Broota
Broota is a Chilean equity crowdfunding marketplace connecting early-stage startups with individual angel investors. Operating under Chile's FinTech law, it has facilitated US$20M across 3,000+ investors and 3 exits since 2012, supplemented by a secondary market (XBroota) for share liquidity.
- Company typePrivate
- Founded2012
- HeadquartersSantiago, Chile
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Broota does
Broota is a Chilean equity crowdfunding marketplace founded in 2012 that connects early-stage startups with individual angel investors. It operates under Chile's Ley Fintec (Law N° 21.521) via its regulated entity BROOTA PFC SpA, which is currently registering with the CMF. Startups apply and undergo curation by Broota Ventures, secure an initial 30% of their funding target from their own network, then launch campaigns accessible to a community of 5,000+ registered investors and 40,000+ potential investors. The platform supports equity, SAFE, and convertible note instruments with a CLP $500,000 minimum investment ticket.
The company's product stack includes three startup programs (Broota Ignite for early-stage up to CLP $300MM via SAFE, Broota Early Growth for seed/pre-series A at CLP $300-750MM, and Broota Scale for advanced stages at USD $1-5MM), the XBroota secondary market for share liquidity, and the Diversifica Startups (DS1/DS2/DS3) investment vehicles for single-ticket portfolio diversification. The group structure separates regulated activities (PFC SpA, CV SpA) from non-regulated scouting (Broota Ventures) and technology services (Nalca). Broota also takes equity stakes (3.5% Ignite, 2% Early Growth) in addition to cash fees, and co-invests in each round it proposes.
Revenue is generated primarily through a 5% + VAT success fee on capital raised from startups, a 2% + VAT fee on XBroota secondary market transactions, fixed advisory fees (CLP $150,000 for Ignite, 58 UF for Early Growth), and equity/carry in portfolio companies. Over 10+ years, Broota has facilitated approximately US$20M in total capital raised across 3,000+ investors, with 3 documented exits (most notably Pago Fácil's 36x return to Broota investors on its sale to BCI and EVOPayments in 2020). The platform reports an 85%+ success rate on approved rounds and operates exclusively for startups with operations in Chile.
Broota firmographics
Firmographics- Name
- Broota
- Legal name
- BROOTA PFC SpA
- Website
- https://inversion.broota.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Broota is a Chilean equity crowdfunding marketplace connecting early-stage startups with individual angel investors. Operating under Chile's FinTech law, it has facilitated US$20M across 3,000+ investors and 3 exits since 2012, supplemented by a secondary market (XBroota) for share liquidity.
- Ownership category
- akta.pro rank
Broota industry classification
Industry- Product category
- Equity Crowdfunding Platform
- NAICS
- Investment Banking and Securities Intermediation (523150)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Marketplace & Loan Aggregation Platforms (Borrower-Lender Matching) (FSAGAHAL)
- akta.pro secondary industry
- Token Listings, Launchpads & IEO Platforms (FSADAAAJ)
Keywords
Where Broota is headquartered
LocationHeadquarters
- HQ city
- Santiago
- HQ country
- Chile
- HQ region
- Latin America
Offices1 record
Markets served
Broota business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Others
Revenue model
- Success Fee on Capital Raised: Broota charges a success fee of 5% + VAT on total capital raised from startups upon successful campaign completion. This is their primary revenue stream and aligns incentives with startup success.
- Investment Fee from Investors: Investors pay a fee (up to 5% + IVA) for platform access, due diligence, legal process management, and shareholder agreement protections.
- Fixed Advisory Fee: Broota Ignite charges CLP $150,000 fixed fee to start process; Broota Early Growth charges 58 UF for initial advisory services.
- XBroota Secondary Market Fee: 2% + VAT fee on total transaction value for secondary market share purchases and sales through the XBroota platform.
