WeGo Health
WeGo Health is a Boston-based patient-engagement company that connects pharmaceutical and life-sciences sponsors with a network of patient leaders across 50+ condition-specific online health communities, monetizing through sponsored campaigns, content, and recognition programs within the Health Union ecosystem.
- Company typePrivate
- Founded2007
- HeadquartersBoston, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What WeGo Health does
WeGo Health is a Boston-based, private health-technology company founded in 2007 that supports pharmaceutical and life sciences clients in designing, developing, and promoting products and services by connecting them with an engaged community of patient leaders, caregivers, and healthcare professionals. The platform operates the Social Health Network, a Health Union community, which combines 50+ condition-specific online health communities (e.g., LungCancer.net, MultipleSclerosis.net, Migraine.com, Type2Diabetes.com) with editorial content, peer-support forums, an annual Social Health Awards program, and a U.S. Responsible Influence Certification. The platform reaches "millions of people" across virtually all health conditions, per company description.
The company's core "product" is a two-sided patient-engagement marketplace: a distributed, self-serve community surface that aggregates authentic patient voice at scale, paired with a B2B channel that recruits and pays patient leaders for sponsored campaigns serving pharma and life-sciences sponsors. The technology stack is not disclosed in source material, but the platform is delivered as a digital/web property (socialhealthnetwork.com and condition-specific domains) with supporting presence on Facebook, Instagram, and LinkedIn and an email newsletter; no mobile app is indicated. Underlying technical components such as CMS, identity, campaign-matching engines, or analytics infrastructure are not described.
The revenue model is not publicly disclosed but is consistent with a B2B services-plus-media model: pharma and life-sciences sponsors pay for sponsored content, patient-leader campaign recruitment, market research access, and advertising across the condition-specific community network. The company is led by CEO Jack Barrette, CXO Andrew Hopper, and VP of Business Development Laurel Netolicky, with 51–100 employees as of the most recent disclosure. WeGo Health appears operationally integrated with Health Union, with SocialHealthNetwork.com explicitly branded as a "Health Union community."
WeGo Health firmographics
Firmographics- Name
- WeGo Health
- Website
- https://wegohealth.com
- Company type
- Private
- Founded year
- 2007
- Headcount range
- 51–100 employees
- Short description
- WeGo Health is a Boston-based patient-engagement company that connects pharmaceutical and life-sciences sponsors with a network of patient leaders across 50+ condition-specific online health communities, monetizing through sponsored campaigns, content, and recognition programs within the Health Union ecosystem.
- Ownership category
- akta.pro rank
WeGo Health industry classification
Industry- Product category
- Healthcare Patient Engagement Services
- NAICS
- Social Assistance (624)
- SIC
- Services-Membership Organizations (8600), Services-Health Services (8000)
- akta.pro primary industry
- Health & Support Communities (BPAMABAL)
- akta.pro secondary industry
- Healthcare/Pharma Creative Agencies (MPAAAAAJ)
Keywords
Where WeGo Health is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Markets served
WeGo Health business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Distribution channels2 records
Marketing channels5 records
WeGo Health product offering
Product offeringCore offering
WeGo Health operates a Social Health Network that assists pharmaceutical and life sciences companies in designing, developing, and promoting their products and services. The company recruits patient leaders for paid client campaigns and maintains 50+ condition-specific online health communities spanning chronic and rare conditions. It connects patient advocates, caregivers, and healthcare professionals with brand campaigns while running an annual Social Health Awards program and a U.S. Responsible Influence Certification.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Health Network Digital community platform that aggregates patient leaders, caregivers, and healthcare professionals across condition-specific communities; provides a hub for patient advocacy resources, stories, forums, and recognition programs. Intended for patient leaders, caregivers, healthcare professionals, and the pharmaceutical/life sciences clients who engage them.
- Patient Leader Campaign Services Paid campaign service in which WeGo Health recruits vetted patient leaders for pharmaceutical and life sciences client projects, enabling brands to collaborate with authentic patient voices for product promotion, content, and advocacy initiatives.
