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Aranda

Full company profile

uuid0009t56

Namestring
Aranda
Legal namestring
ARANDA SOFTWARE ANDINA S.A.S.
Websiteurl
arandasoft.com
Company typeenum
Private
Founded yearint
2001
Descriptiontext

Aranda Software, legally ARANDA SOFTWARE ANDINA S.A.S., is a Colombian-founded enterprise software vendor that has operated for over 20 years in the Latin American market, specializing in IT Service Management (ITSM) and unified device/IT asset management (ITAM). The company's core platform is an ITIL® 4-aligned suite centered on Aranda Service Management (ASMS) with an integrated Configuration Management Database (CMDB), complemented by Aranda Device Management (ADM) for endpoint and asset control. The portfolio extends across nine additional modules covering field service management, virtual/remote support, enterprise mobility management, data backup (Data Safe), security compliance (ASEC), and a query/reporting tool (AQM). The platform is offered via Cloud, On-premise, Hybrid, and SaaS deployment models, allowing Aranda to address both regulated and cloud-ready enterprise environments.

Aranda serves enterprise and mid-market organizations across Latin America, with legally incorporated entities in at least 11 countries (Colombia, Mexico, Chile, Peru, Costa Rica, Ecuador, USA, Argentina, El Salvador, Guatemala, Panama) and direct operating presence in 10 Latin American countries, supplemented by a structured Partner Network (Red de Partners) for broader regional reach. Named customers include Banco Itaú, BBVA, BAC, Grupo Aval, Claro, Ripley, Starbucks, KFC, José Cuervo, Mapfre, Komatsu, ICE, Municipio de Medellín, and Previred, spanning financial services, telecom, retail, F&B, insurance, manufacturing, and government verticals.

The company monetizes primarily through software licensing and subscriptions across multiple deployment models, with revenue augmented by professional services (implementation, consulting, training) delivered through Aranda Academy. The go-to-market blends direct enterprise field sales — driven by personalized demos, quote requests, and certified local teams — with a channel partner program. Aranda's primary differentiation rests on its dual PeopleCert ITIL® 4 certification (15 practices, claimed first in Latin America) and PinkVERIFY™ ITSM certification (11 practices), combined with deep regional presence, supporting customers such as a 6,547-device municipal deployment and a 2,500-workstation banking implementation. Founder Luis B. Chicaiza remains associated with the company, which operates as an independent, privately held entity with no disclosed external investment or M&A activity.

Short descriptiontext

Aranda Software is a Colombian-founded enterprise software vendor providing ITIL® 4-aligned IT Service Management and unified device management solutions to enterprise and mid-market customers across Latin America through direct sales and a regional partner network.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersMiami, United States
HQ citystring
Miami
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices8 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
IT service management, IT asset management, unified endpoint management, ITIL software, enterprise mobility
Industry4 codes
1IT Service Management (ITSM) Platforms
CodeHDAEALAAPrimaryYes
2IT Asset Management (ITAM) Platforms
CodeHDAEALADPrimaryNo
3IT Knowledge Management & Service Desk Platforms
CodeHDAEALAHPrimaryNo
4Endpoint & Mobile Asset Management (UEM/MDM Asset Controls)
CodeBPAEAOAIPrimaryNo
NAICS code3 codes
  • Software Publishers5132
  • Custom Computer Programming Services541511
  • Computer Systems Design and Related Services54151
SIC code2 codes
  • Services-Prepackaged Software7372
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
IT Service Management Software
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Software Licensing and Subscriptions
TypeSubscription Recurring
Description

Aranda generates revenue through the licensing of its integrated ITSM and ITAM platform. The company offers multiple deployment models (Cloud, On-premise, Hybrid, SaaS) and different licensing versions (V7, V8, V9), suggesting a mix of perpetual and subscription-based licensing. The company serves enterprise and mid-market customers across Latin America.

arandasoft.com
2Professional Services
TypeProfessional Services
Description

Aranda provides consulting, implementation, training (Aranda Academy), and certification services as part of its go-to-market and customer success motion. These services support deployment and adoption of the platform.

