Unionen
Unionen is Sweden's largest trade union for white-collar employees and self-employed in the private sector, serving over 500,000 members with collective bargaining, legal protection, income insurance, advisory, and professional development via sub-brands for students, managers, and self-employed.
- Company typePrivate
- Founded2008
- HeadquartersStockholm, Sweden
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Unionen does
Unionen is Sweden's largest trade union for white-collar employees (tjänstemän) and self-employed in the private sector, and is described as the largest white-collar union in the world. Founded in 2008 and headquartered in Stockholm, the non-profit serves over 500,000 members through a subscription model at 235 SEK per month (reduced for members earning under 25,000 SEK/month), supplemented by optional club fees of 5–25 SEK. Core services encompass collective agreement negotiation and search, legal protection and representation, income insurance that supplements unemployment benefits above the standard ceiling, salary statistics and negotiation support, pension advice, professional development, and workplace health and safety guidance. Members are served via dedicated sub-brands: Unionen Egenföretagare for the self-employed (~14,000 members), Unionen Chef for managers and leaders, Unionen Student for university students, and a pensioner tier; a member hotline (0771-747 470) and a manager hotline Chefslinjen (0771-344 344) handle inside-sales advisory.
The product surface is delivered primarily through a Drupal-based website (unionen.se), the Unionen Play streaming platform (lectures, analyses, series), the Tidningen Kollega member magazine, and the Min Firma newsletter for self-employed. An ecosystem of core partnerships extends the value proposition: Lexly for contract creation, Advokatfirman Fylgia for legal advice (up to 10 hours per year per case), Folksam for free insurance and pension advisory, Wrebit for business economics advice (1 hour/year), Go Monday for unlimited business coaching, LO-TCO Rättsskydd AB for legal representation, and Collectum AB and TRR Trygghetsrådet for pension and transition-support infrastructure. Headcount of 5,001–10,000 employees supports member services, advocacy, and elected representative work across Sweden.
Unionen firmographics
Firmographics- Name
- Unionen
- Legal name
- Unionen
- Website
- https://unionen.se
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Unionen is Sweden's largest trade union for white-collar employees and self-employed in the private sector, serving over 500,000 members with collective bargaining, legal protection, income insurance, advisory, and professional development via sub-brands for students, managers, and self-employed.
- Ownership category
- akta.pro rank
Unionen industry classification
Industry- Product category
- Trade Union Services
- NAICS
- Professional Organizations (81392), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Job Market Intelligence & Employer Networking Services (BPACAOAJ)
Keywords
Where Unionen is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Unionen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Membership fees: Unionen generates revenue primarily through monthly membership fees from its members. The standard membership fee is 235 SEK per month, with reduced fees for members with income under 25,000 SEK per month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard membership for self-employed |
Distribution channels5 records
Marketing channels10 records
Unionen product offering
Product offeringCore offering
Unionen is Sweden's largest trade union for white-collar employees (tjänstemän) and self-employed professionals in the private sector. It delivers membership-based services covering legal protection, collective agreement negotiation, income insurance supplementing unemployment benefits, advisory support on employment conditions, salary and pension matters, professional development courses, and career guidance. The organization operates specialized sub-brands including Unionen Egenföretagare for self-employed, Unionen Chef for managers, and Unionen Student for university students, with services delivered through a Drupal-based website, member hotlines, regional offices, and the Unionen Play streaming platform.
Product overview
Unionen is Sweden's largest trade union for white-collar employees in the private sector, operating as a membership organization rather than a traditional technology product company. The organization offers a unified membership platform supplemented by specialized sub-brands: Unionen Egenföretagare for self-employed professionals, Unionen Chef for managers and leaders, and Unionen Student for university students. Core services include collective agreement negotiation, advisory support (Råd & stöd), and income insurance. The product portfolio includes Unionen Play for streaming educational content, specialized advisory services via Chefslinjen and Specialistrådgivning, business tools through Lexly integration for contract creation, and the Min Firma newsletter for self-employed members. These offerings are delivered through Unionen's Drupal-based website platform at unionen.se.
