Amped
Amped is an AI-native venture studio founded in 2024 by Matt Cimino in Wilmington, NC that helps ambitious founders build companies by providing capital, an experienced operating team, and a proven playbook across three engagement models.
- Company typePrivate
- Founded2021
- HeadquartersRaleigh, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Amped does
Amped is an AI-native venture studio founded in 2024 by Matt Cimino and headquartered in Wilmington, NC. It serves ambitious founders through three engagement paths: (1) studio-originated builds, where Amped surfaces a problem, designs the company, places a dedicated operator, and builds from day one in exchange for equity; (2) founder partnerships, where outside founders bring ideas or prototypes and Amped contributes product, GTM, operations, capital, and network access in exchange for equity; and (3) AI consulting/implementation for established profitable businesses that need practical AI workflows integrated into operations, billed as professional services without equity. The studio currently maintains a portfolio of three ventures at varying stages — Generational (AI estate planning, in build), HealthOS (open-source health OS, coming soon), and GitChaOne (golf scoring, live) — and anchors a local founder pipeline through quarterly AI Roundtable events co-hosted with NEW (Network for Entrepreneurs in Wilmington).
The underlying technology and methodology rest on two stated proprietary frameworks: a Venture Studio Framework covering ideation, validation, build, and launch phases, and an AI Integration Playbook that compresses prototype timelines from months to weeks. GTM is sales-led and relationship-based: outreach is via direct email ([email protected]), word-of-mouth within the Wilmington, NC entrepreneurial community, and the AI Roundtable event series. There is no formal sales team, paid advertising, or pricing transparency — the company explicitly states that deal terms are discussed on calls rather than published. Revenue mechanics are a mix of equity participation in studio-originated and partner-led ventures, plus professional services fees from the AI consulting line.
The team is led by Managing Partner Matt Cimino, who previously founded and sold a company also called Amped to Intuit in 2024 and led its integration into Mailchimp. The Board of Advisors includes Mike Burns (Principal, Canapi Ventures, $100M+ deployed; former Navy SEAL officer; UNC Chapel Hill / Berkeley Haas) and Chase Olivieri (Founder, Listo Labs; Duke / University of Miami; 50+ ecommerce experiences with hundreds of millions in GMV), with a third advisor announced as forthcoming. Amped reports 1-10 employees, is privately held, and has no disclosed funding rounds or revenue.
Amped firmographics
Firmographics- Name
- Amped
- Legal name
- Amped
- Website
- https://amped.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Amped is an AI-native venture studio founded in 2024 by Matt Cimino in Wilmington, NC that helps ambitious founders build companies by providing capital, an experienced operating team, and a proven playbook across three engagement models.
- Ownership category
- akta.pro rank
Amped industry classification
Industry- Product category
- Venture Studio
- NAICS
- Other Investment Pools and Funds (5259)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Venture Studios / Company Builders (FSANAAAH)
Keywords
Where Amped is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Amped business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Studio-Originated Equity: Amped originates company ideas, designs the company, places a dedicated operator in the lead, and builds from day one. In exchange for studio capital, team, and playbook, Amped takes equity in the ventures.
- Founder Partnership Equity: Founders bring ideas, prototypes, or sparks. Amped provides product, GTM, operations, capital, and network access. Equity is exchanged for Amped's contributions.
- AI Consulting/Implementation: Billed professional services work for established businesses wanting practical AI workflows. No equity involved - pure consulting engagement.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Amped product offering
Product offeringCore offering
Amped Ventures is an AI venture studio that partners with ambitious founders to build companies from ideation through launch and growth. The studio provides capital, an experienced operating team, and a proven playbook through three engagement paths: (1) studio-originated builds where they originate the idea, design the company, place a dedicated operator, and build from day one; (2) founder partnerships where outside founders bring an idea or prototype and Amped provides product, GTM, operations, capital, and network support in exchange for equity; and (3) AI consulting/implementation engagements for established businesses that want practical AI workflows integrated into their operations.
Product overview
Amped is a venture studio for ambitious founders that offers capital, an operating team, and a playbook to turn ideas into companies. They provide three engagement paths: studio-originated builds (ideas they originate, design the company, place a dedicated operator, and build from day one with studio capital, team, and playbook), founder partnerships (for founders with an idea or prototype, providing product, GTM, operations, capital, and network), and AI consulting implementation (for established businesses to integrate practical AI workflows that cut manual work and accelerate growth). The studio also maintains a portfolio of ventures including Generational (AI estate planning, in build), HealthOS (open-source OS for health, coming soon), and GitChaOne (golf scoring, live).
