KRIS LINDAHL REAL ESTATE

What KRIS LINDAHL REAL ESTATE does

Kris Lindahl Real Estate is a privately held residential real estate brokerage founded in 2016 and headquartered in New Hope, Minnesota. The company operates a team-based sales model with 150+ licensed agents serving home buyers and sellers across Minnesota and Wisconsin. Its client base is overwhelmingly individual consumers and small-scale residential property owners, with particular concentration on Twin Cities metro sellers seeking either traditional listing representation or quick-certainty cash purchases.

The company's core offering is a dual-track service model: traditional full-service brokerage including in-house staging (KL Staging), professional photography, marketing, and transaction coordination, alongside a proprietary Guaranteed Cash Offer program under which the company purchases homes directly from sellers, renovates as needed, and resells. The technology stack centers on a property search platform with MLS integration, interactive map-based search, and a Property Tracker email-alert system. The 'Arms Out' brand identity is trademarked and is the company's primary consumer-facing trademark, supported by extensive outdoor advertising throughout the Twin Cities. The company is the self-described #1 real estate team in Minnesota and Wisconsin and the Official Real Estate Company of the Minnesota Wild.

Revenue is generated primarily through real estate commissions on buyer and seller representation transactions and through spread margins on Guaranteed Cash Offer properties that the company subsequently resells. The go-to-market approach combines heavy outdoor advertising, an extensive blog dating to 2014, two podcasts (The Kris Lindahl Show and Real Talk Podcast), sports sponsorship partnerships, and a team-based sales model in which Inside Sales Associates prequalify inbound leads and book appointments for licensed field agents. The company has reported 12,000+ homes sold and 30,000+ Guaranteed Cash Offers served since inception, with Kris Lindahl personally claiming to sell a home every two days.

Name

KRIS LINDAHL REAL ESTATE

Legal name

Kris Lindahl Real Estate

Website

https://krislindahl.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Kris Lindahl Real Estate is a Minnesota-based residential real estate brokerage with 150+ licensed agents serving home buyers and sellers across Minnesota and Wisconsin. It offers traditional full-service brokerage alongside a proprietary Guaranteed Cash Offer direct home purchase program.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532)

akta.pro industry

PRIMARYBPAJAAAA

Traditional Residential Brokerage (Existing Homes)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

SECONDARYBPAJAAAJ

Buyer Representation Services

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Real Estate Brokerage

Keywords

• Residential real estate brokerage
• Home buying services
• Home selling services
• Cash home offers
• Real estate agent services

Headquarters

HQ city

Blaine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Personnel, Operations

Revenue model

1. Real Estate Commission: Traditional real estate commission on home sales and purchases. Agents close 12,000+ homes with the team handling all marketing, staging, and administrative support. Commission structure includes team split model where agents receive qualified appointments and support services.
2. Guaranteed Cash Offer Program: Company purchases homes directly from sellers at negotiated prices, renovates properties, and resells them. Revenue generated from the spread between purchase and sale price.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Kris Lindahl Real Estate is a residential real estate brokerage serving Minnesota and Wisconsin with a team of 150+ licensed agents. The company provides traditional home listing and buyer representation services, the proprietary Guaranteed Cash Offer program (in which the brokerage directly purchases homes from sellers for cash), in-house home staging through KL Staging, and mortgage/loan assistance programs. The brokerage also runs extensive content marketing, podcasts, and community sponsorships to drive seller and buyer leads.

Differentiator

Problem solved

Functional benefit

Brands

• Guaranteed Cash Offer: A direct cash purchase program where the company buys homes directly from sellers, offering certainty and speed without traditional listing process.
• The Arms Out Real Estate Company
• Sold! Book
• Smart Sellers Guide

