Pelican Media
Pelican Media Ltd is a UK-based creative agency and software provider that produces architectural CGI, animations, and interactive sales platforms (PiXEL) for property developers and real estate clients, enabling off-plan property marketing and digital buyer exploration.
- Company typePrivate
- Founded1994
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Pelican Media does
Pelican Media Ltd is a UK-based creative agency and software provider serving the built environment sector, founded in 1994 and operating from a production studio in Colchester and a London demo suite. The company produces architectural CGI, animations, and design/artworking services for property developers, real estate agencies, and commercial property clients, with a reported output of more than 1,000 architectural CGIs per year and a cumulative 40,000+ off-plan sales facilitated through its solutions. Its proprietary product, the PiXEL interactive platform, enables prospective buyers to digitally explore off-plan properties before construction is complete, positioning Pelican as a hybrid creative-services and software business for the residential development workflow.
The company serves enterprise clients across multiple verticals, including major UK housebuilders and developers (Berkeley, Bellway, Lendlease, Mount-Anvil, Northacre, St-George), real estate agencies (Knight-Frank, Savills), retail and commercial property (Westfield), student accommodation (SBC), and international developers (TDIC). Its revenue model combines bespoke project-based CGI and animation production (one-off licences with 30% deposits on quotes above £5,000) with recurring PiXEL platform licensing and design/artworking services, delivered via direct B2B sales with a London appointment-based demo facility. While the company emphasises a 30-year industry track record and 20+ years of property software development as primary differentiators, no disclosed financials, funding rounds, acquisitions, or AI/ML capabilities were identified in the available source material.
Pelican Media firmographics
Firmographics- Name
- Pelican Media
- Legal name
- Pelican Media Ltd
- Website
- https://pelicanmedia.ltd
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pelican Media Ltd is a UK-based creative agency and software provider that produces architectural CGI, animations, and interactive sales platforms (PiXEL) for property developers and real estate clients, enabling off-plan property marketing and digital buyer exploration.
- Ownership category
- akta.pro rank
Pelican Media industry classification
Industry- Product category
- Architectural Visualisation Services
- NAICS
- Motion Picture and Sound Recording Industries (512), Commercial Photography (541922)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Real Estate, Architecture & Hospitality Marketing Video (MPADAEAO)
Keywords
Where Pelican Media is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Pelican Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Architectural Visualisation Services: Bespoke project-based CGI and animation production for property developers, charged via quotation with 30% deposit and balance upon approval
- Interactive Software Solutions: Licensing of PiXEL platform for off-plan sales, enabling digital property exploration
- Design and Artworking Services: Full-service creative agency content creation including enhanced visual content bespoke to each project
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Project-based quotation for CGI and animation services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Pelican Media product offering
Product offeringCore offering
Pelican Media is a full-service creative agency that produces state-of-the-art architectural computer-generated imagery (CGI) and animations, delivers bespoke design and artworking for property developments, and licenses its proprietary PiXEL interactive platform to enable prospective buyers to digitally explore off-plan properties before construction begins. The company supports property developers, real estate agencies, and other built-environment clients in residential, student accommodation, build-to-rent, and commercial sectors across the UK and internationally.
Product overview
Pelican Media operates as a full-service creative agency for the built environment, offering three interconnected core services. The primary product is PiXEL, an interactive off-plan sales platform that enables prospective buyers to digitally explore properties before construction. This is complemented by Architectural CGI and Animations for state-of-the-art visualisation, and Design and Artworking for bespoke project-specific visual content. Together, these services support property developers throughout the pre-sales and marketing cycle, from visualising unbuilt properties to enabling digital exploration and transaction.
Differentiator
Problem solved
Functional benefit
Brands
- PiXEL: Revolutionary interactive platform offering prospective buyers an unparalleled opportunity to digitally explore new homes long before construction begins.
Products and services
- PiXEL Interactive Platform PiXEL is Pelican Media's proprietary interactive platform that enables prospective buyers to digitally explore off-plan properties before construction is complete, supporting off-plan sales for property developers, real estate agencies, and student accommodation and build-to-rent operators.
- Architectural CGI & Animations State-of-the-art computer-generated imagery (CGI) and animations for architectural visualisation, produced at scale for property developers to market forthcoming residential, commercial, student accommodation, and build-to-rent developments.
- Design and Artworking Full-service creative agency design and artworking capabilities that deliver enhanced visual content bespoke to each property development project for property developers and real estate clients.
Quantifiable outcome
- 40,000+ off-plan sales through their solutions
- +2 more outcomes
Companies that use Pelican Media
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
Pelican Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Pelican Media partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
Pelican Media competitors and assessment
Company assessmentDirect peers
- Hayes Davidson: UK-based architectural visualisation studio specialising in CGI, animation, and interactive content for property developers, with a similar enterprise client roster in the UK residential market.
- BrickVisual: International architectural visualisation studio producing CGI, animations, and VR experiences for real estate developers and architects - directly comparable service offering to Pelican Media's CGI and PiXEL-style interactive work.
- DBOX: Global creative studio specialising in CGI, motion design, and immersive experiences for luxury real estate developers, closely aligned with Pelican Media's high-end architectural visualisation work.
Emerging players
- Giraffe 360: Property technology company offering 360-degree virtual tours and AI-powered imagery for real estate agents and developers - overlaps with Pelican Media's PiXEL interactive property exploration offering but uses capture-based rather than CGI approach.
- Maket: Generative AI platform for architectural design and rendering - emerging technology-led entrant targeting the same architectural visualisation workflow that Pelican Media addresses through traditional CGI services.
- Spacely AI: AI-powered architectural rendering platform enabling fast photorealistic visualisations from 3D models - emerging competitor in the same architectural CGI workflow that Pelican Media's CGI services currently address.
Broad incumbents
- Matterport: Established digital twin platform for residential and commercial real estate, offering 3D capture and virtual tours at scale - a broader incumbent in adjacent property visualisation technology that competes for some of the same developer marketing budgets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Pelican Media social profiles
Digital presencePelican Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pelican Media leadership team
Management profileNumber of profiles
Pelican Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pelican Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pelican Media
What does Pelican Media do?
Pelican Media is a full-service creative agency that produces state-of-the-art architectural computer-generated imagery (CGI) and animations, delivers bespoke design and artworking for property developments, and licenses its proprietary PiXEL interactive platform to enable prospective buyers to digitally explore off-plan properties before construction begins. The company supports property developers, real estate agencies, and other built-environment clients in residential, student accommodation, build-to-rent, and commercial sectors across the UK and internationally.
Is Pelican Media a public or private company?
Pelican Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pelican Media founded?
Pelican Media was founded in 1994. It employs 11 to 50 people.
Where is Pelican Media based?
Pelican Media is headquartered in London, United Kingdom, in the Europe region.
How does Pelican Media make money?
Three revenue lines are on record. Architectural Visualisation Services are the primary driver. The others are interactive Software Solutions and design and Artworking Services.
Who are Pelican Media's main competitors?
Direct peers on record are Hayes Davidson, BrickVisual and DBOX. Emerging players are Giraffe 360, Maket and Spacely AI. Matterport is listed as a broad incumbent.
Does Pelican Media have an API?
No public API is recorded for Pelican Media.
What industry is Pelican Media in?
Pelican Media's product category is Architectural Visualisation Services. Its primary akta.pro industry code is MPADAEAO, Real Estate, Architecture & Hospitality Marketing Video. Its NAICS code is 512 and its SIC code is 7812.