Hotel Treats
Hotel Treats is a SaaS e-commerce marketplace that enables luxury hotels to sell gift vouchers, day passes, spa packages, and monetary gift cards to local residents and gift buyers. It serves 1,000+ hotels across 15+ countries with localized storefronts and white-label shops.
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Hotel Treats does
Hotel Treats Ltd. operates a SaaS e-commerce marketplace that enables luxury hotels to monetize underutilized facilities — spas, restaurants, pools, and accommodation — by selling day passes, gift vouchers, experience packages, and monetary gift cards to local residents and gift buyers. The platform was founded in 2017 and is headquartered in London, with operational roots in Spain and a phone support line in Spanish time. As of the most recent data, the marketplace lists 1,500+ experiences from 1,000+ hotels across 15+ countries, with seven localized storefront languages (English, Spanish, Italian, Portuguese, German, French, Dutch), and reports 1M+ experiences sold and 12M+ euros generated for hotel clients. Core technical components include a booking engine with daily stock control and instant reservation for select experiences, a white-label shop builder for hotel chains, a monetary gift card system with partial redemption and a hotel-side management dashboard, and PDF voucher delivery with scheduled dispatch.
The company earns revenue primarily through marketplace commissions on transactions facilitated by the platform, supplemented by transaction fees on white-label storefronts, gift card sales (denominations €15 to €300), and 5% affiliate commissions paid to social media influencers. The pricing model for hotels is commission-only with no setup, monthly, or annual fees. Distribution combines a product-led consumer marketplace, a dedicated enterprise sales motion targeting luxury chains and individual properties, and a global affiliate channel. Customer mix is led by enterprise hospitality groups — Marriott, Hilton, Hyatt, IHG, St. Regis, Four Seasons, Jumeirah, Hard Rock, Iberostar, NH Group — supported by independent luxury hotels and boutique groups such as H10 Hotels, SO Hoteles, Paradores, Pestana, and Vila Galé. The company has accumulated multiple 2022–2024 industry awards (Phocuswright/WiT People's Choice, TIS Best New Business Model, CaixaBank Emprende XXI) and a 4.6 Trustpilot rating. Leadership is founder-led across CEO Kasia Pankowska, CTO Bogdan Dziewierz, and COO Liza Iakovleva, and no external investors or parent entity are disclosed in the source material.
Hotel Treats firmographics
Firmographics- Name
- Hotel Treats
- Legal name
- Hotel Treats Ltd.
- Website
- https://hoteltreats.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hotel Treats is a SaaS e-commerce marketplace that enables luxury hotels to sell gift vouchers, day passes, spa packages, and monetary gift cards to local residents and gift buyers. It serves 1,000+ hotels across 15+ countries with localized storefronts and white-label shops.
- Ownership category
- akta.pro rank
Hotel Treats industry classification
Industry- Product category
- Hospitality E-commerce Platform
- NAICS
- Tour Operators (561520)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Hotel CRS & Booking Engines (THALADAA)
- akta.pro secondary industries
- White-Label Booking Engine Platforms (SaaS/Widget) (THALADAN), Tour, Attraction & Experience Dynamic Pricing Platforms (THALAOAF)
Keywords
Where Hotel Treats is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Hotel Treats business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Marketplace Commission: Hotel Treats charges a commission only on sales made through the platform. It is free to join with no setup, monthly, or annual fees. The company earns when hotel partners earn.
- White-Label Solution: Branded online shops created for hotel chains to sell experiences and gift cards. Revenue generated from transaction fees on sales made through these white-label storefronts.
- Gift Card Sales: Sale of Hotel Treats gift cards ranging from €15 to €300. Cards can be purchased and redeemed for any experience on the platform. Value can be spent in one purchase or split across multiple transactions.