arandasoft.com
Marketing channels10 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details1 tier
1Flexible deployment and licensing models — Cloud, On-premise, Hybrid, or SaaS
ModelSubscriptionBilling cadenceAnnual
Notes

No specific pricing tiers or price points are publicly listed. Prospective customers request information, quotes, or schedule personalized demos through the website. The company offers consulting services to help customers improve their services with the solutions.

arandasoft.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 10 records shown
1Aranda Service Management (ASMS)
Description

IT Service Management solution aligned with ITIL® best practices, includes integrated CMDB functionality.

arandasoft.com
+9 more records
Core offering1 text field

Aranda develops and sells an integrated IT Service Management (ITSM) and unified device management platform aligned with ITIL® 4 best practices. The platform includes Aranda Service Management (ASMS), CMDB, Device Management (ADM), Enterprise Mobility Management, Field Service, Virtual Support, Data Safe, Security Compliance (ASEC), and Query Manager (AQM), available in Cloud, On-premise, Hybrid, or SaaS deployment models for IT operations and service desks across organizations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 30% reduction in shadow IT machines
+2 more records
Product overview1 text field

Aranda Software offers an integrated ITSM and unified device management platform aligned with ITIL® best practices, serving the Latin American market. The core offering consists of Aranda Service Management (ASMS) as the primary ITSM platform with integrated CMDB, complemented by Aranda Device Management (ADM) for unified endpoint management. The portfolio includes specialized modules: Aranda Field Service for field operations management, Aranda Virtual Support for remote assistance, Aranda Enterprise Mobility Management for mobile device control, Aranda Data Safe for backup and security, Aranda Security Compliance (ASEC) for security posture management, and Aranda Query Manager (AQM) for reporting and analytics. The solutions support multiple deployment models including Cloud, On-premise, Hybrid, and SaaS architectures.

Product and service2 records
1Aranda Service Management (ASMS)
CategoryIT Service Management
Description

ITIL® 4-aligned IT Service Management platform providing incident, problem, change, and service request management for enterprise and mid-market IT departments and service desks.

2Aranda CMDB
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Aranda partnered with Microsoft to deliver a joint webinar on 'Accelerating the Digital Transformation Route in Service Delivery,' focusing on creating enterprise value through automated, scalable, and secure service management from the cloud. The partnership involves integration between Aranda's ASMS platform and Microsoft Power Automate, enabling organizations to automate workflows and redefine operations.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Latin American ITSM and ITAM vendor with a SaaS service desk, asset management, and ESM modules. It is the closest direct competitor to Aranda in the LatAm mid-market and increasingly competes for the same enterprise accounts.

TypeBroad incumbent
Description

Global ITSM/ESM leader whose Now Platform competes head-on with Aranda ASMS for enterprise service management, CMDB, and ITOM buyers across LatAm. ServiceNow is the principal above-Aranda competitor in any large enterprise RFP.

TypeBroad incumbent
Description

Long-standing ITIL-aligned ITSM suite (formerly Remedy/BMC Helix) used by large enterprises worldwide. Competes with Aranda ASMS on ITIL process coverage and CMDB depth, especially in regulated LatAm verticals.

TypeDirect peer
Description

Mid-market IT management suite including ServiceDesk Plus, AssetExplorer, and Endpoint Central that maps closely to Aranda's ASMS + ADM + CMDB combination, often at aggressive price points attractive to LatAm mid-market buyers.

TypeDirect peer
Description

SaaS ITSM/ITAM/ESM vendor with strong mid-market traction and growing LatAm channel. Direct competitor to Aranda ASMS for mid-market and enterprise service management deals where modern UX and SaaS delivery are decision drivers.

TypeDirect peer
Description

Unified endpoint management, asset, and service management vendor (NeuralStar, Ivanti Neurons) that overlaps Aranda's combined ITSM + ADM + EMM offering, particularly for enterprises seeking single-vendor IT operations consolidation.

