Koozai
Koozai is a UK-based full-service digital marketing agency founded in 2006, offering SEO, paid search, content marketing, digital PR, paid social, web development, and AI search visibility services to SMB and enterprise clients on monthly retainers ranging from £1,650 to £9,075.
- Company typePrivate
- Founded2006
- HeadquartersLee-on-the-solent, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Koozai does
Koozai is a UK-headquartered, full-service digital marketing agency founded in 2006 and operated through the legal entity The Koozai Group Ltd. The firm is positioned as an integrated agency offering seven core service pillars — SEO, AI Marketing, Content Marketing, Digital PR, Paid Search, Paid Social, and Web Design & Development — supplemented by standalone Digital Marketing and SEO Audit engagements. Koozai operates from a head office in Lee-on-the-Solent (Hampshire) plus offices in London and Preston, serving predominantly UK-based SMB and enterprise clients across verticals including healthcare, travel and tourism, e-commerce and retail, financial services, automotive, hospitality, property, education, and SaaS.
Revenue is generated principally through monthly retainer engagements (subscription recurring), priced from approximately £1,650 to £9,075+VAT per month depending on service scope, with a typical client investment between £4,125 and £6,600 per month. One-off professional services — SEO Audits, Content Audits, PPC Audits, Backlink Audits, AI Overview Optimisation Audits (£825–£8,000), and the SAFE SEO Migration Method™ migration package (£5,000+VAT) — provide a secondary project-based revenue stream. Customer count is reported at 440+ brands served over the company's 20-year history, with a 4-year average and 10-year longest client lifetime indicating strong retention. Noted enterprise clients include TUI, Stannah Lifts, Bandai, Travelbag, Cofton Holidays, Buyagift, the Victoria & Albert Museum, Papa John's, Srixon Sports, Holdcroft, Protyre, and Cote Brasserie; trust signals include a 4.8/5 Google rating, a 69 domain rating, Google Partner and Microsoft Partner status, Cyber Essentials certification, and finalist/win placements at the UK Search Awards, The Drum Awards, and UK Digital Excellence Awards 2025.
Technically, Koozai relies on industry-standard martech — Google Analytics, Microsoft Clarity, HubSpot, Google Ads, Infinity Call Tracking — supplemented by proprietary frameworks such as the trademarked SAFE SEO Migration Method™ and an internal AI Search Optimisation methodology covering entity authority, structured data, and AI-overview eligibility. The 2024 launch of an AI Search Visibility service (including the 30-minute AI Visibility Triage diagnostic and the AI Overview Optimisation Audit) represents a deliberate extension of the core offering into AI-driven search surfaces.
Koozai firmographics
Firmographics- Name
- Koozai
- Legal name
- The Koozai Group Ltd
- Website
- https://koozai.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Koozai is a UK-based full-service digital marketing agency founded in 2006, offering SEO, paid search, content marketing, digital PR, paid social, web development, and AI search visibility services to SMB and enterprise clients on monthly retainers ranging from £1,650 to £9,075.
- Ownership category
- akta.pro rank
Koozai industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Customer, Marketing & Sales Consulting (BPAHACAG)
Keywords
Where Koozai is headquartered
LocationHeadquarters
- HQ city
- Lee-on-the-solent
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Koozai business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Monthly Retainer Services: Ongoing monthly retainer engagements providing integrated digital marketing services including SEO, content marketing, digital PR, PPC, paid social, and web development. Retainers range from £1,650 to £9,075+ per month depending on scope and services selected.
- Audit Services: One-time project engagements for digital marketing audits including SEO audits, PPC audits, content audits, backlink audits, and AI Overview optimization audits. Pricing ranges from £825 to £8,000 depending on scope and complexity.
- SEO Migration Services: Website migration project services priced at £5,000+VAT, including pre-launch, launch-day, and post-launch SEO checks to protect search rankings during site changes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard SEO Package - From £1,650/month |
| Subscription | Monthly | Growth SEO Package - From £2,475/month |
| Subscription | Monthly | Enterprise SEO Package - From £4,125/month |
| Subscription | Monthly | Professional SEO Package - From £6,600/month |
| Subscription | Monthly | Google Ads Campaign Management - Month 1-2: £1,650, Ongoing: £825/month |
| Subscription | Monthly | Entry-Level Organic Package - £3,300/month |
| Subscription | Monthly | Full-Service Digital Marketing - £9,075/month |
| One time/ perpetual license | Pay-as-you-go | AI Overview Optimisation Audit - £825 (introductory offer, usually £1,000) |
| One time/ perpetual license | Pay-as-you-go | Full Digital Marketing Audit - £5,000 to £8,000 |
| One time/ perpetual license | Pay-as-you-go | SEO Audit - £1,000 to £2,000 |
| One time/ perpetual license | Pay-as-you-go | Content Audit - £1,000 to £2,000 |
| One time/ perpetual license | Pay-as-you-go | Backlink Audit - Price varies |
| One time/ perpetual license | Pay-as-you-go | PPC Audit - Price varies |
| One time/ perpetual license | Pay-as-you-go | SEO Migration Package - £5,000+VAT |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels12 records
Koozai product offering
Product offeringCore offering
Koozai is a full-service UK digital marketing agency delivering integrated services spanning SEO, content marketing, digital PR, paid search (PPC), paid social, AI marketing, and website design & development. Services are delivered through monthly retainer engagements (£1,650–£9,075+ per month) and one-time audit projects (£825–£8,000). The agency has served 440+ brands across verticals including ecommerce, travel, healthcare, financial services and automotive.
