Compass Senior Living

What Compass Senior Living does

Compass Senior Living is a privately held senior living operator and management company headquartered in Eugene, Oregon, founded in 2013 by Dennis Garboden (CEO) and Will Forsyth (CFO). The company manages independent living, assisted living, and memory care communities across 10 U.S. states, with heavy concentration in Oregon (19 communities) and Illinois (6), operating under a "culture-first" philosophy anchored to The Eden Alternative® and a set of trademarked proprietary programs including Growth and Wellness Plans™, Tiny Stories™, Circle of Friends™, Brain Boost Nutrition™, Timeless Connections™, and Circle of Care™. Its go-to-market is a hybrid B2C/B2B model: directly to seniors and families through community-level sales teams, regional directors of sales and marketing, and a multi-channel digital marketing presence; and to third-party senior housing owners and developers through consulting, acquisition/transition, development, and full-service management engagements. Monthly pricing for memory care is publicly disclosed in the $4,995-$5,695 range, with variation by location and care level, and the company holds HIPAA-compliant privacy practices and CCPA compliance. The underlying technology stack is intentionally light — a CMS-based website, Google Analytics and Google Ads, Google Places for reputation, social media channels, and standard HR/CRM tooling — with no proprietary platform disclosed. The revenue model is a mix of recurring management fees on managed communities and project-based professional services revenue.

Name

Compass Senior Living

Legal name

Compass Senior Living

Website

https://compass-living.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Compass Senior Living is a privately held Eugene, Oregon-based operator managing 35+ independent living, assisted living, and memory care communities across 10 U.S. states, serving seniors and their families with full-service management and Eden Alternative®-aligned care programs.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities (623311), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Skilled Nursing Care Facilities (8051), Real Estate Agents & Managers (For Others) (6531), Services-Management Consulting Services (8742)

akta.pro primary industry

Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

akta.pro secondary industries

Senior Living Property Management (BPAJAGAI), Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB)

Keywords

• Senior living management
• Assisted living services
• Memory care communities
• Independent living residences
• Senior housing consulting

Headquarters

HQ city

Eugene

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Senior Living Management Services: Compass Senior Living generates revenue through full-service management of independent living, assisted living, and memory care communities. They charge management fees for providing comprehensive operational services including care delivery, dining, activities, marketing, accounting, HR, and maintenance oversight.
2. Consulting Services: The company offers targeted consulting services to help senior living owners and operators optimize key aspects of their communities—from licensing and daily operations to marketing and more—providing actionable solutions with expertise in continuous improvement, innovation, and efficiency.
3. Acquisition and Development Consulting: Compass partners with owners and developers on acquisitions, transitions, and new developments, offering consulting, planning, and operational expertise. Services include market analysis, operational review, financial modeling, financing guidance, licensing navigation, and comprehensive due diligence.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Compass Senior Living provides full-service management and operation of independent living, assisted living, and memory care communities, delivered through 35+ physical communities across 10 U.S. states. The company also offers consulting, acquisition, transition, and development services to senior housing owners and developers. Revenue is generated primarily through monthly resident fees and management/service fees paid by community owners.

Product overview

Compass Senior Living is a senior housing management company operating over 35 communities across 10 states. The company provides a portfolio of three core care service levels (Independent Living, Assisted Living, and Memory Care) supported by operational services including acquisition, development, management, and consulting for owners and developers. The portfolio includes branded programs such as Growth and Wellness Plans™, Tiny Stories™, Circle of Friends™, Compass Café, and Brain Boost Nutrition™, along with specialized memory care programs including Timeless Connections™ and Circle of Care™ Respite. The company manages communities under various names including Wyndemere Memory Care, Woodland Palms Memory Care, and Wildwood Canyon Villa Assisted Living & Memory Care.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Residential living option for active older adults who value independence while enjoying community connection, social opportunities, and convenient access to support services.
• Assisted Living Care service providing help with daily activities such as medications, dressing, and bathing while promoting independence and engagement in a supportive environment.
• Memory Care Specialized care for individuals living with Alzheimer's or other forms of dementia in safe, home-like settings with trained staff and person-centered approaches.
• Senior Living Management Services Full-service operational management for independent living, assisted living, and memory care communities with on-site leadership, person-centered culture, and comprehensive support.
• Senior Living Consulting Services Targeted consulting services to help senior living owners optimize operations, including licensing, daily operations, marketing, and actionable solutions.
• Acquisition and Transition Services Expert guidance for investors and owners through senior living community acquisition and transition processes, including market analysis, financial modeling, and licensing navigation.
• Senior Living Development Services Comprehensive support from concept to grand opening for senior living community development, including market feasibility, financial planning, and pre-opening marketing.

