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Gorilla Group

Full company profile

uuid0009p89

Namestring
Gorilla Group
Legal namestring
VML
Company typeenum
Private
Founded yearint
1994
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersChicago, United States
HQ citystring
Chicago
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
e-commerce solutions, enterprise commerce services, B2B commerce platforms, digital commerce consulting, direct-to-consumer commerce
Product category
Digital Commerce Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Enterprise Consulting and Technology Services
TypeProfessional Services
Description

Revenue generated through consulting, customer experience, commerce, and technology transformation engagements with enterprise clients. The model is project and contract-based, combining professional services with technology delivery across global markets.

vml.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Gorilla Group provides innovative e-commerce solutions for enterprise, B2B, and direct-to-consumer brands. The company's offerings center on commerce platform development, customer experience design, consulting, and technology transformation services delivered through an integrated service model that combines engineering, data, and scaled automation capabilities.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • VML named a Leader in The Forrester Wave: Commerce Services, Q2 2024
+4 more records
Product overview1 text field

VML Enterprise Solutions is a unified service offering that combines all of VML's technology and data groups into a single operating unit. The portfolio integrates Consulting, Customer Experience (CX), Commerce, and Technology Transformation as interconnected service modules, supported by specialized service companies including MAP, Proto, Diff, Corebiz, and DTI. The unit addresses complex business challenges through combined consulting, customer experience, commerce, and technology transformation practices, with more than 10,000 experts across 40-plus global offices contributing to delivery.

Product and service5 records
1Enterprise Solutions
2Consulting
3Customer Experience (CX)
4Commerce
5Technology Transformation
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeTechnology or Integration
Description

VML Enterprise Solutions benefits from a long-standing global partnership with Adobe, including Adobe Solution Partner Platinum status. The partnership enables delivery of Adobe Experience Cloud integrations, Adobe Commerce implementations, and creative and content services for enterprise clients.

Strategic tierCoreTypeTechnology or Integration
Description

Long-standing global partnership with Salesforce as a key technology partner for CRM, customer experience, and platform delivery capabilities within the Enterprise Solutions portfolio.

Strategic tierCoreTypeTechnology or Integration
Description

Global partnership with Google as part of VML Enterprise Solutions' network of industry-leading technology partners, supporting AI-driven transformation and digital experience delivery.

Strategic tierCoreTypeTechnology or Integration
Description

Long-standing global partnership with Microsoft supporting technology transformation, cloud, and AI-driven operating model modernization for enterprise clients.

Strategic tierCoreTypeTechnology or Integration
Description

Global partnership with Braze as a key customer engagement and messaging platform partner within the Enterprise Solutions technology ecosystem.

Strategic tierCoreTypeTechnology or Integration
Description

VML Enterprise Solutions is a member of the MACH Alliance, supporting microservices-based, API-first, cloud-native, and headless technology architectures for enterprise clients.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Thoughtworks is a global technology consultancy specializing in digital transformation, platform engineering, and data/AI engineering with deep open-source and MACH-aligned delivery capability. It overlaps directly with the technology transformation and commerce platform delivery offerings within VML Enterprise Solutions.

TypeBroad incumbent
Description

Accenture Interactive (now Song) is the experience and commerce transformation arm of Accenture and directly competes with VML Enterprise Solutions and Gorilla Group on Adobe/Salesforce-led omnichannel commerce, CX, and creative transformation deals for the world's largest brands. Its global delivery scale and IP depth make it the apex broad incumbent peer.

TypeBroad incumbent
Description

IBM iX delivers enterprise experience design and digital transformation services, with deep Adobe and Salesforce implementation capability that overlaps directly with the VML Enterprise Solutions portfolio. It competes at the top of the enterprise market with similar global delivery muscle and analyst-recognized commerce credentials.

TypeBroad incumbent
Description

Capgemini Invent delivers digital transformation consulting across CX, commerce, and engineering, frequently bundled with Salesforce/Adobe capabilities. Its consumer products, retail, and automotive industry breadth mirrors VML Enterprise Solutions' vertical approach and marks it as a head-to-head competitor on global RFPs.

TypeDirect peer
Description

Slalom is a US-headquartered consultancy delivering strategy, technology, and transformation services to enterprise and mid-market clients, with strong Adobe and Salesforce alliances. It is a frequent co-bidder and direct competitor on commerce and CX engagements that VML Enterprise Solutions also targets.

TypeDirect peer
Description

Globant is a digitally native global IT and digital services firm offering commerce, CX, and AI reinvention services to enterprise and consumer brands. It competes with VML Enterprise Solutions for Adobe and commerce replatform work while positioning strongly on AI engineering.

TypeBroad incumbent
Description

Cognizant's Interactive / Digital Experience practice delivers commerce, CX, and platform engineering to enterprise clients, frequently co-led with Adobe and Salesforce. It competes for the same digital transformation RFPs as VML Enterprise Solutions and offers a comparable global delivery model anchored in IT services depth.

TypeDirect peer
Description

Valtech is a global digital agency specializing in experience engineering and commerce platform delivery, with MACH Alliance membership and deep Adobe/Salesforce credentials that closely mirror the VML Enterprise Solutions commerce offering. It is a frequently overlapping competitor on enterprise commerce replatform deals.

