Riello UPS
Riello UPS, a subsidiary of Italian Riello Elettronica Group, manufactures Online Double Conversion UPS systems from 400 VA to 6.4 MVA plus transfer systems, generators, and cloud-monitoring software, serving data center, medical, transport, industrial, emergency, and digital-living customers across more than 20 countries.
- Company typePrivate
- Founded2003
- HeadquartersWrexham, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Riello UPS does
Riello UPS, operating as Riello UPS Limited in the UK (Wrexham) and part of Italy-headquartered Riello Elettronica Group, manufactures uninterruptible power supply (UPS) systems spanning 400 VA single-phase consumer units to 6.4 MVA modular three-phase systems, all designed and built in Italy under a '100% Made in Italy' positioning. The portfolio covers three technology tiers — Online Double Conversion (VFI), Line Interactive (VI), and VFD — alongside Central Power Supplies (EN 50171), Transfer Systems, Generator Sets, and an expanding software and connectivity stack including the Riello Connect cloud monitoring platform, PowerShield3 / PowerNetGuard management software, and the MultiCom protocol-converter family (ModBus, Profibus, BACnet, SNMP, HTTP). Core technology centers on silicon-carbide (SiC) power modules, three-level inverters, and Smart Modular Architecture that deliver up to 98.1% online efficiency and 'pay-as-you-grow' scalability, with the Multi Power2 Scalable family explicitly engineered for AI-data-center load profiles.
The company targets six vertical segments — Data Center (primary), Industry, Medical, Transport, Emergency, and Digital Living — with a documented enterprise logo base spanning Juventus Stadium, Allianz Arena, Malpensa, Guangzhou Baiyun and Dubai airports, AENA, Metro Milan/Naples/Rome/Genoa, Tesco, Carrefour, Infineon Dresden, Audi, Pirelli, Aalborg University Hospital, RWTH Aachen, and Max Planck Institut. Distribution runs through direct enterprise field sales across 20+ countries, country-specific local-language websites, certified partner/reseller channels, and quote-based pricing tied to power rating and configuration, with a 5-year extended warranty and CPD training layered on top to generate recurring service revenue.
Commercially, revenue derives from UPS hardware sales (largest stream), UPS services and maintenance contracts, software/connectivity subscriptions via Riello Connect and PowerShield3, generator sets, and Central Power Supply systems. Go-to-market is event-led (Datacloud Global Congress, PowerEx Live) combined with digital content marketing and a multi-channel partner network, and the firm has secured flagship motorsport co-marketing partnerships with Ducati Corse MotoGP and Aruba.it Racing – Ducati WorldSBK to demonstrate product reliability in extreme environments.
Riello UPS firmographics
Firmographics- Name
- Riello UPS
- Legal name
- Riello UPS Limited
- Website
- https://riello-ups.co.uk
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Riello UPS, a subsidiary of Italian Riello Elettronica Group, manufactures Online Double Conversion UPS systems from 400 VA to 6.4 MVA plus transfer systems, generators, and cloud-monitoring software, serving data center, medical, transport, industrial, emergency, and digital-living customers across more than 20 countries.
- Ownership category
- akta.pro rank
Riello UPS industry classification
Industry- Product category
- Uninterruptible Power Supplies (UPS)
- NAICS
- Switchgear and Switchboard Apparatus Manufacturing (335313), Power, Distribution, and Specialty Transformer Manufacturing (335311)
- SIC
- Switchgear & Switchboard Apparatus (3613), Misc Industrial & Commercial Machinery & Equipment (3590)
- akta.pro primary industry
- UPS Systems & Backup Power (Online/line-interactive UPS, industrial backup) (IMAGADAD)
- akta.pro secondary industries
- Backup Power & Critical Power Systems (Generators/UPS) (IMAIABAJ), Power Distribution & Switchgear (UPS, PDUs, Busway) (HDABAKAA), Backup & Resilience Power Systems (Standby Generators, Critical Facilities) (EUACALAG), Replacement Parts, Maintenance & Service (UPS/Power Protection) (HDACAJAH)
Keywords
Where Riello UPS is headquartered
LocationHeadquarters
- HQ city
- Wrexham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Riello UPS business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- UPS Hardware Sales: Riello UPS generates primary revenue from the sale of uninterruptible power supply systems ranging from 400 VA to 6.4 MVA, including single-phase and three-phase models for various applications from home offices to large industrial plants and data centers.
- UPS Services and Maintenance: The company offers comprehensive service packages including UPS maintenance, health checks, battery maintenance, on-site UPS services, emergency response times and repairs, UPS overhauls, data centre UPS design and consultancy, and CPD training. Services include 5-year UPS warranty programs.
- Software and Connectivity Solutions: Revenue generated from software products including PowerShield3, PowerNetGuard, and network communication cards (NetMan 208C) for UPS management, remote monitoring, and network integration.
- Generator Sets: Sale of standby generators including open frame generators, canopied generators, and bespoke standby generator solutions for critical power applications.
