Hotelplan Group
Hotelplan Group is a 90-year-old Swiss tour operator and travel agency holding company with CHF 1,781.8 million in 2024 turnover, operating five business units covering leisure travel, niche adventure, holiday-home rental, and corporate travel. It serves consumers and businesses across DACH and the UK via 82 branches, brand websites, and 55,000+ distribution partners.
- Company typePrivate
- Founded1935
- HeadquartersGlattbrugg, Switzerland
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Hotelplan Group does
Hotelplan Group is a privately held Swiss travel and tourism company founded in 1935 and headquartered in Glattbrugg, Switzerland, whose 2024 turnover was CHF 1,781.8 million. It operated five business units covering leisure and business travel: Hotelplan Suisse (the largest Swiss tour operator with approximately 550 employees and an 82-branch retail network across Switzerland), Volume Tour Operating (bundling the Hotelplan, Migros Ferien, vtours, and vfly brands for beach, city, and flight-broker business in Switzerland and Germany), Hotelplan UK (specialized niche operators including Inghams and Santa's Lapland for winter, and Inntravel and Explore Worldwide for hiking/cycling holidays), Interhome (a holiday-home brokerage with approximately 40,000 properties across 28 countries and more than 120 local service offices), and a Business Travel segment run through bta first travel and Finass Reisen. Distribution combined 82 owned Swiss branches, brand-owned websites (hotelplan.ch, interhome and sub-brand sites), and more than 55,000 Interhome sales partners including online travel agencies and booking platforms.
In August 2025, DERTOUR Group (part of Germany's REWE Group) completed the acquisition of four of Hotelplan's five business units after receiving Swiss competition-authority clearance; Interhome was separately acquired by HomeToGo Group, continuing to operate independently with Swiss roots. Post-acquisition, CFO Markus Glesti leads the integration following CEO Laura Meyer's departure on 30 September 2025. Group headcount stands at approximately 2,589 across 20 countries.
The business model is multi-stream: package holidays and tour operating (one-time transaction revenue), holiday-home brokerage through Interhome (transaction fees from property owners and guests), and corporate travel services through bta first travel / Finass Reisen (recurring managed-travel contracts). Pricing is dynamic and destination-dependent with no publicly disclosed standardized tiers, and the product is largely homogeneous commodity leisure travel sourced at scale and differentiated via brand, branch presence, and specialization (ski, Lapland, walking, cycling, sustainability-certified ECOmodation properties launched in 2025).
Hotelplan Group firmographics
Firmographics- Name
- Hotelplan Group
- Legal name
- Hotelplan Group / MTCH AG
- Website
- https://hotelplan.com
- Company type
- Private
- Founded year
- 1935
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Hotelplan Group is a 90-year-old Swiss tour operator and travel agency holding company with CHF 1,781.8 million in 2024 turnover, operating five business units covering leisure travel, niche adventure, holiday-home rental, and corporate travel. It serves consumers and businesses across DACH and the UK via 82 branches, brand websites, and 55,000+ distribution partners.
- Ownership category
- akta.pro rank
Hotelplan Group industry classification
Industry- Product category
- Travel and Tourism Services
- NAICS
- Tour Operators (561520), Travel Agencies (561510), Other Travel Arrangement and Reservation Services (56159)
- akta.pro primary industry
- Group & Series Tour Operators (Seat-in-Coach/Fixed Departures) (THAKAEAD)
- akta.pro secondary industries
- Online/Hybrid Corporate Travel Agencies (Self-Booking + Support) (THAKACAB), Island, Beach & Resort Travel Agencies (THAKAFAL), Group Leisure Retail Travel Agencies (THAKABAJ)
Keywords
Where Hotelplan Group is headquartered
LocationHeadquarters
- HQ city
- Glattbrugg
- HQ country
- Switzerland
- HQ region
- Europe
Offices4 records
Markets served
Hotelplan Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Tour Operating: Package holidays, beach vacations, city trips, winter sports holidays, and specialized travel products through brands including Hotelplan, Migros Ferien, vtours, Inghams, Santa's Lapland, Inntravel, and Explore Worldwide.
- Holiday Home Rental (Interhome): Brokerage of holiday homes and apartments with approximately 40,000 properties across 28 countries, supported by 120 local service offices.
