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Fashion Days

Full company profile

uuid0009s3s

Namestring
Fashion Days
Websiteurl
fashiondays.ro
Company typeenum
Private
Founded yearint
2009
Short descriptiontext

Fashion Days is a Bucharest-based private online fashion retailer, founded in 2009, that sells apparel and related products to Romanian consumers through fashiondays.ro and supplements the storefront with daily style advice content.

Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersBucharest, Romania
HQ citystring
Bucharest
HQ countrystring
Romania
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
online fashion retail, apparel e-commerce, fashion shopping platform, clothing website, style advice portal
Industry3 codes
1Fashion & Accessories Marketplaces
CodeCRAFABAAPrimaryYes
2Streetwear & Contemporary Apparel Retail
CodeCRAAABAMPrimaryNo
3Fast Fashion & Trend-led Apparel Retail
CodeCRAAABAHPrimaryNo
NAICS code3 codes
  • Clothing, Clothing Accessories, Shoe, and Jewelry Retailers458
  • Clothing and Clothing Accessories Retailers4581
  • Clothing and Clothing Accessories Retailers458110
SIC code2 codes
  • Retail-Apparel & Accessory Stores5600
  • Retail-Family Clothing Stores5651
Product category
Online Fashion Retail
Cost components6 values
Operations, Marketing or Sales, Personnel, Supply Chain, Technology or R&D, Infrastructure
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Fashion Days operates an online fashion retail website (fashiondays.ro) based in Bucharest, Romania, selling apparel, footwear, and accessories to Romanian consumers. The site pairs its product catalog with daily fashion editorial content and style advice intended to inform purchasing decisions. The company was founded in 2009 and employs 501–1,000 staff to support its e-commerce operations.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Fashion Days online store
CategoryOnline fashion retail
Description

An online fashion retail website selling apparel, footwear, and accessories to Romanian consumers, complemented by daily style advice and fashion editorial content.

No data
Peers10 records
TypeBroad incumbent
Description

Europe's largest online fashion platform, operating a multi-brand marketplace serving Romania and 20+ other countries. Directly comparable in product category, customer base, and marketplace model, but operates at vastly larger scale with broader assortment and own logistics infrastructure.

TypeDirect peer
Description

Hamburg-based fashion marketplace with an active Romanian storefront, targeting a similar demographic of trend-driven shoppers with a comparable multi-brand marketplace model and content-led storytelling.

TypeDirect peer
Description

CEE-focused online fashion retailer headquartered in Poland with operations in Romania. Closely comparable multi-brand fashion marketplace model, target customer, and regional footprint to Fashion Days.

4eMAG
TypeBroad incumbent
Description

Romania's largest general online marketplace, selling apparel and fashion among many other categories. While not a fashion specialist, it is a direct substitute for Romanian consumers' online fashion purchases and shares the same domestic market.

TypeDirect peer
Description

Polish-based fashion and footwear marketplace with Romanian operations, offering a comparable curated multi-brand assortment targeting mid-market fashion consumers.

TypeDirect peer
Description

Romanian-born online fashion marketplace offering a similar vertical-specialist proposition to Fashion Days within the same domestic market, with overlapping brand portfolio and target audience.

TypeDirect peer
Description

German multi-channel fashion retailer (Otto Group) with a Romanian storefront, offering similar value-segment women's, men's, and children's apparel through a digital-first model.

TypeDirect peer
Description

European online footwear and fashion retailer with a Romanian localized site, competing in adjacent fashion and shoe categories through a marketplace-style catalog.

9ASOS
TypeBroad incumbent
Description

UK-based global online fashion retailer shipping to Romania, competing for the same trend-driven young adult segment with a much broader assortment and brand recognition.

TypeBroad incumbent
Description

Global fast-fashion giant with a Romanian localized e-commerce site, competing on price, trend speed, and brand power — a structural threat to any mid-sized specialist fashion marketplace in Romania.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Fashion Days

Online Fashion Retailfashiondays.ro

Fashion Days is a Bucharest-based private online fashion retailer, founded in 2009, that sells apparel and related products to Romanian consumers through fashiondays.ro and supplements the storefront with daily style advice content.

Fashion Days firmographics

Firmographics
Name
Fashion Days
Website
https://fashiondays.ro
Company type
Private
Founded year
2009
Headcount range
501–1,000 employees
Short description
Fashion Days is a Bucharest-based private online fashion retailer, founded in 2009, that sells apparel and related products to Romanian consumers through fashiondays.ro and supplements the storefront with daily style advice content.
Ownership category
akta.pro rank

Fashion Days industry classification

Industry
Product category
Online Fashion Retail
NAICS
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (4581), Clothing and Clothing Accessories Retailers (458110)
SIC
Retail-Apparel & Accessory Stores (5600), Retail-Family Clothing Stores (5651)
akta.pro primary industry
Fashion & Accessories Marketplaces (CRAFABAA)
akta.pro secondary industries
Streetwear & Contemporary Apparel Retail (CRAAABAM), Fast Fashion & Trend-led Apparel Retail (CRAAABAH)

Keywords

  • Online fashion retail
  • Apparel e-commerce
  • Fashion shopping platform
  • Clothing website
  • Style advice portal

Where Fashion Days is headquartered

Location

Headquarters

HQ city
Bucharest
HQ country
Romania
HQ region
Europe

Markets served

Fashion Days business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Operations, Marketing or Sales, Personnel, Supply Chain, Technology or R&D, Infrastructure

Fashion Days product offering

Product offering

Core offering

Fashion Days operates an online fashion retail website (fashiondays.ro) based in Bucharest, Romania, selling apparel, footwear, and accessories to Romanian consumers. The site pairs its product catalog with daily fashion editorial content and style advice intended to inform purchasing decisions. The company was founded in 2009 and employs 501–1,000 staff to support its e-commerce operations.

