FoodOp

What FoodOp does

FoodOp is a Copenhagen-based SaaS company, founded in 2020, that sells a modular digital platform to professional kitchen operators. Its core modules include Menu Assistant (real-time menu costing, allergen/nutrition/CO2 management, and one-click publishing to POS and guest apps), Sustainability Reporter (automated reporting based on procurement data and IoT waste scales), Food Waste Tracker (IoT-connected waste monitoring), and Digital Displays (guest-facing signage synced to the menu). An upcoming Chef Assistant adds conversational AI for menu planning from natural-language prompts. The platform is built cloud-based on Microsoft Azure with a flexible API layer connecting to suppliers, ordering platforms, POS, finance systems, and guest apps, and is SOC 2 Type 2 and GDPR compliant.

FoodOp serves enterprise multi-site food service operators, with primary segments in contract catering, hotels and conference centers, and food suppliers (via whitelabel), and secondary segments in hospitals/care homes and universities/schools. The company uses a sales-led, direct enterprise motion with dedicated Customer Success Managers for onboarding, training, and quarterly check-ins. Pricing is modular and subscription-based but not publicly disclosed.

The company reports 700+ professional kitchens and 2,000+ chefs using the platform, with revenue and user base both having doubled for two consecutive years in the Nordics, and 4,500 tons of CO2e reduced in the past year. In March 2026, FoodOp raised €5M in a seed round led by MK Capital with participation from The Footprint Fund, opened a London office, and announced expansion into the UK and US markets alongside plans to double the team over the following 12 months.

Name

FoodOp

Legal name

FoodOp

Website

https://foodop.dk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

FoodOp is a Copenhagen-based SaaS platform that helps enterprise professional kitchens plan menus, manage procurement, track food waste via IoT, and automate sustainability reporting. It serves contract caterers, hotels, food suppliers, hospitals, and universities across the Nordics, UK, and US.

Ownership category

akta.pro rank

Product category

Kitchen Management Software

NAICS

Caterers (722320), Caterers (72232)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Menu Planning, Nutrition & Dietary Accommodation Services (Allergens, Special Diets) (EDAEAEAD)

akta.pro secondary industry

Meal Distribution, Serving Lines & Point-of-Sale (Cafeteria Service) (EDAEAEAF)

Keywords

• Kitchen management software
• Menu planning software
• Food waste tracking
• Sustainability reporting
• Procurement management

Headquarters

HQ city

Søborg

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D

Revenue model

1. SaaS Platform Subscription: Subscription-based SaaS model offering modular kitchen management solutions. Modules can be deployed individually or combined. The company targets enterprise professional kitchen operators with a sales-led motion and dedicated customer success support.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

FoodOp provides a modular cloud-based SaaS platform that enables professional kitchens to plan and publish menus with real-time cost, CO2, nutrition and allergen data, automate procurement, track food waste via IoT-connected scales, and generate sustainability reports. The platform connects to POS, finance, supplier, and guest-facing systems through open APIs, and is sold as deployable modules (Menu Assistant, Sustainability Reporter, Food Waste Tracker, Digital Displays) to enterprise multi-site food service operators.

Product overview

FoodOp is a modular SaaS co-pilot platform for professional kitchens, comprising five interconnected products: Menu Assistant (core menu planning and publishing), Sustainability Reporter (sustainability and spend reporting), Food Waste Tracker (IoT-based waste monitoring), and Digital Displays (guest-facing signage) as deployed modules, with Chef Assistant (AI conversational planning) as an upcoming feature. The modules can be deployed individually or combined, with Menu Assistant serving as the central hub that connects to POS, procurement, and guest-facing systems, enabling real-time menu costing, automated publishing, and comprehensive sustainability reporting from a single platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Menu Assistant A core module enabling chefs to manage and publish menus with full control of costs, CO2, nutrition, and allergens. Integrates with POS, guest apps, and procurement systems to automate menu costing and publishing with a single click, designed for enterprise multi-site food service operators.
• Sustainability Reporter A reporting module that delivers seamless sustainability reporting across all spend and sustainability metrics based on procurement data and IoT food waste scales. Provides carbon footprint, nutritional, and allergen data for informed decision-making across multi-site food service operations.
• Food Waste Tracker A module that tracks and reports on food waste without adding extra procedures to chef teams. Uses IoT food waste scales to automatically capture waste data for sustainability reporting and operational optimization in professional kitchens.
• Digital Displays Digital signage solution for displaying menu information to guests. Automatically synced with Menu Assistant, it provides designed templates for digital signage that highlight nutrition, allergens, and CO2 impact information to support guest engagement and informed choices.

Quantifiable outcome

• Reduced 4,500 tons CO₂e in the past year through lower food waste and more sustainable menu planning
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability5 records

Feature6 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Winnow Solutions: Winnow provides AI-driven food waste tracking and analytics for professional kitchens. It is directly comparable to FoodOp's Food Waste Tracker module and Sustainability Reporter, both targeting enterprise foodservice operators with IoT-based waste measurement.
• Leanpath: Leanpath offers food waste prevention technology for foodservice operations, combining hardware scales with analytics. It overlaps directly with FoodOp's waste-tracking and sustainability reporting capabilities for kitchens and contract caterers.
• Galley Solutions: Galley provides recipe and menu management software for foodservice operators, including cost control and nutritional analysis. It is a direct competitor to FoodOp's Menu Assistant module for centralized kitchen and multi-site operators.
• meez: meez is a culinary operations platform for professional chefs covering recipe development, costing, and menu planning. It overlaps with FoodOp's Menu Assistant in serving chef teams with AI-driven menu management workflows.
• Cut+Dry (formerly BlueCart): Cut+Dry is a B2B foodservice procurement and ordering platform connecting operators with suppliers. It addresses a similar procurement and menu-to-order workflow that FoodOp's Menu Assistant and procurement integrations target.

Emerging players

• Kitche: Kitche is an emerging kitchen management platform focused on reducing food waste in households and small operators. It intersects with FoodOp's sustainability theme but at a smaller scale and different customer segment.

Broad incumbents

• Toast: Toast is a large US-based restaurant management platform offering POS, menu, payroll, and integrations. As a broad incumbent it competes for the same multi-site operator IT budgets that FoodOp targets, though it is not specialized in sustainability or waste tracking.
• Lightspeed Restaurant: Lightspeed Restaurant provides POS and back-office software for hospitality operators globally. It competes broadly for the foodservice operator wallet, including menu management and supplier integrations that overlap with FoodOp's scope.

Others

• Sysco: Sysco is a major global foodservice distributor and a potential channel partner or competitive supplier of digital tools to operators. It is adjacent rather than directly competitive, but its supplier-side scale shapes the procurement ecosystem FoodOp integrates with.
• Too Good To Go: Too Good To Go operates a marketplace for surplus food from restaurants and other food businesses. It addresses food waste from a consumer-facing angle rather than kitchen operations, but operates in the same sustainability-for-foodservice thematic space as FoodOp.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/foodop

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FoodOp