What Adsplus.vn does

Adsplus.vn (legal entity: Công ty Cổ phần Quảng cáo Cộng Việt Nam) is a Vietnamese digital marketing agency founded in 2015 and headquartered in Ho Chi Minh City, with regional offices in Hanoi and Da Nang. The company is a privately held joint-stock company operating a sales-led GTM motion targeting Vietnamese SMBs and enterprises seeking professional digital advertising management across Google, Meta/Facebook, and TikTok. Per firmographics, headcount sits in the 101–250 range with 100% of staff holding official certifications across the three core ad platforms; claimed client base is 2,000+ enterprises (firmographic source) or 20,000+ businesses/shop owners (secondary source), spanning 18 industry verticals.

The product portfolio is anchored on managed advertising services: Google Ads (Search, GDN, YouTube, Shopping), Facebook/Meta Ads (including Business Messaging and Messenger), and TikTok Ads (Spark Ads, Brand Takeover, Top View, In-feed). Differentiated technology comes via CPAS (Collaborative Platform Advertising Solution), a proprietary offering that links e-commerce marketplace storefronts on Shopee, Lazada, and Tiki directly with Facebook and Google Ads, plus a 5-step standardized deployment process with Goal-based conversion tracking on 100% of campaigns. Supporting services include account setup (1ad.vn), landing page design (1web.vn), and paid marketing education (Học Viện Guru at guru.edu.vn).

Revenue is generated almost entirely through professional services — advertising management fees typically structured as a percentage of ad spend or fixed retainer, with pricing opaque (quote-based) and disclosed only on contact. Customer segments span SMBs (primary), enterprises (secondary), e-commerce marketplace sellers, and 18 industry verticals; named enterprise logos include Thái Tuấn Group, Couple TX (Trường Thắng), The Pizza Company Vietnam, and Angia Real. Distribution relies on direct sales (website + 1800.0098 hotline), inside sales for SMB, and the CPAS channel for marketplace sellers. Recognition as Google Premier Partner, Meta Business Partner, and TikTok Partner, plus consecutive agency-award wins (2018–2024), supports distribution credibility in the Vietnamese market.

Name

Adsplus.vn

Legal name

Công ty Cổ phần Quảng cáo Cổng Việt Nam

Website

https://adsplus.vn

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Adsplus.vn is a Vietnamese digital marketing agency managing Google, Meta, and TikTok advertising campaigns for Vietnamese SMBs and enterprises across 18 industry verticals, with proprietary CPAS integrations for Shopee, Lazada, and Tiki marketplace sellers.

Ownership category

akta.pro rank

Product category

Digital Advertising Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Paid Social Advertising Management (MPAAACAC)

akta.pro secondary industries

Performance Marketing Automation & Bid Management Services (MPAAACAM), Feed Management & Shopping Ads (PLA/Product Ads) (MPAAACAL), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Digital advertising services
• Google Ads management
• Facebook Ads management
• E-commerce advertising solutions
• Performance marketing agency

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Digital Advertising Management Services: Adsplus manages Google Ads, Facebook Ads, TikTok Ads, YouTube Ads, and other digital advertising campaigns for clients on a managed service basis. Revenue is generated through advertising management fees, typically charged as a percentage of ad spend or as a fixed service retainer. Services include campaign setup, optimization, daily reporting, and performance tracking.
2. Advertising Account Setup Services: Setup and configuration of Google Ads and Facebook Ads accounts for businesses. This includes account structuring, initial campaign configuration, and getting-started guidance. Delivered through affiliated brand 1ad.vn.
3. CPAS (Collaborative Platform Advertising Solution): Specialized advertising service linking e-commerce marketplace storefronts (Shopee, Lazada, Tiki) with Facebook and Google Ads platforms. Targets brands selling on marketplace platforms, helping them reach customers through social and search advertising while driving traffic directly to their marketplace stores.
4. Educational Resources & Templates: Adsplus produces and distributes free ebooks, templates (Canva, Google Sheets), and educational content on digital marketing topics across its blog. Resources cover industry verticals (Beauty, Education, Retail, Construction) and marketing tactics (SEO, Content Marketing, AI tools). Revenue from these streams supports lead generation and brand authority rather than direct monetization.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Adsplus.vn is a Vietnamese digital marketing agency that manages paid advertising campaigns for businesses across Google Ads (Search, GDN, YouTube, Shopping), Facebook/Meta Ads, TikTok Ads, and CPAS (Collaborative Platform Advertising Solution linking marketplace storefronts with Facebook and Google). Services include campaign setup, optimization, daily reporting, conversion tracking, and goal-based deployment on a managed-service basis, with 100% of staff certified by Google, Facebook, and TikTok.

Product overview

Adsplus.vn is a comprehensive digital marketing agency offering a portfolio of advertising management services. The core offering includes Google Ads services (Search Ads, GDN Display, YouTube, Shopping), Facebook/Meta Ads, and TikTok Ads. Additional services include CPAS (Collaborative Platform Advertising Solution) which connects e-commerce platforms like Shopee, Lazada, and Tiki with major advertising networks. Supporting services include account setup, landing page design, and the Guru Academy for marketing education. The company operates as an authorized partner of Google, Meta, and TikTok.

