What Earth.Org does

Earth.Org is a Hong Kong-based non-profit environmental news and data-journalism platform founded in 2018 that publishes fact-based reporting, data visualizations, explainers, interviews, and research on climate change, energy, pollution, oceans, biodiversity, and conservation. It serves three primary constituencies: general environmentally-conscious readers consuming free content; conservation NGOs and researchers who submit front-line stories through the Earth.Org Newswire; and youth aged 10-18 and their educators, reached through the Kids.Earth.Org sub-brand and The Earth Prize competition ($100K in prize money). The core technology is a WordPress-based content management platform (earth.org) augmented by a multi-cadence newsletter system (Essential Briefing 3x weekly, Top Story Roundup weekly, Monthly Overview), a YouTube channel called EO Talks, an NGO submission portal, and open-source data science projects (Shifting Baselines, Water Scarcity and Desalination, Carbon Cataloguing, Extreme Events) that invite global volunteer collaboration.

The business model is donation-based and ad-light. Earth.Org describes itself as permanently bootstrapped and accepts reader donations and article-boosting sponsorships priced at $100 one-time, $50 one-time, or a $10/month subscription, alongside free-will donations. Revenue is not publicly disclosed. The organization is incorporated in Hong Kong as Earth.Org Ltd, operates from The Hive Kennedy Town coworking headquarters, and runs a distributed team via The Hive coworking network across 15+ countries. No external investors, parent entity, or institutional funding rounds are disclosed.

Operationally, Earth.Org draws on a 150+ writer contributor network and maintains partnerships with leading research institutions (NASA, European Space Agency, Max Planck Institute, WRI, Nature, National Geographic) and 50+ conservation NGOs (WWF, Zoological Society of London, The Nature Conservancy, Mongabay, WildAid, Coral Gardeners). Founder Constant Tedder leads the organization. The platform's strategic priorities are evident from the breadth of sub-brands (Kids.Earth.Org, Newswire, Earth Radio, The Earth Prize) and the depth of its editorial and partnership footprint, rather than from revenue scale, which remains undisclosed.

Name

Earth.Org

Legal name

Earth.Org Ltd

Website

https://earth.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Earth.Org is a Hong Kong-based non-profit environmental news platform publishing data-driven journalism, research, and policy analysis on climate change and conservation, serving global readers, conservation NGOs, and youth audiences across 15+ countries.

Ownership category

akta.pro rank

Product category

Environmental News Media

NAICS

Environment, Conservation and Wildlife Organizations (813312)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industries

Environmental Education, Capacity Building & Community Engagement (BPADALAO), Environmental Science & Sustainability Programs (Ecology, Climate, Conservation) (EDAMABAD)

Keywords

• Environmental news
• Climate journalism
• Data-driven analysis
• Conservation reporting
• Environmental education

Headquarters

HQ city

Hong Kong

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Support: Earth.Org operates as a not-for-profit organization accepting donations from readers and supporters to fund independent environmental journalism. The website prominently features a Donate call-to-action, and the organization states it is permanently bootstrapping with every dollar going into positive action.
2. Article Boosting/Sponsored Content:

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Earth.Org publishes global environmental news, data analysis, research, and policy solutions content across topics including climate change, energy, pollution, oceans, biodiversity, and conservation. The non-profit platform delivers journalism via a website, email newsletters, YouTube video content, and partner-supported event screenings, and additionally operates a youth education sub-brand and an NGO newswire for conservation organizations to submit frontline stories.

Product overview

Earth.Org operates as a unified environmental news and data platform with a modular product architecture. The core Earth.Org platform provides environmental journalism and research across multiple topics (climate change, energy, pollution, oceans, biodiversity, conservation). Supporting this are the Kids.Earth.Org sub-brand for youth education, the NGO Newswire for partner content submissions, subscription-based newsletters (Essential Briefing, Top Story Roundup, Monthly Overview), video content via EO Talks, and collaborative data science projects. The platform does not offer AI-powered features but relies on human journalism, data analysis, and community contributions.

Differentiator

Problem solved

Functional benefit

Brands

• Kids.Earth.Org: Environmental education platform for children featuring age-appropriate content about climate change, biodiversity, conservation, and environmental protection
• Earth.Org Newswire
• Earth Radio
• The Earth Prize

Products and services

• Earth.Org Environmental News Platform Core publishing platform delivering environmental journalism, data analysis, research, and policy solutions across climate change, energy, pollution, oceans, biodiversity, conservation, and solutions topics. Targeted at general environmentally-conscious readers and policy professionals globally.
• Kids.Earth.Org Environmental education platform for children and teens (ages 10-18) featuring age-appropriate content on climate change, biodiversity, conservation, and wildlife protection. Includes school programs, student submissions, Mock COP events, and The Earth Prize competition.
• Earth.Org NGO Newswire Content submission platform allowing NGOs, conservationists, scientists, and researchers to share frontline news, images, and press releases for publication on Earth.Org. Targeted at conservation organizations needing global visibility.
• Earth.Org Newsletters Subscription email newsletters including Essential Briefing (3x weekly), Top Story Roundup (weekly), and Monthly Overview, delivering curated climate and environmental news summaries to subscribers.
• EO Talks (YouTube Channel) YouTube video channel featuring interviews, documentary-style environmental coverage, news updates, and multimedia storytelling on environmental topics.
• Open Source Data Science Projects Collaborative open-source data science initiative inviting global volunteers to contribute to environmental research projects including Shifting Baselines, Water Scarcity and Desalination mapping, Carbon Cataloguing, and Extreme Events analysis.