Quantifiable outcome

• Hundreds of Tiny Stories™ preserved from residents' perspectives, capturing their wisdom and legacies
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• The Eden Alternative®coreStrategic or Co-development PartnerCompass Senior Living has Eden Alternative® Associates and Eden Alternative® Educators on their team who champion an elder-directed, person-centered world for elders and care teams. This partnership influences their care philosophy across all communities, promoting life-affirming, satisfying, humane, and meaningful care.
• Second Act Financial SolutionsminorGTM or Marketing PartnerSecond Act Financial Solutions provides financial guidance for Compass Senior Living families, offering Bridge Financing, Veteran Benefits assistance, Home Sale Solutions, and Long-Term Care Insurance Claims Assistance from professionals who understand senior living finances.
• Changing AgingminorOthersCompass Senior Living shares resources from Changing Aging, a non-profit organization founded by Dr. Bill Thomas focused on changing perceptions about aging through non-fiction theater, podcasts, and blogs exploring human dimensions of aging.
• Pioneer NetworkminorOthersCompass Senior Living references Pioneer Network resources - a national movement supporting providers in transitioning away from institutional medical models of elder care to life-affirming, person-directed care.
• Alzheimer's AssociationminorOthersCompass Senior Living shares Alzheimer's Association resources and education for families caring for those with Alzheimer's, including information about latest research in the fight to end Alzheimer's disease.
• Tiny Stories™ ProjectminorOthersCompass Senior Living participates in the Tiny Stories Project, which has preserved hundreds of stories told from residents' perspectives, creating enriching experiences and preserving legacies for generations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Watermark Retirement Communities: Watermark is a private senior living management and development company serving independent living, assisted living, and memory care. It is closely comparable to Compass on the management-plus-development business model and culture-driven positioning.
• Atria Senior Living: Atria is a large US senior living operator managing independent living, assisted living, and memory care communities. It is directly comparable to Compass in service mix and target population, though Atria operates at significantly greater scale.
• Brookdale Senior Living: Brookdale is the largest senior living operator in the US, offering independent living, assisted living, memory care, and home health. It competes head-to-head with Compass for residents across overlapping geographies and represents the dominant scaled incumbent in Compass's space.
• Sunrise Senior Living: Sunrise operates assisted living and memory care communities with a strong brand and person-centered care philosophy. It is highly comparable to Compass on care model, programming, and resident mix.
• Belmont Village Senior Living: Belmont Village is a private operator of assisted living and memory care communities with proprietary programming and a focus on higher-acuity residents. It is directly comparable to Compass on service portfolio, mid-to-upper market positioning, and program-led differentiation.
• Silverado Senior Living: Silverado is a memory-care-focused senior living provider with specialty programs for dementia and Alzheimer's. It is directly comparable to Compass on memory care emphasis, clinical specialization, and programming-driven differentiation.
• Enlivant: Enlivant is a senior living management and operating company focused on assisted living and memory care, comparable to Compass as a similarly positioned operator/manager with overlapping resident mix.
• Life Care Services (LCS): LCS is one of the largest third-party senior living management companies in the US, managing CCRCs, assisted living, and memory care communities. It is directly comparable to Compass on the management-services business model, though LCS operates at much greater scale.
• Five Star Senior Living: Five Star is a senior living management and operating company providing independent living, assisted living, and memory care services. It is a direct competitor to Compass in the management-services segment and for residents.
• Pegasus Senior Living: Pegasus is a private senior living operator of independent, assisted, and memory care communities with a regional, culture-focused footprint. It is directly comparable to Compass on service mix, program-led differentiation, and mid-market positioning.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CompassSeniorLiving
• LinkedInlinkedin.com/company/compass-senior-living
• Instagraminstagram.com/compassseniorliving

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compass Senior Living