Differentiator

Problem solved

Functional benefit

Brands

• Học Viện Guru: Marketing education and training platform operated by the company, accessible at guru.edu.vn.
• 1ad.vn
• 1web.vn

Products and services

• Google Ads Management Service

Quantifiable outcome

• Reduce advertising investment cost by 20%
• +6 more outcomes

Named customers4 records

Segments4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• 24H MoneycoreStrategic or Co-development Partner · 13 March 2021Strategic partnership signed on March 13, 2021 in Hanoi between Adsplus (Công Ty Cổ Phần Quảng Cáo Cổng Việt Nam) and 24H Money (Công ty Cổ phần 24H Money). The partnership enables collaborative business development and cross-promotion between the two Vietnamese financial media platforms.
• GooglecoreTechnology or IntegrationOfficial high-level partner of Google in Vietnam. Adsplus holds Google Premier Partner status and has won multiple Google Vietnam Agency Expert Awards (2018, 2021, 2022, 2023, 2024) and Google Agency Excellence Awards 2024 (Top 2 Online Sales Southeast Asia). The partnership enables Adsplus to access Google's advertising platforms, beta features, and certification programs for its staff.
• Meta (Facebook)coreTechnology or IntegrationOfficial Meta partner providing Facebook Ads and Business Messaging services. Adsplus was recognized by Meta as Business Messaging: Agency of the Year 2023 and Best Diversity Agency at Vietnam Business Messaging Awards 2024. Certified to manage Facebook advertising accounts including manage_pages, ads_read, and ads_management permissions.
• TikTokcoreTechnology or IntegrationOfficial advertising partner of TikTok in Vietnam. Adsplus offers TikTok Ads services including Spark Ads, Brand Takeover, Hashtag Challenge, In-feed Ads, Top View, and Brand Effect. The partnership expands multi-platform advertising capabilities.
• Otosaigon.comminorGTM or Marketing PartnerStrategic marketing partner. Otosaigon.com is a Vietnamese automotive enthusiast community and marketplace platform.
• Viva24h.vnminorGTM or Marketing PartnerStrategic marketing partner. Viva24h.vn serves as a cross-promotional media partner.
• Học Viện Guru (guru.edu.vn)minorGTM or Marketing PartnerEducational partner offering paid courses on Google Ads and Facebook Ads. Guru.edu.vn operates as a related brand under the same ecosystem, referring students and providing knowledge content that supports Adsplus's marketing and brand positioning.
• 1ad.vnminorChannel Partner/ Reseller/ DistributorRelated brand specializing in advertising account setup services for Google Ads and Facebook Ads. Operates as a complementary service channel within the same ecosystem, referring customers to Adsplus for ongoing campaign management.
• 1web.vnminorChannel Partner/ Reseller/ DistributorRelated brand specializing in landing page design for advertising campaigns. Complements Adsplus's core advertising management services with creative/design services. Referenced in footer as a recommended service for businesses seeking comprehensive advertising solutions.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Hakuhodo Vietnam: Japanese advertising network with Vietnam operations offering integrated digital marketing and media services. Comparable in multi-platform campaign management but primarily serves Japanese enterprise clients expanding into Vietnam.
• VML (formerly VMLY&R): Global advertising agency network with significant Vietnam presence offering paid media, creative, and digital strategy. Comparable in managing multi-platform digital ad campaigns for enterprise clients but operates at much larger scale with broader service portfolio.
• Publicis Vietnam: Global communications group with Vietnam operations including media buying and digital advertising. Comparable in managing large-scale digital campaigns for multinational clients entering Vietnam.
• Dentsu Vietnam: Global advertising network with Vietnam presence offering paid media management, programmatic, and digital strategy. Comparable in multi-platform ad management but part of a much larger group with global client relationships.
• Ogilvy Vietnam: Global creative and media agency with established Vietnam operations offering paid digital advertising as part of integrated campaigns. Competes for the same enterprise advertisers but with full-service creative capabilities beyond media buying.
• GroupM Vietnam: WPP's media investment group operating in Vietnam with significant paid search, paid social, and programmatic capabilities. Comparable in managed media services for enterprise clients but with substantially larger scale and global client base.

Regional players

• Yeah1 Group: Vietnamese digital media group with multi-platform digital advertising and content operations. Operates in the same Vietnamese digital ad ecosystem but with a broader media/content portfolio than Adsplus's pure agency model.

Direct peers

• ACCESSTRADE Vietnam: Vietnam's largest affiliate and performance marketing platform, connecting advertisers with publishers. Comparable in targeting Vietnamese SMBs and advertisers seeking measurable digital campaigns across digital channels.
• PMAX: Vietnam-based performance marketing agency focused on Google, Facebook, and TikTok ads with strong data-driven optimization capabilities. Most direct Vietnamese peer given similar multi-platform managed service model and SMB-to-enterprise customer focus.
• ClickMedia Vietnam: Vietnamese digital marketing agency offering Google Ads, Facebook Ads, and multi-channel campaign management. Directly comparable service portfolio targeting Vietnamese SMB and enterprise advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/AdsplusVn1
• Facebookfacebook.com/AdsplusVietnam
• LinkedInlinkedin.com/company/7594583
• Instagraminstagram.com/adsplusvn
• TikToktiktok.com/@adsplus

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adsplus.vn