Shatto Milk Company

What Shatto Milk Company does

Shatto Milk Company is a privately held, family-owned dairy farm and on-site processing operation based in Osborn, Missouri, just north of the Kansas City metropolitan area. Founded as a bottled-milk business on June 4, 2003 — though the underlying family farm traces to the late 1800s — the company operates approximately 350 Holstein cows on nearly 400 acres, runs its own processing and glass-bottling line, and moves product from cow to retail shelf in as little as 12 hours, with a stated 24-hour maximum. The core product set spans fluid milks (2%, 1%, skim, whole), flavored milks, coffee creamers, butter (including the World Dairy Exposition-recognized Garlic Butter), fresh and aged artisan cheeses, ice cream, seasonal egg nog, and milk soap, all packaged in glass bottles to support a reuse-and-return loop.

The business model is multi-channel. Retail distribution reaches 100+ locations across Kansas, Missouri, and Iowa through banners such as Hy-Vee, Price Chopper, Whole Foods, Sprouts, Cosentino's, and Hen House Market. A direct farm store at the Osborn headquarters and a Shatto Home Delivery service — serving over 4,000 weekly customers with over 550 local SKUs — provide direct-to-consumer and subscription/recurring revenue exposure. Branded merchandise is sold through shatto.bigcartel.com and shopshatto.com, and farm tours, events, and limited-edition products (e.g., commemorative bottles for KC Chiefs championships and cause-marketing tie-ins with Children's Mercy Hospital and the Negro Leagues Baseball Museum) function as both revenue and brand-building activities. Product quality has been validated through multiple awards at the Los Angeles International Dairy Competition, the American Cheese Society, the World Dairy Exposition, and the Missouri State Fair.

The customer base skews to health-conscious consumers in the Midwest seeking hormone-free, locally produced, glass-bottled dairy, with a secondary segment of families and educational groups using the farm tour offering. The company is family-controlled (Leroy and Barbara Shatto as co-owners, with son Matt Shatto active in operations), has no disclosed external investors, no parent company, and no public listing; revenue is not publicly disclosed. Growth signals include product-line extensions (coffee creamers in 2023, 12-oz grab-and-go bottles in 2020), geographic expansion to Columbia and Des Moines, and scaling of the home delivery marketplace.

Name

Shatto Milk Company

Legal name

Shatto Milk Company

Website

https://shattomilk.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Shatto Milk Company is a privately held, family-owned dairy farm in Osborn, Missouri that processes and bottles milk, flavored milk, butter, cheese, ice cream, and coffee creamers from its own 350-cow herd, distributing through regional grocers, a farm store, and a home delivery service serving 4,000+ weekly customers across the Midwest.

Ownership category

akta.pro rank

Product category

Artisan Dairy Products

NAICS

Fluid Milk Manufacturing (311511), Cheese Manufacturing (311513), Creamery Butter Manufacturing (311512), Ice Cream and Frozen Dessert Manufacturing (311520)

SIC

Dairy Products (2020), Ice Cream & Frozen Desserts (2024)

akta.pro primary industry

Organic & Specialty-Claim Fluid Milk Processing (Organic, A2, Grass-Fed) (AFAHAAAH)

akta.pro secondary industry

Flavored & Sweetened Milk Drinks (Chocolate/Strawberry, Malted Milk) (AFAHAIAA)

Keywords

• Farm fresh milk
• Artisan dairy products
• Glass bottled milk
• Home delivery dairy
• Artisan farmstead cheese

Headquarters

HQ city

Osborn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Dairy Product Sales: Sale of fresh milk, flavored milk, cheese, butter, ice cream, and non-dairy products through retail stores and farm store. Products sold in glass bottles and various packaging formats.
2. Farm Tours: Educational farm tours offered Tuesday-Saturday 10:30am for groups, with children 2 and under free. Tours include processing plant visits, bottling demonstrations, and product sampling.
3. Home Delivery Service: Shatto Home Delivery service offering over 550 local products delivered to customers, with separate operations serving Kansas City metro and surrounding areas. Serves over 4,000 weekly customers.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Shatto Milk Company produces and sells fresh, hormone-free dairy products from its family farm in Osborn, Missouri. The core product portfolio includes fluid milks (2%, 1%, Skim, Whole), flavored milks, butter, fresh and aged cheeses, ice cream, coffee creamers, and seasonal egg nog, all bottled primarily in reusable glass containers. The company complements its dairy products with on-site farm tours, a home delivery service, branded merchandise, and direct retail sales through its farm store and grocery partners.

Product overview

Shatto Milk Company is a small family-owned dairy farm that produces and sells fresh dairy products directly from their farm. The core product portfolio includes fluid milks (2%, 1%, Skim, Whole), flavored milks (Chocolate, Strawberry, and specialty varieties), coffee creamers, butter (including award-winning Garlic Butter), cheese (fresh curds and aged artisan cheeses), ice cream, egg nog, and milk soap. The company distinguishes itself through glass bottle packaging, rapid farm-to-store delivery (as little as 12 hours), and hormone-free farming practices. Services include Shatto Home Delivery (serving 4,000+ weekly customers with 550+ local products), farm tours, and a country store. Limited edition and seasonal products are regularly released, often commemorating local events like KC Chiefs championships.

