House Digital

What House Digital does

House Digital is a UK-based, full-service digital marketing agency founded in 2010 and operating from dual offices in Burscough, Lancashire (registered headquarters) and Manchester. The firm provides SEO, paid advertising, content marketing, web design and development, link building and digital PR, email marketing, social media, and AI search optimisation to mid-market and enterprise clients across twelve verticals including fashion, e-commerce, food and drink, finance, FMCG, pharma, manufacturing, travel, leisure, and education. The agency has held Google Premier Partner status since 2020 and operates as a privately held, founder/management-owned entity (House Digital Limited, company number 07414760) with no disclosed external investment.

The agency's core methodology is the RAAS framework (Research, Analysis, Audits, and Strategy), a four-stage approach that underpins financial forecasting, KPI setting, implementation, and ongoing optimisation. Services are packaged into four branded offerings: The Renovation (12-month full digital transformation), The Family Package (12-month in-housing training for client teams), The Lick of Paint (one-off consultancy), and The New Baby (product or region launch support). Revenue is generated through bespoke Statements of Work under master services agreements, with pass-through management fees on third-party paid media spend. Distribution is direct and sales-led, with the company website, case studies, and inbound enquiries acting as primary demand channels, supplemented by thought leadership through the Digital Lab blog, 'In the House' podcast, and The Household community platform.

Customer evidence is anchored by enterprise and high-end mid-market logos including Pizza Hut Restaurants (7+ year relationship), Money.co.uk, EGO, Forever Unique, Secret Escapes, tastecard, Chill Factore, Modern Milkman, Johnsons, Fothergill's, D.T. Brown, and Nadine Merabi. The firm has accumulated multiple 2023-2024 industry awards including Marketing Agency of the Year (2023), UK Agency Awards Best SEO Campaign (2024), UK Content Awards Fashion Content Campaign of the Year (2024), MarTech Awards Best SEO Digital Marketing Agency (2024), and a Prolific North Top 50 Digital Agency listing (2024). The team comprises ~40 named specialists across SEO, technical SEO, paid media, content, design, and digital PR functions.

Name

House Digital

Legal name

House Digital Limited

Website

https://housedigital.co.uk

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

House Digital is a UK-based, full-service digital marketing agency offering SEO, paid advertising, content, web design, digital PR, email, social media, and AI search optimisation to mid-market and enterprise clients across twelve verticals including fashion, e-commerce, finance, food and drink, and FMCG.

Ownership category

akta.pro rank

Headquarters

HQ city

Burscough

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Professional Services Retainers and Project Fees: House Digital generates revenue primarily through bespoke Statement of Work agreements with clients. Services are scoped and delivered under individual contracts governed by a master services agreement. They offer structured service packages including 12-month transformation programmes and one-off consultancy projects, with charges based on agreed Statements of Work. They also manage third-party services (e.g., paid advertising spend) on behalf of clients, which is passed through at cost plus a management fee.
2. Managed Digital Services: Ongoing retainer-based digital marketing services including SEO, paid advertising, content, web design, link building, email marketing, and social media. Services are delivered by House Digital's team of digital strategists, with performance measured against agreed KPIs and financial projections.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

House Digital is an award-winning UK digital marketing agency that delivers full-funnel services — AI Search Optimisation, SEO, Paid Advertising, Content, Web Design & Development, Link & Digital PR, Email Marketing, and Social Media & Influencer — to mid-market and enterprise clients across e-commerce, fashion, food & drink, horticulture, hospitality, finance, and leisure. Engagements are sold as four structured packages (The Renovation 12-month digital transformation, The Family Package 12-month in-housing training, The Lick of Paint one-off consultancy, The New Baby product/region launch project) executed under bespoke Statements of Work with KPI and financial-forecasting accountability.