- Equity/Carry from Portfolio: Broota takes 3.5% equity in matrix startup for Ignite program and 2% for Early Growth program, plus potential carry on future utility exits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Minimum investment ticket starting at CLP $500,000 |
| Hybrid | Multi-year contract | Broota Ignite: Early-stage startups (pre-seed to product with sales) |
| Hybrid | Multi-year contract | Broota Early Growth: Seed/Pre-series A startups |
| Hybrid | Multi-year contract | Broota Scale: Advanced startups (series A+) |
| Transaction based/ take rate | Pay-as-you-go | XBroota Secondary Market Transaction Fee |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Broota product offering
Product offeringCore offering
Broota is a Chilean equity crowdfunding marketplace that connects early-stage startups seeking capital with a community of angel investors. Startups raise funds through equity, SAFE, or convertible notes, while investors participate from a CLP $500,000 minimum ticket. The platform operates XBroota, a secondary market providing liquidity for startup shares, and runs tiered financing programs (Ignite, Early Growth, Scale) for startups at different growth stages.
Product overview
Broota operates as a crowdfunding investment ecosystem composed of multiple interconnected products: the core Broota crowdfunding platform enables startups to raise capital through equity, SAFE, or convertible notes, while XBroota (Mercado Secundario) provides a secondary market for buying and selling startup shares, creating liquidity for investors. Broota offers three specialized financing programs—Ignite (accelerated 10-day raises for early-stage), Early Growth (seed/pre-series A), and Scale (advanced stage with VC co-investment)—alongside Diversifica Startups investment vehicles that provide diversified portfolio exposure. The ecosystem also includes Broota Ventures (scouting and curation) and Nalca (technology services), all operating under BROOTA PFC SpA regulated by Chile's Fintec law. The platform focuses on startups with triple impact (social, environmental, and financial returns) and has facilitated over US$20 million across three exits and approximately 3,000 investors in its 10+ year history.
Differentiator
Problem solved
Functional benefit
Products and services
- Broota Crowdfunding Platform Core equity crowdfunding platform connecting early-stage Chilean startups with a community of angel investors. Enables startups to raise capital through equity, SAFE, or convertible notes, and allows individual investors to invest from CLP $500,000 minimum ticket in pre-selected ventures.
- XBroota Secondary Market (Mercado Secundario) Secondary market platform enabling investors to buy and sell shares of startups that previously raised capital through Broota, providing early liquidity opportunities and access to mature portfolio company investments.
- Broota Ignite Accelerated financing program for early-stage startups (pre-seed to product with sales) enabling raises of up to CLP $300MM via Post-Money SAFE with CAP up to CLP $1,500MM. Includes fixed advisory fee of CLP $150,000 plus 5% success fee and 3.5% equity.
- Broota Early Growth Financing program for seed/pre-series A startups seeking CLP $300-750MM with valuation between USD $2.5MM and USD $10MM. Includes 58 UF fixed advisory fee, 5% success fee, and 2% equity participation.
- Broota Scale Program for advanced startups (series A+) seeking to raise USD $1-5MM with valuation above USD $10MM, alongside other VC funds for market consolidation.
- Diversifica Startups (DS1, DS2, DS3) Investment vehicles that co-invest with Broota in diversified portfolios of at least 15 innovative startups with positive impact, allowing single-ticket diversification to reduce risk and optimize long-term return potential for investors.
Quantifiable outcome
- 3 exits generating up to 36x returns for investors
- +3 more outcomes
Companies that use Broota
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Broota technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Broota partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Start-Up ChilecoreStart-Up Chile is a Chilean government accelerator program. BIKFY (Broota portfolio company) was part of Start-Up Chile Build program in 2022, providing validation and credibility for startups seeking funding through Broota.
- UDD VenturescoreUDD Ventures is a university-backed accelerator. Broota co-founder Federico Iriberry worked at UDD Ventures. BIKFY was sponsored by Corfo Semilla Expande with UDD Ventures as patron in 2024.
- BCI SegurosminorInsurance company partnered with BIKFY (Broota portfolio company) in 2024 to offer bicycle insurance products through the platform.
- SpecializedminorMajor bicycle brand partner in BIKFY ecosystem, one of 15+ brands/partners enabling the bicycle renewal and services marketplace.
- SpartaminorBicycle brand partner in BIKFY ecosystem providing renewal program integration.
- Trail StoreminorBicycle retailer partner in BIKFY ecosystem providing physical retail locations for bike renewal services.
