MTS Gold
MTS Gold is a vertically integrated Thai gold trading house, founded in 1955, operating spot trading, futures, custody, jewelry retail, and a new digital investment token for retail investors, institutions, and gold shops in Thailand.
- Company typePrivate
- Founded1955
- HeadquartersBangkok, Thailand
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What MTS Gold does
MTS Gold Co., Ltd. is a privately held Thai gold trading house and the operating parent of the MTS Gold Mae Thongsuk Group, a family-controlled group of wholly-owned subsidiaries based in Bangkok's historic gold district on Sap Sin Road. The group is vertically integrated across the gold value chain — MTS Refinery and Manufacturing handles refining and production, Mae Thongsuk Goldsmith and Mae Thongsuk Central operate jewelry retail and scrap gold, MTS Capital provides derivatives and futures brokerage, and MTS Pro Serve delivers shared services. Founded in 1955, MTS Gold serves Thai retail investors, institutional clients, gold shops, jewelry manufacturers, pawnshops, and corporate clients through a hybrid physical-digital distribution model that combines retail branches, the MTS GoldX mobile and web trading platform, integration into KBank's K PLUS mobile banking app, the SETTrade brokerage platform, and a digital investment token distributed through the kubix platform at Central department stores.
The company's core technology is the MTS GoldX platform, which supports real-time spot gold trading in both Thai Baht and US Dollar denominations, a digital custody system for deposited gold with physical withdrawal capability, and a suite of trading tools including Gold Heatmap visualizations and Dr. Gold proprietary technical analysis reports. Revenue is generated primarily through transaction spreads on spot gold (96.50% and 99.99% purity), buy-sell commissions on derivatives and futures via MTS Capital, custodial and withdrawal fees on deposited gold, jewelry manufacturing and retail margins, and emerging fees from the MTS Gold Investment Token. Pricing is reference-based and pay-as-you-go, with minimum retail purchases starting at 1,000 THB or $25 USD.
MTS Gold monetizes through five distinct streams spanning physical retail, digital trading, custody, futures, and tokenization. Its go-to-market is dual-channel: direct-to-consumer via the MTS GoldX app and website for self-serve trading, and event-driven acquisition through MTS Academy seminars, daily MTS LIVE video content, and educational programs that funnel Thai investors into trading accounts. The company has no parent, no disclosed institutional investors, no public listing, and operates exclusively within Thailand's domestic market.
MTS Gold firmographics
Firmographics- Name
- MTS Gold
- Legal name
- MTS Gold Co., Ltd.
- Website
- https://mtsgold.co.th
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- MTS Gold is a vertically integrated Thai gold trading house, founded in 1955, operating spot trading, futures, custody, jewelry retail, and a new digital investment token for retail investors, institutions, and gold shops in Thailand.
- Ownership category
- akta.pro rank
MTS Gold industry classification
Industry- Product category
- Precious Metals Trading and Investment
- NAICS
- Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394), Jewelry Retailers (458310)
- SIC
- Wholesale-Jewelry, Watches, Precious Stones & Metals (5094), Retail-Jewelry Stores (5944), Jewelry, Precious Metal (3911), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Precious Metals Bullion & Concentrates Trading (Gold, Silver, PGM) (IMAKAJAD)
- akta.pro secondary industries
- Precious Metals Minting & Bullion Products (IMAKAEAJ), Stone Setting & Gem Mounting Services (CRAKAIAG)
Keywords
Where MTS Gold is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices3 records
Markets served
MTS Gold business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Gold Spot Trading - Transaction Spreads: Revenue generated from buy-sell spreads on gold bullion spot transactions (96.5% and 99.99% purity) conducted through online platform and branches
- Derivatives/Futures Trading: Revenue from gold futures contracts and derivatives products through MTS Capital subsidiary
- Gold Custody and Storage Fees: Fees from custodial services for gold deposited in customer accounts, including gold withdrawal and delivery charges
- Gold Jewelry Manufacturing and Retail: Revenue from manufacturing and retail sale of gold jewelry products through physical branches
- MTS Gold Investment Token: Revenue from digital gold token products offered through partnership with kubix and Central department store
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Gold Spot Trading - Thai Baht Denominated |
| Transaction based/ take rate | Pay-as-you-go | Gold Spot Trading - US Dollar Denominated |
| Transaction based/ take rate | Pay-as-you-go | Gold Withdrawal and Delivery |
| Subscription | Monthly | Futures Trading |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
MTS Gold product offering
Product offeringCore offering
MTS Gold operates a vertically integrated gold trading and investment platform in Thailand, offering spot gold trading in 96.5% and 99.99% purities through the MTS GoldX mobile and web application, physical gold bullion and silver products, gold futures and derivatives via MTS Capital, gold jewelry manufacturing and retail, scrap gold buyback services, digital gold custody, and a blockchain-based MTS Gold Investment Token distributed through the kubix platform at Central department stores.
