Amba Health and Care
Amba Health and Care provides an AI-powered passive sensor monitoring platform for senior living operators in the UK, US, and Canada, replacing manual checks with real-time exception-based alerts on falls, sleep, mobility, continence, and medication adherence.
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Amba Health and Care does
Amba Health and Care (legal name: Amba Health and Care Limited; UK Companies House No. 12608913) provides an AI-powered passive monitoring platform for senior living operators across the UK, US, and Canada. Founded in 2017 by Stuart Hamilton and commercially launched in 2022, the company is headquartered in London with a North American base in Naples, Florida. The platform connects discreet, non-wearable sensors (sleep mats, motion sensors, door sensors) to a caregiver dashboard that tracks sleep quality, movement, heart rate, respiration, activity, and gait, and delivers real-time exception-based alerts without cameras or audio recording. Product modules include Sleep & Activity Monitoring, Fall Management and Fall Detection, Mobility & Wandering, Continence Management, Medication Management, and an ambient AI engine branded "Amba Sense." A Value-Based Care Partnership Program enables operators to monetize deployments through Remote Patient Monitoring (RPM), Remote Therapeutic Monitoring (RTM), Guide Programs, and State Waivers.
Revenue is generated via a quote-based, multi-year subscription model that bundles hardware sensors, software, installation, and training on a per-resident/per-room basis. The company sells through an enterprise field-sales motion supplemented by an event-driven channel (FSLA Engage, LeadingAge, FALA, HEALTHTAC, SHN Trends) and content marketing, targeting large care home chains and multi-community operators such as Agincare, Verve Senior Living, Simpson Communities, Tiffany Village, AgeWell Solvere, and Aravilla For Her. The leadership team comprises founder Stuart Hamilton (CEO), Ernie Ianace (President), Mike Webster (SVP Corporate Development and Partnerships, joined October 2024 from Stanley Healthcare/Securitas Healthcare), and Nathalie Alpi (Chief Product Officer). In 2024 the company closed an undisclosed but "substantial" strategic investment round from senior care industry investors to fund North American expansion.
Note on firmographic data: the provided firmographic record lists year_founded as 2020, whereas multiple sources (company history timeline, founder narrative) state the company was created in 2017, with commercial launch in 2022.
Amba Health and Care firmographics
Firmographics- Name
- Amba Health and Care
- Legal name
- Amba Health and Care Limited
- Website
- https://amba.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Amba Health and Care provides an AI-powered passive sensor monitoring platform for senior living operators in the UK, US, and Canada, replacing manual checks with real-time exception-based alerts on falls, sleep, mobility, continence, and medication adherence.
- Ownership category
- akta.pro rank
Amba Health and Care industry classification
Industry- Product category
- Senior living resident monitoring software
- NAICS
- Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)
- akta.pro secondary industries
- Geriatric, Frailty & Fall-Prevention Remote Monitoring (HLALAFAI), Caregiver Monitoring, Check-In & Family Notification Platforms (HSAHAHAE)
Keywords
Where Amba Health and Care is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Amba Health and Care business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Sensor Monitoring Platform Subscription: Amba provides a sensor-based monitoring platform as a recurring subscription service for senior living operators. The platform includes hardware sensors, software dashboard, installation, training, and ongoing support. Revenue model based on sensor deployment per resident/room with recurring platform fees.
- Value-Based Care Programs: Amba enables operators to generate cost savings and revenue through Remote Patient Monitoring (RPM), Remote Therapeutic Monitoring (RTM), Guide Programs, and State Waivers, allowing reinvestment into communities while improving outcomes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise pricing based on deployment scope |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Amba Health and Care product offering
Product offeringCore offering
Amba provides an AI-powered passive monitoring platform deployed in senior living communities that combines discreet in-room sensors (sleep mats, motion sensors, door sensors, and wearable-integrated devices) with a unified caregiver dashboard to deliver real-time sleep, activity, fall, mobility, continence, and medication insights. The platform uses AI-driven pattern recognition to establish per-resident baselines, trigger exception-based caregiver alerts, and enable proactive care. It is sold as a recurring subscription to senior living operators and is complemented by a Value-Based Care program supporting RPM/RTM reimbursement.