- Central Power Supplies: Sale of Central Power Supply (CPS) systems designed to comply with EN 50171 standard for emergency lighting and critical safety systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise UPS solutions with customized pricing based on power capacity and configuration |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Riello UPS product offering
Product offeringCore offering
Riello UPS designs, manufactures, and sells uninterruptible power supplies (UPS) and complementary power protection equipment ranging from 400 VA single-phase units to 6.4 MVA three-phase modular systems. The product portfolio spans Online Double Conversion UPS, Line Interactive UPS, VFD-type UPS, Central Power Supplies (CPS) compliant with EN 50171, static transfer systems, standby generator sets, and cloud-based remote monitoring software (Riello Connect). Solutions serve mission-critical environments including data centers, healthcare facilities, industrial plants, transport infrastructure, and emergency lighting systems.
Product overview
Riello UPS provides a comprehensive portfolio of power protection solutions spanning from 400 VA to 6.4 MVA, organized into three core UPS technology categories: ONLINE Double Conversion (VFI) for maximum protection including Sentinel Pro2, Sentinel Dual2, Sentryum, Multi Sentry, Multi Power, Multi Power2, NextEnergy NXE, and Master series; Line Interactive (VI) for enhanced protection including Net Power, Vision, and Vision Dual; and VFD Type for basic protection including iPlug and iDialog. The portfolio includes specialized solutions for marine, industrial, and healthcare environments, complemented by Central Power Supplies (CPS) for emergency lighting compliance with EN 50171, Transfer Systems for power distribution, and Generator Sets for standby power. Software and connectivity offerings include the cloud-based Riello Connect remote monitoring platform, PowerShield3 and PowerNetGuard management software, and MultiCom protocol converters supporting ModBus, Profibus, BACnet, and SNMP. The modular UPS family (Multi Power, Multi Power2) offers 'pay as you grow' scalability with hot-swappable modules, while the Multi Power2 Scalable series is specifically designed for AI data center applications handling rapid load fluctuations.
Differentiator
Problem solved
Functional benefit
Brands
- Riello Connect: 24/7 cloud-based remote monitoring platform for UPS systems
- PowerShield³
- PowerNetGuard
- NextEnergy
- Multi Power
- Multi Power2
- Sentryum
- Sentinel Pro
Products and services
- Sentinel Pro2 Compact single-phase ONLINE double conversion UPS with power range 700-3000 VA, featuring modern design, enhanced performance, LCD display, and power factor 1, designed for edge applications and small IT environments.
- Sentinel Pro Compact single-phase ONLINE UPS (700-3000 VA) for edge applications, delivering high-quality power with 0.9 output power factor and wide input voltage range.
- Sentinel Rack 2U rackmount UPS (1.5-3 kVA) designed for rack servers, telecoms networks, and security systems with compact 380mm depth for legacy 600mm server racks.
- Sentinel Dual2 Versatile single-phase ONLINE UPS (1000-3000 VA) available as 2U rackmount or freestanding tower, designed for blade servers and non-linear loads with up to 93.7% efficiency.
- Sentinel Dual (Low Power) Versatile single-phase UPS (1000-3000 VA) for edge applications, blade servers, VoIP, IT networks, and electro-medical devices with 92% efficiency in online mode.
- Sentinel Dual SDU Versatile UPS (4-10 kVA) available as rackmount or tower with 95% operating efficiency, unity power factor, and parallel capability up to 3 units.
- Sentinel Tower Tower UPS (5-10 kVA) protecting non-linear loads in IT systems, telecoms, and security with 95% efficiency and compact footprint.
- Sentryum Third-generation transformerless ONLINE UPS (10-120 kVA) with 96.6% efficiency and unity power factor, available in three cabinet sizes (Compact, Active, Xtend) for varied battery runtime requirements.
- Multi Sentry Transformer-free UPS (160-200 kVA) with 96.5% efficiency, compact footprint, and zero impact on power source for data centers and telecom networks.
- Multi Power Award-winning modular UPS with 15-42 kW power modules offering pay-as-you-grow scalability, 96.6% efficiency, and hot-swappable modules for downtime-free maintenance.
- Multi Power2 Evolutionary modular UPS with ultra-high 98.1% efficiency using silicon carbide (SiC) technology, available in M2X (120 kW) and MP2 (300-600 kW) versions for high-density data centers.
- Multi Power2 Scalable
- Sentryum Rack Transformerless rackmount UPS available as standalone (20 kVA) or modular (up to 160 kVA) with 96.3% efficiency and 1-phase or 3-phase output options.
Quantifiable outcome
- Up to 98.1% operating efficiency in double conversion online mode (Multi Power2)
- +5 more outcomes
Companies that use Riello UPS
Customer profileNamed customers17 records
Segments6 records
Ideal customer profiles6 records
Riello UPS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature8 records
Riello UPS partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and flagship.
- AmpaceminorIndustry peer collaboration at Datacloud Global Congress 2026 panel discussion on AI power architecture, debating AC versus DC systems for high-density AI computing.
- EatonminorIndustry peer collaboration at Datacloud Global Congress 2026 panel discussion on power supply architectures for AI workloads.
- SiemensminorIndustry peer collaboration at Datacloud Global Congress 2026 panel discussion on evolving power supply architectures for AI computing.