Products and services

• Guaranteed Cash Offer Program A direct home purchase program where Kris Lindahl Real Estate buys houses directly from sellers for cash, providing certainty and speed. Sellers can close immediately or up to 90 days later, leave unwanted items behind, and skip showings, open houses, and traditional listing steps. The company then renovates and resells the property.
• Home Seller Representation (Traditional Listing) Traditional real estate listing service where licensed agents represent homeowners in selling their property on the open market. Includes professional photography, in-house staging, marketing, MLS exposure, and transaction coordination for residential sellers in Minnesota and Wisconsin.
• Home Buyer Representation Buyer representation service in which licensed buyer agents guide home purchasers through property search, showings, negotiations, and closing across Minnesota and Wisconsin. Agents receive pre-qualified buyer appointments from the inside sales team.
• Home Staging Service (KL Staging) In-house professional home staging service that furnishes and decorates listed homes to transform them into showcase properties, supporting faster sales and higher offers. Provided as part of the brokerage's traditional listing service offering.
• Mortgage and Loan Assistance Programs Mortgage and loan advisory service connecting home buyers with specialized financing options including physician loans, USDA rural loans, VA loans, down payment assistance, and bad-credit mortgages.
• First-Time Home Buyer Program Education and guidance program for first-time home buyers covering the home buying process, mortgage pre-approval, down payment assistance, and loan programs to help new buyers navigate the purchase transaction.
• Home Finder Service Property alert service that gives registered buyers early access to new listings on the market, helping them beat competing buyers to newly available homes in Minnesota and Wisconsin.
• Rental Property Search Rental property search service helping individuals and families find rental properties in Minnesota and Wisconsin and navigate the rental application process.
• Free Home Evaluation

Quantifiable outcome

• 12,000+ homes sold by the team
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Minnesota WildcoreGTM or Marketing PartnerKris Lindahl Real Estate is the Official Real Estate Company of the Minnesota Wild NHL hockey team. This sponsorship provides brand visibility through arena signage, team communications, and official partnership designation. The partnership positions the brand with a major Minnesota sports franchise and provides community engagement opportunities.
• Minnesota TwinsminorGTM or Marketing PartnerKris Lindahl Real Estate is a trusted partner of the Minnesota Twins MLB baseball team, according to company careers materials.
• ZillowminorChannel Partner/ Reseller/ DistributorZillow is a distribution platform for listing and promoting Kris Lindahl Real Estate properties. Customer reviews are aggregated on Zillow with 2400+ reviews and 5.0 rating.
• Google (Reviews)minorChannel Partner/ Reseller/ DistributorGoogle Reviews serves as a review platform for Kris Lindahl Real Estate with 2000+ reviews and 4.9 rating. Google Maps integration allows customers to find and review the business.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• eXp Realty: Cloud-based national brokerage with a large agent network and commission-cap model. Comparable to KLRE's team-based, lead-supported agent structure, but operates nationally at much larger scale and lower fixed overhead.
• Compass: Tech-forward national real estate brokerage combining agent network with proprietary platform and marketing tools. Directly comparable business model to KLRE but with vastly greater capital, technology investment, and geographic reach.
• RE/MAX: Globally recognized residential real estate franchise with independent agent-owner model. Comparable franchise-based residential brokerage competing for the same buyer and seller pool in the Twin Cities.
• Coldwell Banker (Realogy/NRF): Legacy national residential real estate franchise with strong brand and large agent network. Comparable as a traditional residential brokerage competitor in Minnesota/Wisconsin markets.
• Berkshire Hathaway HomeServices: National residential real estate franchise leveraging the Berkshire Hathaway brand. Comparable as a traditional brokerage competitor, particularly in upper-bracket Minnesota/Wisconsin listings.

Direct peers

• Opendoor: Largest institutional iBuyer offering direct cash offers for homes. Directly competes with KLRE's Guaranteed Cash Offer program in the direct-purchase portion of the business.
• Redfin: Tech-enabled residential brokerage and iBuyer hybrid offering both traditional agent representation and direct cash offers (RedfinNow). Closest direct competitor to KLRE's combined brokerage-plus-cash-offer model.
• Offerpad: Institutional iBuyer providing direct cash offers and renovation-resale services. Direct competitor to KLRE's Guaranteed Cash Offer program with greater capital access and national footprint.

Emerging players

• Realty ONE Group: Fast-growing flat-fee, modern brokerage franchise with significant agent network. Comparable team-based, agent-friendly model that competes for both agents and consumer mindshare in regional markets.
• HomeLight: Real estate technology platform connecting buyers and sellers with agents and offering cash offers through HomeLight Cash Offer. Comparable overlap with KLRE's agent-matching and cash-offer services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/krislindahlrealestate

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KRIS LINDAHL REAL ESTATE