- Business Travel Services: Corporate travel management through bta first travel and Finass Reisen brands, offering tailor-made business travel concepts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Package holidays and individual travel bookings |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Hotelplan Group product offering
Product offeringCore offering
Hotelplan Group is a diversified travel and tourism group that organizes and sells package holidays, beach vacations, city trips, ski and adventure holidays through multiple tour-operator brands, while also brokering holiday home rentals through Interhome (~40,000 properties in 28 countries) and delivering managed corporate travel services through bta first travel and Finass Reisen. The group distributes via 82 owned travel agency branches in Switzerland, multi-brand websites, and a network of more than 55,000 sales partners globally, and was acquired by DERTOUR Group in August 2025 (with Interhome going to HomeToGo Group).
Product overview
Hotelplan Group is a diversified travel and tourism company structured as a multi-brand portfolio operating across leisure and business travel segments. The group encompasses five business units: Hotelplan Suisse (the largest Swiss tour operator with 82 branches), Volume Tour Operating (bundling beach vacation and city trip brands including Hotelplan, Migros Ferien, and vtours), Hotelplan UK (specialized niche operators including Inghams, Santa's Lapland, Inntravel, and Explore Worldwide), Interhome (holiday home rentals with ~40,000 properties across 28 countries), and Business Travel (bta first travel and Finass Reisen). The company generated CHF 1,781.8 million in turnover in 2024, employs approximately 2,589 people across 20 countries, and was acquired by DERTOUR Group in August 2025, with Interhome separately acquired by HomeToGo Group. Additional sub-brands include travelhouse (Swiss travel agency), vfly (flight broker), and urlaubstransfers (transfer services).
Differentiator
Problem solved
Functional benefit
Products and services
- Hotelplan Suisse (Leisure Tour Operating) Hotelplan Suisse is the largest Swiss tour operator and the Swiss retail subsidiary of Hotelplan Group, with approximately 550 employees and a network of 82 owned travel agency branches throughout Switzerland. It sells package holidays, beach vacations, city breaks and other leisure travel products to Swiss consumers through physical branches and the hotelplan.ch website, emphasizing personal travel advice alongside digital booking.
- Volume Tour Operating (Hotelplan, Migros Ferien, vtours) Volume Tour Operating is the segment bundling Hotelplan Group's beach vacation and city trip business across the Hotelplan, Migros Ferien (Swiss tour operator), and vtours (German tour operator) brands, including the flight broker business in Switzerland and Germany. It serves leisure travelers across DACH and is led operationally by vtours CEO Sabine Jordan-Glaab.
- Hotelplan UK (Inghams, Santa's Lapland, Inntravel, Explore Worldwide) Hotelplan UK is the UK's specialist niche business unit, covering winter holidays via Inghams and Santa's Lapland, and individual walking and cycling holidays via Inntravel and Explore Worldwide. It targets active travellers and adventure seekers with curated itineraries, seasonal ski/Lapland packages and guided or self-guided tours worldwide.
- Interhome (Holiday Home Brokerage) Interhome is a holiday home and apartment brokerage specialist with a portfolio of approximately 40,000 accommodations across 28 countries, supported by 120 local service offices (approximately 100 owned and partner offices) and distribution through more than 55,000 sales partners including leading online travel agencies. Following its 2025 acquisition, Interhome operates independently under HomeToGo Group while retaining its Swiss roots and 60 years of operating experience; it also offers the ECOmodation science-based sustainability label launched in 2025 that lets guests filter for properties meeting 24 ecological criteria.
- Business Travel Management (bta first travel & Finass Reisen) The Business Travel segment delivers tailor-made business travel concepts through two specialist brands — bta first travel and Finass Reisen — providing innovative managed-travel solutions, personal service and travel policy compliance support to corporate and enterprise clients in Switzerland and beyond. It targets companies that require outsourced management of business travel, expense management and duty-of-care obligations.
Companies that use Hotelplan Group
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Hotelplan Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hotelplan Group partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- DERTOUR GroupcoreDERTOUR Group completed acquisition of Hotelplan Group (four of five business units) in August 2025. Competition authorities granted clearance. Hotelplan's travel agency and tour operator operations in Switzerland, Germany, and UK became part of DERTOUR Group. Exception is Interhome, separately acquired by HomeToGo Group.
- HomeToGo GroupcoreHomeToGo Group acquired Interhome (vacation home specialist) from Hotelplan Group. Interhome continues to operate independently with Swiss roots, 60 years of experience, and over 120 local service offices.
- DERTOUR Group (acquisition regulatory)coreDERTOUR Group obtained Swiss Phase II clearance for acquisition of Hotelplan Group from competition authorities. Acquisition process progressing as planned.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
Hotelplan Group competitors and assessment
Company assessmentDirect peers
- TUI Group: TUI is Europe's largest integrated tour operator and travel conglomerate, operating package tours, hotels, cruise ships, and airline services across DACH and broader European markets. Most directly comparable to Hotelplan in scale, multi-brand tour operating model, and European geographic focus.