TypeBroad incumbent
Description

Deloitte Digital is the largest Big Four digital agency competing head-to-head with VML Enterprise Solutions on enterprise transformation mandates that blend consulting, CRM (Salesforce/Adobe), and technology delivery. It pursues the same Fortune 500 boardroom deals, often with adjacent strategy advisory pull-through.

TypeDirect peer
Description

Publicis Sapient is the most direct strategic competitor to VML Enterprise Solutions, offering consulting, customer experience, commerce, and platform engineering to large enterprises. The two firms compete in many of the same Adobe/Salesforce commerce replatform RFPs and pursue identical enterprise transformation wallets.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries5 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Gorilla Group

Digital Commerce Servicesgorillagroup.com

Gorilla Group firmographics

Firmographics
Name
Gorilla Group
Legal name
VML
Website
https://gorillagroup.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
501–1,000 employees
Ownership category
akta.pro rank

Where Gorilla Group is headquartered

Location

Headquarters

HQ city
Chicago
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Gorilla Group business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Enterprise Consulting and Technology Services: Revenue generated through consulting, customer experience, commerce, and technology transformation engagements with enterprise clients. The model is project and contract-based, combining professional services with technology delivery across global markets.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Gorilla Group product offering

Product offering

Core offering

Gorilla Group provides innovative e-commerce solutions for enterprise, B2B, and direct-to-consumer brands. The company's offerings center on commerce platform development, customer experience design, consulting, and technology transformation services delivered through an integrated service model that combines engineering, data, and scaled automation capabilities.

Product overview

VML Enterprise Solutions is a unified service offering that combines all of VML's technology and data groups into a single operating unit. The portfolio integrates Consulting, Customer Experience (CX), Commerce, and Technology Transformation as interconnected service modules, supported by specialized service companies including MAP, Proto, Diff, Corebiz, and DTI. The unit addresses complex business challenges through combined consulting, customer experience, commerce, and technology transformation practices, with more than 10,000 experts across 40-plus global offices contributing to delivery.

Differentiator

Problem solved

Functional benefit

Products and services

  • Enterprise Solutions
  • Consulting
  • Customer Experience (CX)
  • Commerce
  • Technology Transformation

Quantifiable outcome

  • VML named a Leader in The Forrester Wave: Commerce Services, Q2 2024
  • +4 more outcomes

Companies that use Gorilla Group

Customer profile

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Gorilla Group technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Gorilla Group partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core.

  • AdobecoreTechnology or IntegrationVML Enterprise Solutions benefits from a long-standing global partnership with Adobe, including Adobe Solution Partner Platinum status. The partnership enables delivery of Adobe Experience Cloud integrations, Adobe Commerce implementations, and creative and content services for enterprise clients.
  • SalesforcecoreTechnology or IntegrationLong-standing global partnership with Salesforce as a key technology partner for CRM, customer experience, and platform delivery capabilities within the Enterprise Solutions portfolio.
  • GooglecoreTechnology or IntegrationGlobal partnership with Google as part of VML Enterprise Solutions' network of industry-leading technology partners, supporting AI-driven transformation and digital experience delivery.
  • MicrosoftcoreTechnology or IntegrationLong-standing global partnership with Microsoft supporting technology transformation, cloud, and AI-driven operating model modernization for enterprise clients.
  • BrazecoreTechnology or IntegrationGlobal partnership with Braze as a key customer engagement and messaging platform partner within the Enterprise Solutions technology ecosystem.
  • MACH AlliancecoreTechnology or IntegrationVML Enterprise Solutions is a member of the MACH Alliance, supporting microservices-based, API-first, cloud-native, and headless technology architectures for enterprise clients.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Gorilla Group competitors and assessment

Company assessment

Direct peers

  • Thoughtworks: Thoughtworks is a global technology consultancy specializing in digital transformation, platform engineering, and data/AI engineering with deep open-source and MACH-aligned delivery capability. It overlaps directly with the technology transformation and commerce platform delivery offerings within VML Enterprise Solutions.
  • Slalom: Slalom is a US-headquartered consultancy delivering strategy, technology, and transformation services to enterprise and mid-market clients, with strong Adobe and Salesforce alliances. It is a frequent co-bidder and direct competitor on commerce and CX engagements that VML Enterprise Solutions also targets.
  • Globant: Globant is a digitally native global IT and digital services firm offering commerce, CX, and AI reinvention services to enterprise and consumer brands. It competes with VML Enterprise Solutions for Adobe and commerce replatform work while positioning strongly on AI engineering.
  • Valtech: Valtech is a global digital agency specializing in experience engineering and commerce platform delivery, with MACH Alliance membership and deep Adobe/Salesforce credentials that closely mirror the VML Enterprise Solutions commerce offering. It is a frequently overlapping competitor on enterprise commerce replatform deals.
  • Publicis Sapient: Publicis Sapient is the most direct strategic competitor to VML Enterprise Solutions, offering consulting, customer experience, commerce, and platform engineering to large enterprises. The two firms compete in many of the same Adobe/Salesforce commerce replatform RFPs and pursue identical enterprise transformation wallets.