- RambollminorIndustry peer collaboration at Datacloud Global Congress 2026 panel discussion on power architecture solutions for high-density AI computing.
- Ducati Corse MotoGP TeamflagshipRiello UPS maintains a flagship partnership with the Ducati Corse MotoGP racing team, providing reliable power protection for their mission-critical racing operations. This partnership showcases Riello UPS technology in an extreme, high-performance environment.
- Aruba.it Racing - Ducati WorldSBK TeamflagshipPartnership with the Aruba.it Racing - Ducati World Superbike team, extending the company's motorsport sponsorship portfolio and demonstrating UPS reliability in competitive racing environments.
Scale indicators5 records
Recent moves1 record
Expansion highlights5 records
Riello UPS competitors and assessment
Company assessmentBroad incumbents
- Siemens: Industrial conglomerate with a meaningful UPS and power-quality portfolio under its Smart Infrastructure division. Co-paneled with Riello at Datacloud 2026 and competes for AI data center power architecture mandates.
- Schneider Electric (APC): World's largest UPS vendor via APC, offering Galaxy, Easy, and Smart-UPS lines spanning home to multi-MW data center deployments. Competes with Riello across virtually every segment and bundles UPS with switchgear, cooling, and DCIM.
- Legrand: French electrical and digital building infrastructure group with UPS offerings (Keor) as part of a broader portfolio. Overlaps with Riello in small-to-mid-range UPS for commercial and edge applications.
- Delta Electronics: Taiwanese power and thermal management major with a broad UPS lineup (Ultron, Modulon) serving data centers and industrial customers. Competes with Riello on modular density and efficiency claims.
- ABB: Swiss-Swedish electrification major offering UPS as part of a broader power and automation portfolio. Competes with Riello in industrial and large-data-center UPS, often bundled with switchgear and transformers.
Emerging players
- Huawei Digital Power: Chinese technology major with FusionPower modular UPS series targeting hyperscale and colocation data centers. Increasingly competing in European and AI data center UPS tenders alongside Riello.
Direct peers
- Eaton: Global power management major with a large UPS portfolio (9395, 93PM, 9PX) serving data centers, industrial, and healthcare. Directly comparable to Riello in modular UPS, double conversion technology, and service offerings, and a co-panelist at Datacloud 2026 on AI power architecture.
- Socomec: French family-owned power specialist with a focused UPS range (NETYS, ITYS, MODULYS) targeting industrial, building, and data center segments. Closest European mid-market pure-play peer to Riello.
- Vertiv (formerly Emerson Network Power): Pure-play critical digital infrastructure vendor with Liebert UPS series. Direct overlap with Riello in modular and transformerless UPS for data centers, with comparable service and monitoring offerings.
Regional players
- Borri (Legrand): Italian UPS manufacturer (now part of Legrand) specializing in industrial and large-scale three-phase UPS. Highly comparable Italian heritage and product positioning to Riello UPS.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Riello UPS social profiles
Digital presenceRiello UPS financial estimates
Financial estimateRevenue estimate
Valuation estimate
Riello UPS leadership team
Management profileNumber of profiles
Riello UPS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Riello UPS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Riello UPS
What does Riello UPS do?
Riello UPS designs, manufactures, and sells uninterruptible power supplies (UPS) and complementary power protection equipment ranging from 400 VA single-phase units to 6.4 MVA three-phase modular systems. The product portfolio spans Online Double Conversion UPS, Line Interactive UPS, VFD-type UPS, Central Power Supplies (CPS) compliant with EN 50171, static transfer systems, standby generator sets, and cloud-based remote monitoring software (Riello Connect). Solutions serve mission-critical environments including data centers, healthcare facilities, industrial plants, transport infrastructure, and emergency lighting systems.
Is Riello UPS a public or private company?
Riello UPS is a private company. It is classified as corporate owned and is currently operating.
When was Riello UPS founded?
Riello UPS was founded in 2003. It employs 101 to 250 people.
Where is Riello UPS based?
Riello UPS is headquartered in Wrexham, United Kingdom, in the Europe region.
How does Riello UPS make money?
Five revenue lines are on record. UPS Hardware Sales are the primary driver. The others are UPS Services and Maintenance, software and Connectivity Solutions, generator Sets and central Power Supplies.
Who are Riello UPS's main competitors?
Broad incumbents on record are Siemens, Schneider Electric (APC), Legrand, Delta Electronics and ABB. Huawei Digital Power is listed as an emerging player. Direct peers are Eaton, Socomec and Vertiv (formerly Emerson Network Power). Borri (Legrand) is listed as a regional player.
Does Riello UPS have an API?
No public API is recorded for Riello UPS.
What industry is Riello UPS in?
Riello UPS's product category is Uninterruptible Power Supplies (UPS). Its primary akta.pro industry code is IMAGADAD, UPS Systems & Backup Power (Online/line-interactive UPS, industrial backup), with a secondary code of IMAIABAJ, Backup Power & Critical Power Systems (Generators/UPS). Its NAICS code is 335313 and its SIC code is 3613.