sprylab
sprylab technologies GmbH is a Berlin-based IT services firm (founded 2007, ~70 in-house specialists) that builds custom platforms, mobile apps, AI solutions, and innovation prototypes for DAX enterprises and German Mittelstand clients across publishing, healthcare, automotive, and public-sector verticals.
- Company typePrivate
- Founded2007
- HeadquartersBerlin, Germany
- Headcount51–100
- GTM typeB2B
- OfferingServices
What sprylab does
sprylab technologies GmbH is a Berlin-based IT services firm founded in 2007 by two developers (Benjamin Kolb, CTO; Stephan Heck, CEO) and led operationally by Managing Director Arthur Silber. The company delivers custom large-scale platforms, mobile and web applications, AI solutions, and technology innovation services for DAX corporations and German Mittelstand clients, with a stated 70-person in-house team of developers, strategists, and designers.
The firm is organized around four service pillars — Platform Development (frontend, backend, cloud, microservices, APIs), App Development (native iOS/Android, Flutter, React Native, hybrid, web apps), AI Solution Development (generative AI, conversational AI, process automation), and Technology Innovation (PoC, MVP). Notable proprietary assets include 'The Spec', a structured project documentation methodology for AI-era delivery, and Purple DS, a headless e-publishing CMS offered as a sub-brand. Engagements span publishing, healthcare, transport, automotive, insurance, retail, energy, sports, and public-sector verticals, with named references including Axel Springer, Deutsche Bahn, Daimler/Mercedes-Benz, Sodexo, Evonik, BIBB, MSF, and Ringier.
Sprylab operates a quote-based, project-driven professional services model with a EUR 50,000 minimum engagement size, sold via direct consultative enterprise sales and supported by AI readiness workshops and a monthly tech newsletter (2,000+ subscribers). The company is privately held and founder-owned, with 83% of new orders generated through referrals, 300+ projects completed over 17 years, and clients across 5 countries. Only one disclosed funding event (EUR 2.19M from Investitionsbank Berlin in 2015) appears in the record, indicating organic, debt-light growth.
sprylab firmographics
Firmographics- Name
- sprylab
- Legal name
- sprylab technologies GmbH
- Website
- https://sprylab.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- sprylab technologies GmbH is a Berlin-based IT services firm (founded 2007, ~70 in-house specialists) that builds custom platforms, mobile apps, AI solutions, and innovation prototypes for DAX enterprises and German Mittelstand clients across publishing, healthcare, automotive, and public-sector verticals.
- Ownership category
- akta.pro rank
sprylab industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
- akta.pro secondary industry
- GraphQL, gRPC & Modern API Protocols (BPAMAOAK)
Keywords
Where sprylab is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
sprylab business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom Software Development Services: Professional services revenue from bespoke platform, app, and AI solution development for enterprise clients. Projects are scoped and delivered on time, budget, and quality basis. Minimum project budget starts at 50,000 EUR.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Enterprise project minimum threshold |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels9 records
sprylab product offering
Product offeringCore offering
Sprylab is a Berlin-based custom software development agency that designs, builds, and operates bespoke digital platforms, mobile applications, AI-enabled solutions, and IoT applications for enterprise and mid-market clients. Its portfolio spans custom platform development, native and cross-platform app development, AI/GenAI solution engineering, technology innovation consulting, and the proprietary Purple DS e-publishing / headless CMS product, all delivered by a permanent in-house team of specialists.
Product overview
SPRYLAB is a Berlin-based IT service provider offering a comprehensive portfolio of software development services organized around four core pillars: Platform Development, App Development, AI Solution Development, and Technology Innovation. The platform development services encompass full-stack development including frontend, backend, cloud architecture, microservices, and APIs. App development spans native iOS (Swift) and Android (Kotlin/Java) development, cross-platform solutions using Flutter and React Native, hybrid apps with Ionic and Capacitor, and web applications using Angular, React, Node.js, Django, and Nest.js. The AI practice includes generative AI development with LLMs, conversational AI/voice solutions, and AI-powered process automation. The company also provides specialized services through partnerships with Directus for headless CMS implementation, and offers dedicated IoT app development capabilities. Projects are delivered through agile methodologies with in-house teams of 70 specialists based in Berlin.
Differentiator
Problem solved
Functional benefit
Brands
- Purple DS®: An innovative and unique e-Publishing solution developed by sprylab.
Products and services
- Custom Digital Platform Development End-to-end design, build, and operation of bespoke customer-facing and internal digital platforms for enterprise and mid-market organizations, delivered by an in-house specialist team in Berlin.
- Mobile App Development (iOS, Android, Flutter, React Native, native & hybrid) Cross-platform and native mobile application development service covering iOS, Android, Flutter, React Native, and hybrid builds for enterprise clients, as illustrated by the Berliner Dom app integration.
- AI Solution Development Design and engineering of AI- and generative-AI-powered applications and features for enterprise customers, including generative-AI data exploration workflows.