Quantifiable outcome

• Global environmental news coverage spanning 8 main topic categories with 150+ contributing writers
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

22 partnerships are on record, tiered core and minor.

• World Resources InstitutecoreStrategic or Co-development PartnerResearch collaboration providing data and analysis for environmental reporting on forests, climate, and conservation topics.
• WWFcoreStrategic or Co-development PartnerConservation organization partner featured on Earth.Org's partnerships page, collaborating on wildlife and environmental content.
• NASAcoreStrategic or Co-development PartnerResearch partner providing satellite data and climate research for environmental journalism and data visualizations.
• European Space AgencycoreStrategic or Co-development PartnerResearch collaboration for earth observation data and environmental monitoring content.
• Max Planck InstitutecoreStrategic or Co-development PartnerAcademic research partnership providing scientific expertise for environmental reporting.
• NaturecoreStrategic or Co-development PartnerScientific journal partnership for research-backed environmental journalism.
• National GeographiccoreStrategic or Co-development PartnerMedia partnership for environmental and conservation content.
• MongabaycoreStrategic or Co-development PartnerConservation news partner featured in NGO Newswire, sharing environmental journalism content.
• The Hive Coworking SpacescoreChannel Partner/ Reseller/ DistributorEvent partnership with 15+ Hive coworking locations across Hong Kong, Singapore, Taiwan, Thailand, Vietnam, UK, and other countries for hosting environmental film screenings and events.
• The Hive Kennedy TowncoreChannel Partner/ Reseller/ DistributorHeadquarters location partner hosting Earth.Org events and film screenings.
• WildAidminorStrategic or Co-development PartnerFilmmaker partner for environmental documentary content and screenings.
• The University of Hong KongcoreStrategic or Co-development PartnerAcademic research partnership with university researchers contributing to environmental journalism.
• Global Forest WatchcoreStrategic or Co-development PartnerData partnership providing deforestation and forest monitoring data for articles.
• Coral GardenersminorStrategic or Co-development PartnerConservation NGO partner featured in Newswire for coral reef restoration stories.
• Zoological Society of LondoncoreStrategic or Co-development PartnerConservation organization partner for wildlife and biodiversity content.
• The Earth PrizecoreStrategic or Co-development PartnerYouth environmental competition partner offering $100K prize for teen climate solutions, featured on Kids.Earth.Org.
• Ocean Park Conservation FoundationminorStrategic or Co-development PartnerHong Kong-based conservation partner featured in Newswire.
• True Nature FoundationminorStrategic or Co-development PartnerConservation NGO partner featured in Newswire.
• Cross River GorillaminorStrategic or Co-development PartnerConservation NGO partner for endangered species coverage.
• The Nature ConservancycoreStrategic or Co-development PartnerGlobal conservation organization partner.
• FishburnersminorChannel Partner/ Reseller/ DistributorAustralian coworking partner hosting environmental events in Brisbane.
• BetahausminorChannel Partner/ Reseller/ DistributorGerman coworking partner (Hamburg) hosting environmental film screenings and events.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Grist: Independent, nonprofit environmental media outlet covering climate, energy, and justice. Direct peer in nonprofit climate journalism with similar editorial mission and donor-supported model.
• Climate Central: Nonprofit climate science communications organization producing data-driven climate journalism, visualizations, and research. Direct peer with similar data-journalism approach.
• Mongabay: Non-profit environmental science and conservation news platform with global contributor network covering forests, oceans, biodiversity. Direct competitor in nonprofit environmental journalism, already an Earth.Org partner.
• Carbon Brief: UK-based climate science and policy journalism website covering climate science, energy policy, and COP coverage. Direct peer in data-driven environmental journalism.
• Inside Climate News: Pulitzer-winning nonprofit newsroom covering climate and energy. Direct peer in investigative environmental journalism with donor-funded model.
• DeSmog: Nonprofit investigative news outlet covering climate disinformation and industry influence. Direct peer in nonprofit environmental journalism with similar advocacy-adjacent mission.
• EcoWatch: Environmental news platform covering climate, energy, and sustainability topics with broad consumer audience. Direct peer in environmental news publishing.
• Yale Climate Connections: Nonprofit climate journalism initiative producing daily stories connecting climate change to local communities. Direct peer in nonprofit climate news with similar explanatory journalism focus.

Others

• World Resources Institute: Global research organization producing data and analysis on environment and development. Functions as an Earth.Org research partner and content source rather than direct competitor, with overlapping audience interest in environmental data.

Broad incumbents

• The Guardian Environment: Major global newsroom with dedicated environment and climate desk producing investigative, explanatory, and breaking environmental journalism. Broader incumbent with vastly larger resources but overlapping editorial territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/EarthOrg
• YouTubeyoutube.com/channel/UCiKZx3j6WlIoQBU6h7WqF7A/videos
• Facebookfacebook.com/earth.org
• LinkedInlinkedin.com/company/earth-org
• Instagraminstagram.com/earthorg

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Earth.Org