TypeDirect peer
Description

ITSM and ESM solution tightly integrated with Jira Software, widely adopted by LatAm software/IT teams. Competes with Aranda ASMS especially in IT organizations that standardize on the Atlassian developer toolchain.

TypeDirect peer
Description

ITSM and IT asset management vendor with embedded AI and service desk automation, selling globally including in LatAm. Direct peer in mid-market ITSM/ITAM deals overlapping Aranda's core ASMS + ADM footprint.

TypeEmerging player
Description

Cloud-native ITSM/ESM vendor targeting ITIL-aligned mid-market service desks with strong configuration and self-service capabilities. A comparable alternative that Aranda may encounter in LatAm mid-market RFPs.

TypeEmerging player
Description

Digital employee experience and endpoint analytics platform that complements or competes with portions of Aranda's ADM/EMM and Virtual Support offerings, particularly for buyers focused on endpoint-centric IT operations.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers14 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature9 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Aranda

IT Service Management Softwarearandasoft.com

Aranda Software is a Colombian-founded enterprise software vendor providing ITIL® 4-aligned IT Service Management and unified device management solutions to enterprise and mid-market customers across Latin America through direct sales and a regional partner network.

What Aranda does

Aranda Software, legally ARANDA SOFTWARE ANDINA S.A.S., is a Colombian-founded enterprise software vendor that has operated for over 20 years in the Latin American market, specializing in IT Service Management (ITSM) and unified device/IT asset management (ITAM). The company's core platform is an ITIL® 4-aligned suite centered on Aranda Service Management (ASMS) with an integrated Configuration Management Database (CMDB), complemented by Aranda Device Management (ADM) for endpoint and asset control. The portfolio extends across nine additional modules covering field service management, virtual/remote support, enterprise mobility management, data backup (Data Safe), security compliance (ASEC), and a query/reporting tool (AQM). The platform is offered via Cloud, On-premise, Hybrid, and SaaS deployment models, allowing Aranda to address both regulated and cloud-ready enterprise environments.

Aranda serves enterprise and mid-market organizations across Latin America, with legally incorporated entities in at least 11 countries (Colombia, Mexico, Chile, Peru, Costa Rica, Ecuador, USA, Argentina, El Salvador, Guatemala, Panama) and direct operating presence in 10 Latin American countries, supplemented by a structured Partner Network (Red de Partners) for broader regional reach. Named customers include Banco Itaú, BBVA, BAC, Grupo Aval, Claro, Ripley, Starbucks, KFC, José Cuervo, Mapfre, Komatsu, ICE, Municipio de Medellín, and Previred, spanning financial services, telecom, retail, F&B, insurance, manufacturing, and government verticals.

The company monetizes primarily through software licensing and subscriptions across multiple deployment models, with revenue augmented by professional services (implementation, consulting, training) delivered through Aranda Academy. The go-to-market blends direct enterprise field sales — driven by personalized demos, quote requests, and certified local teams — with a channel partner program. Aranda's primary differentiation rests on its dual PeopleCert ITIL® 4 certification (15 practices, claimed first in Latin America) and PinkVERIFY™ ITSM certification (11 practices), combined with deep regional presence, supporting customers such as a 6,547-device municipal deployment and a 2,500-workstation banking implementation. Founder Luis B. Chicaiza remains associated with the company, which operates as an independent, privately held entity with no disclosed external investment or M&A activity.

Aranda firmographics

Firmographics
Name
Aranda
Legal name
ARANDA SOFTWARE ANDINA S.A.S.
Website
https://arandasoft.com
Company type
Private
Founded year
2001
Operating status
Operating
Headcount range
101–250 employees
Short description
Aranda Software is a Colombian-founded enterprise software vendor providing ITIL® 4-aligned IT Service Management and unified device management solutions to enterprise and mid-market customers across Latin America through direct sales and a regional partner network.
Ownership category
akta.pro rank

