What Aging Life Care Association does

The Aging Life Care Association (ALCA) is a nonprofit professional membership association founded in 1985 (originally as the National Association of Professional Geriatric Care Managers, NAPGCM, rebranded in May 2015) that represents more than 2,000 Aging Life Care Professionals across the United States and parts of Canada. Headquartered in Tucson, Arizona with a Washington, D.C. office, ALCA sets the Standards of Practice and Code of Ethics for the field, administers the Care Manager Certification, and operates nine regional chapters (Florida, Mid-Atlantic, Midwest, New England, New Jersey, New York, South Central, Southeast, Western) plus Canadian activity in Ontario, Quebec, and British Columbia. Its core consumer-facing product is the 'Find an Aging Life Care Expert' searchable directory, which connects older adults and family caregivers with vetted professionals.

ALCA's product surface is centered on member services rather than technology: educational programs (Aging Life Care Essentials, Building an Aging Life Care Business, Clinical and Business Webinar Series), publications (Inside ALCA magazine, the peer-reviewed Journal of Aging Life Care), the 'Aging with The Experts' podcast, the ALCA Blog, the Entrepreneurial Mentoring Program, and the ALCA Store. The organization runs an annual conference (42nd edition scheduled April 22-25, 2026 in Austin, TX) and supports free virtual sessions during National Aging Life Care Month in May 2026. There is no proprietary software platform; the underlying technology is a standard iMIS-based association management system.

Revenue is generated through four primary streams: tiered membership dues ($64 Student to $470 Fellow), tiered corporate partnerships ($750 Basic to $25,000 Platinum) with named sponsors including BAYADA, Right at Home, FirstLight Home Care, and Arosa Care, annual conference registration/exhibits/sponsorships, and publications/advertising. The organization also maintains academic, administrative, and affiliate partner programs. ALCA is governed by a volunteer Board of Directors led by President Nina Pflumm Herndon (since January 1, 2026) and operates with a small staff of 1-10 employees.

Name

Aging Life Care Association

Legal name

Aging Life Care Association

Website

https://aginglifecare.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

The Aging Life Care Association (ALCA) is a nonprofit professional membership association founded in 1985 that sets standards, credentials, and advocates for more than 2,000 Aging Life Care Professionals across nine U.S. regional chapters and parts of Canada, connecting older adults and families with vetted care managers.

Ownership category

akta.pro rank

Headquarters

HQ city

Tucson

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership dues from individual professionals at various tiers (Student $64, Associate $170, Professional $310-355, Fellow $470). Primary recurring revenue stream from over 2,000 members.
2. Corporate Partner Sponsorships: Corporate partnership program with tiered sponsorship levels ranging from $750 (Basic) to $25,000 (Platinum). Provides sponsorship revenue and ecosystem partnerships.
3. Conference and Events: Annual conference revenue including registration fees, exhibit booths, and sponsor activations. The 42nd Annual Conference scheduled for April 2026 in Austin, TX.
4. Publications and Advertising: Revenue from advertising in association publications including the peer-reviewed Journal of Aging Life Care and member communications.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Aging Life Care Association is a nonprofit professional membership association that supports over 2,000 Aging Life Care Professionals nationwide through credentialing, continuing education, peer networking, advocacy, and a public-facing expert directory. It sells individual professional memberships, corporate partnership sponsorships, an annual conference, educational programs (Aging Life Care Essentials, Clinical and Business Webinar Series, Building an Aging Life Care Business), the Care Manager Certification, advertising and sponsorship placements, and an online store of publications and merchandise.