Product overview
MTS Gold operates a multi-channel gold investment platform centered on the MTS GoldX mobile application for spot gold trading, complemented by a futures trading platform (MTS Capital), physical gold bullion products, gold jewelry services, and an investment token product (MTS Gold Investment Token) developed with kubix. The group also provides educational resources through MTS Academy and trading tools for both retail and institutional investors in the Thai gold market.
Differentiator
Problem solved
Functional benefit
Brands
- MTS GoldX: Mobile application for online gold trading allowing users to buy, sell, and deposit gold through their platform
- MTS Capital
- MTS Gold Investment Token
Products and services
- MTS GoldX Mobile and Web Trading Application Digital gold trading platform enabling retail and institutional customers to buy, sell, store, and physically withdraw gold bullion in real time through a mobile app and website, with minimum transactions starting at 1,000 THB or $25 USD and maximums of 2,000,000 THB or $50,000 USD per transaction.
- Gold Bullion and Silver Grain Products Physical gold bullion bars and silver grain products available in 96.50% purity (Baht denomination) and 99.99% purity (gram, ounce, and kilogram denominations) for retail and wholesale investment customers in Thailand.
- Gold Futures and Derivatives Trading (MTS Capital) Gold futures contracts and derivatives products offered through MTS Capital subsidiary, accessible to institutional and sophisticated investors via SETTrade integration for hedging and proprietary trading strategies.
- Gold Jewelry and Scrap Gold Services Manufacturing and retail sale of gold jewelry products and scrap gold buyback services for customers looking to sell or exchange existing gold items, supported by the group's MTS Refinery and Manufacturing subsidiary.
- MTS Gold Investment Token Blockchain-based digital gold investment token developed in partnership with kubix and offered through Mae Thongsuk Central at Central department stores, providing retail customers with a tokenized gold investment product.
- Gold Spot Trading System (Web Platform) Web-based spot gold trading platform providing real-time price updates, trading tools, market analysis, and account management for customers trading physical gold online.
Companies that use MTS Gold
Customer profileSegments5 records
Ideal customer profiles4 records
MTS Gold technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
MTS Gold partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- kubixcoreMTS Gold partnered with kubix to launch the MTS Gold Investment Token at Central department stores, expanding digital gold distribution to retail customers through Central's retail network. The partnership includes filing for regulatory approval of the investment token.
- KBankcoreMae Thong Suk gold services are integrated into KBank's K PLUS mobile banking application, enabling KBank customers to access gold investment services through their existing banking platform. This partnership extends MTS Gold's distribution reach to KBank's customer base.
- Gold Bullion Dealers Association (14 dealers group)coreMTS Gold leads a group of 14 Thai bullion dealers working on US dollar-denominated gold trading initiatives to address Bank of Thailand regulatory requirements and reduce baht currency volatility from gold speculation. This trader group coordinates with the central bank on digital gold market regulations.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
MTS Gold competitors and assessment
Company assessmentDirect peers
- GoldMoney (Monetary Metals): Online precious metals trading and vaulting platform serving retail and institutional investors; comparable to MTS's digital gold + custody offering, though operating globally rather than just Thailand.