- Affiliate Referrals: Social media influencers earn 5% commission on sales generated through their unique promo codes. Monthly invoicing and instant payment to affiliates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Gift Card - €15 to €300 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Hotel Treats product offering
Product offeringCore offering
Hotel Treats operates a SaaS ecommerce marketplace platform that enables luxury hotels to sell gift vouchers, day passes, spa treatments, dining experiences, and monetary gift cards online to local residents and tourists. The platform includes an instant reservation booking engine, white-label shop solutions for hotel chains, and a hotel management dashboard for tracking gift card balances and sales performance.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Treats Marketplace An online marketplace platform connecting local residents and tourists with luxury hotel experiences including day passes, spa treatments, brunch, romantic getaways, wellness experiences, and family activities across 1500+ experiences from 1000+ hotels in 15+ countries.
- White-Label Shop Solution Branded online shops created for hotel chains (e.g., experiences.h10hotels.com) to sell gift vouchers, experiences, pre-arrival deals, amenities, and monetary gift cards under their own brand. Supports multi-lingual, multi-currency, and multi-payment gateway configurations across multiple properties.
- Monetary Gift Card System Customizable monetary gift cards for hotels offering flexible amounts, partial redemption capability, multiple top-ups, and a hotel management dashboard for viewing card details and generating reports. Used by major chains including NH Group (354 hotels) and Iberostar (100+ hotels).
- Hotel Treats Gift Card Branded Hotel Treats gift cards available in denominations from €15 to €300 (custom higher values available), redeemable for any experience on the platform. Value can be spent in one purchase or split across multiple transactions.
- Instant Reservation System Booking engine enabling hotels to sell day passes and events for specific dates with daily stock control. Allows customers to book and reserve experiences instantly without contacting the hotel directly.
Quantifiable outcome
- Hotels net €163K from breakfast sales alone in 12 months (Hospes Maricel)
- +4 more outcomes
Companies that use Hotel Treats
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Hotel Treats technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Hotel Treats partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- NH GroupcoreMajor hotel chain using Hotel Treats' monetary gift card system. NH Group operates 354 hotels and uses the gift card solution to increase revenues.
- IberostarcoreMajor hotel chain with over 100 hotels using Hotel Treats' monetary gift card system. Offers spa and dining experiences through the platform.
- H10 HotelscoreHotel chain with white-label shop solution created by Hotel Treats at experiences.h10hotels.com. Multi-lingual, multi-currency, multi-payment gateway implementation.
- SO Hoteles (Sotogrande)minorBoutique hotel group with branded online shop created by Hotel Treats for selling gift vouchers and experiences.
- ParadorescoreSpanish parador (state-owned hotel) chain selling gift boxes and experiences through Hotel Treats platform.
- Pestana HotelscorePortuguese hotel group selling gift vouchers through Hotel Treats platform.
- Vila GalécorePortuguese hotel chain selling gift vouchers through Hotel Treats platform.
- St. Regis HotelscoreLuxury hotel brand offering premium experiences (spa, dining, romantic getaways) through the Hotel Treats marketplace.
- IHG (InterContinental Hotels Group)coreMajor international hotel group with properties including InterContinental offering experiences through Hotel Treats.
- Hyatt HotelscoreGlobal hospitality company offering experiences through the Hotel Treats marketplace.
- Marriott InternationalcoreMajor international hotel group offering experiences including day passes and dining through Hotel Treats.
- Hilton HotelscoreGlobal hospitality company offering experiences through Hotel Treats marketplace.
- Jumeirah GroupcoreLuxury hotel brand offering premium spa and wellness experiences through Hotel Treats.
- W HotelscoreBoutique lifestyle hotel brand offering experiences through Hotel Treats marketplace.
- Four Seasons HotelscoreLuxury hotel brand offering premium experiences through Hotel Treats marketplace.
- Hard Rock HotelscoreMusic-inspired hotel brand with multiple properties selling day passes and accommodation packages. Generated €1.7M in sales across four hotels in four months.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Hotel Treats competitors and assessment
Company assessmentDirect peers
- ResortPass: ResortPass sells day passes and amenities at luxury and resort hotels to local non-guests across the US and internationally. It is the closest functional analog to Hotel Treats' day-pass and pool/spa marketplace, addressing the same pain points with a commission-based model for hoteliers.