Product overview

House Digital is an award-winning digital marketing agency offering a comprehensive suite of services including AI Search Optimisation, SEO, Paid Advertising, Content, Web Design & Development, Link & Digital PR, Email Marketing, and Social Media & Influencer. The agency provides structured service packages: The Renovation (12-month digital transformation), The Family Package (12-month team training), The Lick of Paint (one-off consultancy), and The New Baby (product launch support). Additional offerings include HD Academy for training, Digital Lab as a knowledge hub, and The Household as a community platform. House Digital serves diverse sectors including B2B, E-commerce, Fashion, Finance, FMCG, Food & Drink, Pharma, Manufacturing, Travel, Education, Home Improvement, and Leisure.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Search Optimisation Optimisation of clients' presence in AI-driven search results and generative search experiences, including Google AI Mode, ChatGPT and broader LLM placements. Designed for mid-market and enterprise brands seeking visibility in generative search.
• SEO Search engine optimisation service focused on improving organic search rankings, keyword visibility and non-branded traffic growth, executed under House Digital's RAAS methodology. For UK and international e-commerce, fashion, horticulture, hospitality and other consumer brands.
• Paid Advertising Paid search and display advertising management across Google, Bing and social platforms, including campaign strategy, audience targeting and remarketing. Delivered for clients such as Pizza Hut Restaurants, Chill Factore and EGO.
• Content Content creation and marketing services including long-form content, blog content, style guides and SEO-optimised copy for e-commerce and informational websites.
• Web Design & Development Website design, build and development services including UX improvements, category redesigns and custom templates for e-commerce and consumer brand websites.
• Link & Digital PR Digital PR and link building services focused on building domain authority through citation-led strategies, blogger partnerships and media placements.
• Email Marketing Email marketing campaign creation and management services for client customer acquisition and retention.
• Social Media & Influencer Social media marketing and influencer partnership management services across channels such as Instagram, Facebook and TikTok.
• The Renovation Package A comprehensive 12-month digital marketing transformation programme built on the RAAS (Research, Analysis, Audits and Strategy) approach, covering all digital channels with financial modelling, KPI delivery and 6+ months of optimisation. For businesses seeking a full digital transformation led by House Digital.
• The Family Package 12-month digital marketing in-housing training programme that trains, motivates and inspires client in-house teams through coaching, practical workshops, House Parties events and Digital Academy access. Designed to help clients become digitally self-sufficient.
• The Lick of Paint One-off digital consultancy project including thorough audit of website, competitors and paid advertising campaigns, with actionable recommendations across multi-channel digital. For businesses that have undertaken a digital transformation but need a helping hand to reach the next level.
• The New Baby One-off new product, service or region launch package including market and industry analysis, master launch plan, asset and campaign creation, and detailed performance analysis and report. For businesses well-established in their marketplace launching something new.
• HD Academy Digital marketing training platform offering workshops, coaching sessions, and access to House Parties and Digital Academy resources, supporting client teams under The Family Package and standalone in-housing engagements.

Quantifiable outcome

• +170% increase in Monthly Non-Branded Revenue (EGO fashion SEO campaign)
• +7 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• CATTs (Cancer Awareness for Teens & Twenties)minorOthers · 1 January 2022House Digital entered a charity partnership with CATTs in 2022. CATTs' mission is to ensure more young people know the early signs and symptoms of cancer and feel empowered to reach out when something doesn't feel right. House Digital committed to fundraising activities throughout 2022, with an overall fundraising goal of £5,000. Their first event was a 7-hour Bikeathon on 22 February 2022.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Croud: UK-based full-service digital marketing agency offering SEO, paid media, content, and digital PR to enterprise clients. Direct comparable in scale, service mix, and UK mid-market/enterprise positioning.
• Evoluted: UK digital agency combining SEO, paid media, web design, and content services. Comparable in service offering mix, mid-market UK focus, and integrated digital transformation positioning.
• Hallam: Multi-award-winning UK digital marketing agency offering SEO, paid media, and digital strategy. Comparable in service breadth, UK mid-market focus, and award-driven credibility.
• Rise at Seven: Award-winning UK digital PR, SEO, and content agency with comparable service mix and a similar enterprise client base. Closely matched in agency profile, methodology-led positioning, and UK regional roots.
• Blue Array: UK SEO-focused digital agency with enterprise and e-commerce clients. Closely aligned on SEO specialism, methodology-led service delivery, and UK-based enterprise engagements.
• The SEO Works: UK digital agency focused on SEO, PPC, and web design for mid-market and enterprise clients. Comparable on SEO-led service mix, UK regional positioning, and award-winning campaign work.
• Receptional: Long-established UK SEO and digital marketing agency. Comparable on SEO specialism, UK mid-market/enterprise client focus, and bespoke methodology-led service delivery.
• Koozai: UK digital marketing agency with strong SEO, PPC, and content offerings. Similar service portfolio and UK regional positioning, with comparable mid-market client mix.
• Edit: UK integrated digital marketing agency offering SEO, paid, content, and creative. Comparable on service breadth, UK enterprise client base, and methodology-driven account work.

Broad incumbents

• Dept: Large international digital agency network offering SEO, paid, content, and technology services. Overlaps with House Digital's offerings at the enterprise end, but operates at materially larger scale and with broader geographic and capability footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/housedigital
• Facebookfacebook.com/housedigital
• Xx.com/housedigitaluk

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House Digital