ID&T
ID&T is a Netherlands-based entertainment company founded in 1992 that operates approximately 90 festival and nightlife brands, organizing electronic music festivals and nightlife experiences for entertainment-seeking consumers worldwide.
- Company typePrivate
- Founded1992
- HeadquartersNieuw-amsterdam, Netherlands
- Headcount51–100
- GTM typeB2C
- OfferingServices
What ID&T does
ID&T is a Netherlands-based, privately-held entertainment company founded in 1992 and headquartered in Nieuw-Amsterdam. The company organizes electronic music festivals and nightlife experiences, operating a portfolio of approximately 90 festival and nightlife brands under a single corporate umbrella and serving consumers — described in the input as "Festival and Nightlife Enthusiasts" — who seek immersive music and community-driven entertainment experiences. Its stated scale signals include "millions" of attendees served and 33 years of continuous operation, though no revenue, ticket volume, or attendance figures are publicly disclosed in the available source material.
The company's product surface is event-based rather than software-based: there are no disclosed products, services, or technology platforms in the input data beyond the brand portfolio itself. Core technology, proprietary features, and pricing details are all empty in the source data, indicating that ID&T's value is delivered through live event production, brand IP, and audience aggregation rather than through a software or platform layer. No AI/ML capabilities, patents, certifications, integrations, or app products are documented.
The business model is not disclosed in detail, but is inferable from the structure: revenue is likely generated through ticketing, sponsorship, brand licensing, and event production across the ~90 brands. The leadership team — CEO Ritty van Straalen, COO Edo Van Duyn, Director ID&T International Rosanne Janmaat, Commercial Director Martijn van Daalen, and Head of Talent Anaïs d'Olivat — reflects a structure oriented toward international expansion, commercial scaling, and formalized artist/talent booking. Headcount is 51-100 employees, which is lean relative to a ~90-brand portfolio and suggests a holding/IP model with event-by-event production executed through partners.
ID&T firmographics
Firmographics- Name
- ID&T
- Website
- https://id-t.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ID&T is a Netherlands-based entertainment company founded in 1992 that operates approximately 90 festival and nightlife brands, organizing electronic music festivals and nightlife experiences for entertainment-seeking consumers worldwide.
- Ownership category
- akta.pro rank
Where ID&T is headquartered
LocationHeadquarters
- HQ city
- Nieuw-amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
ID&T business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales
ID&T product offering
Product offeringCore offering
ID&T is an entertainment company that organizes and produces electronic music festivals and nightlife events. Founded in 1992, the company unites 90 festival and nightlife brands under one organization, delivering live music experiences and memorable entertainment to millions of consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Electronic Music Festivals and Nightlife Events
Companies that use ID&T
Customer profileSegments1 record
Ideal customer profiles1 record
ID&T technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ID&T partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights4 records
ID&T competitors and assessment
Company assessmentBroad incumbents
- Live Nation Entertainment: The world's largest live entertainment company and festival promoter. ID&T operates in the same electronic music festival promotion space at a smaller scale, and the two have historically had ownership ties, making Live Nation the most relevant incumbent benchmark.
- Superstruct Entertainment: European festival operator owning a portfolio of large-scale music festivals. Comparable to ID&T as a multi-brand European festival promoter with diversified genre mix, though with broader music genre coverage beyond electronic music.
- AEG Presents: Global live entertainment and festival promoter (including electronic music festivals). Overlaps with ID&T in festival promotion, talent booking, and venue partnerships, but operates at much larger scale and broader genre coverage.
Direct peers
- Tomorrowland: Belgian electronic music festival organizer behind one of the world's largest EDM events. Directly comparable to ID&T in genre, audience, and European geographic footprint, and competes for the same headliner talent and festival-goer spend.
- Insomniac Events: US-based promoter of electronic music festivals and events (Electric Daisy Carnival, Beyond Wonderland). Closely comparable to ID&T in product category, audience demographic, and scale, though focused on the North American market.
- Q-dance: Dutch promoter of hardstyle and electronic music events including Defqon.1. Highly comparable to ID&T as a Netherlands-based electronic music festival brand, competing for the same pool of Dutch and European EDM fans.
- DGTL: Amsterdam-based electronic music festival brand known for large-scale sustainability-focused events. Directly comparable to ID&T on geographic base, electronic music programming, and large-scale festival production.
Regional players
- Cream (Live Nation-owned brand): UK-based electronic music events and nightclub brand. Comparable to ID&T's nightlife and festival assets in genre and audience, but primarily operating in the British market rather than the Netherlands and wider Europe.
- Reeperbahn Festival: Major Hamburg, Germany-based music festival and conference. Comparable to ID&T on European festival production and electronic music adjacency, though it is a broader music industry event rather than a pure EDM festival.
Others
- Eventbrite: Self-service ticketing and event technology platform. Comparable to ID&T as an enabling technology layer for live events, though Eventbrite serves a much broader event taxonomy including festivals and nightlife.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
ID&T social profiles
Digital presenceID&T financial estimates
Financial estimateRevenue estimate
Valuation estimate
ID&T leadership team
Management profileNumber of profiles
Profiles5 records
ID&T funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ID&T M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ID&T
What does ID&T do?
ID&T is an entertainment company that organizes and produces electronic music festivals and nightlife events. Founded in 1992, the company unites 90 festival and nightlife brands under one organization, delivering live music experiences and memorable entertainment to millions of consumers.
When was ID&T founded?
ID&T was founded in 1992. It employs 51 to 100 people.
Where is ID&T based?
ID&T is headquartered in Nieuw-amsterdam, Netherlands, in the Europe region.
Who are ID&T's main competitors?
Broad incumbents on record are Live Nation Entertainment, Superstruct Entertainment and AEG Presents. Direct peers are Tomorrowland, Insomniac Events, Q-dance and DGTL. Regional players are Cream (Live Nation-owned brand) and Reeperbahn Festival. Eventbrite is listed as an others.
Does ID&T have an API?
No public API is recorded for ID&T.