Global Equity Organization

Name

Global Equity Organization

Legal name

Global Equity Organization

Website

https://globalequity.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Professional Association Services

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYBPACAHAI

Equity Compensation & Global Share Plan Administration

Business & Public Services/HR, Staffing & Recruitment Services/Employer of Record (EOR) & Global Employment / PEO Services

SECONDARYEDADACAG

International/Transnational Accreditation & Recognition Bodies

Education/Education Administration, Accreditation & Policy/Accreditation Bodies (Institutional & Programmatic)

Keywords

• Equity compensation community
• Share plan professionals
• Employee stock ownership
• Global share plans
• Professional membership association

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Membership Fees: GEO generates revenue through annual membership fees which provide access to resources, events, and the GEOconnect community platform. The organization is a non-profit that reinvests all revenue into member services and operational expenses.
2. Event Registration Fees: Revenue from annual conferences, regional events, chapter meetings, webinars and virtual events. Conference fees vary with cancellation policies ranging from 90% refund (60+ days prior) to no refund (less than 45 days prior).
3. Sponsorship Revenue: Corporate sponsorships for events, digital marketing, thought leadership content, and chapter events. Sponsorship packages range from a la carte options starting at $500 to tiered Diamond to Topaz packages. Sponsors receive brand visibility, attendee data access, and promotional opportunities.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Global Equity Organization (GEO) is a non-profit membership association that provides professional development, networking, education, and research resources for the global equity compensation and employee share plan industry. It operates the GEOconnect community platform, GEOlearn online learning platform, annual/regional conferences, industry surveys (GEIS and GSPRS), and the Fellow of Global Equity (FGE) designation for practitioners working with employee stock plans worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• GEOconnect: Online community platform for GEO members
• GEOlearn
• GEOelevate
• Fellow of Global Equity (FGE)
• Future Leaders of Global Equity
• myGEO

Products and services

• GEO Membership Annual membership program providing equity compensation professionals with access to the GEOconnect community, GEOlearn, member directory, events, and resources.
• GEOconnect Online Community Online member community and networking platform for equity compensation professionals, powered by Higher Logic, enabling discussion, member directory access, and content sharing.
• GEOlearn Online Learning Online learning management system hosted on Elevate/CommPartners offering professional development courses and CPE credit opportunities for equity compensation practitioners.
• Annual Conference Annual multi-day conference drawing 350+ delegates with 50+ knowledge sessions for the global equity compensation community.
• Regional and Chapter Events One-day regional events (e.g., East Coast, NorCal Forum, Pan European) and local chapter meetings providing in-person learning and networking.
• GEOelevate Mentor Program Mentor and mentee program pairing experienced equity compensation practitioners with emerging professionals in the field.
• Fellow of Global Equity (FGE) Designation Professional fellowship designation conferred on equity compensation practitioners, with digital credentials issued through Acclaim/Credly.
• Global Equity Insights Study (GEIS) Industry survey tracking trends and practices in global equity compensation; the 2025 edition is the latest iteration.
• Global Share Plan Rankings Study (GSPRS) New report ranking countries by propensity to offer equity-based compensation and market entry ease. Available with headline or individual sponsorship opportunities.
• Sponsorship Packages Tiered sponsorship offerings (Diamond, Sapphire, Emerald, Ruby, Topaz) plus a la carte options starting at $500, providing event visibility, digital marketing, and thought leadership opportunities to corporate sponsors.
• GEO Awards Awards program recognizing innovation and excellence in global share plans, including the Excellence in Global Share Plans awards.

Named customers20 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Partnerships

Twelve partnerships are on record, tiered core and flagship.

• RhythmcoreTechnology or IntegrationRhythm platform technology used for membership management and website login functionality, enabling GEO's openid-connect authentication system for members.
• Higher LogiccoreTechnology or IntegrationCommunity platform technology powering GEOconnect, the organization's online member community and networking platform.
• Elevate / CommPartnerscoreTechnology or IntegrationLearning management system (LMS) platform hosting GEOlearn, GEO's online educational resources and professional development content.
• Campaign Monitor / Constant ContactcoreTechnology or IntegrationEmail marketing platforms enabling GEO's newsletter distribution to 6,500+ contacts with 30-40% open rates.
• Morgan StanleyflagshipGTM or Marketing PartnerDiamond sponsor of GEO's annual conference. Major financial services partner providing significant sponsorship support for events and programs.
• ComputershareflagshipGTM or Marketing PartnerSapphire sponsor of GEO's annual conference. Leading stock plan administration services provider supporting the equity compensation community.
• Bank of AmericaflagshipGTM or Marketing PartnerEmerald sponsor of GEO's annual conference. Major financial services institution supporting GEO events and the equity compensation industry.
• KPMGcoreGTM or Marketing PartnerTopaz sponsor of GEO's annual conference. Professional services firm providing thought leadership and expertise in equity compensation and executive pay.
• Fidelity InvestmentsflagshipGTM or Marketing PartnerRuby sponsor of GEO's annual conference. Major provider of stock plan administration and equity compensation services.
• Charles SchwabcoreGTM or Marketing PartnerTopaz sponsor of GEO's annual conference. Provider of stock plan and equity compensation services.
• UBSflagshipGTM or Marketing PartnerEmerald sponsor of GEO's annual conference. Major global financial services firm supporting equity compensation events and programs.
• Stock and Option Solutions (SOS)coreGTM or Marketing PartnerRuby sponsor of GEO's annual conference. Provider of stock plan administration solutions.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Association of Stock Plan Professionals (NASPP): U.S.-focused membership association for equity compensation professionals, offering certifications (CEP), conferences, and educational resources. Directly comparable to GEO in mission, member base, and product mix, though more U.S.-centric versus GEO's global footprint.
• CEP Institute: Operates the Certified Equity Professional (CEP) credential administered through Santa Clara University, alongside equity compensation education and training. Directly comparable as a credentialing and education body serving the same equity comp professional audience.

Broad incumbents

• WorldatWork: Larger non-profit professional association covering total rewards (compensation, benefits, work-life, performance, recognition). Overlaps with GEO on compensation topics but addresses a much broader HR audience, making it a broader incumbent rather than a direct competitor.
• International Foundation of Employee Benefit Plans (IFEBP): Non-profit membership organization serving professionals who manage employee benefit plans globally, with educational programs, certifications, and conferences. Overlaps GEO's audience on the benefits/compensation side but covers a wider benefits scope.
• Society for Human Resource Management (SHRM): Largest HR professional membership organization globally. SHRM's compensation and benefits content competes for the same audience's attention but addresses HR broadly rather than specializing in equity compensation.
• The Conference Board: Business research and membership organization producing executive-level research, conferences, and councils. Overlaps GEO through corporate governance and executive compensation research/policy work for large enterprises.

Others

• HR Certification Institute (HRCI): Credentialing body for HR professionals offering certifications such as PHR and SPHR. Comparable as a membership/credentialing ecosystem adjacent to equity compensation, but does not specialize in equity comp content.

Regional players

• National Association of Corporate Directors (NACD): U.S.-focused membership organization for corporate board directors, offering education, certifications, and events. Adjacent to GEO because equity compensation governance intersects with director responsibilities, but serves a different primary audience (directors vs. plan administrators).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/globalequityorg
• Facebookfacebook.com/globalequityorg
• LinkedInlinkedin.com/company/global-equity-organization

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Equity Organization