- IoT App Development Development of Internet-of-Things-enabled applications that connect physical sensors/devices with mobile and web front-ends, such as location-based visitor experiences at tourist sites.
- Technology Innovation Consulting Advisory and prototyping services helping enterprise clients identify, evaluate, and pilot emerging technologies (including AI) into their digital roadmaps.
- KI-Workshop (AI Workshop) Workshop-format engagement that introduces and applies artificial intelligence methods inside client organizations, supporting AI literacy, ideation, and use-case validation.
- Purple DS (Headless CMS / E-Publishing Platform) SaaS-style headless content management and e-publishing platform for publishers and content-driven organizations, enabling multi-channel content distribution across web, mobile, and connected devices.
- Directus Agency Implementation Services Implementation and customization services around the Directus headless platform, including integration work for clients such as Sodexo.
Quantifiable outcome
- 300+ successful projects completed
- +4 more outcomes
Companies that use sprylab
Customer profileNamed customers12 records
Segments8 records
Ideal customer profiles3 records
sprylab technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability9 records
Feature2 records
sprylab partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights6 records
sprylab competitors and assessment
Company assessmentDirect peers
- codecentric: German IT consultancy specializing in custom software, cloud, and data/AI engineering for enterprise clients. Direct peer in custom platform development with a stronger engineering/AI tilt that mirrors sprylab's emerging AI practice.
- WoodWing: Netherlands-headquartered provider of digital publishing and content workflow software. Direct peer specifically to Purple DS, competing for the same magazine and subscription publisher customers in the e-publishing CMS category.
- Centigrade: Cologne-based UX, design, and software engineering agency. Direct peer in user-centered platform and app development for enterprise clients, with a similar-sized specialist team and DACH enterprise customer base.
- TWT Digital: Düsseldorf-based digital agency delivering custom platforms, apps, and connected-product solutions for enterprise and mid-market clients. Comparable in custom app/portal delivery, vertical breadth, and Mittelstand focus.
- diva-e: German full-service digital agency with a comparable portfolio of platform development, e-commerce, and content management for enterprise clients. Closely comparable in size (~400 staff) and service mix, especially in the CMS/portal space where Purple DS competes.
- SinnerSchrader (Accenture Song): Hamburg- and Berlin-based digital agency historically focused on custom platform and app development for DAX enterprises; now part of Accenture Song. Direct peer because sprylab competes for the same large-enterprise digital build mandates across DACH.
Emerging players
- Contentful: Berlin-based headless CMS platform used by enterprise digital teams. Adjacent competitor to Purple DS in the headless / API-first CMS category, with a stronger SaaS / PLG motion that threatens to disintermediate custom-built publishing platforms.
Broad incumbents
- Capgemini Engineering: Global systems integrator with a strong German practice in custom software, AI, and digital engineering. Overlaps with sprylab on enterprise platform delivery, though at much larger scale and with a more global delivery model.
- MHP (a Porsche company): Large Porsche-owned IT and management consultancy with deep automotive and enterprise platform delivery capabilities. Comparable as an incumbent competitor for enterprise platform deals — particularly in automotive (sprylab's Daimler work) — but at materially larger scale.
- T-Systems: Deutsche Telekom's enterprise IT subsidiary delivering large-scale platform, cloud, and AI solutions. Listed by sprylab as a reference customer partner, and a broad incumbent competing for many of the same DAX digital build mandates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
sprylab social profiles
Digital presencesprylab financial estimates
Financial estimateRevenue estimate
Valuation estimate
sprylab leadership team
Management profileNumber of profiles
Profiles3 records
sprylab funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
sprylab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about sprylab
What does sprylab do?
Sprylab is a Berlin-based custom software development agency that designs, builds, and operates bespoke digital platforms, mobile applications, AI-enabled solutions, and IoT applications for enterprise and mid-market clients. Its portfolio spans custom platform development, native and cross-platform app development, AI/GenAI solution engineering, technology innovation consulting, and the proprietary Purple DS e-publishing / headless CMS product, all delivered by a permanent in-house team of specialists.
Is sprylab a public or private company?
sprylab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was sprylab founded?
sprylab was founded in 2007. It employs 51 to 100 people.
Where is sprylab based?
sprylab is headquartered in Berlin, Germany, in the Europe region.
How does sprylab make money?
One revenue line is on record: custom Software Development Services.
Who are sprylab's main competitors?
Direct peers on record are codecentric, WoodWing, Centigrade, TWT Digital, diva-e and SinnerSchrader (Accenture Song). Contentful is listed as an emerging player. Broad incumbents are Capgemini Engineering, MHP (a Porsche company) and T-Systems.
Does sprylab have an API?
No public API is recorded for sprylab.
What industry is sprylab in?
sprylab's product category is Custom Software Development Services. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms, with a secondary code of BPAMAOAK, GraphQL, gRPC & Modern API Protocols. Its NAICS code is 513210 and its SIC code is 7372.