- HomeToGo: HomeToGo is a vacation rental metasearch and booking platform that acquired Interhome from Hotelplan Group in 2025. Directly comparable as a vacation home specialist operating in European markets, with Interhome now forming the operational backbone of HomeToGo's curated supply strategy.
- FTI Group: FTI Group is a major European tour operator offering package holidays, luxury travel, and destination services across DACH and Mediterranean markets. Comparable to Hotelplan in tour operating scale and European geographic focus.
- Schauinsland-Reisen: Schauinsland-Reisen is a German tour operator offering package holidays, beach vacations, and city breaks with strong DACH market presence. Directly comparable to Hotelplan's Volume Tour Operating segment in scale, target customer, and product mix.
- Kuoni Group: Kuoni is a historic Swiss-headquartered travel company specializing in package tours, luxury travel, and destination management. Directly comparable Swiss heritage tour operator with similar premium positioning, global destination expertise, and tour operating business model.
- American Express Global Business Travel: Amex GBT is a leading corporate travel management company serving enterprise clients globally. Directly comparable to Hotelplan's bta first travel and Finass Reisen corporate travel management business in terms of customer profile and managed travel services offering.
Broad incumbents
- DERTOUR Group: DERTOUR Group is a major European tour operator and the new parent of Hotelplan Group following the August 2025 acquisition. Operates across 16 markets with 180+ companies and 13,000 employees, providing direct comparison on tour operating scale, destination portfolio, and European distribution.
- Booking Holdings: Booking Holdings operates Booking.com, Priceline, and other major accommodation and travel reservation platforms globally. Represents the broad incumbent OTA category that structurally competes with Hotelplan's tour operating and vacation rental businesses across European markets.
- Expedia Group: Expedia Group operates Expedia, Hotels.com, Vrbo, and other major online travel brands globally. A broad incumbent comparable as a key distribution and competitive channel affecting Hotelplan's package tour and accommodation booking volumes.
Emerging players
- Intrepid Travel: Intrepid Travel is a global adventure tour operator specializing in small-group sustainable tours across multiple continents. Directly comparable to Hotelplan UK's Explore Worldwide and Inntravel brands in the adventure and experiential travel niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hotelplan Group social profiles
Digital presenceHotelplan Group compliance and trust
Trust signalCompliance2 records
Hotelplan Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hotelplan Group leadership team
Management profileNumber of profiles
Profiles8 records
Hotelplan Group subsidiaries and ownership
Company hierarchySubsidiaries10 records
Hotelplan Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hotelplan Group M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hotelplan Group
What does Hotelplan Group do?
Hotelplan Group is a diversified travel and tourism group that organizes and sells package holidays, beach vacations, city trips, ski and adventure holidays through multiple tour-operator brands, while also brokering holiday home rentals through Interhome (~40,000 properties in 28 countries) and delivering managed corporate travel services through bta first travel and Finass Reisen. The group distributes via 82 owned travel agency branches in Switzerland, multi-brand websites, and a network of more than 55,000 sales partners globally, and was acquired by DERTOUR Group in August 2025 (with Interhome going to HomeToGo Group).
Is Hotelplan Group a public or private company?
Hotelplan Group is a private company. It is classified as corporate owned and is currently operating.
When was Hotelplan Group founded?
Hotelplan Group was founded in 1935. It employs 101 to 250 people.
Where is Hotelplan Group based?
Hotelplan Group is headquartered in Glattbrugg, Switzerland, in the Europe region.
How does Hotelplan Group make money?
Three revenue lines are on record. Tour Operating is the primary driver. The others are holiday Home Rental (Interhome) and business Travel Services.
Who are Hotelplan Group's main competitors?
Direct peers on record are TUI Group, HomeToGo, FTI Group, Schauinsland-Reisen, Kuoni Group and American Express Global Business Travel. Broad incumbents are DERTOUR Group, Booking Holdings and Expedia Group. Intrepid Travel is listed as an emerging player.
Does Hotelplan Group have an API?
No public API is recorded for Hotelplan Group.
What industry is Hotelplan Group in?
Hotelplan Group's product category is Travel and Tourism Services. Its primary akta.pro industry code is THAKAEAD, Group & Series Tour Operators (Seat-in-Coach/Fixed Departures), with a secondary code of THAKACAB, Online/Hybrid Corporate Travel Agencies (Self-Booking + Support). Its NAICS code is 561520.