Product overview
Koozai is a full-service digital marketing agency offering an integrated suite of services built around SEO, content marketing, digital PR, paid search (PPC), paid social, AI marketing, and web design & development. The core offering consists of seven main service pillars (SEO, AI Marketing, Content Marketing, Digital PR, Paid Search, Paid Social, and Web Design & Development) supplemented by Digital Marketing & SEO Audits as an add-on service. The AI Marketing offering is a newer addition focused on AI search visibility and optimisation. The service model emphasises integration across channels, with each discipline designed to amplify the others. Notable sub-products include the AI Visibility Triage diagnostic and the SAFE SEO Migration Method framework.
Differentiator
Problem solved
Functional benefit
Products and services
- SEO Agency Services End-to-end search engine optimisation services including technical SEO audits, keyword research, on-page SEO, ecommerce SEO, link building, Google penalty recovery, mobile-first SEO, conversion rate optimisation, and local SEO for businesses seeking sustainable organic growth.
- AI Marketing Agency
Quantifiable outcome
- 122% rise in organic sessions for Srixon Sports
- +7 more outcomes
Companies that use Koozai
Customer profileNamed customers23 records
Segments10 records
Ideal customer profiles4 records
Koozai technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability6 records
Feature1 record
Koozai partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- GooglecoreOfficial Google Partner agency with certified expertise across Google Ads, Search, Shopping, Video, and Display. Access to beta features, dedicated support, and platform-level insights not available to non-partner agencies.
- MicrosoftcoreMicrosoft Partner status for advertising expertise on Microsoft Ads (Bing) platform, managing search, shopping, and audience campaigns across the Microsoft network.
Scale indicators16 records
Recent moves6 records
Expansion highlights5 records
Koozai competitors and assessment
Company assessmentDirect peers
- Evoluted: UK digital agency providing SEO, paid media, web design/development, and CRO services. Similar integrated full-service model and UK enterprise client focus.
- Hallam: Multi-award-winning UK digital marketing agency offering SEO, PPC, content, paid social, and web dev. Comparable full-service model, UK mid-market to enterprise focus, and integrated delivery approach.
- Croud: UK-based full-service digital marketing agency offering SEO, paid media, content, digital PR, and analytics across enterprise clients. Closely comparable to Koozai in service mix, UK focus, and enterprise orientation.
- Rise at Seven: UK digital PR and SEO agency known for creative PR-led link building and SEO campaigns. Direct peer to Koozai's Digital PR and SEO pillars with similar award-winning positioning and enterprise client base.
- Vertical Leap: UK SEO and digital marketing agency offering SEO, PPC, content, and digital PR. Directly comparable in SEO-led heritage, UK market focus, and B2B mid-market to enterprise positioning.
- Search Laboratory: UK digital marketing agency specializing in SEO, PPC, paid social, and international search. Comparable UK base, enterprise client base, and integrated multi-channel service offering.
- The SEO Works: Established UK SEO and digital marketing agency offering SEO, PPC, content, and web design services. Comparable in tenure, UK-domestic orientation, and mid-market to enterprise client profile.
Emerging players
- Re:signal: UK digital agency specializing in SEO and digital PR for e-commerce and enterprise brands. Overlaps with Koozai's SEO and Digital PR pillars with similar case-study-driven, results-led positioning.
Broad incumbents
- Brainlabs: Global digital marketing agency with strong paid media, SEO, and analytics practices. Comparable paid search / SEO capabilities but significantly larger scale, global footprint, and brand portfolio than Koozai.
- Jellyfish: Global digital marketing agency (part of Brandtech Group) offering SEO, paid media, content, and analytics across enterprise and global brands. Comparable service portfolio but materially larger scale and global reach than Koozai.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Koozai social profiles
Digital presenceKoozai compliance and trust
Trust signalCompliance1 record
Koozai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koozai leadership team
Management profileNumber of profiles
Profiles1 record
Koozai funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koozai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koozai
What does Koozai do?
Koozai is a full-service UK digital marketing agency delivering integrated services spanning SEO, content marketing, digital PR, paid search (PPC), paid social, AI marketing, and website design & development. Services are delivered through monthly retainer engagements (£1,650–£9,075+ per month) and one-time audit projects (£825–£8,000). The agency has served 440+ brands across verticals including ecommerce, travel, healthcare, financial services and automotive.
Is Koozai a public or private company?
Koozai is a private company. It is currently operating.
When was Koozai founded?
Koozai was founded in 2006. It employs 1 to 10 people.
Where is Koozai based?
Koozai is headquartered in Lee-on-the-solent, United Kingdom, in the Europe region.
How does Koozai make money?
Three revenue lines are on record. Monthly Retainer Services are the primary driver. The others are audit Services and SEO Migration Services.
Who are Koozai's main competitors?
Direct peers on record are Evoluted, Hallam, Croud, Rise at Seven, Vertical Leap, Search Laboratory and The SEO Works. Re:signal is listed as an emerging player. Broad incumbents are Brainlabs and Jellyfish.
Does Koozai have an API?
No public API is recorded for Koozai.
What industry is Koozai in?
Koozai's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting. Its NAICS code is 541810 and its SIC code is 7311.