Differentiator

Problem solved

Functional benefit

Products and services

• Fluid Milk (2%, 1%, Skim, Whole) Fresh dairy milk available in 2%, 1%, Skim, and Whole varieties, bottled in glass containers, made from cows not treated with rBST or rBGH, going from cow to store in as little as 12 hours.
• Flavored Milk Flavored milk varieties including Chocolate, Strawberry, Cookies N' Cream, Banana, Cotton Candy, Coffee, Egg Nog, Root Beer, and Pumpkin Spice Egg Nog, bottled in glass.
• Coffee Creamers Dairy coffee creamers in Hazelnut and Vanilla Custard flavors, not ultra pasteurized, bottled fresh in glass bottles, going from cow to cup in as little as 12 hours.
• Ice Cream Premium ice cream in Strawberry, Vanilla, Chocolate, and Caramel Sea Salt varieties, plus ice cream Sammiches with various cookie combinations.
• Cheddar Cheese Curds Squeaky fresh cheddar cheese curds in Original White Cheddar, Cajun-flavored, Dill-flavored, and Mushroom Garlic varieties.
• Artisan Cheese Aged farmstead artisan cheeses including Plattsburg (Gouda-style), Smith Fork (Cheddar-style), Winstead Reserve (Havarti-style), Wexford, Lilly, and Perrin varieties, aged in underground cave.
• Butter Premium butter in Garlic, Honey, Plain Ol' Butter, and Unsalted varieties. Award-winning Garlic Butter placed 2nd in the world at the 2022 World Dairy Expo.
• Milk Flavorizers Flavor enhancers in Sweetened Tea, Fruit Punch, Lemonade, Orange Drink, Blueberry, Strawberry, Vanilla, Cinnamon Roll, and Orange Cream varieties to add to white milk.
• Egg Nog Traditional and Pumpkin Spice Egg Nog available seasonally during holiday months.
• Milk Soap Handmade milk-based soap in Peppermint, Lily of the Valley, Honeysuckle, Lavender and Oatmeal, and Green Tea varieties.
• Shatto Home Delivery Home delivery service offering over 550 local products including milk, bread, eggs, produce, and gourmet pre-made meals, delivering to customers in the Kansas City metro area and serving over 4,000 weekly customers.
• Farm Tours Guided farm tours available by appointment Tuesday through Saturday at 10:30am, including processing plant tour, bottling process viewing, calf interactions, product samples, and access to country store. Children 2 and under attend free.
• Merchandise Branded apparel and merchandise including t-shirts, hoodies, hats, glasses, and accessories featuring Shatto Milk Company cow logos and designs.

Quantifiable outcome

• 12-24 hours from cow to store, faster than competitors
• +1 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Children's Mercy HospitalminorGTM or Marketing Partner · 13 October 2019Partnership with Children's Mercy Hospital to offer a limited edition LOVE bottle full of Marshmallow Cereal Milk to highlight the Child Life Team services. Proceeds from sales of special merchandise (t-shirts and glasses) support the hospital.
• HappyFeet Kansas City and Legends Soccer ClubminorGTM or Marketing Partner · 10 May 2018Shatto Milk Company partnered with HappyFeet - Kansas City and Legends Soccer Club to be the Club's Dairy and Home Delivery Partner. The partnership focuses on assisting children in becoming active while learning traits necessary to be brave and creative leaders. Shatto assists through monetary donation to youth soccer league as well as scholarship funds for those needing assistance to participate.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Prairie Farms Dairy: Large Midwest dairy cooperative producing fluid milk, ice cream, butter, and cheese across the same Kansas City / Missouri / Iowa geography. Comparable in product mix and regional footprint but at significantly greater scale and broader distribution.
• Hiland Dairy: Midwest-focused fluid milk, ice cream, and cultured products processor with strong Kansas City and Missouri distribution overlap. Comparable in product category and regional market, though Hiland is a much larger conventional processor without Shatto's premium local positioning.

Direct peers

• Maple Hill Creamery: 100% grass-fed organic dairy brand producing fluid milk, cream, yogurt, and butter via a farmer network with premium natural and specialty retail distribution. Comparable as a small-herd, premium, certified-specialty dairy brand with a direct farm-to-shelf value proposition.
• Stonyfield Farm: Organic yogurt and dairy brand with farmer-supply relationships, strong premium positioning, and direct-to-consumer and retail distribution. Directly comparable as a differentiated, brand-led dairy producer targeting health-conscious consumers with a similar farm-to-product story.
• Organic Valley: Farmer-owned cooperative producing organic fluid milk, butter, cheese, and cream with national distribution. Comparable as a multi-product, premium-positioned dairy brand with cooperative/family-farm heritage and broad specialty/natural retail penetration.
• Aurora Organic Dairy: Large-scale organic and specialty fluid milk producer with private-label and branded offerings across retail channels. Comparable as a vertically integrated, specialty-claim fluid milk brand operating in similar natural/grocery retail banners.
• Cabot Creamery: Farmer-owned dairy cooperative producing premium butter, cheese, and fluid milk with strong brand and award credentials. Directly comparable as a farmer-owned, award-winning, multi-product premium dairy brand with a heritage narrative.
• Smiling Hill Farm: Family-owned New England dairy farm operating an on-site processing facility, farm store, and home delivery service with glass bottle packaging. Closely comparable as a vertically integrated family farm with retail, farm store, home delivery, and educational tour revenue streams.

Broad incumbents

• HP Hood: Large national dairy processor with branded fluid milk, cream, ice cream, and cultured products across retail and foodservice. Comparable as a multi-category dairy brand with overlapping SKUs (creamers, cultured, fluid milk) but at national scale and without Shatto's single-farm local positioning.

Emerging players

• Kalona SuperNatural: Small-batch, non-homogenized fluid milk, cream, and butter producer from a Midwest farmer network with a premium natural foods positioning. Comparable as a small-scale, premium, hormone-free dairy brand with farm-to-shelf freshness narrative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/shattomilk
• Facebookfacebook.com/ShattoMilk
• Instagraminstagram.com/shattomilk
• LinkedInlinkedin.com/company/shatto-milk

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shatto Milk Company