Differentiator
Problem solved
Functional benefit
Brands
- Unionen Egenföretagare: Membership offering for self-employed professionals without employees
- Unionen Chef
- Unionen Student
- Tidningen Kollega
- Unionen Play
Products and services
- Unionen Egenföretagare A tailored membership program for self-employed professionals (without employees) providing insurance packages, business tools, legal advice, and company advisory services.
- Unionen Chef A specialized membership for managers and leaders in the private sector, offering advisory services on labor law, work environment, salaries, and contract review via the Chefslinjen hotline.
- Unionen Student A membership tier for university and college students providing career guidance, company networking opportunities, and job placement support.
- Unionen Play A streaming video-on-demand platform offering lectures, analyses, series, and discussions on work-life topics, accessible to members for inspiration, entertainment, and professional development.
- Inkomstförsäkring (Income Insurance) Income insurance included in membership that supplements unemployment benefits for income above the unemployment insurance ceiling, requiring membership in a Swedish unemployment insurance fund.
- Råd & stöd (Advice & Support) General advisory services covering employment conditions, work environment, salary, negotiation support, insurance, pension, and workplace conflict resolution for all member categories.
- Kollektivavtal (Collective Agreements) Collective agreement negotiation and support services, including agreement search functionality and tools for employers seeking collective agreements with Unionen.
- Chefslinjen (Manager Hotline) A dedicated advisory hotline for managers providing immediate answers on labor law, work environment, salary, and contract review matters, with referrals to specialists.
- Specialistrådgivning för egenföretagare (Specialist Advisory) Specialist advisory services including business legal advice via Advokatfirman Fylgia (up to 10 hours/year), unlimited business coaching via Go Monday, free insurance and pension advice via Folksam, and economic advice via Wrebit (1 hour/year).
Companies that use Unionen
Customer profileSegments5 records
Ideal customer profiles4 records
Unionen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Unionen partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- LexlycoreLexly provides a digital tool for creating business and family law contracts free of charge for Unionen Egenföretagare members.
- Advokatfirman FylgiacoreProvides legal advice to Unionen Egenföretagare members, offering 1 hour per case up to 10 times per year.
- FolksamcoreProvides free insurance and pension advisory services to Unionen Egenföretagare members.
- WrebitcoreProvides 1 hour of business economics advisory per calendar year for Unionen Egenföretagare members.
- Go MondaycoreProvides unlimited business coaching for Unionen Egenföretagare members.
- Collectum ABminorCollectum handles ITP pension schemes and is involved in hängavtal (adhesion agreements) processes with Unionen.
- TRR TrygghetsrådetminorTRR is involved in hängavtal (adhesion agreements) processes and provides transition support services.
- LO-TCO Rättsskydd ABcoreRepresents Unionen members in legal proceedings and disputes, providing legal protection services.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Unionen competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Unionen social profiles
Digital presenceUnionen compliance and trust
Trust signalCompliance2 records
Unionen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unionen leadership team
Management profileNumber of profiles
Profiles3 records
Unionen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unionen M&A and investment
M&A and investmentM&A
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unionen
What does Unionen do?
Unionen is Sweden's largest trade union for white-collar employees (tjänstemän) and self-employed professionals in the private sector. It delivers membership-based services covering legal protection, collective agreement negotiation, income insurance supplementing unemployment benefits, advisory support on employment conditions, salary and pension matters, professional development courses, and career guidance. The organization operates specialized sub-brands including Unionen Egenföretagare for self-employed, Unionen Chef for managers, and Unionen Student for university students, with services delivered through a Drupal-based website, member hotlines, regional offices, and the Unionen Play streaming platform.
Is Unionen a public or private company?
Unionen is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Unionen founded?
Unionen was founded in 2008. It employs 5,001 to 10,000 people.
Where is Unionen based?
Unionen is headquartered in Stockholm, Sweden, in the Europe region.
How does Unionen make money?
One revenue line is on record: membership fees.
Does Unionen have an API?
No public API is recorded for Unionen.
What industry is Unionen in?
Unionen's product category is Trade Union Services. Its primary akta.pro industry code is BPACAOAJ, Job Market Intelligence & Employer Networking Services. Its NAICS code is 81392 and its SIC code is 8600.