- Social Health Awards Annual recognition program that awards outstanding patients, caregivers, and healthcare professionals contributing to online health communities, used as a community engagement and credibility-building initiative.
- Condition-Specific Health Communities Portfolio of 50+ dedicated health community websites organized by condition (oncology, autoimmune, rare disease, respiratory, etc.) that provide articles, patient stories, forums, and resources; the underlying media properties through which WeGo Health reaches condition-specific patient populations.
Quantifiable outcome
- Health Union reaches millions of people through condition-specific online health communities
Companies that use WeGo Health
Customer profileSegments3 records
Ideal customer profiles1 record
WeGo Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WeGo Health partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
WeGo Health competitors and assessment
Company assessmentBroad incumbents
- Sharecare: Sharecare is a broad digital health platform with content, community, and pharma-sponsored programming. Comparable as a multi-condition health destination working with pharma clients.
- Everyday Health Group: Everyday Health operates condition-specific consumer health properties and partners with pharma on branded content and campaigns. Comparable as a digital health publisher serving pharma clients across many conditions.
- WebMD: WebMD is a broad incumbent digital health publisher with pharma advertising and sponsored content revenue, and has expanded into patient community content. Comparable as a pharma monetization channel and health information destination, though not community-specialized.
- Tribe Dynamics (by CreatorIQ): CreatorIQ (including Tribe Dynamics) operates influencer marketing platforms used by enterprise advertisers including healthcare brands. Comparable as infrastructure for scaling and measuring influencer-style campaigns that pharma sponsors increasingly demand.
Direct peers
- PatientsLikeMe: PatientsLikeMe operates a patient network that generates real-world health data and partners with pharma for research and engagement. Comparable in patient community focus and pharma commercialization partnerships.
- Smart Patients: Smart Patients runs an online community where patients and caregivers share experiences and that partners with pharma and researchers. Comparable in community-based patient engagement and pharma collaboration.
- Inspire: Inspire operates condition-specific health community forums and partners with pharma and life sciences companies for patient engagement and research, directly competing in the same online patient community and pharma-sponsored model.
- Patient Power: Patient Power produces patient education content and events and works with pharma sponsors on awareness campaigns. Comparable in patient advocacy focus and pharma-funded programming model.
- MyHealthTeams: MyHealthTeams builds social networks for people living with chronic conditions and monetizes through pharma sponsorship and research partnerships. Comparable in target audience (chronic condition patients), community model, and pharma client base.
- Health Union: Health Union is the parent ecosystem operating the condition-specific online health communities and Social Health Network that WeGo Health operates within. Directly comparable given shared platforms, audience, and pharma client relationships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
WeGo Health social profiles
Digital presenceWeGo Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
WeGo Health leadership team
Management profileNumber of profiles
Profiles3 records
WeGo Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WeGo Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WeGo Health
What does WeGo Health do?
WeGo Health operates a Social Health Network that assists pharmaceutical and life sciences companies in designing, developing, and promoting their products and services. The company recruits patient leaders for paid client campaigns and maintains 50+ condition-specific online health communities spanning chronic and rare conditions. It connects patient advocates, caregivers, and healthcare professionals with brand campaigns while running an annual Social Health Awards program and a U.S. Responsible Influence Certification.
When was WeGo Health founded?
WeGo Health was founded in 2007. It employs 51 to 100 people.
Where is WeGo Health based?
WeGo Health is headquartered in Boston, United States, in the North America region.
Who are WeGo Health's main competitors?
Broad incumbents on record are Sharecare, Everyday Health Group, WebMD and Tribe Dynamics (by CreatorIQ). Direct peers are PatientsLikeMe, Smart Patients, Inspire, Patient Power, MyHealthTeams and Health Union.
Does WeGo Health have an API?
No public API is recorded for WeGo Health.
What industry is WeGo Health in?
WeGo Health's product category is Healthcare Patient Engagement Services. Its primary akta.pro industry code is BPAMABAL, Health & Support Communities, with a secondary code of MPAAAAAJ, Healthcare/Pharma Creative Agencies. Its NAICS code is 624 and its SIC code is 8600.