- Dayuse.com: Dayuse.com operates a global marketplace for booking hotel rooms by the day, including amenities access, directly mirroring Hotel Treats' day-pass and experience marketplace. It competes for the same hotelier supply and the same local consumer use case.
- Hotelgift: Hotelgift is a global gift card and voucher platform for hotels, allowing consumers to purchase hotel stays and experiences as gifts. It competes with Hotel Treats' monetary gift card and gift voucher products for the same customer segment.
- Tinggly: Tinggly operates an experience gift marketplace where customers purchase curated experiences (often hotel-based, dining, spa) globally. It is comparable to Hotel Treats on the consumer side as a digital gift-experience marketplace.
- Smartbox / Wonderbox: Smartbox and Wonderbox are European experience-gift-box operators offering curated hotel, dining, and wellness experiences as gift cards/boxes. They are comparable to Hotel Treats on the gift-experience and hotel-merchandising model.
Broad incumbents
- Viator (Tripadvisor): Viator, owned by Tripadvisor, is the largest global marketplace for tours, activities, and experiences. While it does not specialize in hotel amenity sales, it overlaps with Hotel Treats on tours/experiences and competes for the same consumer intent around experience discovery.
- GetYourGuide: GetYourGuide is a major global marketplace for tours, attractions, and experiences, supplied directly by operators. It overlaps with Hotel Treats' experience category and shares the consumer 'experience gifting' use case across broader geographies.
- Booking.com: Booking.com is the dominant European OTA with a massive travel audience and a growing attractions/experiences portfolio. As an adjacent incumbent it is the most likely encroachment threat to Hotel Treats' marketplace surface.
Emerging players
- Klook: Klook is an Asia-leading travel activities and experiences booking platform with growing European supply. It is comparable as a marketplace for experiences and attractions, with strong technology stacks similar to Hotel Treats' white-label capabilities.
- Cloudbeds: Cloudbeds provides an all-in-one hotel commerce platform (PMS, booking engine, distribution). It is comparable to Hotel Treats as a SaaS booking/distribution vendor for independent and chain hotels, though broader in scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Hotel Treats social profiles
Digital presenceHotel Treats financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hotel Treats leadership team
Management profileNumber of profiles
Profiles3 records
Hotel Treats funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hotel Treats M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hotel Treats
What does Hotel Treats do?
Hotel Treats operates a SaaS ecommerce marketplace platform that enables luxury hotels to sell gift vouchers, day passes, spa treatments, dining experiences, and monetary gift cards online to local residents and tourists. The platform includes an instant reservation booking engine, white-label shop solutions for hotel chains, and a hotel management dashboard for tracking gift card balances and sales performance.
Is Hotel Treats a public or private company?
Hotel Treats is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hotel Treats founded?
Hotel Treats was founded in 2017. It employs 11 to 50 people.
Where is Hotel Treats based?
Hotel Treats is headquartered in London, United Kingdom, in the Europe region.
How does Hotel Treats make money?
Four revenue lines are on record. Marketplace Commission is the primary driver. The others are white-Label Solution, gift Card Sales and affiliate Referrals.
Who are Hotel Treats's main competitors?
Direct peers on record are ResortPass, Dayuse.com, Hotelgift, Tinggly and Smartbox / Wonderbox. Broad incumbents are Viator (Tripadvisor), GetYourGuide and Booking.com. Emerging players are Klook and Cloudbeds.
Does Hotel Treats have an API?
No public API is recorded for Hotel Treats.
What industry is Hotel Treats in?
Hotel Treats's product category is Hospitality E-commerce Platform. Its primary akta.pro industry code is THALADAA, Hotel CRS & Booking Engines, with a secondary code of THALADAN, White-Label Booking Engine Platforms (SaaS/Widget). Its NAICS code is 561520 and its SIC code is 7900.