Broad incumbents

  • Accenture Interactive: Accenture Interactive (now Song) is the experience and commerce transformation arm of Accenture and directly competes with VML Enterprise Solutions and Gorilla Group on Adobe/Salesforce-led omnichannel commerce, CX, and creative transformation deals for the world's largest brands. Its global delivery scale and IP depth make it the apex broad incumbent peer.
  • IBM iX (IBM Consulting Experience): IBM iX delivers enterprise experience design and digital transformation services, with deep Adobe and Salesforce implementation capability that overlaps directly with the VML Enterprise Solutions portfolio. It competes at the top of the enterprise market with similar global delivery muscle and analyst-recognized commerce credentials.
  • Capgemini Invent: Capgemini Invent delivers digital transformation consulting across CX, commerce, and engineering, frequently bundled with Salesforce/Adobe capabilities. Its consumer products, retail, and automotive industry breadth mirrors VML Enterprise Solutions' vertical approach and marks it as a head-to-head competitor on global RFPs.
  • Cognizant Interactive: Cognizant's Interactive / Digital Experience practice delivers commerce, CX, and platform engineering to enterprise clients, frequently co-led with Adobe and Salesforce. It competes for the same digital transformation RFPs as VML Enterprise Solutions and offers a comparable global delivery model anchored in IT services depth.
  • Deloitte Digital: Deloitte Digital is the largest Big Four digital agency competing head-to-head with VML Enterprise Solutions on enterprise transformation mandates that blend consulting, CRM (Salesforce/Adobe), and technology delivery. It pursues the same Fortune 500 boardroom deals, often with adjacent strategy advisory pull-through.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Gorilla Group social profiles

Digital presence

Gorilla Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Gorilla Group leadership team

Management profile

Number of profiles

Profiles5 records

Gorilla Group subsidiaries and ownership

Company hierarchy

Subsidiaries5 records

Gorilla Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Gorilla Group M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gorilla Group

What does Gorilla Group do?

Gorilla Group provides innovative e-commerce solutions for enterprise, B2B, and direct-to-consumer brands. The company's offerings center on commerce platform development, customer experience design, consulting, and technology transformation services delivered through an integrated service model that combines engineering, data, and scaled automation capabilities.

Is Gorilla Group a public or private company?

Gorilla Group is a private company. It is classified as corporate owned and is currently operating.

When was Gorilla Group founded?

Gorilla Group was founded in 1994. It employs 501 to 1,000 people.

Where is Gorilla Group based?

Gorilla Group is headquartered in Chicago, United States, in the North America region.

How does Gorilla Group make money?

One revenue line is on record: enterprise Consulting and Technology Services.

Who are Gorilla Group's main competitors?

Direct peers on record are Thoughtworks, Slalom, Globant, Valtech and Publicis Sapient. Broad incumbents are Accenture Interactive, IBM iX (IBM Consulting Experience), Capgemini Invent, Cognizant Interactive and Deloitte Digital.

Does Gorilla Group have an API?

No public API is recorded for Gorilla Group.

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Live signals
PR NewswireFormer Gorilla Group Exec Ryan Noel Joins Hero Digital to lead Growth and AlliancesHero Digital announced the hiring of Ryan Noel as Senior Vice President of Growth and Alliances to accelerate the company's growth and strengthen its technology alliance partnerships. Noel previously served as Chief Growth Officer at Gorilla Group, a Wunderman Thompson company, where he oversaw go-to-market strategies and technology alliances. The appointment follows recent hires of Erin Lynch as Chief Creative Officer and Linda Jojo to the Board of Directors.GlobeNewswireMirakl, Gorilla Group Join Forces to Provide Complete B2B & B2C Online Marketplace Go-to-Market SolutionMirakl and Gorilla Group announced a strategic partnership to offer a comprehensive eCommerce marketplace go-to-market service for B2B and B2C clients. The partnership follows Gorilla's acquisition by Wunderman Thompson and Mirakl's $70 million Series C funding. Both companies will showcase the offering at the 2019 B2B Next Conference in Chicago.PR NewswireWunderman Acquires Leading Commerce Experience Agency, Gorilla GroupWunderman, a leading global digital agency and WPP company, announced the acquisition of Gorilla Group, an award-winning commerce agency specializing in end-to-end experience-driven commerce solutions. The acquisition expands Wunderman Commerce's North American footprint and adds 370 employees operating across the US, Canada, Poland, and Ukraine. Gorilla Group works with enterprise B2B and direct-to-consumer brands across manufacturing, distribution, apparel, retail, health, beauty, and food and beverage sectors.GlobeNewswireProgressive Web Apps Webinar Hosted by Magento Commerce, Gorilla Group & Mobify to Show Retailers How to Go Beyond Responsive and Win with MobileMagento Commerce, Gorilla Group, and Mobify will host a webinar on Progressive Web Apps on April 12, 2017, at 8 a.m. PT. The event covers best practices, challenges, and mistakes to avoid, with presenters from each company. An on-demand recording will be sent to registrants.