Differentiator
Problem solved
Functional benefit
Products and services
- Studio-Originated Builds (Ideas We Originate)
Quantifiable outcome
- Development timelines compressed from months to weeks for early product stages (prototype, first customer flow, early infra)
- +1 more outcomes
Companies that use Amped
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Amped technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Amped partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Network for Entrepreneurs in Wilmington (NEW)coreNEW co-hosts the quarterly AI Roundtable events with Amped Ventures, bringing local AI builders, founders, and operators together in Wilmington, NC. This partnership serves as a key pipeline and community-building mechanism for the venture studio.
- IntuitcoreIntuit (NASDAQ: INTU) acquired Matt Cimino's previous company 'Amped' in 2024. Post-acquisition, Matt stayed to lead integration of Amped into Mailchimp, powering experiences for hundreds of thousands of businesses. Matt also partnered closely with Intuit Corp Dev on multiple deals including acquisition of Raleon. This relationship provides strategic insights and potential deal flow.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Amped competitors and assessment
Company assessmentDirect peers
- Beta: Venture studio focused on building and launching new companies with founders, matching Amped's model of supplying capital, operators, and a framework from day zero.
- Founders Factory: Global venture studio that builds and scales startups with corporate partners, comparable to Amped in providing capital, operating resources, and a structured studio playbook from ideation through launch.
- Pioneer Square Labs: Seattle-based venture studio that co-founds and builds software startups from scratch, providing capital, operators, and a playbook—closely matching Amped's studio-originated build model.
- Atomic: Venture studio that partners with founders to build and fund companies from idea to scale, comparable to Amped in originating companies, supplying operators, and providing capital from day zero.
- High Alpha: Indianapolis-based venture studio that conceives, builds, and launches B2B SaaS companies, directly comparable to Amped's approach of staffing an operating team to build companies in-house.
- Contrary: Venture studio and research firm that builds and invests in technology companies, similar to Amped in combining a research-driven thesis with company origination and operator support.
- Science Inc. Operating company and venture studio that builds, funds, and operates digital businesses, similar to Amped in running multiple internal ventures with shared operating resources.
- Expa: Venture studio founded by a repeat operator that builds and launches new technology companies, comparable to Amped in combining an operator-led studio model with selective founder partnerships.
Broad incumbents
- Idealab: Long-running, established venture studio that has originated dozens of companies over decades, comparable to Amped's studio-originated build model but operating at much greater scale and tenure.
Emerging players
- Human Ventures: Venture studio and early-stage fund that builds companies alongside founders, similar to Amped's founder-partnership track and shared operating support, though it leans more on external founders than on fully studio-originated builds.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Amped financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amped leadership team
Management profileNumber of profiles
Profiles3 records
Amped funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amped M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amped
What does Amped do?
Amped Ventures is an AI venture studio that partners with ambitious founders to build companies from ideation through launch and growth. The studio provides capital, an experienced operating team, and a proven playbook through three engagement paths: (1) studio-originated builds where they originate the idea, design the company, place a dedicated operator, and build from day one; (2) founder partnerships where outside founders bring an idea or prototype and Amped provides product, GTM, operations, capital, and network support in exchange for equity; and (3) AI consulting/implementation engagements for established businesses that want practical AI workflows integrated into their operations.
Is Amped a public or private company?
Amped is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Amped founded?
Amped was founded in 2021. It employs 1 to 10 people.
Where is Amped based?
Amped is headquartered in Raleigh, United States, in the North America region.
How does Amped make money?
Three revenue lines are on record. Studio-Originated Equity is the primary driver. The others are founder Partnership Equity and AI Consulting/Implementation.
Who are Amped's main competitors?
Direct peers on record are Beta, Founders Factory, Pioneer Square Labs, Atomic, High Alpha, Contrary, Science Inc. and Expa. Idealab is listed as a broad incumbent. Human Ventures is listed as an emerging player.
Does Amped have an API?
No public API is recorded for Amped.
What industry is Amped in?
Amped's product category is Venture Studio. Its primary akta.pro industry code is FSANAAAH, Venture Studios / Company Builders. Its NAICS code is 5259 and its SIC code is 8742.