Product overview
Amba Health and Care offers a unified passive monitoring platform for senior living communities, combining a central caregiver dashboard with multiple specialized modules. The core Amba Platform connects discreet passive sensors to provide real-time health and activity insights. This integrates specialized solutions including Sleep & Activity Monitoring, Fall Management and Fall Detection, Mobility & Wandering for memory care, Continence Management, Medication Management, and Amba Sense (ambient AI sensing). The platform operates 24/7, monitoring sleep quality, activity levels, heart rate, respiration, mobility, and behavioral patterns without cameras, wearables, or audio recording. All modules feed into a unified dashboard that delivers exception-based alerts to caregivers. The Value-Based Care Partnership Program enables operators to generate additional revenue through RPM and RTM programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Amba Platform Unified passive monitoring platform for senior living communities that connects discreet sensors (sleep mats, motion sensors, door sensors) to a caregiver dashboard, providing real-time health insights and proactive care delivery without cameras, microphones, or required wearables.
- Sleep & Activity Monitoring Sleep and activity monitoring service that tracks bed occupancy, sleep quality, heart rate, respiration, and nighttime activity through discreet sensors placed around a resident's room, feeding insights to the Amba caregiver dashboard.
- Fall Management Proactive fall prevention and detection offering using passive sensors to identify fall risk and trigger caregiver intervention without requiring wearables, pendants, or resident-initiated buttons.
- Mobility & Wandering Location tracking and mobility monitoring for memory care residents, including location insights, constant contact via their Amba device, gait speed, and step count tracking.
- Continence Management Automated alerting service that notifies caregivers when incontinence products need changing, improving resident dignity and skin health while reducing unnecessary checks.
- Medication Management Automated pill dispensing service using perforated sachets dispensed at scheduled times, with resident reminders and caregiver alerts on missed doses plus digital medication records.
- Value-Based Care Partnership Program Outcomes-based care program enabling senior living operators to capture cost savings and revenue through Remote Patient Monitoring (RPM), Remote Therapeutic Monitoring (RTM), Guide Programs, and State Waivers built on Amba's passive monitoring data.
Quantifiable outcome
- 79% reduction in falls achieved within first month at Agincare
- +8 more outcomes
Companies that use Amba Health and Care
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles1 record
Amba Health and Care technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature7 records
Amba Health and Care partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship and core.
- Verve Senior LivingflagshipThree-year agreement to deploy Amba's passive monitoring platform across 25 Verve communities in Canada. Verve, owned and operated in Canada for over 45 years and a repeat Canada's Best Managed Companies winner, is implementing Amba to support proactive care delivery. The rollout gives Verve care teams real-time visibility into resident wellbeing while maintaining resident privacy.
- Simpson CommunitiescorePartnership with Pennsylvania regional retirement system including Simpson House, Simpson Meadows, and Jenner's Pond. Pilot at Jenner's Pond achieved 67% falls reduction, 0% hospitalizations during pilot month, and 81% reduction in psychotropic prescriptions. Expanding to additional Simpson communities.
- AgincarecorePartnership with family-owned senior living community resulting in 79% fall reduction within first month of implementation. Agincare achieved significant savings that more than covered the cost of the technology, freeing up care team time for proactive resident care.
- PacSanacoreStrategic partnership combining PacSana's advanced wearable gait analysis technology with Amba's care delivery platform. PacSana's smart bracelet collects gait data to detect fall risk and cognitive decline, which Amba's AI analyzes to enhance resident safety and well-being predictions.
- Senior Living Innovation Forum (SLIF)coreSLIF is listed as a proud partner organization, appearing in the partner logos section of Amba's website alongside other senior living industry associations.
- TSA (Technology for Aging Services)coreListed as a proud partner organization, appearing alongside Argentum, Homecare Association, and CareBridge in Amba's partner section.
- ArgentumcoreListed as a proud partner organization, a leading senior living industry association.
- Homecare AssociationcoreListed as a proud partner organization representing home care providers in the UK.
Scale indicators15 records
Recent moves6 records
Expansion highlights6 records
Amba Health and Care competitors and assessment
Company assessmentDirect peers
- CarePredict: CarePredict offers an AI-driven wearable and analytics platform for older adults that tracks ADLs and predicts health deterioration. It targets the same senior living operator buyers as Amba with an outcomes-based value proposition centered on falls and ADL monitoring.