Differentiator

Problem solved

Functional benefit

Products and services

  • Fashion Days online store An online fashion retail website selling apparel, footwear, and accessories to Romanian consumers, complemented by daily style advice and fashion editorial content.

Companies that use Fashion Days

Customer profile

Ideal customer profiles1 record

Fashion Days technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Fashion Days competitors and assessment

Company assessment

Broad incumbents

  • Zalando: Europe's largest online fashion platform, operating a multi-brand marketplace serving Romania and 20+ other countries. Directly comparable in product category, customer base, and marketplace model, but operates at vastly larger scale with broader assortment and own logistics infrastructure.
  • eMAG: Romania's largest general online marketplace, selling apparel and fashion among many other categories. While not a fashion specialist, it is a direct substitute for Romanian consumers' online fashion purchases and shares the same domestic market.
  • ASOS: UK-based global online fashion retailer shipping to Romania, competing for the same trend-driven young adult segment with a much broader assortment and brand recognition.
  • H&M Online: Global fast-fashion giant with a Romanian localized e-commerce site, competing on price, trend speed, and brand power — a structural threat to any mid-sized specialist fashion marketplace in Romania.

Direct peers

  • About You: Hamburg-based fashion marketplace with an active Romanian storefront, targeting a similar demographic of trend-driven shoppers with a comparable multi-brand marketplace model and content-led storytelling.
  • Answear: CEE-focused online fashion retailer headquartered in Poland with operations in Romania. Closely comparable multi-brand fashion marketplace model, target customer, and regional footprint to Fashion Days.
  • Modivo: Polish-based fashion and footwear marketplace with Romanian operations, offering a comparable curated multi-brand assortment targeting mid-market fashion consumers.
  • FashionUP: Romanian-born online fashion marketplace offering a similar vertical-specialist proposition to Fashion Days within the same domestic market, with overlapping brand portfolio and target audience.
  • Bonprix: German multi-channel fashion retailer (Otto Group) with a Romanian storefront, offering similar value-segment women's, men's, and children's apparel through a digital-first model.
  • Spartoo: European online footwear and fashion retailer with a Romanian localized site, competing in adjacent fashion and shoe categories through a marketplace-style catalog.

Market position

Customer concentration

Fashion Days social profiles

Digital presence

Fashion Days financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Fashion Days leadership team

Management profile

Number of profiles

Profiles1 record

Fashion Days funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Fashion Days M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fashion Days

What does Fashion Days do?

Fashion Days operates an online fashion retail website (fashiondays.ro) based in Bucharest, Romania, selling apparel, footwear, and accessories to Romanian consumers. The site pairs its product catalog with daily fashion editorial content and style advice intended to inform purchasing decisions. The company was founded in 2009 and employs 501–1,000 staff to support its e-commerce operations.

When was Fashion Days founded?

Fashion Days was founded in 2009. It employs 501 to 1,000 people.

Where is Fashion Days based?

Fashion Days is headquartered in Bucharest, Romania, in the Europe region.

Who are Fashion Days's main competitors?

Broad incumbents on record are Zalando, eMAG, ASOS and H&M Online. Direct peers are About You, Answear, Modivo, FashionUP, Bonprix and Spartoo.

Does Fashion Days have an API?

No public API is recorded for Fashion Days.

What industry is Fashion Days in?

Fashion Days's product category is Online Fashion Retail. Its primary akta.pro industry code is CRAFABAA, Fashion & Accessories Marketplaces, with a secondary code of CRAAABAM, Streetwear & Contemporary Apparel Retail. Its NAICS code is 458 and its SIC code is 5600.

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CapitalФАРА 2026: С фотофиниш Human стана "Рекламна агенция на годината"Human agency won the FARA 2026 advertising competition, with its client Fashion Days named advertiser of the year. The 26th edition took place in Burgas from June 4-6, organized by BAKA. Saatchi&Saatchi and Noble took second and third, with a one-point gap between top agencies.PR NewswireL'Équipe and Fashion Days Deploy Anatwine to Grow eCommerce ActivityL'Équipe Group and Fashion Days have deployed Anatwine's eCommerce technology platform to expand their online retail operations, with L'Équipe Store connecting sports brand partners to its 12 million-plus monthly visitors around major sporting events, and Fashion Days integrating the platform to expand its brand portfolio across new European markets. The partnerships include revenue growth projections of up to five per cent in the second half of 2016 and up to ten per cent once all brands are fully integrated. The Anatwine integration process, which includes business analysis, service level agreement matching, and aligned customer services, began in June 2016 with a UK fashion brand before expanding to additional markets.PR NewswireL'Équipe et Fashion Days déploient Anatwine pour développer leur activité de commerce en ligneL'Équipe Group, a French sports media company, and Fashion Days, an online fashion retailer, have partnered with Anatwine to develop their respective e-commerce activities. L'Équipe Store will use Anatwine's platform to offer sports merchandise aligned with editorial content, while Fashion Days expects revenue growth of up to 5% in H2 2016 and 10% upon full integration of partner brands. Anatwine, a fashion technology and services company founded in 2013, connects fashion brands with online retailers through a global network integration platform.PR NewswireL'Équipe und Fashion Days entwickeln ihre E-Commerce-Aktivitäten mit AnatwineL'Équipe Group, a French sports newspaper and media company, and the online fashion retailer Fashion Days have partnered with Anatwine to develop their e-commerce activities. L'Équipe will use Anatwine's platform to connect with sports fashion brands, offering products to its 12 million monthly visitors ahead of UEFA Euro 2016 and Rio Olympics. Fashion Days projects revenue growth of up to 5% in the second half of 2016 and up to 10% once all brands are fully integrated.