What Serios Group does

Seriös Group is a Newcastle upon Tyne-based B2B data solutions company founded in 2020 that helps enterprise organisations unify fragmented data into governed, AI-ready platforms. The company's core product is Seriös ONE, a proprietary metadata-driven DataOps framework implemented on a PySpark-based ETL engine that automates data ingestion, transformation and modelling using both Data Vault and Kimball methodologies across a Bronze/Silver/Gold lakehouse architecture. Seriös ONE Launchpad, launched in April 2025, is a pre-packaged version of the platform that can be deployed into a client's existing cloud environment (AWS, Azure, Databricks, Snowflake or Microsoft Fabric) in days rather than months. The company serves enterprise clients across financial services, gaming, real estate, healthcare, retail, sports, utilities, advertising and the public sector, with named customers including JLL, tombola, Bank of Ireland, NHS Business Services Authority, Sunderland AFC, Grainger, Vertu Motors, Equans, Smart Outdoor and The King's Trust.

Seriös Group monetises through a hybrid platform-plus-services model: bespoke data consulting engagements (data strategy, architecture, engineering, integration, migration, analytics and BI), Seriös ONE platform licensing delivered into client infrastructure, on-demand "Partnership" skills access, and managed services contracts such as the £1 million two-year NHSBSA engagement with Opencast. Go-to-market is primarily enterprise field sales supported by event-led demand generation (Datalyst 2026 headline keynote, Data Leaders Roundtables) and earned media in regional UK business press. The company holds ISO 9001, ISO 27001, Cyber Essentials Plus and HM Government G-Cloud Supplier certifications, is a Databricks Consulting Partner, and operates with 60+ staff from a single UK headquarters at Hoults Yard, Newcastle.

Name

Serios Group

Legal name

Seriös Group

Website

https://seriosgroup.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

B2B data solutions company based in Newcastle, UK, providing AI-powered data platform technology (Seriös ONE) and consulting services to enterprise clients across financial services, real estate, healthcare, gaming, sports and other sectors.

Ownership category

akta.pro rank

Product category

Data Platform Software / DataOps Solutions

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Computer Facilities Management Services (541513)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Data & Analytics Operations Outsourcing (DataOps / MLOps) (BPAEAMAH)

akta.pro secondary industries

Data Lake Platforms (HDAEABAC), Data Warehouse/Lakehouse Performance Optimization & Cost Management (HDAEABAL), Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)

Keywords

• Data engineering services
• Data platform solutions
• DataOps framework
• Cloud data migration
• Data integration consulting

Headquarters

HQ city

Newcastle

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Professional Services: Data consulting services including data strategy, data architecture, data engineering, data integration, data migration, and data analytics & BI. Custom implementation and consulting engagements with clients across UK sectors.
2. Seriös ONE Platform Licensing: AI-powered data platform technology deployed into client infrastructure. Technology-agnostic, deployed into client's own cloud environment (AWS, Azure). Retained complete control and ownership for clients.
3. Managed Services: Ongoing data solutions delivery and support as demonstrated in NHSBSA partnership with Opencast worth up to £1M for two-year contract.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Seriös Group sells the Seriös ONE AI-powered DataOps framework — a technology-agnostic data platform that automates data ingestion, transformation, and modelling using a PySpark-based ETL engine and Bronze/Silver/Gold lakehouse architecture. The platform is delivered alongside professional data consulting services, an on-demand Partnership skills offering, and a Bespoke custom solutions service, deployed into client cloud environments (AWS, Azure, Databricks, Snowflake, Microsoft Fabric).

Product overview

Seriös Group is a data solutions company offering a portfolio of products and services built around its core AI-powered platform, Seriös ONE. The core product is Seriös ONE — a technology-agnostic data platform and transformation framework that automates data ingestion, transformation, and modelling via a PySpark-based ETL engine supporting both Data Vault and Kimball methodologies. Seriös ONE Launchpad is a lighter-weight, off-the-shelf accelerator version of the same platform, designed for rapid deployment in days. Complementing the software products, the company offers Partnership (on-demand skills access) and Bespoke (fully customised solutions) service lines. The company also provides consulting across Data & AI, Data Strategy & Architecture, DataOps & Data Engineering, Data Health Assessment, and related specialisms. The overall offering is a platform-plus-services model unified by the Seriös ONE framework.

Differentiator

Problem solved

Functional benefit

Brands

• Seriös ONE: AI-powered DataOps framework and data platform technology that automates data ingestion, transformation, and modelling supporting Data Vault and Kimball methodologies.
• Seriös ONE Launchpad

Products and services

• Seriös ONE AI-powered, technology-agnostic data platform and transformation framework that automates data ingestion, transformation, and modelling (supporting both Data Vault and Kimball methodologies) via a PySpark-based ETL engine, enabling organisations to deliver production-ready data platforms in weeks.
• Seriös ONE Launchpad Pre-packaged, off-the-shelf data platform accelerator built on Seriös ONE principles, enabling organisations to rapidly unify fragmented data into a governed platform in days rather than months. Deployed into the client's existing cloud environment with full data ownership retained.
• Partnership On-demand access to Seriös Group's data skills and expertise, providing flexible support for clients who need external data capability without full bespoke engagement.
• Bespoke Fully customised data solutions tailored to specific client requirements, ranging from data strategy and architecture to data migration and analytics implementation.