Aranda industry classification

Industry
Product category
IT Service Management Software
NAICS
Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
SIC
Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
IT Service Management (ITSM) Platforms (HDAEALAA)
akta.pro secondary industries
IT Asset Management (ITAM) Platforms (HDAEALAD), IT Knowledge Management & Service Desk Platforms (HDAEALAH), Endpoint & Mobile Asset Management (UEM/MDM Asset Controls) (BPAEAOAI)

Keywords

  • IT service management
  • IT asset management
  • Unified endpoint management
  • ITIL software
  • Enterprise mobility

Where Aranda is headquartered

Location

Headquarters

HQ city
Miami
HQ country
United States
HQ region
North America

Offices8 records

Markets served

Aranda business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Software Licensing and Subscriptions: Aranda generates revenue through the licensing of its integrated ITSM and ITAM platform. The company offers multiple deployment models (Cloud, On-premise, Hybrid, SaaS) and different licensing versions (V7, V8, V9), suggesting a mix of perpetual and subscription-based licensing. The company serves enterprise and mid-market customers across Latin America.
  2. Professional Services: Aranda provides consulting, implementation, training (Aranda Academy), and certification services as part of its go-to-market and customer success motion. These services support deployment and adoption of the platform.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualFlexible deployment and licensing models — Cloud, On-premise, Hybrid, or SaaS

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Aranda product offering

Product offering

Core offering

Aranda develops and sells an integrated IT Service Management (ITSM) and unified device management platform aligned with ITIL® 4 best practices. The platform includes Aranda Service Management (ASMS), CMDB, Device Management (ADM), Enterprise Mobility Management, Field Service, Virtual Support, Data Safe, Security Compliance (ASEC), and Query Manager (AQM), available in Cloud, On-premise, Hybrid, or SaaS deployment models for IT operations and service desks across organizations.

Product overview

Aranda Software offers an integrated ITSM and unified device management platform aligned with ITIL® best practices, serving the Latin American market. The core offering consists of Aranda Service Management (ASMS) as the primary ITSM platform with integrated CMDB, complemented by Aranda Device Management (ADM) for unified endpoint management. The portfolio includes specialized modules: Aranda Field Service for field operations management, Aranda Virtual Support for remote assistance, Aranda Enterprise Mobility Management for mobile device control, Aranda Data Safe for backup and security, Aranda Security Compliance (ASEC) for security posture management, and Aranda Query Manager (AQM) for reporting and analytics. The solutions support multiple deployment models including Cloud, On-premise, Hybrid, and SaaS architectures.

Differentiator

Problem solved

Functional benefit

Brands

  • Aranda Service Management (ASMS): IT Service Management solution aligned with ITIL® best practices, includes integrated CMDB functionality.
  • Aranda Device Management (ADM)
  • Aranda Field Service
  • Aranda Virtual Support (AVS)
  • Aranda Security Compliance (ASEC)
  • Aranda Data Safe
  • Aranda Enterprise Mobility Management (EMM)
  • Aranda Query Manager (AQM)
  • Aranda Academy
  • Aranda CMDB

Products and services

  • Aranda Service Management (ASMS) ITIL® 4-aligned IT Service Management platform providing incident, problem, change, and service request management for enterprise and mid-market IT departments and service desks.
  • Aranda CMDB

Quantifiable outcome

  • 30% reduction in shadow IT machines
  • +2 more outcomes

Companies that use Aranda

Customer profile

Named customers14 records

Segments5 records

Ideal customer profiles3 records

Aranda technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

Feature9 records

Aranda partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • MicrosoftcoreStrategic or Co-development PartnerAranda partnered with Microsoft to deliver a joint webinar on 'Accelerating the Digital Transformation Route in Service Delivery,' focusing on creating enterprise value through automated, scalable, and secure service management from the cloud. The partnership involves integration between Aranda's ASMS platform and Microsoft Power Automate, enabling organizations to automate workflows and redefine operations.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Aranda competitors and assessment

