What WonderPush does

WonderPush is a Paris-based push notification platform, founded in 2015 and acquired by Brevo (formerly Sendinblue) in 2023, that enables businesses to send unlimited push notifications across web (Chrome, Firefox, Safari), iOS, and Android from a single dashboard. The product is built around a RESTful API, open-source SDKs for the major mobile and web frameworks (iOS, Android, React Native, Flutter, Cordova, Ionic, plus a JavaScript web SDK), and a self-hosted infrastructure on Google Cloud with European data residency. Supporting modules include real-time analytics, behavioural and time-based automation, audience segmentation, A/B testing, geo-targeting, in-app messaging, HTML popups, and rich notification formats. The platform is integrated with major ecosystems including WordPress, WooCommerce, Shopify, Wix, Squarespace, Weebly, Blogger, Magento, Drupal, Joomla, and Google Tag Manager.

The business runs on a pure usage-based subscription priced at €1 per month per 1,000 subscribers with a free tier up to 1,000 subscribers and a 14-day free trial requiring no credit card, plus premium support for enterprise accounts. WonderPush operates a product-led growth motion aimed at developers and SMB marketers, while serving enterprise customers such as Manchester City, West Ham United, Roland Garros, L'Équipe, Sarenza, and Barnes Luxury. The company is GDPR compliant by design and does not share customer data with third parties. Since 2023, WonderPush operates as a subsidiary within the Brevo ecosystem, with billing for Brevo customers consolidated onto the parent platform, providing distribution leverage but limiting the visibility of WonderPush's standalone trajectory.

Name

WonderPush

Legal name

WonderPush

Website

https://wonderpush.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

WonderPush is a Paris-based, Brevo-owned push notification platform enabling developers and businesses to send unlimited web, iOS, and Android push notifications from a unified dashboard. It serves e-commerce, media, sports, and SMB marketers via a usage-based subscription priced at €1 per 1,000 subscribers per month.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription - Subscriber-based Pricing: Monthly subscription model based on number of subscribers. Subscribers are defined as unique device and app/website combinations that have opted-in to notifications. All features included in subscription.
2. Premium Support: Enterprise support with guaranteed response times and availability SLAs available for enterprise customers via [email protected]

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

WonderPush provides brands and developers with a multi-platform push notification service that delivers unlimited web (Chrome, Firefox, Safari), iOS, and Android notifications from a unified dashboard. The platform bundles segmentation, behavioral automation, real-time analytics, geo-targeting, A/B testing, rich formats, HTML popups, and in-app messaging behind a single subscription, with REST APIs and open-source SDKs for native and cross-platform development.

Product overview

WonderPush is a multi-channel push notification platform that provides a unified service for sending unlimited push notifications across iOS, Android, and Web channels. The platform consists of the core WonderPush Push Notifications Platform as the central service, with Web Push Notifications and Mobile Push Notifications (iOS & Android) as the primary delivery channels. Supporting modules include Popups for in-app and website messaging, a Real-time Analytics Dashboard for monitoring campaign performance, a Segmentation Engine for audience targeting, Automation workflows for behavioral and time-based triggers (including abandoned cart reminders and welcome notifications), Rich Formats for enhanced notification content, Geo-targeting for location-based delivery, and A/B Testing for campaign optimization. The platform offers extensive developer support through REST APIs and SDKs for Website, Android, iOS, Cordova, Flutter, and React Native, plus plugins for WordPress and WooCommerce. All features are included in subscription pricing with no additional charges for advanced capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• WonderPush Push Notifications Platform Multi-channel push notification platform for businesses and developers, delivering unlimited notifications across iOS, Android, and web from a unified dashboard with segmentation, behavioral automation, real-time analytics, geo-targeting, A/B testing, and rich formats included in the subscription.
• Web Push Notifications Browser-based push notification service for Chrome, Firefox, and Safari, including AMP web push, that delivers messages to users' desktop and mobile devices even when the website is not open.
• Mobile Push Notifications (iOS & Android) Native push notification service for iOS and Android applications, supporting rich formats, delivery optimization, Notification Service Extensions, iOS Live Activities, Firebase Cloud Messaging integration, and Huawei Mobile Services for devices without Google Play.
• Popups In-app and website messaging tool featuring HTML popups, newsletter popups, survey popups, discount popups, and other templates for lead capture and on-site engagement.

Quantifiable outcome

• 12% average CTR for blog push notifications
• +4 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration24 records

Feature10 records

Partnerships

Six partnerships are on record, tiered core.

• BrevocoreStrategic or Co-development PartnerWonderPush has been acquired by Brevo (formerly Sendinblue), a leading CRM suite. WonderPush now operates as a Brevo company, enabling access to broader marketing and sales toolkit while continuing to offer push and pop-up tools. WonderPush is now billed through Brevo for existing Brevo customers.
• Firebase (Google Cloud)coreTechnology or IntegrationFirebase Cloud Messaging (FCM) integration for Android push notifications. WonderPush uses Firebase credentials to deliver Android notifications. Firebase Sender ID configuration required in WonderPush dashboard.
• Google Cloud PlatformcoreTechnology or IntegrationWonderPush infrastructure is hosted on Google Cloud Computing. European data is hosted in Europe for GDPR compliance.
• StripecoreTechnology or IntegrationPayment processing handled by Stripe. WonderPush uses Stripe for credit card processing, Google Pay, and Apple Pay. Stripe stores bank card data; WonderPush does not store any bank data.
• WordPresscoreTechnology or IntegrationOfficial WonderPush plugin available in WordPress plugin directory. Full-featured plugin supporting WordPress, WooCommerce, and AMP pages.
• ShopifycoreTechnology or IntegrationOfficial WonderPush Shopify app available for integration with Shopify stores. Supports abandoned cart reminders.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wonderpush
• Facebookfacebook.com/website.push.notifications.by.wonderpush
• LinkedInlinkedin.com/company/wonderpush

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WonderPush