- BullionVault: Online platform for buying, selling, and storing physical gold and silver with allocated custody — directly comparable to MTS GoldX's digital trading + physical custody model.
- Hua Seng Heng Gold Future: Long-established Thai gold dealer and futures broker with online trading, physical branches, and a comparable target customer base in Thailand's retail gold market.
- YLG Bullion & Futures: YLG is one of Thailand's largest gold bullion dealers and futures brokers, directly comparable to MTS in product mix (spot gold, futures, retail and institutional trading) and Thai market focus.
Emerging players
- Kinesis Money: Digital gold- and silver-backed currency and trading platform with allocated physical metal; an emerging competitor in the same digital-physical gold investment space MTS is moving into with its investment token.
- Paxos Gold (PAXG): Blockchain-based gold token providing direct ownership of allocated physical gold; an emerging competitor in tokenized gold that overlaps with MTS Gold Investment Token's value proposition.
Broad incumbents
- The Perth Mint: Government-backed precious metals mint and dealer offering bullion, coins, and digital/allocated gold products — overlaps with MTS's refinery, bullion, and tokenization activities at a global scale.
- Royal Canadian Mint: State-owned mint producing bullion coins, bars, and digital/asset-backed gold products; comparable in the minting + digital gold adjacency to MTS Refinery & Manufacturing and the gold investment token.
- SPDR Gold Shares (State Street Global Advisors): World's largest gold-backed ETF offering liquid, low-cost exposure to gold; competes with MTS for the same retail and institutional allocation dollars, but via a fully liquid exchange-traded product.
Regional players
- Augmont Gold (Augmont Precious Metals): India's leading digital gold platform combining online gold accumulation, jewelry, and bullion — a regional peer in the Asian digital gold retail market with a comparable digital-to-physical model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
MTS Gold social profiles
Digital presenceMTS Gold financial estimates
Financial estimateRevenue estimate
Valuation estimate
MTS Gold leadership team
Management profileNumber of profiles
MTS Gold subsidiaries and ownership
Company hierarchySubsidiaries7 records
MTS Gold funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MTS Gold M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MTS Gold
What does MTS Gold do?
MTS Gold operates a vertically integrated gold trading and investment platform in Thailand, offering spot gold trading in 96.5% and 99.99% purities through the MTS GoldX mobile and web application, physical gold bullion and silver products, gold futures and derivatives via MTS Capital, gold jewelry manufacturing and retail, scrap gold buyback services, digital gold custody, and a blockchain-based MTS Gold Investment Token distributed through the kubix platform at Central department stores.
Is MTS Gold a public or private company?
MTS Gold is a private company. It is classified as family owned and is currently operating.
When was MTS Gold founded?
MTS Gold was founded in 1955. It employs 501 to 1,000 people.
Where is MTS Gold based?
MTS Gold is headquartered in Bangkok, Thailand, in the Asia region.
How does MTS Gold make money?
Five revenue lines are on record. Gold Spot Trading - Transaction Spreads are the primary driver. The others are derivatives/Futures Trading, gold Custody and Storage Fees, gold Jewelry Manufacturing and Retail and MTS Gold Investment Token.
Who are MTS Gold's main competitors?
Direct peers on record are GoldMoney (Monetary Metals), BullionVault, Hua Seng Heng Gold Future and YLG Bullion & Futures. Emerging players are Kinesis Money and Paxos Gold (PAXG). Broad incumbents are The Perth Mint, Royal Canadian Mint and SPDR Gold Shares (State Street Global Advisors). Augmont Gold (Augmont Precious Metals) is listed as a regional player.
Does MTS Gold have an API?
No public API is recorded for MTS Gold.
What industry is MTS Gold in?
MTS Gold's product category is Precious Metals Trading and Investment. Its primary akta.pro industry code is IMAKAJAD, Precious Metals Bullion & Concentrates Trading (Gold, Silver, PGM), with a secondary code of IMAKAEAJ, Precious Metals Minting & Bullion Products. Its NAICS code is 42394 and its SIC code is 5094.