Quantifiable outcome

• 53% revenue growth in 2025/26 driven by Seriös ONE
• +4 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Partnerships

Eleven partnerships are on record, tiered minor and core.

• LenovominorGTM or Marketing Partner · 24 June 2026Co-presenting headline opening keynote at Datalyst 2026 conference, exploring how Seriös ONE AI data solution has been implemented at Sunderland AFC.
• Smart OutdoorcoreStrategic or Co-development Partner · 11 December 2025Seriös Group partnered with Smart Outdoor (UK digital out-of-home media owner operating 1,100+ advertising screens) to enhance data and analytics capabilities. Implemented Seriös ONE to unify Smart Outdoor's multiple data sources, enabling real-time insights and improved campaign performance tracking for advertising operations.
• OpencastcoreStrategic or Co-development Partner · 25 February 2025Two North East tech consultancies partnered on £1M two-year contract to help NHS Business Services Authority accelerate delivery of data solutions. Seriös Group and Opencast serving as data enablement and acceleration partners, working on end-to-end data lifecycle including data architecture, engineering, and analytics.
• Sunderland AFCcoreStrategic or Co-development Partner · 1 January 2024Official Data Partner and sleeve sponsor. Multi-year agreement for Seriös ONE platform to process performance and business insights. Seriös Group logo on left-arm sleeve of Men's first-team kits for 2024-25 season. Platform unifies football performance analytics with commercial operations and fan engagement.
• JLLcoreStrategic or Co-development Partner · 1 January 2023Long-standing partnership with JLL supporting data operations transformation from on-premises warehouse to Databricks cloud platform. Seriös Group providing strategic guidance, skills enablement, and hands-on migration support across client accounts.
• The King's TrustminorStrategic or Co-development Partner · 1 January 2020Charitable partnership supporting The King's Trust data transformation journey since 2020. Seriös Group helps develop ETL pipelines, Tableau dashboards, and Snowflake cloud platform. Partnership also supports Seriös Group graduate programme with hands-on experience in purpose-led environment.
• DatabrickscoreTechnology or IntegrationDatabricks Consulting Partner. Seriös ONE designed to work seamlessly with Databricks platform. JLL migration from legacy systems to Databricks with Seriös Group support achieved 75% improvement in migration efficiency.
• SnowflakecoreTechnology or IntegrationSeriös ONE technology-agnostic approach supports Snowflake. King's Trust implementation used Snowflake cloud data platform for scalable, cost-effective data warehouse solution.
• MicrosoftcoreTechnology or IntegrationG-Cloud Supplier certified. Seriös ONE supports Microsoft Fabric and Azure cloud environments. Microsoft Fabric expertise demonstrated through blog content and implementation capabilities.
• Vertu MotorscoreImplementation/ SI/ Consulting PartnerSeriös ONE Launchpad deployed to kickstart Vertu Motors cloud data journey. Long-term partnership established following successful implementation enabling focus on business value over infrastructure.
• EquansminorImplementation/ SI/ Consulting PartnerData solutions partner implementing Seriös ONE Launchpad for Condition Based Maintenance. Flexible architecture enabling expansion to additional sites and integration of more data sources.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Opencast: North East England digital and data consultancy headquartered alongside Seriös at Hoults Yard. They are joint partners on the £1M NHSBSA contract but also directly compete for similar enterprise data transformation engagements across the UK public sector and regulated industries.
• Baringa Partners: UK-headquartered consultancy with a large data and analytics practice serving financial services, energy, and public sector. Comparable in targeting UK enterprise data modernisation, with similar mix of strategic advisory, engineering, and platform-led delivery.
• Slalom: Global technology and business consultancy with a strong data modernisation and cloud data platform practice. Closely comparable in offering (consulting + platform accelerators on Databricks/Snowflake/Azure) and target mid-to-large enterprise buyers.
• Thoughtworks: Global technology consultancy specialising in data engineering, platform modernisation, and AI enablement for enterprise clients. Directly comparable in combining bespoke data engineering services with proprietary tooling and a focus on outcome-driven delivery.
• Waterstons: UK-headquartered (Durham/Newcastle) data, technology and cyber consultancy serving enterprise and public sector. Direct competitor — Seriös Group recently hired Waterstons' COO (Leanne Cullen) and CTO (Alex Bookless), evidencing the overlap in service lines, target customers, and talent pool.

Broad incumbents

• Accenture: Global professional services firm with a major data and AI practice. Overlaps with Seriös on data platform modernisation, cloud migration, and AI-readiness engagements for FTSE-level enterprises.
• Capgemini: Global systems integrator with extensive data engineering, cloud, and AI practices. Competes for the same large-enterprise data platform contracts as Seriös but at much greater scale and with broader service-line bundling.
• Databricks: Underlying data lakehouse platform Seriös ONE is built on, and a partner. Databricks' own consulting organisation and Mosaic AI capabilities increasingly encroach on the value Seriös provides on top of the platform.

Emerging players

• Fivetran: Automated data integration platform widely used on Databricks, Snowflake and Microsoft Fabric estates. Represents an alternative path for clients seeking to solve ingestion and transformation challenges without engaging a bespoke consultancy like Seriös.
• Dataiku: Enterprise AI and data platform vendor with metadata-driven pipeline automation comparable to parts of Seriös ONE. Competes for the same DataOps, governance, and AI-readiness budget at mid-market and large enterprises.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/seriosgroup

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Serios Group