- Essence SmartCare (Essence Group): Essence SmartCare offers connected care solutions for older adults, including fall detection, activity monitoring, and emergency response, sold to senior living and home care providers. It is a direct functional competitor in passive in-room monitoring.
Emerging players
- Vayyar Care: Vayyar Care uses radar-based, contactless sensors to detect falls and monitor presence and movement in senior living rooms. It is an emerging peer targeting the same use cases (fall detection, activity insights) using a different sensor modality than Amba.
- Aiva Health: Aiva Health offers a voice-first care platform for older adults that enables hands-free communication, engagement, and caregiver support. It targets similar operator and senior living use cases as Amba via a different interaction modality.
- Catalia Health: Catalia Health builds the Mabu companion robot, which provides patient engagement, health monitoring, and care plan adherence for older adults. It is an emerging player in continuous engagement and monitoring for senior populations adjacent to Amba's use cases.
- SensorsCall: SensorsCall provides ambient, non-wearable sensors that track activity, sleep, and falls for older adults living independently or in senior living. It competes in the same passive-monitoring, dashboard-driven segment as Amba at a smaller scale.
Broad incumbents
- Tunstall Healthcare: Tunstall is a global telecare, PERS, and connected care provider serving senior living, home care, and healthcare systems. Its monitoring centers and sensor portfolio overlap with Amba's fall, activity, and alert modules at the operator and authority level.
- Philips Lifeline (now Connect America): Philips Lifeline, acquired by Connect America, is a leading PERS and medical alert provider serving older adults across the US. While primarily home-based, it competes for the same end-user family and senior care dollars that drive Amba's value proposition.
- Status Solutions: Status Solutions delivers sensor-based situational awareness and mass notification systems for senior living, healthcare, and higher education. It overlaps with Amba in sensor-driven alerting and caregiver notification within senior living facilities.
- Securitas Healthcare (formerly Stanley Healthcare): Securitas Healthcare is a large incumbent in senior living security, wander management, RTLS, and resident safety. It sells into the same enterprise operator base as Amba, with overlapping modules (mobility/wandering, fall, call) bundled into broader security portfolios.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Amba Health and Care social profiles
Digital presenceAmba Health and Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amba Health and Care leadership team
Management profileNumber of profiles
Profiles4 records
Amba Health and Care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amba Health and Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amba Health and Care
What does Amba Health and Care do?
Amba provides an AI-powered passive monitoring platform deployed in senior living communities that combines discreet in-room sensors (sleep mats, motion sensors, door sensors, and wearable-integrated devices) with a unified caregiver dashboard to deliver real-time sleep, activity, fall, mobility, continence, and medication insights. The platform uses AI-driven pattern recognition to establish per-resident baselines, trigger exception-based caregiver alerts, and enable proactive care. It is sold as a recurring subscription to senior living operators and is complemented by a Value-Based Care program supporting RPM/RTM reimbursement.
Is Amba Health and Care a public or private company?
Amba Health and Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Amba Health and Care founded?
Amba Health and Care was founded in 2017. It employs 11 to 50 people.
Where is Amba Health and Care based?
Amba Health and Care is headquartered in London, United Kingdom, in the Europe region.
How does Amba Health and Care make money?
Two revenue lines are on record. Sensor Monitoring Platform Subscription is the primary driver. The others are value-Based Care Programs.
Who are Amba Health and Care's main competitors?
Direct peers on record are CarePredict and Essence SmartCare (Essence Group). Emerging players are Vayyar Care, Aiva Health, Catalia Health and SensorsCall. Broad incumbents are Tunstall Healthcare, Philips Lifeline (now Connect America), Status Solutions and Securitas Healthcare (formerly Stanley Healthcare).
Does Amba Health and Care have an API?
No public API is recorded for Amba Health and Care.
What industry is Amba Health and Care in?
Amba Health and Care's product category is Senior living resident monitoring software. Its primary akta.pro industry code is HLACAFAE, Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection), with a secondary code of HLALAFAI, Geriatric, Frailty & Fall-Prevention Remote Monitoring. Its NAICS code is 624120 and its SIC code is 7373.