Product overview

The Aging Life Care Association (ALCA) is a nonprofit professional membership organization promoting dignified, coordinated care for older adults. Founded in 1985 (formerly NAPGCM), ALCA serves over 2,000 members nationwide through a portfolio of member services, educational programming, publications, and professional recognition programs. The core offering centers on the Find an Aging Life Care Expert directory connecting consumers with certified professionals, supported by educational programs (Aging Life Care Essentials, Clinical and Business Webinar Series, Building an Aging Life Care Business), publications (Inside ALCA Magazine, Journal of Aging Life Care), the Aging with The Experts Podcast, and the ALCA Blog. ALCA also operates an Annual Conference, Care Manager Certification, ALCA Store, and partnership programs (Corporate Partner, Academic Partner, Administrative Partner, Affiliate Partner) across nine regional chapters. The organization does not offer a technology product or software platform; rather, it provides professional association services, education, certification, and networking for Aging Life Care professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Find an Aging Life Care Expert Directory Searchable public directory connecting consumers and referral sources with ALCA-certified Aging Life Care Professionals nationwide. Available to families, older adults, hospitals, and partner organizations seeking vetted care managers.
• Care Manager Certification Professional certification program establishing standards and recognition for Aging Life Care Professionals. Available to licensed practitioners seeking the recognized ALCA credential.
• Aging Life Care Essentials Core paid education program in two sections (Clinical & Ethical and Sales & Marketing) for professionals entering the aging life care field.
• Clinical and Business Webinar Series Ongoing paid webinar series offering continuing education on clinical and business topics for members and aging life care professionals.
• Building an Aging Life Care Business Seven-week paid educational series designed to help professionals establish and grow their Aging Life Care practices.
• ALCA Annual Conference Annual national conference bringing together Aging Life Care Professionals for education, networking, and professional development. The 42nd Annual Conference is scheduled for April 22-25, 2026 in Austin, TX.
• Advertising and Sponsorship Opportunities Advertising packages including Inside ALCA magazine ads, e-flash newsletter insertions, webinar sponsorships, video ads, and direct mail opportunities targeting ALCA's professional membership.
• Corporate Partner Program Tiered partnership program (General, Bronze, Silver, Gold, Platinum, $750-$25,000 annually) for companies supporting the Aging Life Care industry, with benefits including website listings, advertising, and chapter participation.
• Academic Partner Program Partnership program for accredited educational institutions offering programs in aging-related fields such as counseling, gerontology, nursing, and social work.
• ALCA All In Recognition Program

Quantifiable outcome

• Virginia Tech research validates the value of aging life care management services in improving outcomes for older adults

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Hilarity for CharitycoreStrategic or Co-development PartnerHilarity for Charity is an Alzheimer's and caregiving nonprofit organization. ALCA partners with Hilarity for Charity to advance mutual goals around caregiver support and Alzheimer's care awareness, providing members with additional resources and referral pathways for families affected by dementia.
• TendercarecoreStrategic or Co-development PartnerTendercare is a care services organization. ALCA's partnership with Tendercare provides collaborative opportunities for care coordination and referral services, strengthening the care network available to ALCA members and their clients.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• National Association of Area Agencies on Aging (n4a): National network representing the 600+ Area Agencies on Aging that coordinate community-based services for older adults. Comparable as a US aging services association, though its members are public agencies rather than individual care managers.

Broad incumbents

• Argentum: National trade association serving senior living operators, including assisted living and memory care providers. Comparable as a membership association in the aging services value chain with corporate partner programs, advocacy, and an annual conference, but focused on operators rather than care managers.
• AARP: The largest US membership organization for older adults and their families, with deep brand, policy, and content influence in aging. Comparable as a massive membership-driven organization serving older adults and family caregivers, though AARP is consumer-facing rather than a professional association.
• National Council on Aging (NCOA): National nonprofit advocacy and service organization focused on improving the lives of older adults. Comparable as a nonprofit in the aging services ecosystem with program, advocacy, and partnership activity that intersects with ALCA's mission and audience.
• LeadingAge: National association representing nonprofit aging services providers, including CCRCs, assisted living, and home health. Comparable as a large, mission-driven membership organization in the aging services space, but with an institutional/provider focus rather than individual care managers.

Direct peers

• National Association of Social Workers (NASW): The largest US professional membership association for social workers, many of whom practice in aging and elder care. Highly comparable as a credentialed, dues-funded professional association with chapters, certification, and advocacy programs serving a member base that overlaps with ALCA's audience.
• American Geriatrics Society (AGS): Professional association for geriatric healthcare providers offering membership, education, and clinical guidelines. Comparable to ALCA as a credentialing and standards body serving professionals focused on care of older adults, though AGS skews toward clinicians (physicians, NPs) rather than care managers.
• Gerontological Society of America (GSA): The oldest and largest interdisciplinary scientific organization devoted to research and education in aging. Comparable to ALCA as a professional membership society in the aging field with credentialing, peer-reviewed publications, and annual conference programming.
• Case Management Society of America (CMSA): National professional association for case managers across healthcare settings. Comparable as a membership-based professional association offering credentialing (CCM), education, and advocacy to professionals whose day-to-day work overlaps materially with ALCA's aging life care managers.

Emerging players

• Eldercare Locator: Publicly funded directory connecting older adults and families with local aging services. Comparable to ALCA's 'Find an Aging Life Care Expert' directory as a referral channel for families seeking aging services, though Eldercare Locator is a free public resource rather than a credentialed professional directory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/AgingLifeCare
• YouTubeyoutube.com/channel/UCclUMV4s_TYh2rRmPk45y8A
• Facebookfacebook.com/AgingLifeCareAssociation
• LinkedInlinkedin.com/company/national-association-of-professional-geriatric-care-managers

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Aging Life Care Association