an office furniture and architectural interiors company offering movable walls, partitions, and integrated workspace solutions. Comparable to 3form in its commercial interiors specification business and overlap in modular wall and partition systems.
- Steelcase: Steelcase is a major office furniture and architectural interiors manufacturer, including partitions, walls, and acoustic solutions. Comparable to 3form at the partition and acoustic product level, and as a key specifier in commercial fit-out projects, though Steelcase is much broader in scale and product range.
- Vitro Architectural Glass: Vitro is a large architectural glass manufacturer supplying commercial construction and interior applications. It is comparable to 3form's Infinite Glass line as a glass supplier to architects, though at significantly larger scale and with a focus on flat architectural and high-performance glazing rather than decorative resin.
- Knauf (formerly USG): Knauf, which acquired USG, is a large incumbent building products company offering ceilings, wall systems, partitions, and architectural surfaces. It is a broad incumbent overlapping with 3form's partition and acoustic product lines within the same commercial fit-out specification channel, but at much larger scale and broader portfolio.
Others
- Material Bank: Material Bank is a B2B marketplace and logistics platform for architectural surface materials, including those of 3form and its direct peers. Comparable as a channel partner and competitive context for 3form's specification-led GTM, though it is not a manufacturer itself.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
3Form social profiles
Digital presence3Form financial estimates
Financial estimateRevenue estimate
Valuation estimate
3Form leadership team
Management profileNumber of profiles
3Form funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3Form M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3Form
What does 3Form do?
3Form manufactures and sells sustainable architectural resin panels (Varia Ecoresin, Koda XT, Chroma), glass products (Infinite Glass), acoustic treatment systems (Hush, Sola Felt, BoxWall), architectural lighting (LightArt), and integrated hardware systems (Versa, Slide, ILTUO, Array) for commercial interior applications. The products are specified by architects and designers and installed by contractors on commercial fit-out, partition, and feature wall projects. Sales occur primarily through a regional consultant network supplemented by an e-commerce platform for hardware SKUs and a quote-based system for custom resin and glass projects.
Is 3Form a public or private company?
3Form is a private company. It is classified as corporate owned and is currently operating.
When was 3Form founded?
3Form was founded in 1991. It employs 501 to 1,000 people.
Where is 3Form based?
3Form is headquartered in Salt Lake City, United States, in the North America region.
How does 3Form make money?
Three revenue lines are on record. Architectural Materials Sales are the primary driver. The others are hardware Systems and custom Project Quoting.
Who are 3Form's main competitors?
Direct peers on record are Wolf-Gordon, Carnegie Fabrics, Pulp Studio, Lumicor and Designtex. Broad incumbents are Haworth, Steelcase, Vitro Architectural Glass and Knauf (formerly USG). Material Bank is listed as an others.
Does 3Form have an API?
No public API is recorded for 3Form.
What industry is 3Form in?
3Form's product category is Architectural Building Materials. Its primary akta.pro industry code is CRAIAKAI, Window Treatment Hardware & Accessories Retail (Rods, Tracks, Rings, Finials, Tiebacks). Its NAICS code is 32521 and its SIC code is 2820.