Aquarium Architecture
Aquarium Architecture designs, builds, and maintains bespoke luxury aquariums for high-net-worth residential clients, commercial venues, film and television productions, and interior designers, operating from London and New York City with global project delivery.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Aquarium Architecture does
Aquarium Architecture is a privately held, London-headquartered specialist in the design, construction, installation, and ongoing maintenance of bespoke luxury aquariums. Founded in 2012 and operating internationally with a regional office in New York City and globally distributed field operatives, the company serves high-net-worth residential clients, commercial venues such as casinos, hotels, restaurants, and offices, production companies in film and television, and the interior-design and architecture professional channel through referral partnerships.
Its core service stack spans five integrated offerings: Custom Aquarium Consultancy (feasibility studies, site visits, CAD, structural surveys, and free quotations), Custom Aquarium Design (glass and acrylic fabrication with structural engineering, lighting, and life-support system design), Construction and Installation (on- or off-site build with typical 2-3 day install windows), Project Management (end-to-end oversight of international commissions), and Aquarium Maintenance (recurring cleaning, 24-hour emergency callout, water parameter monitoring, livestock and dry goods supply). The product surface covers in-wall, free-standing, room-divider, saltwater reef, freshwater, and specialized jellyfish tank configurations.
The business model is sales-led and consultative, with enterprise field sales targeting HNW individuals, commercial operators, and design professionals. Revenue is generated through one-time project fees on bespoke installations supplemented by recurring maintenance contracts and livestock and dry-goods supply, creating a hybrid project-plus-annuity profile. Pricing is quote-based and project-specific, with no public standard tiers. The company operates without disclosed external funding, and ownership, equity, and detailed financial metrics are not publicly available.
Aquarium Architecture firmographics
Firmographics- Name
- Aquarium Architecture
- Legal name
- Aquarium Architecture
- Website
- https://aquariumarchitecture.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Aquarium Architecture designs, builds, and maintains bespoke luxury aquariums for high-net-worth residential clients, commercial venues, film and television productions, and interior designers, operating from London and New York City with global project delivery.
- Ownership category
- akta.pro rank
Aquarium Architecture industry classification
Industry- Product category
- Luxury Aquarium Design and Installation Services
- NAICS
- Architectural Services (54131)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Water Features (Ponds, Fountains & Waterfalls) (HSAPALAJ)
Keywords
Where Aquarium Architecture is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Aquarium Architecture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Custom Aquarium Design and Installation: One-time revenue from bespoke aquarium design, construction and installation services. Projects range from residential to large commercial installations, with typical installation taking 2-3 days depending on aquarium size.
- Aquarium Maintenance Services: Ongoing maintenance contracts providing recurring revenue. Includes bespoke fish tank cleaning service with 24hr emergency call out, livestock and dry goods supply, and computer monitoring of water parameters.
- Livestock and Dry Goods Supply: Supply of aquarium livestock (fish, corals) and dry goods (equipment, supplies) as add-on revenue stream to installation and maintenance services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Project-Based Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Aquarium Architecture product offering
Product offeringCore offering
Aquarium Architecture designs, builds, installs, and maintains bespoke luxury aquariums for residential and commercial clients worldwide. Services span custom aquarium consultancy, structural and aesthetic design, on-site or off-site construction, delivery and installation, end-to-end project management, and ongoing maintenance including cleaning, livestock and dry goods supply, and computer-based water parameter monitoring. The company operates internationally with offices in London and New York City and a global field operative network.
Product overview
Aquarium Architecture operates as a bespoke aquarium design and installation company offering end-to-end services from initial consultancy through to ongoing maintenance. The core service portfolio consists of five integrated offerings: Custom Aquarium Consultancy (feasibility studies and planning), Custom Aquarium Design (structural and aesthetic design), Construction and Installation (on/off-site build and setup), Project Management (overseeing projects internationally), and Aquarium Maintenance (ongoing care with 24hr emergency support). These services support various aquarium product categories including In Wall Aquariums, Free Standing Aquariums, Room Divider Aquariums, Saltwater Reef Aquariums, Freshwater Aquariums, and Jellyfish Tanks. The company operates internationally with offices in London and New York City.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Aquarium Consultancy Comprehensive consultancy for prospective aquarium projects, including initial feasibility studies, site visits, free quotations, consultancy with architects and contractors, CAD drawings, structural surveys, and financial forecasting. Intended for high-net-worth residential and commercial clients evaluating a bespoke aquarium installation.
- Custom Aquarium Design Bespoke aquarium design services covering custom fish tank design in glass and acrylic, structural engineering control, lighting scheme design, life support and filtration system design, and aquascaping. Delivered for residential and commercial clients seeking unique aquarium installations.
- Construction and Installation On-site and off-site aquarium construction, delivery, and installation services including plumbing, lighting, life support optimization, and aquascaping. Typical installation takes 2-3 days depending on aquarium size. Provided for residential and commercial aquarium projects.
- Project Management End-to-end project management overseeing aquarium commissions from conceptualisation through realisation, including coordination of international projects using operatives based across the world. Targeted at clients requiring a single accountable owner for complex bespoke aquarium projects.