- CMS Carey & AllendeminorStrategic legal partner involved in Broota's founding in 2012, providing legal expertise for crowdfunding platform development.
- FintechileminorChilean fintech industry association that Broota is a member of, providing networking and industry collaboration opportunities.
- Colombia FintechminorColombian fintech association that Broota joined as part of its 2016 expansion to Colombia.
Scale indicators10 records
Recent moves21 records
Expansion highlights5 records
Broota competitors and assessment
Company assessmentDirect peers
- Wefunder: US-based equity crowdfunding platform enabling individual investors to invest in startups from small tickets, with curated deal flow and revenue-sharing on the platform. Direct analog to Broota's primary offering.
- Republic: Multi-asset crowdfunding platform offering equity, SAFE, and revenue-sharing deals to retail and accredited investors, plus a secondary trading venue. Closely comparable business model and product set to Broota.
- Seedrs (now part of Republic): UK-based equity crowdfunding platform with a regulated secondary market for private shares. Closely matches Broota's combination of primary rounds plus secondary liquidity (XBroota).
- Crowdcube: European equity crowdfunding platform connecting startups with a large retail investor base for priced equity rounds. Comparable primary market mechanism and investor-onboarding model.
- StartEngine: US equity crowdfunding platform with both Reg CF and Reg A+ offerings for startups, plus a secondary market. Comparable in offering structure, fees, and investor minimums to Broota.
- SeedInvest: US startup investing platform that curates and syndicates equity rounds to individual investors. Analogous curated deal flow and selective onboarding of startups.
- Funderbeam: Estonia-founded secondary market and fundraising platform for private startup shares. Highly comparable to XBroota's secondary market functionality and investor base.
- Companisto: German equity and revenue-based crowdfunding platform with a large retail investor base and curated startup deals. Comparable model in a different European jurisdiction.
Regional players
- AVISTA (formerly Tradehawk/XPC): Chilean broker-dealer and securities platform offering private investment access to individuals. Competes in the same Chilean securities marketplace and overlaps with Broota's investor base.
Others
- Kushki: Major LatAm payments and fintech infrastructure company with a board member connected to Broota. Adjacent fintech operating in the same LatAm regulatory and capital ecosystem rather than a direct crowdfunding competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks4 records
Key highlights6 records
Customer concentration
Broota social profiles
Digital presenceBroota compliance and trust
Trust signalCompliance2 records
Broota financial estimates
Financial estimateRevenue estimate
Valuation estimate
Broota leadership team
Management profileNumber of profiles
Profiles10 records
Broota subsidiaries and ownership
Company hierarchySubsidiaries1 record
Broota funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Broota M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Broota
What does Broota do?
Broota is a Chilean equity crowdfunding marketplace that connects early-stage startups seeking capital with a community of angel investors. Startups raise funds through equity, SAFE, or convertible notes, while investors participate from a CLP $500,000 minimum ticket. The platform operates XBroota, a secondary market providing liquidity for startup shares, and runs tiered financing programs (Ignite, Early Growth, Scale) for startups at different growth stages.
Is Broota a public or private company?
Broota is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Broota founded?
Broota was founded in 2012. It employs 11 to 50 people.
Where is Broota based?
Broota is headquartered in Santiago, Chile, in the Latin America region.
How does Broota make money?
Five revenue lines are on record. Success Fee on Capital Raised is the primary driver. The others are investment Fee from Investors, fixed Advisory Fee, XBroota Secondary Market Fee and equity/Carry from Portfolio.
Who are Broota's main competitors?
Direct peers on record are Wefunder, Republic, Seedrs (now part of Republic), Crowdcube, StartEngine, SeedInvest, Funderbeam and Companisto. AVISTA (formerly Tradehawk/XPC) is listed as a regional player. Kushki is listed as an others.
Does Broota have an API?
No public API is recorded for Broota.
What industry is Broota in?
Broota's product category is Equity Crowdfunding Platform. Its primary akta.pro industry code is FSAGAHAL, Marketplace & Loan Aggregation Platforms (Borrower-Lender Matching), with a secondary code of FSADAAAJ, Token Listings, Launchpads & IEO Platforms. Its NAICS code is 523150 and its SIC code is 6211.