Company assessment

Direct peers

  • InvGate: Latin American ITSM and ITAM vendor with a SaaS service desk, asset management, and ESM modules. It is the closest direct competitor to Aranda in the LatAm mid-market and increasingly competes for the same enterprise accounts.
  • ManageEngine (Zoho Corporation): Mid-market IT management suite including ServiceDesk Plus, AssetExplorer, and Endpoint Central that maps closely to Aranda's ASMS + ADM + CMDB combination, often at aggressive price points attractive to LatAm mid-market buyers.
  • Freshworks (Freshservice): SaaS ITSM/ITAM/ESM vendor with strong mid-market traction and growing LatAm channel. Direct competitor to Aranda ASMS for mid-market and enterprise service management deals where modern UX and SaaS delivery are decision drivers.
  • Ivanti: Unified endpoint management, asset, and service management vendor (NeuralStar, Ivanti Neurons) that overlaps Aranda's combined ITSM + ADM + EMM offering, particularly for enterprises seeking single-vendor IT operations consolidation.
  • Atlassian Jira Service Management: ITSM and ESM solution tightly integrated with Jira Software, widely adopted by LatAm software/IT teams. Competes with Aranda ASMS especially in IT organizations that standardize on the Atlassian developer toolchain.
  • SysAid: ITSM and IT asset management vendor with embedded AI and service desk automation, selling globally including in LatAm. Direct peer in mid-market ITSM/ITAM deals overlapping Aranda's core ASMS + ADM footprint.

Broad incumbents

  • ServiceNow: Global ITSM/ESM leader whose Now Platform competes head-on with Aranda ASMS for enterprise service management, CMDB, and ITOM buyers across LatAm. ServiceNow is the principal above-Aranda competitor in any large enterprise RFP.
  • BMC Helix ITSM (BMC Software): Long-standing ITIL-aligned ITSM suite (formerly Remedy/BMC Helix) used by large enterprises worldwide. Competes with Aranda ASMS on ITIL process coverage and CMDB depth, especially in regulated LatAm verticals.

Emerging players

  • Hornbill: Cloud-native ITSM/ESM vendor targeting ITIL-aligned mid-market service desks with strong configuration and self-service capabilities. A comparable alternative that Aranda may encounter in LatAm mid-market RFPs.
  • Nexthink: Digital employee experience and endpoint analytics platform that complements or competes with portions of Aranda's ADM/EMM and Virtual Support offerings, particularly for buyers focused on endpoint-centric IT operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Aranda social profiles

Digital presence

Aranda compliance and trust

Trust signal

Compliance2 records

Aranda financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Aranda leadership team

Management profile

Number of profiles

Profiles1 record

Aranda funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Aranda M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aranda

What does Aranda do?

Aranda develops and sells an integrated IT Service Management (ITSM) and unified device management platform aligned with ITIL® 4 best practices. The platform includes Aranda Service Management (ASMS), CMDB, Device Management (ADM), Enterprise Mobility Management, Field Service, Virtual Support, Data Safe, Security Compliance (ASEC), and Query Manager (AQM), available in Cloud, On-premise, Hybrid, or SaaS deployment models for IT operations and service desks across organizations.

Is Aranda a public or private company?

Aranda is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Aranda founded?

Aranda was founded in 2001. It employs 101 to 250 people.

Where is Aranda based?

Aranda is headquartered in Miami, United States, in the North America region.

How does Aranda make money?

Two revenue lines are on record. Software Licensing and Subscriptions are the primary driver. The others are professional Services.

Who are Aranda's main competitors?

Direct peers on record are InvGate, ManageEngine (Zoho Corporation), Freshworks (Freshservice), Ivanti, Atlassian Jira Service Management and SysAid. Broad incumbents are ServiceNow and BMC Helix ITSM (BMC Software). Emerging players are Hornbill and Nexthink.

Does Aranda have an API?

No public API is recorded for Aranda.

What industry is Aranda in?

Aranda's product category is IT Service Management Software. Its primary akta.pro industry code is HDAEALAA, IT Service Management (ITSM) Platforms, with a secondary code of HDAEALAD, IT Asset Management (ITAM) Platforms. Its NAICS code is 5132 and its SIC code is 7372.

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