- Aquarium Maintenance Ongoing professional maintenance of bespoke aquariums, including bespoke fish tank cleaning with 24-hour emergency callout, livestock and dry goods supply, on and off-site computer monitoring of water parameters, redesign, and aquascaping services. Offered to residential and commercial clients as a recurring service contract.
- In Wall Aquariums Custom-built aquariums designed to be installed within walls, creating seamless integration with interior architecture for luxury residential and commercial spaces.
- Free Standing Aquariums Standalone bespoke aquarium installations that do not require wall integration, suitable for various luxury interior settings.
- Room Divider Aquariums Bespoke aquariums designed to divide spaces within a room while providing aesthetic appeal and aquatic views from multiple angles.
- Saltwater Reef Aquariums Marine aquarium systems featuring internal coral reef formations and saltwater fish species, designed and installed as bespoke installations for high-end residential and commercial clients.
- Freshwater Aquariums Freshwater aquarium installations featuring planted and hardscape designs, suitable for a variety of fish species in residential and commercial settings.
- Jellyfish Tanks Specialised bespoke aquarium systems designed specifically for keeping and displaying jellyfish, such as the Chaobaby Jellyfish Tank showcased by Aquarium Architecture.
Quantifiable outcome
- Many installations have received awards for their design
- +2 more outcomes
Companies that use Aquarium Architecture
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Aquarium Architecture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Aquarium Architecture partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights6 records
Aquarium Architecture competitors and assessment
Company assessmentDirect peers
- Living Color Aquariums: US-based custom aquarium designer and builder serving luxury residential and commercial clients with large bespoke installations. Closest North American analogue to Aquarium Architecture's bespoke, high-end positioning.
- Jellyfish Art: Designer and retailer of specialised jellyfish aquariums. Directly comparable to Aquarium Architecture's 'Chao Baby' jellyfish tank product line and shared focus on visually distinctive, design-led aquatic installations.
- The Aquarium Company: UK-based custom aquarium design, installation and maintenance provider. Overlaps with Aquarium Architecture on both project-based design/install services and recurring maintenance contracts.
- AquaServ Aquarium Services: UK aquarium installation and maintenance company serving residential and commercial clients. Comparable on installation methodology and the recurring maintenance revenue model.
- Reef Culture Ltd: UK custom aquarium design and build specialist focused on reef and marine installations. Comparable product mix (saltwater reef aquariums) and luxury residential customer base.
- Clear Water Aquariums: US custom aquarium design, installation and maintenance firm targeting residential and commercial clients. Comparable service-line breadth spanning design, build, and ongoing service.
Emerging players
- BiOrb: Designer of premium, contemporary acrylic aquariums sold as finished products rather than fully bespoke commissions. Adjacent competitor at the design-led, lifestyle end of the aquarium market.
- Aqua Design Amano (ADA): Premium Japanese aquascaping brand and product designer with strong design credentials. Comparable on design-led positioning and aquascaping expertise, though distributed as products rather than full bespoke projects.
Broad incumbents
- Maidenhead Aquatics: UK's largest specialist aquatic retailer with installation and maintenance service overlays. Broader, retail-led incumbent in the aquarium space with adjacent service capability to Aquarium Architecture.
- OASE Living Water: European water-feature and aquatic technology manufacturer with adjacent capability in pumps, filtration and large water installations. Broad incumbent that could move into bespoke premium aquarium integration.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Aquarium Architecture social profiles
Digital presenceAquarium Architecture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aquarium Architecture leadership team
Management profileNumber of profiles
Profiles8 records
Aquarium Architecture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aquarium Architecture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aquarium Architecture
What does Aquarium Architecture do?
Aquarium Architecture designs, builds, installs, and maintains bespoke luxury aquariums for residential and commercial clients worldwide. Services span custom aquarium consultancy, structural and aesthetic design, on-site or off-site construction, delivery and installation, end-to-end project management, and ongoing maintenance including cleaning, livestock and dry goods supply, and computer-based water parameter monitoring. The company operates internationally with offices in London and New York City and a global field operative network.
Is Aquarium Architecture a public or private company?
Aquarium Architecture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aquarium Architecture founded?
Aquarium Architecture was founded in 2012. It employs 11 to 50 people.
Where is Aquarium Architecture based?
Aquarium Architecture is headquartered in London, United Kingdom, in the Europe region.
How does Aquarium Architecture make money?
Three revenue lines are on record. Custom Aquarium Design and Installation is the primary driver. The others are aquarium Maintenance Services and livestock and Dry Goods Supply.
Who are Aquarium Architecture's main competitors?
Direct peers on record are Living Color Aquariums, Jellyfish Art, The Aquarium Company, AquaServ Aquarium Services, Reef Culture Ltd and Clear Water Aquariums. Emerging players are BiOrb and Aqua Design Amano (ADA). Broad incumbents are Maidenhead Aquatics and OASE Living Water.
Does Aquarium Architecture have an API?
No public API is recorded for Aquarium Architecture.
What industry is Aquarium Architecture in?
Aquarium Architecture's product category is Luxury Aquarium Design and Installation Services. Its primary akta.pro industry code is HSAPALAJ, Water Features (Ponds, Fountains & Waterfalls). Its NAICS code is 54131 and its SIC code is 8744.